cover
Contact Name
Ni Nyoman Tri Sukarsih
Contact Email
litera@undhirabali.ac.id
Phone
+62361426450
Journal Mail Official
litera@undhirabali.ac.id
Editorial Address
Jln. Raya Padang Luwih, Tegaljaya, Dalung, Kuta Utara, Badung, Bali, 80361
Location
Kab. badung,
Bali
INDONESIA
Litera : Jurnal Bahasa dan Sastra
ISSN : 24426865     EISSN : 25487639     DOI : 10.36002
Core Subject : Education,
Jurnal ini menyajikan hasil-hasil penelitian dan hasil pemikiran yang berada pada ranah bahasa dan sastra. Kajian-kajian ilmiah terdiri atas delapan artikel yang menerapkan teori mikro dan makro linguistik untuk membedah fenomena kebahasaan yang ada pada masyarakat. Peran bahasa dan sastra sangat besar terhadap perkembangan dan pembangunan kebahasaan khususnya, yang diharapkan berkontribusi terhadap pembangunan bangsa secara umum.
Articles 175 Documents
Contrastive Analysis of Indonesian and Sundanese Verbs in SundaneseIndonesian Bilingual Children's Speech Anisa Isnaeni Faturohmah; Baety, Annisa Nur; Rosidin, Odien
LITERA : Jurnal Bahasa Dan Sastra Vol. 11 No. 2 (2025): LITERA: Jurnal Bahasa dan Sastra
Publisher : LPPM Universitas Dhyana Pura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36002/litera.v11i2.3946

Abstract

This study aims to analyze the differences and similarities of verbs in Indonesian and Sundanese as used by Sundanese Indonesian bilingual children. This research is motivated by the phenomenon of alternating use of two languages by children in daily community activities. In this study, a qualitative descriptive method was applied through an observational approach through the techniques of listening, seeing, engaged, and taking notes. From the results of the study, it can be seen that children tend to use Indonesian verbs in formal contexts such as at school, while Sundanese verbs are more dominant in family or local community interactions. There were also morphological differences, such as in the basic form and affix, as well as the phenomenon of code mixing and code switching in their speech. These findings suggest that language choice is influenced by social context and emotional proximity. This research is important for the preservation of regional languages and the development of bilingual teaching materials that are relevant to the socio-linguistic environment of children.
Presupposition and Assertion of The Main Character in The School for Good and Evil Novel Luh Pramitha Maheswari; I Made Sena Darmasetiyawan; Yana Qomariana
LITERA : Jurnal Bahasa Dan Sastra Vol. 11 No. 2 (2025): LITERA: Jurnal Bahasa dan Sastra
Publisher : LPPM Universitas Dhyana Pura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36002/litera.v11i2.3967

Abstract

In writing a literary work, every sentence created by a writer has a purpose of conveying information to the readers, which can be understood by analyzing the presupposition and assertion within each sentence. In this sense, the present study aims on examining how information is organized in the fantasy novel The School for Good and Evil, specifically portraying through the main character. The data for this study was taken from the main character’s utterances within dialogues in the novel, limited to the sentence-level forms. To collect the data from the novel, a documentation method with stratified sampling technique was applied. In this case, the story was divided into five different plot stages with five utterances were selected for each strata, resulting in a total of 25 data for the analysis. Additionally, the present study also applied a qualitative method following the theory of information structure by Lambrecht (1994). These elements were examined to understand how information is structured and what is assumed to be known or introduced as new to the readers. In the result, it revealed that the writer intentionally organize sentences to share information regarding the story in the main character’s utterances throughout the narrative.
Language Context and Feminism Representation in Phillis Wheatley’s Poetry: A Study of ‘On Being Brought From Africa to America’ Setiadi, Christopher
LITERA : Jurnal Bahasa Dan Sastra Vol. 11 No. 2 (2025): LITERA: Jurnal Bahasa dan Sastra
Publisher : LPPM Universitas Dhyana Pura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36002/litera.v11i2.4024

Abstract

Poetry is not only a form of creative writing. This literary works also can be used as an act to share an idea and come as an act of formation into the society. In this case, Phillis Wheatley as an African-American woman wrote “On Being Brought from Africa to America” come as an agent of change of inequality in a part of racial issue. The poetry itself talking about her thoughts about religious aspect and also in her society which is segregation between White People and Black People. The research came up to analyze its language context from its poetry and find out a feminism representation through a literary works perspective. In this study, the researcher uses a qualitative descriptive approach to analyze the poetry. Furthermore, there are some aspects that can be concluded in this research after it is conducted. First in language context, it is found that the poetry “On Being Brought from Africa to America” affected based on external influence and religious imagery. Second in feminism aspect, this poetry represent women which Phillis Wheatley pass the three phases of tradition writing in a form by woman which lead creativity became an act of expression in social issue.
The Art of Influence: Unleashing the Power of Social Media to Elevate Brand Awareness and Drive Sales for Indonesian MSMEs Widhinata, Gusti Made Christian
LITERA : Jurnal Bahasa Dan Sastra Vol. 11 No. 2 (2025): LITERA: Jurnal Bahasa dan Sastra
Publisher : LPPM Universitas Dhyana Pura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36002/litera.v11i2.4245

Abstract

This study examined the critical role of Micro, Small, and Medium Enterprises (MSMEs) in Indonesia’s economy, particularly their contributions to job creation, local economic development, and community income enhancement. Despite their importance, MSMEs face challenges in effectively promoting their products in the digital era. This research explored the potential opportunities for MSME entrepreneurs to leverage social media as a marketing platform. Utilizing document study as a data collection method, the study highlighted how social media, combined with digital marketing strategies such as brand awareness and SEO, can significantly enhance MSMEs’ product visibility, consumer engagement, and sales performance. The findings aimed to provide valuable insights and new perspectives on optimizing digital marketing approaches for MSMEs to remain competitive in an increasingly digital marketplace.
Politeness Strategies in Comic Strip Dialogues of Junior High School English Textbooks Komang Satria Wirasa
LITERA : Jurnal Bahasa Dan Sastra Vol. 11 No. 2 (2025): LITERA: Jurnal Bahasa dan Sastra
Publisher : LPPM Universitas Dhyana Pura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36002/litera.v11i2.4310

Abstract

Within the framework of Kurikulum Merdeka, English language instruction emphasizes not only the acquisition of linguistic structures but also the pragmatic use of language across diverse social and cultural contexts. Comic strips, as part of the learning materials, offer authentic language interactions that reflect everyday communication and provide exposure to various politeness strategies. This study employed a qualitative approach with content analysis as the method to examine 164 utterances found in the comic strips. The utterances were classified using Brown and Levinson’s (1987) theory, which identifies four types of politeness strategies: bald on-record, positive politeness, negative politeness, and off-record. The findings show that bald on-record strategy was the most frequently used (93 instances), followed by positive politeness (70 instances). Negative politeness was absent, and off-record occurred only once. The predominance of direct strategies is likely attributed to the informal nature of peer-to-peer interactions, where minimal social distance reduces the need for indirectness. These results suggest that comic strips can serve as effective pedagogical tools for fostering learners’ pragmatic competence, particularly in the domain of politeness. The study provides pedagogical implications for educators and material developers in designing instructional resources that integrate both linguistic and pragmatic dimensions of language learning.