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Contact Name
MAYA UTAMI DEWI
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info@arimbi.or.id
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+6285885852706
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info@arimbi.or.id
Editorial Address
Jl. Watu Nganten 1 No. 1-6 Desa Batursari Kec. Mranggen 4 RW 8., Kab. Demak, Provinsi Jawa Tengah, 59567
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Kab. demak,
Jawa tengah
INDONESIA
Jurnal Bisnis Kreatif dan Inovatif
ISSN : 30470234     EISSN : 30469058     DOI : 10.61132
Core Subject : Economy,
Jurnal Bisnis Kreatif dan Inovatif (JUBIKIN) diterbitkan oleh Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia. Jurnal Bisnis Kreatif dan Inovatif (JUBIKIN) memuat topik dalam Jurnal ini berkaitan dengan segala aspek manajemen, namun tidak terbatas pada topik berikut: Manajemen Sumber Daya Manusia, Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sektor Publik, Manajemen Operasi, Manajemen Rantai Pasokan, Tata Kelola Perusahaan, Etika Bisnis, Akuntansi Manajemen dan Pasar Modal dan Investasi. Jurnal Bisnis Kreatif dan Inovatif (JUBIKIN) berkomitmen untuk memuat artikel berbahasa Indonesia dan berbahasa Inggris yang berkualitas dan dapat menjadi rujukan utama para peneliti dalam bidang Ilmu Manajemen dan Bisnis. Jurnal ini terbit 1 tahun 4 kali (Maret, Juni, September, dan Desember).
Articles 121 Documents
Optimalisasi Daya Saing Ritel Modern melalui Analisis SWOT dalam Perencanaan Strategis Daniar Wulan Aura Rahma; David Indra Prastiyas; Tegar Fajar Ramadhan Makatita; Dyah Mita Cahyarani; Gwenda Vania Putri Nugroho; Rusdi Hidayat Nugroho
Jurnal Bisnis Kreatif dan Inovatif Vol. 3 No. 1 (2026): Februari: Jurnal Bisnis Kreatif dan Inovatif
Publisher : Asosiasi Riset Ilmu Manajemen dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jubikin.v2i4.1140

Abstract

The objective is to analyze the competitiveness of modern retail through the integration of SWOT analysis as a basis for formulating more targeted strategies using qualitative descriptive methods. This paper identifies the strengths, weaknesses, opportunities, and threats that drive the performance of modern retail based on literature and empirical findings from various previous studies. The results of the analysis show that the main strengths of modern retail lie in product completeness, competitive prices, strategic locations, and operational efficiency. Meanwhile, weaknesses arise from suboptimal digitization, minimal online promotion, limited service innovation, and outdated inventory management. Meanwhile, opportunities arise from changes in digital-based shopping behavior, while threats emerge from the dominance of large retailers, e-commerce competition, and economic fluctuations. Based on the SWOT integration, a strategy is formulated that includes strengthening digitalization, optimizing online marketing, improving service quality, and modernizing operational systems to support long-term competitiveness.
Kekuatan dan Sumber Daya dalam Negoisasi Raffly Firmansyah Putra; Wilchan Robain; Vira Khairunisa; Zuhairi Rangkuti; Siti Nur Fadhilah; Silverius Yoan Sihotang
Jurnal Bisnis Kreatif dan Inovatif Vol. 3 No. 1 (2026): Februari: Jurnal Bisnis Kreatif dan Inovatif
Publisher : Asosiasi Riset Ilmu Manajemen dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jubikin.v2i4.1145

Abstract

This article aims to provide a comprehensive literature review on how professional ethics can serve as an effective strategy to prevent fund misuse within organizational financial management. Professional ethics is viewed as a set of moral values, behavioral norms, and professional standards that guide financial managers to perform their duties with honesty, responsibility, and without conflicts of interest. In the context of financial management, these duties include recording, budgeting, monitoring, and reporting financial activities, all of which require accuracy and transparency. The study highlights five main principles of professional ethics: integrity, objectivity, professional competence, confidentiality, and professional behavior. These principles clarify rules, strengthen accountability, and ensure that financial processes comply with established standards. The literature review shows that applying professional ethics not only encourages individuals to act correctly but also enhances responsibility, improves performance, and strengthens financial oversight. Integrity and objectivity play a crucial role in preventing report manipulation, budget inflation, and fund misuse, as these principles demand moral courage and fair decision-making. Professional competence ensures that every financial process is carried out accurately and in accordance with regulations, while confidentiality protects sensitive information from misuse. Professional behavior emphasizes adherence to laws, organizational policies, and professional standards. The article also identifies several supporting factors that enable the effective implementation of professional ethics, such as strong internal policies, leadership commitment to integrity, an ethical workplace culture, layered supervision systems, and continuous ethics training. Conversely, common challenges include weak internal controls, limited understanding of ethics, organizational pressure, conflicts of interest, and inconsistent application of ethical standards. Therefore, this article underscores that integrating professional ethics into organizational financial policies, procedures, and management systems is a key step in preventing fund misuse and strengthening stakeholder trust in the organization’s transparency and accountability.
Implementasi Etika Profesi sebagai Upaya Pencegahan Penyalahgunaan Dana dalam Manajemen Keuangan Anugrah Mardiah Putri; Dito Aditia Darma Nst; Dinda Widayanti; Lutfiah Adinda Azahara; Juli Arti Waruwu; Lastri Silaban; Yesi Rahmawati
Jurnal Bisnis Kreatif dan Inovatif Vol. 3 No. 1 (2026): Februari: Jurnal Bisnis Kreatif dan Inovatif
Publisher : Asosiasi Riset Ilmu Manajemen dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jubikin.v2i4.1146

Abstract

Financial management, both in public and private organizations, is highly vulnerable to fraud and misappropriation of funds. The risk of fraud in financial reporting not only jeopardizes an organization's long-term financial health but also damages the reputation and trust of stakeholders. Professional ethics and integrity are key factors in ensuring good, efficient, and effective financial governance. Weak internalization of professional ethical values ​​among financial practitioners, such as manipulation of financial reports and unauthorized use of official funds, is often a major cause of misappropriation of funds. These cases can significantly harm an organization, as seen in violations of codes of ethics in various large companies. Therefore, strengthening professional ethics in financial management practices is crucial to prevent misappropriation of funds, fraud, or financial manipulation. A strong internal control system, coupled with a good ethical culture, can play a significant role in preventing and detecting these conditions. This study aims to identify factors that support and hinder the implementation of professional ethics in financial management and provide recommendations for improving integrity and accountability in fund management. It is hoped that the results of this study will help organizations strengthen governance, increase transparency, and reduce the risk of fraud through better implementation of professional ethics.
Pengaruh Etika Profesi Akuntan Publik terhadap Independensi dalam Kasus Manipulasi Laporan Keuangan PT Garuda Indonesia Tbk Tahun 2018 Firstya Trista Faradiba; Alvino Oktavierdinand Sodikin; Tries Ellia Sandari
Jurnal Bisnis Kreatif dan Inovatif Vol. 3 No. 2 (2026): Juni: Jurnal Bisnis Kreatif dan Inovatif
Publisher : Asosiasi Riset Ilmu Manajemen dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jubikin.v2i4.1153

Abstract

The 2018 financial statement manipulation case of PT Garuda Indonesia Tbk revealed a violation of the ethical principles of the public accountant profession and weak auditor independence in detecting irregularities in revenue recognition. This incident has created an urgency to empirically test the extent to which professional ethics influence auditor independence in preventing financial statement manipulation. This study aims to analyze the influence of public accountant professional ethics on auditor independence using quantitative research methods. Data were obtained through variable measurements using structured instruments which were then processed and analyzed using the SPSS application through validity tests, reliability tests, simple linear regression analysis, and t-tests to determine the significance of the influence between variables. The results of the study indicate that professional ethics has a positive and significant influence on auditor independence, where the stronger the application of ethical principles, the higher the level of auditor independence in carrying out their professional duties. The conclusion of this study confirms that the consistent application of professional ethics is a fundamental factor in maintaining auditor objectivity and preventing the recurrence of financial statement manipulation cases such as those that occurred at PT Garuda Indonesia Tbk.
Analisis Monitoring dan Review Risiko pada Operasional Depot Isi Ulang Air Galon Barokah Rahima Dwi Abdullah; Wahyu Hidayat
Jurnal Bisnis Kreatif dan Inovatif Vol. 3 No. 1 (2026): Februari: Jurnal Bisnis Kreatif dan Inovatif
Publisher : Asosiasi Riset Ilmu Manajemen dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jubikin.v2i4.1154

Abstract

This study was conducted to address contamination risks in Refill Drinking Water Depot (DAMIU) operations when sanitation, equipment maintenance, and quality control are not consistently implemented. This emphasizes the critical importance of systematic risk monitoring and review processes to ensure water quality and safety. The research aims to analyze the implementation of risk monitoring procedures, identify operational risks at each processing stage, and evaluate the effectiveness of risk mitigation strategies at Depot Isi Ulang Air Galon Barokah. A descriptive qualitative approach was employed, utilizing data collection techniques including in-depth interviews, direct field observations, and documentation analysis. The findings reveal that monitoring and risk review processes are conducted routinely, encompassing raw water quality checks, equipment sanitation protocols, and customer gallon container inspections. No significant risks were identified during the study period, as potential hazards such as microbiological contamination and equipment malfunction were effectively prevented through timely filter replacement and daily equipment cleaning procedures. Overall, the depot's risk management system operates effectively and consistently maintains water quality standards, ensuring product safety for consumers.
Inovasi dan Ketekunan sebagai Kunci Keberhasilan Pengusaha Muda di Bisnis Ayam KFC: Studi Kasus Usaha Fried Chicken Smile di Kecamatan Medan Tembung Mazaya Khalda Fachri Berutu; M. Luthfi Lubis; Mhd. Aldri Syahputra; Zainarti Zainarti
Jurnal Bisnis Kreatif dan Inovatif Vol. 3 No. 2 (2026): Juni: Jurnal Bisnis Kreatif dan Inovatif
Publisher : Asosiasi Riset Ilmu Manajemen dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jubikin.v2i4.1160

Abstract

This study explores the roles of innovation and perseverance as critical success factors for young entrepreneurs in the fried chicken business through an in-depth case study of Fried Chicken Smile, located in Medan Tembung Subdistrict. The research focuses on how young entrepreneurs are able to survive and grow in a highly competitive culinary market dominated by global brands such as KFC. Using a qualitative research approach, data were collected through in-depth interviews with business owners and employees, direct field observations, and documentation analysis. The study is supported by several theoretical perspectives, including Grit Theory, which emphasizes perseverance and passion for long-term goals; Entrepreneurial Behavior Theory, which explains proactive and adaptive business behavior; and Schumpeter’s Innovation Theory, which highlights innovation as a driver of competitive advantage. The findings indicate that business success is influenced by continuous product innovation, particularly through adapting menu flavors to local tastes, maintaining consistent operational quality, and implementing effective digital marketing strategies via social media platforms. In addition, strong social support from family, peers, and local communities plays a significant role in sustaining entrepreneurial motivation. Overall, the study demonstrates that the combination of innovation, persistence, and social capital enhances competitiveness and supports the growth of micro, small, and medium enterprises (MSMEs). These findings provide valuable insights for the development of young entrepreneurship in Indonesia’s dynamic culinary sector.
Peran Inovasi dalam Meningkatkan Daya Saing Usaha Mikro Kecil dan Menengah (UMKM) di Kota Medan Anju Andini; Eka Kristina Waruwu; Yusuf Adzka Tarigan
Jurnal Bisnis Kreatif dan Inovatif Vol. 3 No. 2 (2026): Juni: Jurnal Bisnis Kreatif dan Inovatif
Publisher : Asosiasi Riset Ilmu Manajemen dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jubikin.v2i4.1164

Abstract

This study aims to analyze the role of innovation in enhancing the competitiveness of Micro, Small, and Medium Enterprises (MSMEs) in Medan City. The research employs a qualitative approach through direct interviews with several MSME owners from various business sectors. The results reveal that innovation plays a significant role in strengthening business competitiveness through product development, digital marketing strategies, and improvements in production processes. Product innovation among MSMEs includes changes in design, quality enhancement, and product diversification based on market demand. Meanwhile, marketing innovation is achieved through the utilization of social media and digital platforms to expand market reach and improve customer engagement. However, MSME actors still face challenges such as limited capital, low digital literacy, and lack of access to training and mentorship. Therefore, collaboration between business actors, government, and supporting institutions is essential to build a sustainable innovation ecosystem that strengthens the competitiveness of MSMEs in the digital era.
Efektivitas Penggunaan QRIS Bank BNI terhadap Kemudahan dan Efisiensi Transaksi di Kantin UNTAG Surabaya Ida Ayu Nuh Kartini; Diah Ayu Susilaningtias; Jeslin Cecelia Thunggal; Revalia Wulan Suryani; Teresya Dwigantara Wega
Jurnal Bisnis Kreatif dan Inovatif Vol. 3 No. 2 (2026): Juni: Jurnal Bisnis Kreatif dan Inovatif
Publisher : Asosiasi Riset Ilmu Manajemen dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jubikin.v2i4.1181

Abstract

This study analyzes the effectiveness of using BNI Bank’s QRIS in improving transaction convenience and efficiency at the canteen of Universitas 17 Agustus 1945 (UNTAG) Surabaya. The research was conducted by a team led by Ida Ayu Nuh Kartini, S.E., M.M., together with students of the Management Study Program, during November–December 2025. The rapid development of digital banking has encouraged the adoption of QRIS as a standardized non-cash payment system regulated by Bank Indonesia. This study aims to examine the level of QRIS BNI utilization, assess ease of use (application access and QR code scanning), and evaluate transaction efficiency, including time savings, queue reduction, and error minimization. A descriptive quantitative approach was employed using a survey method with a five-point Likert scale questionnaire distributed to 36 respondents consisting of students, lecturers, and administrative staff who had used QRIS at the canteen. Primary data were analyzed descriptively using averages and percentages, supported by relevant literature. The results show that QRIS is perceived as highly effective, with scores above 90% for ease of use (95%), transaction speed (92.78%), reduction of change-related issues (97.78%), support for digitalization (97.22%), and security (91.11%). The main limitation identified is dependence on internet connectivity (85%). Overall, respondents strongly support the full implementation of non-cash payment systems at the campus canteen.
Model Kepemimpinan Berbasis Weton: Mengintegrasikan Kebijaksanaan Budaya Jawa ke dalam Manajemen Organisasi Modern Choirul Anam; Muhammad Saiful Rijal; Iva Khoiril Mala
Jurnal Bisnis Kreatif dan Inovatif Vol. 3 No. 2 (2026): Juni: Jurnal Bisnis Kreatif dan Inovatif
Publisher : Asosiasi Riset Ilmu Manajemen dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jubikin.v2i4.1227

Abstract

This study developed the Weton-Based Leadership Model as a leadership framework that integrates Javanese cultural values from the weton system with modern leadership theories, such as transformational, servant, charismatic, and situational leadership. Using a postmodern paradigm with an exploratory qualitative approach, this study utilizes pattern matching and explanation building methods through in-depth interviews with cultural experts and human resource management practitioners, as well as analysis of Javanese cultural documents. The results of the study identify five key components in the model, namely self-awareness, value alignment, situational adaptability, team harmony, and risk governance. These five components interact with each other to form contextual leadership that is in harmony with personal identity, organizational culture, and environmental demands. The practical implications of this study include the use of weton as a reflective instrument in recruitment, personalized leadership development, and the strengthening of an inclusive organizational culture. Further research is recommended to test this model in various industrial contexts through quantitative methods and longitudinal approaches.
Qris Ritel Rescue: Penerapan Digitalisasi dalam Pengembangan Bisnis Ritel Andry Nurmansyah; Erfian Ramdani Kuswara; Hasna Nabila Julita; Intan Nur'Aini; Nabila Rahmawati
Jurnal Bisnis Kreatif dan Inovatif Vol. 3 No. 2 (2026): Juni: Jurnal Bisnis Kreatif dan Inovatif
Publisher : Asosiasi Riset Ilmu Manajemen dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jubikin.v3i2.1343

Abstract

This study aims to evaluate the impact and effectiveness of implementing the Quick Response Code Indonesian Standard (QRIS) payment system as a form of digitalization on the progress and sustainability of the retail business in the City of Bandung. The method applied in this study is descriptive with a quantitative approach. Data was obtained through the distribution of questionnaires to 30 respondents involved in retail businesses in the Cikutra and Cihaurgeulis Market areas using purposive sampling. The research findings indicate that the use of QRIS has a highly significant positive effect, where 100% of respondents experienced an increase in revenue and attracted the attention of younger customers. Additionally, the registration process and supporting facilities were rated as sufficient by 97% of respondents. However, results indicate that perceptions regarding the security of QRIS transactions still fall into the low category (50%), suggesting concerns about potential cybercrime. Overall, business owners demonstrated a high level of loyalty, with 100% intending to continue using QRIS over the long term.

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