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rizal ula ananta fauzi
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Asian Journal of Management, Entrepreneurship and Social Science
Published by CV. Cita Utilitas Utama
ISSN : -     EISSN : 28087399     DOI : -
Core Subject : Economy, Science, Social,
Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences
Asian Journal of Management, Entrepreneurship and Social Science (AJMESC) is a high quality open access peer reviewed research journal. providing a platform for the researchers, academicians, professional, practitioners and students to impart and share knowledge in the form of high quality empirical and theoretical research papers, case studies. This journal focuses on every research discipline related to social behavior science, entrepreneurship and business management such as human resource management, marketing management, financial management, production/operational management, strategic management, sharia business management, halal industry management, tourism management, banking management, industrial management, agribusiness management, business administration, entrepreneurial activities, micro, small and medium enterprises (MSMEs), consumer behavior, purchasing decisions, consumer satisfaction, consumer loyalty and several areas of business behavior, also includes community social research
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 711 Documents
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The Effect of Social Media Promotion Mix and Destination Image on Visitor Satisfaction at Puncak Lima Jari, South Sulawesi Nurul Muslihati Idris; I Made Sendra; Putu Sucita Yanthy
Asian Journal of Management, Entrepreneurship and Social Science Vol. 4 No. 03 (2024): August Asian Journal of Management Entrepreneurship and Social Science ( AJMES
Publisher : Cita Konsultindo Research Center

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Abstract

In increasing visitor numbers, it is important to know and understand the factors that affect visitor satisfaction. In the context of the increasingly complex and competitive tourism sector, an effective promotion mix through social media and a positive destination image can be the key factors of increasing visitor satisfaction. This study aims to analyze the impact of social media promotion mix on visitor satisfaction at Puncak Lima Jari and analyze the influence of destination image on visitor satisfaction at Puncak Lima Jari. The research method uses a quantitative approach with data collection through the distribution of questionnaires to visitors who have visited Puncak Lima Jari. The sample for this study consists of 100 respondents, selected using purposive sampling techniques. Data analysis in this study is conducted using Structural Equation Modeling (SEM) with the SmartPLS4 analysis tool. The results of this study show that the social media promotion mix has a positive and significant effect on visitor satisfaction at Puncak Lima Jari, and the destination image also has a positive and significant effect on visitor satisfaction. This indicates that promoting Puncak Lima Jari and creating a positive destination image could increase visitor satisfaction. The implication of this study is to enhance the social media promotion mix and improve the positive image, which can provide greater satisfaction for visitors. Managers need to implement these strategies to attract more visitors in the future.
The The influence of leadership style and work discipline on employee performance with work motivation as an intervening variable in the case study of nurses at Persahabatan Hospital Zulkifli Zulkifli; Dewi Susita; Corry Yohana
Asian Journal of Management, Entrepreneurship and Social Science Vol. 4 No. 03 (2024): August Asian Journal of Management Entrepreneurship and Social Science ( AJMES
Publisher : Cita Konsultindo Research Center

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Abstract

This study aims to analyze the influence of leadership style and work discipline on employee performance with work motivation as an intervening variable. This study was conducted at Persahabatan Hospital using quantitative methods. Data were collected through questionnaires distributed to 220 employees. The analysis method used is Explanatory research, which is a study conducted to explain the causal relationship between research variables through hypothesis testing. The results of the study indicate that leadership style has a significant effect on employee work motivation and performance. Work discipline was also found to have a significant effect on employee work motivation and performance. In addition, work motivation as an intervening variable has been shown to have a significant effect on employee performance. Explanatory research indicates that work motivation strengthens the influence of leadership style and work discipline on employee performance. Thus, it can be concluded that leadership style and work discipline directly and indirectly through work motivation have a positive effect on employee performance. This finding implies the importance of implementing an effective leadership style and increasing work discipline to improve employee motivation and performance at Persahabatan Hospital.
Human Resources Development at the Kumala Tanjung Priok Foundation Social Welfare Institution, North Jakarta Gabriela Chrisnita Vani; Ety Rahayu
Asian Journal of Management, Entrepreneurship and Social Science Vol. 4 No. 03 (2024): August Asian Journal of Management Entrepreneurship and Social Science ( AJMES
Publisher : Cita Konsultindo Research Center

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The purpose of this research is to determine the human resource development efforts carried out by the organization for each staff, as well as to determine the increase in competency as a result of human resource development related to each staff's field of work. In this research, a narrative qualitative approach was used, where a series of events were studied and told in detail using descriptive research with a total of 8 informants with three criteria serving as designers of HR development given to staff or employees at the Kumala Foundation, parties who take part in HR development at the Kumala Foundation, parties who receive services at the Kumala Foundation. The data collection techniques were carried out using interviews, observation and document study. In selecting informants, the purposive sampling technique was carried out where the sample collection did not represent the entire population but was directed to address specific situations that were relevant to the research objectives. The qualitative approach aims to collect facts and data in the field using a theoretical approach to form new concepts. The results of research and analysis show that the Kumala Foundation has carried out various trainings such as communication training, leadership training, report writing training, waste financial management training, waste recording training, partnership training, social entrepreneurship development training, training of trainers (TOT), waste management training, and training in making recycled products. These various efforts have succeeded in increasing staff competency in accordance with their respective fields of work, providing benefits for their personal and professional growth.
The Role of Social Capital in Improving Local Sanitation: A Case Study of Bahbul Village, Kertaraharja, Sobang, Pandeglang, Banten Province Neneng Fitri Fitriyah; Robert Markus Zaka Lawang
Asian Journal of Management, Entrepreneurship and Social Science Vol. 4 No. 03 (2024): August Asian Journal of Management Entrepreneurship and Social Science ( AJMES
Publisher : Cita Konsultindo Research Center

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Abstract

Proper sanitation is a key indicator of public well-being and aligns with the Community-Led Total Sanitation (CLTS) program. This program aims to change hygienic and sanitary behaviors through community empowerment, utilizing a triggering method to ensure every individual and community has access to basic sanitation, ultimately realizing a community free from open defecation. This study employs a social capital framework, encompassing networks, trust, values, and norms, to analyze and derive lessons from the development of social capital in enhancing CLTS through the Latrine Arisan Program in Bahbul Village, Sobang District, Pandeglang Regency, Banten Province, using a descriptive qualitative approach. The results indicate that trust, networks, values, and norms key elements of social capital are crucial in the implementation of CLTS. Trust among participants in the latrine arisan (savings group) is demonstrated through mutual cooperation in forming groups, electing group leaders, and pooling money for latrines. Social networks among participants and program facilitators from LAZ Harfa are strong and supportive. Values and norms such as consistent saving, avoiding conflicts over clean water, mutual cooperation in building latrines, and adhering to program instructions are well established among the participants.
Work-Life Balance and Its Impact on the Performance Effectiveness of Police and ASN Polri Biddokkes Polda Kalsel: The Role of Employee Engagement Ani Purwaningsih; Rini Rahmawati
Asian Journal of Management, Entrepreneurship and Social Science Vol. 4 No. 03 (2024): August Asian Journal of Management Entrepreneurship and Social Science ( AJMES
Publisher : Cita Konsultindo Research Center

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Abstract

Abstract This study aims to determine the effect of Work-Life Balance, Employee Engagement, and Employee Performance on the Police and ASN Polri at Biddokkes Polda Kalsel; this type of research uses quantitative methods where the data shows responses/values from respondents who measure the effect of Work-Life Balance, Employee Engagement, Employee Performance. The data collection method uses questionnaires and library research, then with the Population of this study, as many as 79 respondents consisting of Police and ASN Polri at Biddokkes Polda Kalsel. This research was conducted with analysis Techniques using the Partial Least Square Model and t-test with the SMART PLS V.3.29 tool. From the results of this study, it was found that Work-Life Balance has no effect on Employee Performance, Work-Life Balance has a significant impact on Employee Engagement, and Work-Life Balance substantially affects Employee Performance through Employee Engagement. Keywords: Work-Life Balance, Employee Engagement, Employee Performance.
Value Relevance Of Accountıng Informatıon Of Holdıng Companıes And Non-Holdıng Companıes M Ali Fikri; Tusta Citta Ihtisan; Iman Waskito
Asian Journal of Management, Entrepreneurship and Social Science Vol. 4 No. 03 (2024): August Asian Journal of Management Entrepreneurship and Social Science ( AJMES
Publisher : Cita Konsultindo Research Center

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Abstract

A holding company is a holding company that owns several shares of other companies and a non-holding company is an independent company and does not control other companies. Value leverage is understood as the ability to explain accounting number information, namely whether the accounting number has a value that is beneficial to investors, and more emphasized, whether the accounting number is indeed a relevant value explaining the stock price in the securities market. This study aims to find the relationship between the relevance of value between holding and non-holding companies using a sample of 175 manufacturing companies on the IDX through testing the usefulness of accounting profit information that affects investor decisions in the capital market. The test results show that there is a difference in value relevance between holding and non-holding companies.
PT Pertamina (Persero)'s Perspective on the Development of Efforts to Empower SMEs in the Small Medium Enterprise Partnership Program (SMEPP) in the Jakarta Region Maysa Syifa Aljauza; Sari Viciawati Machdum
Asian Journal of Management, Entrepreneurship and Social Science Vol. 4 No. 03 (2024): August Asian Journal of Management Entrepreneurship and Social Science ( AJMES
Publisher : Cita Konsultindo Research Center

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Abstract

Companies must fulfill their Corporate Social Responsibility (CSR) in conducting business. One of the goals of CSR is to enhance the economy through empowering of MSMEs (Micro, Small, and Medium Enterprises). By empowering MSMEs, economic growth will be further enhanced. Some studies discussing "power" place more emphasis on the perspective of the beneficiaries. Meanwhile, the perspective of the service providers, in this case related to the private sector through CSR, has not yet been studied. Therefore, this research aims to examine Pertamina's perspective on the concept of power in the process of empowering MSMEs and Pertamina's efforts in empowering its partner MSMEs. This research uses qualitative descriptive method with a snowball sampling technique. The research results indicate that PT Pertamina views "power" from two perspectives: the pluralist perspective and the elite perspective. As part of its efforts to empower MSMEs, PT Pertamina implements the Small Medium Enterprises Partnership Program (SMEPP), which includes funding for MSMEs, mentoring and coaching through the UMK Academy, as well as the SMEXPO Marketplace and Exhibition.
Adversıty Quotıent: Perspectıves On Work Challenges For Mıllennıals And Beyond Nia Kusuma Wardhani; Windu Gata
Asian Journal of Management, Entrepreneurship and Social Science Vol. 4 No. 03 (2024): August Asian Journal of Management Entrepreneurship and Social Science ( AJMES
Publisher : Cita Konsultindo Research Center

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Abstract

This study examines the Adversity Quotient (AQ) among millennial employees in Indonesia, focusing on the dimensions of Control, Ownership, Reach, and Endurance (CORE). Using a qualitative approach, the study integrates text mining methods to analyze responses from millennial and Generation Z employees. The findings indicate that AQ plays a crucial role in helping employees effectively handle work challenges through the development of critical thinking, resilience, and adaptability. Employees with high AQ tend to perform better and adapt to the dynamic changes in the workplace environment. This research provides insights for managers and stake holders to develop strategies that support AQ development in employees, particularly in today’s competitive and digital era
Analysis of the Quantitative Strategic Planning Matrix in the Management of Legomoro Twin Waterfall Tourist Attraction in Banyuwangi Regency Ninik Wahyu Indartik; I Putu Anom; I Nyoman Sukma Arida
Asian Journal of Management, Entrepreneurship and Social Science Vol. 4 No. 03 (2024): August Asian Journal of Management Entrepreneurship and Social Science ( AJMES
Publisher : Cita Konsultindo Research Center

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Abstract

This study aims to identify the existing conditions of the tourist attraction of the Legomoro Twin Waterfall and propose a management strategy. The Legomoro Twin Waterfall was chosen because many people are involved in the management. The approach used is qualitative descriptive and supported by quantitative data, data sources are obtained through observation, interviews, documentation, literature studies and questionnaires. Data analysis was carried out using IFE and EFE, IE matrix, SWOT matrix and QSPM. The results of the study show that the tourist attraction of Legomoro Twin Waterfall has great potential in the components (4A) of attraction, accessibility, amenities, and ancillary for the development of agro-tourism and is supported by internal and external factors. IE matrix analysis puts the management of the Legomoro Twin Falls in a hold and maintain position, with a focus on market penetration and product development. The SWOT analysis resulted in seven alternative strategies: (SO) Utilizing the potential of Legomoro Waterfall to sell many tour packages online and attractively designed and improving the quality of facilities and infrastructure of Legomoro Waterfall, (WO) Improving the quality of human resources of industry players in Legomoro Waterfall by conducting counseling to the local community, (ST) Exploring the potential and strengthening the authenticity of nature, historical values and traditions and culture of the local community as an attraction of Legomoro Waterfall and Improving disaster mitigation in tourist attractions, (WT) Paying attention to the quality and quality of service to tourists and Increasing awareness and discipline to the community. QSPM analysis shows that increasing awareness and discipline to the community is a top priority with a TAS value of 8.00 for the management of the Legomoro Twin Waterfall tourist attraction.
Impact of Brand Image and Quality of Service on Satisfaction and Loyalty of Tourists Visiting Atlas Beach Fest Bali Ni Putu Yumita Arie Puteri; Ni Ketut Arismayanti; I Gusti Putu Bagus Sasrawan Mananda
Asian Journal of Management, Entrepreneurship and Social Science Vol. 4 No. 03 (2024): August Asian Journal of Management Entrepreneurship and Social Science ( AJMES
Publisher : Cita Konsultindo Research Center

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Abstract

Atlas Beach Fest is a popular tourist destination located on the beach in the Canggu tourism area. Atlas Beach Fest is one of the world's largest tourist destinations, offering a combination of relaxation, entertainment, and cultural exploration. Due to changes in tourist behavior when traveling, it is important to carry out research on visitor behavior analysis. Therefore, this research aims to examine the influence of brand image and service quality on the satisfaction and loyalty of tourists visiting Atlas Beach Fest. This research method uses a quantitative approach with a sample of 204 respondents. This research employs accidental sampling as its sampling technique, and collects data through the distribution of questionnaires, interviews, observation, and a literature review. The data analysis technique uses structural equation modeling (SEM) with SmartPLS 3.3.3. The results of this study indicate that: (1) brand image has a positive and significant effect on tourist satisfaction; (2) service quality has a positive and significant effect on tourist satisfaction; (3) tourist satisfaction has a positive and significant effect on tourist loyalty; (4) brand image has a positive and significant effect on tourist loyalty; (5) service quality has a positive and significant effect on tourist loyalty; (6) brand image has a positive and significant effect on tourist loyalty mediated by tourist satisfaction; and (7) tourist satisfaction has a positive and significant effect on tourist loyalty mediated by tourist satisfaction.

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