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JURNAL AKADEMIK EKONOMI DAN MANAJEMEN
Published by CV Kampus Akademik Publising
ISSN : 30629586     EISSN : 30627974     DOI : https://doi.org/10.61722/jaem.v1i2.1512
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
JURNAL AKADEMIK EKONOMI DAN MANAJEMEN (JAEM) berfokus pada penerbitan artikel berkualitas tinggi yang didedikasikan untuk semua aspek penelitian, masalah, dan perkembangan terbaru di bidang Ilmu Manajemen. Topik dalam Jurnal ini berkaitan dengan aspek apapun dari manajemen, namun tidak terbatas pada topik berikut : Manajemen Sumberdaya Manusia , Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sektor Publik, Manajemen Operasional, Manajemen Rantai Pasokan, Corporate Governance, Etika Bisnis, Akuntansi Manajemen dan Pasar Modal dan Investasi. berfokus pada penerbitan artikel berkualitas tinggi yang didedikasikan untuk semua aspek Ekonomi, Bisnis dan Akuntansi. Jurnal ini memberikan ruang bagi para peneliti untuk berdiskusi, mengejar dan meningkatkan pengetahuan di bidang Ilmu Ekonomi Bisnis dan Akuntansi yang terus berkembang. Artikel dapat ditulis dalam bahasa Inggris atau bahasa Indonesia Jurnal ini terbit 1 tahun
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 424 Documents
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Pengaruh Digital Marketing dan Pelayanan terhadap Kepuasan Konsumen Jasa Travel Umrah Syifa Fitriyatul Aini; Boyke Nugrahanto
JURNAL AKADEMIK EKONOMI DAN MANAJEMEN Vol. 3 No. 1 (2026): JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jaem.v3i1.9308

Abstract

This study aims to analyze the influence of digital marketing and service quality on consumer satisfaction in Umrah travel services at PT Hikayatuna Berkah Selalu, Bandung Regency. The increasing competition in the Umrah travel industry requires companies to optimize digital marketing strategies and improve service quality to maintain customer trust and satisfaction. This research applies a quantitative method with descriptive and verificative approaches. The population consists of all Umrah pilgrims in 2025, with a sample of 50 respondents selected using Slovin’s formula. Data were collected through questionnaires and analyzed using multiple linear regression, correlation analysis, coefficient of determination, and hypothesis testing (t-test and F-test). The results indicate that digital marketing has a positive and significant effect on consumer satisfaction (t = 3.643; sig = 0.001). Service quality also has a positive and significant effect (t = 3.495; sig = 0.001). Simultaneously, digital marketing and service quality significantly influence consumer satisfaction (F = 232.535; sig = 0.000) with an R² value of 0.807, meaning 80.7% of consumer satisfaction is explained by both variables. These findings imply that the integration of effective digital marketing strategies and high-quality service is essential to enhance customer satisfaction in Umrah travel services.
PENGARUH KUALITAS PELAYANAN, STORE ATMOSPHERE, DAN HARGA TERHADAP KEPUASAN KONSUMEN MIE BANGKA 25 SURAKARTA Rachel Lita Daniati; Marjam Desma Rahadhini
JURNAL AKADEMIK EKONOMI DAN MANAJEMEN Vol. 3 No. 1 (2026): JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jaem.v3i1.9340

Abstract

Customer satisfaction is an important factor in the sustainability of culinary businesses operating in highly competitive markets. Kedai Mie Bangka 25 Penumping Surakarta is one of the culinary businesses in Surakarta City that offers a distinctive attraction through its modern Chinese cultural interior design, featuring red color elements, oriental decorations, and Bangka–Tionghoa murals that create an aesthetic and Instagramable atmosphere. This study aims to analyze the factors influencing customer satisfaction, including service quality, store atmosphere, and price, among consumers of Mie Bangka 25 Penumping Surakarta. The population of this study consists of consumers who made purchases at Kedai Mie Bangka 25 Penumping Surakarta. The sample size was 100 respondents, determined using the Leedy technique. The sampling method used was non-probability sampling, with data collected through questionnaires. The data analysis techniques employed include validity tests, reliability tests, classical assumption tests, descriptive analysis, multiple linear regression analysis, t-tests, F-tests, and the coefficient of determination test. The results indicate that all questionnaire items are valid and reliable, and the classical assumption tests—including multicollinearity, autocorrelation, heteroscedasticity, and normality tests—were successfully met. The multiple linear regression analysis shows that all regression coefficients have positive values, with the regression equation: Y = 3.961 + 0.313 X1 + 0.582 X2 + 0.085 X3 indicating that service quality (X1), store atmosphere (X2), and price (X3) influence customer satisfaction at Mie Bangka 25 Penumping Surakarta. The hypothesis testing results reveal that service quality and store atmosphere have a significant effect on customer satisfaction, while price does not have a significant effect on customer satisfaction at Mie Bangka 25 Penumping Surakarta. The F-test indicates that the research model is appropriate. The coefficient of determination shows that service quality, store atmosphere, and price explain 58.4% of customer satisfaction.
Pengaruh Green accounting, Kinerja Lingkungan, CSR, Ukuran Perusahaan, dan Profitabilitas terhadap Nilai Perusahaan pada Perusahaan Sektor Pertambangan yang Terdaftar di BEI Periode 2020-2024 Amilia, Rendi Kiki Rizki; Budi Santoso
JURNAL AKADEMIK EKONOMI DAN MANAJEMEN Vol. 3 No. 1 (2026): JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jaem.v3i1.9350

Abstract

The purpose of this study is to analyze how firm value is influenced by green accounting, environmental performance, Corporate Social Responsibility, firm size, and profitability. The research method used is a multiple linear regression analysis approach. The testing process included panel data regression model tests (Chow test, Hausman test, Lagrange multiplier test), classical assumption tests (normality, multicollinearity, heteroskedasticity, autocorrelation), and hypothesis tests (F-test, t-test, R² test). The research data was sourced from secondary data in annual reports and sustainability reports of mining companies listed on the Indonesia Stock Exchange (IDX) during the period 2020-2024. The analysis results show that the variables of green accounting, company size, and profitability have a negative and significant effect on company value. Meanwhile, the variables of environmental performance and CSR do not affect company value. Simultaneously, all five variables were found to influence firm value, with an Adjusted R-Square contribution of 22%. This finding confirms that increases in firm value are not solely determined by sustainability commitments or asset size.
PENGARUH BEBAN KERJA, KONFLIK DAN KOMPENSASI TERHADAP TURNOVER INTENTION KARYAWAN (EVISCERASI) RUMAH PEMOTONGAN AYAM CV. WAHANA BERKAH SEJAHTERA DI BOYOLALI Fiqri Syahrul Mubarak; Sutarno Sutarno
JURNAL AKADEMIK EKONOMI DAN MANAJEMEN Vol. 3 No. 1 (2026): JURNAL AKADEMIK EKONOMI DAN MANAJEMEN 
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jaem.v3i1.9372

Abstract

CV. Wahana Berkah Sejahtera is a company operating in the poultry slaughterhouse industry, particularly in the evisceration section, which involves high physical work demands. These conditions potentially create workload and work conflict that may influence employees’ intention to leave the company (turnover intention). This study aims to analyze the effect of workload, work conflict, and compensation on employee turnover intention at CV. Wahana Berkah Sejahtera. This research is a survey study using a quantitative non-experimental design. The data source used in this study is primary data. The sample consists of 100 respondents, representing all employees of CV. Wahana Berkah Sejahtera, with total sampling applied as the sampling technique. Data were collected through questionnaires and literature study. The validity test results for workload, work conflict, compensation, and turnover intention variabels show a significance value of 0.000 < 0.05, indicating that all variabels are valid and reliable. The results of this study indicate that workload and work conflict have a significant effect on employee turnover intention, while compensation has no significant effect on employee turnover intention at CV. Wahana Berkah Sejahtera. Based on these findings, the researcher recommends that the company manage workload more proportionally and improve communication and work conflict resolution mechanisms, while future researchers are encouraged to include additional variabels to enhance and refine further studies.

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