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INDONESIA
Jurnal Pusat Manajemen
Published by Universitas Dehasen Bengkulu
ISSN : -     EISSN : 30483840     DOI : 10.37676/pusman
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Jurnal Pusat Manajemen is a scientific journal published four times a year. The purpose of this scientific journal is to improve the quality of management science for researchers, students, practitioners, and management science observers. Jurnal Pusat Manajemen accepts the results of studies and research articles that have never been published in other media. Jurnal Pusat Manajemen is published by Universitas Dehasen Bengkulu. Jurnal Pusat Manajemen covers various research approaches, namely: quantitative, qualitative and mixed methods. Jurnal Pusat Manajemen focuses on various themes, topics and aspects of management, strategic management and entrepreneurship, including (but not limited to) the following topics: Human Resource Management, Financial management, Marketing Management, Strategic Management, Organizational behavior, Operation management, Change Management, Sharia Management, Knowledge Management Entrepreneurship, Electronic Business, Capital market.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis dan Menejemen Intetrnasional
Articles 41 Documents
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The Influence Of Overconfidence And Risk Tolerance On Investment Decisions In Capital Markets In Generation Z In Tasikmalaya City Oktaviani, Indiarti; Yusnita, Rita Tri; Oktaviani, Nita Fauziah
Jurnal Pusat Manajemen Vol. 2 No. 1 (2025): Juni
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jpm.v2i1.588

Abstract

The study was carried out in Tasikmalaya City to explore how overconfidence and risk tolerance influence the investment choices of Generation Z individuals in the capital market. The research employed a quantitative approach and survey method. The target population consisted of Generation Z members residing in Tasikmalaya City who are active in the capital market. The sampling technique involved non-probability sampling with a probability approach, resulting in a sample size of 100 individuals between 18 and 27 years old. Both primary and secondary data were collected for this study. The data analysis involved validity and reliability tests, classical hypothesis tests, statistical analysis tests, and hypothesis testing using SPSS version 25. The findings from the F test indicated that both overconfidence and risk tolerance significantly influence investment decisions. However, the t-test results revealed that while risk tolerance has a significant impact on investment decisions, overconfidence doesn’t have a significant effect when considered individually.
The Effect Of Company Size, Profitability, Leverage On Company Value (Case Study Of Technology Sector Companies Listed on the Indonesian Stock Exchange 2020-2022) Handayani, Siti Ririn Dian; Yusnita, Rita Tri; Oktaviani, Nita Fauziah
Jurnal Pusat Manajemen Vol. 2 No. 1 (2025): Juni
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jpm.v2i1.589

Abstract

This research aims to determine the influence of company size, profitability and leverage on company value in technology sector companies listed on the Indonesian stock exchange in 2020-2022. Simultaneous testing shows that the influence of company size which is proxied by the natural logarithm, profitability which is proxied by ROA, and leverage which is proxied by DAR has an effect on company value which is proxied by price book value. Partially, using the test, it can be seen that the influence of company size, which is proxied by the natural logarithm, has a significant effect on company value, which is proxied by the price book volume. However, the influence of profitability as proxied by ROA and the influence of leverage as proxied by DAR do not have a significant effect on company value as proxied by price book value.
The Influence Of Capital Structure And Liquidity On Company Value PT. Campina Ice Cream Industry TBK For The 2018 – 2022 Period Inawati, Apriliani; Yusnita, Rita Tri; Yuniar, Evilia Sri
Jurnal Pusat Manajemen Vol. 2 No. 1 (2025): Juni
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jpm.v2i1.592

Abstract

This research aims to determine the influence of capital structure and liquidity on company value at PT. Campina Ice Cream Industry Tbk for the 2018-2022 period. The data used is secondary data in the form of the company's quarterly report for the 2018-2020 period obtained via the official website PT. Campina Ice Cream Industry Tbk campina.co.id. The research method used is a descriptive, quantitative analysis research method with a causality approach. The data analysis technique used is multiple regression analysis with SPSS 25 tools. The research results show that capital structure and liquidity simultaneously have a significant effect on company value at PT. Campina Ice Cream Industry Tbk for the 2018-2022 period. Capital structure partially has a significant effect on company value at PT. Campina Ice Cream Industry Tbk for the 2018-2022 period. And liquidity partially has a significant effect on company value at PT. Campina Ice Cream Industry Tbk for the 2018-2022 period.
The Effect Of Market Value Added (Mva) And Inflation On Stock Prices (Study On Automotive And Component Sub-Sector Companies Listed On The Indonesia Stock Exchange 2018-2022) Musaropah, Mida Hamidatul; Rahwana, Kusuma Agdhi; Yuniar, Evilia Sri
Jurnal Pusat Manajemen Vol. 2 No. 1 (2025): Juni
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jpm.v2i1.593

Abstract

This study aims to determine the effect of Market Value Added (MVA) and Inflation on Stock Prices in automotive and component sub-sector companies listed on the Indonesia Stock Exchange for the period 2018-2022, both simultaneously and partially. This study uses quantitative research methods. The research sample was 10 automotive and component companies obtained by purposive sampling technique. The analytical tool used in this research is panel data regression using eviews 12. The results of this study can be concluded that Market Value Added (MVA) and Inflation simultaneously have a significant effect on stock prices. While partially Market Value Added (MVA) has a significant positive effect on stock prices and Inflation has a significant negative effect on stock prices.
The Influence Of Word Of Mouth And Distribution Channels On Consumer Purchasing Decisions For Seblak Crackers Products In PD. Kujang Jaya, Ciamis District Nisa, Annida Bai'atun; Lestari, Suci Putri; Patimah, Titin
Jurnal Pusat Manajemen Vol. 2 No. 1 (2025): Juni
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jpm.v2i1.594

Abstract

This research aims to determine the influence of word of mouth and distribution channels on purchasing decisions for seblak cracker products in PD Kujang Jaya, Ciamis district. The method used in this research is causality through a survey approach, with the sample selected in this research being consumers of seblak crackers who are generally in Ciamis with a total of 100 respondents. The analytical tool used in this research is multiple linear regression using SPSS version 25. The research results show that simultaneously Word of Mouth and Distribution Channels have a significant effect on Purchasing Decisions. Partially, Word of Mouth has a negative and insignificant effect on purchasing decisions for seblak cracker products in PD Kujang Jaya, Ciamis district and the hypothesis is rejected. Meanwhile, partially the Distribution Channel has a positive and significant effect on purchasing decisions for seblak cracker products in PD Kujang Jaya, Ciamis district so that the hypothesis is accepted.
The Influence Of Social Media, Customer Testimonials, Content Quality, And User Interaction On Purchase Intention Of Skincare Products In Bengkulu Utomo, M. Fredi; Soleh , Ahmad; Abi, Yudi Irawan
Jurnal Pusat Manajemen Vol. 2 No. 1 (2025): Juni
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jpm.v2i1.642

Abstract

In line with the advancements of the era, beauty is not only a necessity for the general public but also a prospective business opportunity, as evident in the growing skincare product industry year after year. The aim of this study is to determine whether social media, content quality, customer testimonials, and user interaction influence the purchase intention of skincare products in Bengkulu. This research employs a quantitative approach. Data collection was conducted using a questionnaire technique, with a sample size of 115 respondents. The results of the study indicate that the multiple linear regression model is Y = 0,005 + 0,276 X1  + 0,081 X2  + 0,360 X3  + 0,283X4  + 0,200. The positive coefficients suggest a positive or direct relationship between the variables of social media (X1), customer testimonials (X2), content quality (X3), user interaction (X4), and purchase intention (Y) for skincare products in Bengkulu. The social media test (X1) shows that tcalculated=6.576>ttable=1.981tcalculated = 6.576 > ttable = 1.981 and significance p=0.000<0.05p = 0.000 < 0.05, meaning the hypothesis Ha is accepted and Ho is rejected, indicating that social media has a positive and significant impact on the purchase intention of skincare products in Bengkulu. The customer testimonials test (X2) shows tcalculated=2.247>ttable=1.981tcalculated = 2.247 > ttable = 1.981 and significance p=0.027<0.05p = 0.027 < 0.05, meaning the hypothesis Ha is accepted and Ho is rejected, indicating that customer testimonials have a positive and significant effect on the purchase intention of skincare products in Bengkulu. The content quality test (X3) shows tcalculated =7.803>ttable=1.981tcalculated = 7.803 > ttable = 1.981 and significance p=0.000<0.05p = 0.000 < 0.05, meaning the hypothesis Ha is accepted and Ho is rejected, indicating that content quality has a positive and significant impact on the purchase intention of skincare products  in  Bengkulu.  The  user  interaction  test  (X4)  shows tcalculated=5.427>ttable=1.981tcalculated = 5.427 > ttable = 1.981 and significance p=0.000<0.05 p= 0.000 < 0.05, meaning the hypothesis Ha is accepted and Ho is rejected, indicating that user interaction has a positive and significant effect on the purchase intention of skincare products in Bengkulu. Based on the comparison of the F-calculated value (12.025) with the F-table value (2.30), since Fcalculated>FtableFcalculated  > Ftable, it can be concluded that the hypothesis is accepted, meaning there is a simultaneous influence of social media (X1), customer testimonials (X2), content quality (X3), and user interaction (X4) on the purchase intention (Y) for skincare products in Bengkulu. This is supported by the significance level of p=0.000<0.05p = 0.000 < 0.05
The Influence Of Training And Quality Of Human Resources On Employee Performance In The Education And Culture Office Of Lampung Province Prasetya, Ade Indra; Josiah , Trisnowati
Jurnal Pusat Manajemen Vol. 2 No. 1 (2025): Juni
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jpm.v2i1.710

Abstract

The rapid dynamics of global development today, which is full of competition, has triggered changes in various areas of life as a consequence of the rapid development of science and technology (Science and Technology). The acceleration of science and technology has had a significant impact on all aspects of society, including the organizational segment. In line with the changes that are occurring, it is necessary to prepare regional governments in terms of Human Resources (HR), especially in the field of personnel management, to support the role and function of regional governments as subjects and objects of regional services and development. Realizing the importance of the HR element in an organization, it is appropriate to say that people are the most valuable asset and have a direct impact on the organization compared to other resources. The current direction of national development is focused on the importance of improving employee performance. This can be achieved by providing education and training for employees in the hope of equipping them with abilities and skills appropriate to their roles and functions. However, the reality shows that these efforts have not been able to completely change the image of employees who are oriented towards a productive work paradigm. The aim of this research is to determine: 1. The effect of training on employee performance 2. The effect of HR quality on employee performance 3. The effect of training and HR quality together on the performance of employees of the Education and Culture Office of Lampung Province. This research uses a quantitative descriptive research method, namely a research method that uses data in the form of numbers to analyze the facts found which aims to determine the relationship between variables in a population. The analysis used is simple and multiple regression. This research used 72 respondents. Based on the results of data analysis, the hypothesis answer was found as follows; There is an influence of Training (X1) on employee performance (Y) at the Lampung Province Education and Culture Office, with an influence level (R-square) of 65.6%. There is an influence of HR quality on employee performance at the Education and Culture Office of Lampung Province with an influence level of 60%. There is an influence of Training and HR Quality together on employee performance at the Education and Culture Office of Lampung Province, with an influence level of 72%.
Factors Affecting Customer Loyalty at Bakso Anna Viral Bengkulu Salsabila, Aldy Andhika; Irwanto , Tito; Zoniarti , Zoniarti
Jurnal Pusat Manajemen Vol. 2 No. 1 (2025): Juni
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jpm.v2i1.763

Abstract

The importance of customer loyalty in the culinary business, especially in the face of fierce competition. Issues at Bakso Anna Viral Bengkulu include perceived value, product quality, price, and customer satisfaction, which affect loyalty. The research questions and objectives are aimed at testing the influence of these variables. This study is limited to quantitative methods using a survey approach (questionnaire) and purposive sampling techniques. The sample consists of 100 respondents who have purchased Bakso Anna Viral at least three times. The instruments were tested for validity and reliability using SPSS. Data analysis was conducted using multiple linear regression, T-test (partial), F-test (simultaneous), and the coefficient of determination R². The results of the multiple linear regression show the equation: Y = 1.883 + 0.210 X1 + 0.257 X2 + 0.227 X3 + 0.206 X4, indicating a positive regression direction, meaning that the variables of perceived value (X1), product (X2), price (X3), and customer satisfaction (X4) have a positive influence on customer loyalty to Anna Viral Bengkulu meatballs. The coefficient of determination (R-squared) value from SPSS 25.00 is 0.924. This means that perceived value, product, price, and customer satisfaction influence customer loyalty by 92.4%, while the remaining 7.6% is influenced by other factors. The results of the t-test at a significance level of 0.05 indicate that, individually, X1, X2, X3, and X4 have a significant influence on customer loyalty toward Anna Viral Bengkulu meatballs, with values of X1 = 0.004, X2 = 0.005, X3 = 0.014, and X4 = 0.018
Determining Company Financial Performance: Analysis of Liquidity, Leverage, and Company Size (Literature Review on Financial Management) Idrus, Mohammad Reihan; Alfasyah , Muhammad Afga
Jurnal Pusat Manajemen Vol. 2 No. 1 (2025): Juni
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jpm.v2i1.764

Abstract

Previous or relevant research is crucial in research or scientific articles because it provides a basis for strengthening theories and explaining the phenomenon of relationships or influences between various existing variables. This article conducts a study on the determination of a company's financial performance by analyzing factors such as liquidity, leverage, and company size. Through this literature research, several important findings were found: first, liquidity is proven to have a significant effect on a company's financial performance; second, leverage also has an impact on a company's financial performance; and third, company size does not show a significant effect on a company's financial performance. Thus, these results provide deeper insight into the factors that influence a company's financial performance, although company size does not seem to play a major role as previously thought. Further analysis is needed to further explore why company size does not show a significant effect
The Influence Of Motivation And Compensation On Employee Performance At The Lungkang Kule Sub-District Office, Kaur District Saputri, Yudisti; E. G., Ida Ayu Made; Abi, Yudi Irawan
Jurnal Pusat Manajemen Vol. 2 No. 1 (2025): Juni
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jpm.v2i1.796

Abstract

The purpose of this study was to determine the effect of motivation and compensation on the performance of employees at the Lungkang Kule District Office, Kaur Regency. The population in this study were all employees of the Kaur Regency High Prosecutor's Office totaling 31 employees, with a sample size of 31 employees. The sampling technique was cluster sampling. The data analysis technique used multiple linear regression: Y = 23.319 + 0.166X1 + 0.015X2, meaning that if motivation and compensation were increased by 100%, employee performance would be worth 0.166 and 0.015 respectively. The results of the study showed simultaneously by comparing the Fcount value with Ftable, so that it was known that the Ftable value was 3.757> 3.16 and it can be concluded that motivation and compensation had a significant effect on employee performance at the Lungkang Kule District Office, Kaur Regency. Based on the partial test, it is known that motivation has a positive and significant effect on the performance of employees at the Lungkang Kule District Office, Kaur Regency with a sig value of 0.004 < alpha (0.05), while compensation has a positive and insignificant effect on the performance of the Lungkang Kule District Office, Kaur Regency with a sig value of 0.810 > alpha (0.05).

Page 3 of 5 | Total Record : 41

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