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Jurnal Transformasi Bisnis Digital
Published by Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia
ISSN : 30468825     EISSN : 30468744     DOI : 10.61132
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Manajemen Sumber Daya Manusia, Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sektor Publik, Manajemen Operasi, Manajemen Rantai Pasokan, Tata Kelola Perusahaan, Etika Bisnis, Akuntansi Manajemen dan Pasar Modal dan Investasi
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 74 Documents
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Menangani Konflik dalam Organisasi Pendidikan: Identifikasi, Tahapan, dan Dampaknya dalam Organisasi Novi Maulidatur Rosidah; Nafisah Nafisah; Komariyatul Hasanah; Mu’alimin Mu’alimin
Jurnal Transformasi Bisnis Digital Vol. 1 No. 6 (2024): November : Jurnal Transformasi Bisnis Digital (JUTRABIDI)
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jutrabidi.v1i6.381

Abstract

Conflict is an inevitable phenomenon in organizational dynamics. Differences in perceptions, goals and resources often trigger conflict. This research aims to examine the importance of conflict management in maintaining organizational sustainability and performance. Through literature studies, this research concludes that effective conflict management can change destructive conflicts into constructive ones, increase productivity, and strengthen relationships between organizational members. In addition, this research also identifies various conflict management strategies that can be applied in the context of modern organizations. Organizational conflict is a conflict that occurs when the goal-oriented behavior of one group clashes or is threatened by the group's goals.
The Role Of Agency Services In Serving Clearance In And Out Of Ship With Manual System at PT. Bama Putra Sukses Bogor Rizki Prayoga Sinulingga; Aja Avriana Said
Jurnal Transformasi Bisnis Digital Vol. 2 No. 3 (2025): Mei: Jurnal Transformasi Bisnis Digital (JUTRABIDI)
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jutrabidi.v1i5.382

Abstract

Shipping companies have an important role in providing services to ships visiting a port. Shipping companies appointed as agents are the parties that will be responsible for taking care of everything so that the ships they represent can dock properly, on time, and smoothly in carrying out their activities at the port. Ship agency services are needed to assist the process of clearance in and out of ships at a port in order to create conducive ship activities. This study was conducted to determine the role of agencies in serving the clearance in and out process and the factors that hinder the ship clearance process using a manual system at PT. Bama Putra Sukses Bogor. This study uses a qualitative approach with a descriptive type. Data collection for this study was carried out using observation, interview, and documentation techniques. The results of this study showed that the role of agencies in serving ship clearance in and out with a manual system at PT. Bama Putra Sukses Bogor is a series of ship clearance processes from ship entry to ship exit. Agents play a role in providing their services to ship owners in ship clearance services that are oriented towards managing ship documents in order to facilitate the loading and unloading process. Factors that hinder the clearance in and out process at PT. Bama Putra Sukses consist of expired documents and problems waiting for the destination port or called waiting next port.
Analisis SWOT dalam Membangun Strategi Pemasaran yang Efektif pada Tagify Aisya Tyanafisya; Siti Farah Fakhirah; Asa Yuaziva; Wien Kuntari
Jurnal Transformasi Bisnis Digital Vol. 1 No. 6 (2024): November : Jurnal Transformasi Bisnis Digital (JUTRABIDI)
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jutrabidi.v1i6.397

Abstract

This study aims to analyze the internal and external factors influencing the marketing strategy of Tagify, a business engaged in the design of lanyards and ID cards. Using a descriptive qualitative analysis method, the study collects secondary data from literature reviews related to marketing strategies and SWOT analysis. The findings reveal that Tagify's strengths lie in creative design, fast production capability, and flexibility in meeting customer demands. However, the main challenges are limited production capacity and suboptimal use of social media for marketing. Significant opportunities exist in the growing demand for custom products in corporate sectors and large events, while the primary threat comes from intense price competition. The implications of this research show that SWOT analysis is crucial in formulating effective marketing strategies to address challenges, seize available opportunities, and strengthen Tagify's competitive position in the market.
Sistem dan Prosedur Operasional Pelayanan Kapal dan Barang pada PT. Pelayaran Berkat Usaha Mandiri Panjang Lampung Maria Seprida Purba; Dirhamsyah Dirhamsyah; Yuna Sutria
Jurnal Transformasi Bisnis Digital Vol. 2 No. 1 (2025): Januari: Jurnal Transformasi Bisnis Digital (JUTRABIDI)
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jutrabidi.v2i1.453

Abstract

This paper aims to determine the system and procedures for ship and goods service activities at PT. Pelayaran Berkat Usaha Mandiri Panjang Lampung at Panjang Port, Bandar Lampung. The management of the ship is managed by agencies in the port environment. Not only that, operational agents are also required to understand the workflow of the Inaportnet application so that ship operational activities are completed on time. The author uses several methods such as; observation method, interview method, documentation method, and the existence of research files. Based on the results of the observations, the author can conclude that the System and Procedures for Ship and Goods Service Operations at PT. Pelayaran Berkat Usaha Mandiri acts as an agent who is responsible for serving agency ships since the ship will arrive, namely including the clearance in process using the Inaportnet system application, in addition, the agent also takes ship documents and continues with the clearance out process until the ship will leave the port to go to the next port. In order to facilitate operational activities, supporting documents are needed for the clearance in and clearance out processes of the ship.
Analisis Pelaksanaan Tugas Unit Apron Movement Control pada Event MotoGP Mandalika di Bandar Udara Internasional Zainuddin Abdul Madjid Lombok M.Qifhar Anugrah Ramadhan; Desiana Rachmawati
Jurnal Transformasi Bisnis Digital Vol. 2 No. 1 (2025): Januari: Jurnal Transformasi Bisnis Digital (JUTRABIDI)
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jutrabidi.v2i1.454

Abstract

The rapid development of Lombok tourism and the MotoGP event will be held in September 2024, driving the need for transportation, especially air transportation, Zainuddin Abdul Madjid Lombok International Airport has several units that play a role in optimizing the airport, one of which is the Apron Movement Control (AMC) unit, this unit has a very important role in supervising all traffic movements on the air side which includes aircraft parking stands, traffic of people, vehicles, and Ground Handling arrangements, flight data administration and licensing of vehicles operating on the apron, this study aims to determine the differences in the implementation of the AMC unit's duties before and during the Mandalika MotoGP event, and to determine the obstacles faced when carrying out tasks during the event. This study uses a qualitative method, the data used are primary and secondary data, primary data is obtained from observation and interviews, while secondary data from SOP, documentation in the form of photos and regulations related to the problem being studied, data analysis techniques use data reduction, data presentation and drawing conclusions, testing the validity of data using triangulation techniques. This study shows that AMC officers successfully carried out their duties in accordance with SOP, including the process of plotting aircraft parking, operating Aviobridge, supervising Ground Support Equipment and supervising Marshaller Service, the responsibility of officers in providing services to airport users, especially in the Airside area, was carried out well, the obstacles faced including FOD, lack of facilities and personnel available, use of Driving Licenses and the suitability of vehicles/equipment and lack of communication between units can be handled and provide evaluation so that all movements in the Airside area run smoothly.
Pengaruh Penerapan Metode Pelayanan Prima terhadap Kepuasan Penumpang Citilink di Bandar Udara International Juanda Muh. Faliq Marselindo; Yulia Aji Puspitasari
Jurnal Transformasi Bisnis Digital Vol. 2 No. 1 (2025): Januari: Jurnal Transformasi Bisnis Digital (JUTRABIDI)
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jutrabidi.v2i1.456

Abstract

Excellent service is the best service provided by the company in fulfilling consumer desires and expectations so that consumers feel satisfied. The consumers referred to here are passengers. Passenger satisfaction is a feeling where passengers' desires and hopes are achieved and even exceed their expectations. This research already implemented to determine the effect of implementing excellent service methods on Citilink passenger satisfaction at Juanda International Airport. Apart from that, this research also aims to find out how much influence the application of excellent service methods has on Citilink passenger satisfaction at Juanda International Airport. In this research, researchers used quantitative methods with the population of all Citilink airline passengers per month. In the sampling process the researcher used a purposive sampling method where the researcher took samples by determining certain qualifications, the number of samples was calculated using the Slovin formula and obtained results of 100 respondents, after the researcher collected the following data it would be analyzed using several analytical techniques such as instrument testing, hypothesis testing and testing coefficient of determination. The results of this research are that there is a positive influence between the application of excellent service methods on Citilink passenger satisfaction. This is known based on the conclusion of the T test, namely T count (5.328) is greater (>) than T table (1.984) with a significant value of 0.000 smaller (<) than 0.05, so it is assumed that the hypothesis is (H0) the null hypothesis is rejected and ( Ha) the alternative hypothesis is accepted, which means there is an influence of implementing excellent service on passenger satisfaction. To test the magnitude of the influence, it can be seen from the test results of the coefficient of determination R2, which is 87.9%.
Pengaruh Tingkat Kualitas Pelayanan dalam Pengurusa Paspor terhadap Kepuasan Pemohon di Kantor Imigrasi Kelas II Non TPI Bima Nur Hidayah; Djoko Widagdo
Jurnal Transformasi Bisnis Digital Vol. 2 No. 2 (2025): Maret: Jurnal Transformasi Bisnis Digital (JUTRABIDI)
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jutrabidi.v2i2.458

Abstract

Service quality is a service that has a characteristic quality. Characteristics of good quality include ease, speed, accuracy, reliability and empathy from service officers in providing and delivering services to someone who has a strong impression that can be directly felt by customers at that time and at that time. This study uses a quantitative method. It can be concluded that the service quality variable (X) has a significant influence on applicant satisfaction (Y) at the Bima Immigration Office. The sig value (0.000) <0.05 is seen, which means that the quality of Passport services has an influence on the satisfaction of applicants at the Class II Non-TPI Bima Immigration Office.This study uses a quantitative method. The method used to obtain data and information in this study is by using a survey method using a questionnaire. The survey method used is by distributing questionnaires to applicants at the Class II Non-TPI Bima Immigration Office. The data analysis techniques used are validity test, reliability test, classical assumption test, significance test (t-test), and coefficient of determination test (R2 test).The discussion of the research aims to provide results and an overview of this research. According to the results of data analysis with simple linear regression, it shows that the variable X or service quality has an influence on the variable Y or passport applicant satisfaction with a significant value of service quality (X) on passport applicant satisfaction (Y) of 0.000 <0.05. In this study, the variable Service Quality (X1) has an influence on applicant satisfaction (Y), because if the quality of service (X) provided by the officer to the applicant is bad, it will cause dissatisfaction of passport user applicants, thereby reducing the applicant's loyalty in using services at Bima Immigration. And the value of the coefficient of determination or R square is 0.768, meaning that the service quality variable contributes 0.768 or 76.8% to passport applicant satisfaction.
Proses Bunker Kapal Tb. Patria pada PT. Snepac Agency Asia Molawe Ariya Ananta; Dirhamsyah Dirhamsyah; Dina Rispianti
Jurnal Transformasi Bisnis Digital Vol. 2 No. 2 (2025): Maret: Jurnal Transformasi Bisnis Digital (JUTRABIDI)
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jutrabidi.v2i2.459

Abstract

Refueling or bunkering is an activity carried out when the ship is ready to sail. In refueling activities, it is very dangerous for work accidents to occur, the implementation of refueling (bunkers) which is less than optimal can also cause accidents and losses for the company and other parties. These losses include oil spilling into the sea, fires and so on. The execution of refueling is still less than optimal in using personal protective equipment and there is a lack of coordination between several crew members. The aim of this research is to determine the causes of work accidents, efforts are being made to improve supervision of refueling on ships. Supervision during the fuel oil filling process is very important because this activity carries a very high risk of work accidents. This method was written using field methods (field research), namely observation and interviews (interviews) and literature (Library Research). Factors that cause work accidents during the process of filling ships with fuel oil on ships are lack of coordination between the officers involved, lack of awareness in the use of personal protective equipment in accordance with SOP (Standard Operational Procedure)..
Pengaruh Keterlambatan Penerbangan Terhadap Kepuasan Penumpang pada Maskapai Super Air Jet di Bandar Udara Internasional Sultan Aji Muhammad Sulaiman Sepinggan Balikpapan Ni Kadek Ratna Dewi; Andi Syaputra
Jurnal Transformasi Bisnis Digital Vol. 2 No. 2 (2025): Maret: Jurnal Transformasi Bisnis Digital (JUTRABIDI)
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jutrabidi.v2i2.461

Abstract

Air transportation is a mode of transportation that continues to grow rapidly in Indonesia, marked by the construction of new airports and the improvement of facilities at existing airports. However, flight delays remain one of the main issues faced by the aviation industry, including by Super Air Jet. This study aims to analyze the effect of flight delays on passenger satisfaction at Super Air Jet at Sultan Aji Muhammad Sulaiman Sepinggan International Airport, Balikpapan. The study used a quantitative approach involving 97 respondents who were Super Air Jet passengers. Data management was carried out through several stages of testing, namely instrument testing (validity and reliability), data quality testing (linearity, normality, and heteroscedasticity), and hypothesis testing using simple linear regression analysis, t-test, and coefficient of determination (R²) with the help of IBM SPSS Statistic 22 software. The results of the study indicate that flight duration has a significant effect on passenger satisfaction. This finding emphasizes the importance of improving service quality, especially in efforts to minimize delays, in order to maintain passenger trust in the airline. This study is expected to be a reference for Super Air Jet management in identifying the main causes of flight delays and developing effective strategies to improve passenger satisfaction.
Prosedur Pengurusan Shifting Permit Kapal MT. Southern Koala di Dermaga Khusus KSOP Dumai Fauzi Hizkia Tumanggor; Capt. Suratni Ginting; Yuna Sutria
Jurnal Transformasi Bisnis Digital Vol. 2 No. 2 (2025): Maret: Jurnal Transformasi Bisnis Digital (JUTRABIDI)
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jutrabidi.v2i2.486

Abstract

This paper discusses the procedures for MT ship permit transfer documents. Southen Koala from Special Pier PT. Sari Dumai Oleo towards PT Special Pier. Sari Dumai Sejati at the Class I Dumai Harbormaster and Port Authority Office by PT. Bahari Eka Nusantara Dumai Branch. The methods used in this research are the field method (field research) and the library method (library research). Based on the research results above, it can be concluded that the MT ship Shifting Permit Document Procedure. South Koala from PT special pier. Sari Dumai Oleo towards PT special pier. Sari Dumai Sejati at the Class I Dumai Harbormaster and Port Authority Office by PT. Bahari Eka Nusantara Dumai Branch, is a complex process and involves various parties. This process starts from submitting documents, verification, to implementation permits in the field. The ship movement permit process must comply with the regulations and procedures of PT. Bahari Eka Nusantara ensures the Dumai Branch for safety and smooth operations.

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