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Proceeding International Conference on Islamic Economics Community Services
Published by Universitas Islam Negeri Sumatera Utara
ISSN : -     EISSN : 30644097     DOI : -
Core Subject : Religion, Economy, Humanities, Science, Education,
Religion Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Other
Proceeding ICIECS: International Conference on Islamic Economics Community Services is a double-blind peer-reviewed International Conference Proceeding published by Faculty Of Economics And Business, Universitas Islam Negeri Sumatera Utara, Medan, Indonesia. ICIECS Proceeding emphasizes the output of community service activities on Islamic Economics and Management in Islamic countries in general and in Indonesia in particular by emphasizing the application of Islamic economic theories, management theories and their practices in the Islamic world that are developing in attendance through the publication of articles. This Proceeding specializes in studying the theories and practices of Islamic economic theories, management theories in Islamic countries and intends to express original articles and current issues.
Arjuna Subject : Umum - Umum
Articles 30 Documents
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Improving Customer Satisfaction Through Service Quality Putri Nurul Zulia Lubis; Tiara Fitriani Fadilah; Afriani Afriani; Imsar Imsar
Proceeding International Conference on Islamic Economics Community Services (ICIECS) Vol 1 (2023): Proceeding International Conference on Islamic Economics Community Services
Publisher : Universitas Islam Negeri Sumatera Utara

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Abstract

This study aims to investigate the influence of service quality on customer satisfaction at UMKM PODOMORO Chicken in Medan City. The research method employed was in-depth interviews with regular customers of the restaurant. The results indicate that service quality encompassing factors such as service speed, staff friendliness, food quality, and cleanliness of the environment significantly impacts customer satisfaction. These findings align with consumer behavior theories that highlight the role of customer experience in shaping brand preferences and loyalty. Practically, the study suggests that UMKM PODOMORO Chicken management should focus on enhancing their service quality to improve customer satisfaction and foster strong customer loyalty. Future research could examine additional factors influencing customer satisfaction in the restaurant industry, and stakeholders in the industry are encouraged to adopt best practices to elevate service quality.
Sharia-Based Zakat Fitrah Management to Support the Mustahiq Economy During Eid al-Fitr Muhammad Hasby; Saparuddin Siregar; Arsyadona Arsyadona
Proceeding International Conference on Islamic Economics Community Services (ICIECS) Vol 2 (2024): Proceeding International Conference on Islamic Economics Community Services
Publisher : Universitas Islam Negeri Sumatera Utara

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Abstract

The purpose of this article is to provide an explanation of the management of zakat fitrah, that zakat fitrah is very important to be paid and implemented. A strong understanding of zakat fitrah, an understanding from a religious perspective about zakat fitrah and the obligation to carry it out. This article is also done to find out the values of zakat fitrah and its relation to the socio-economy, so here we will prove its suitability. This article is also theoretical and conceptual in nature where we will present theories about zakat from various sources and look deeper to get appropriate results. Whatever the form, the most important thing is the awareness of the obligation of zakat (muzakki). And know how zakat fitrah affects during Eid al-Fitr.
Challenges of Economic Empowerment on Pesantren (Especially Privately Owned Pesantren) Mutiara Rahmah; Budi Dharma; Ahmad Muhaisin B. Syarbaini
Proceeding International Conference on Islamic Economics Community Services (ICIECS) Vol 2 (2024): Proceeding International Conference on Islamic Economics Community Services
Publisher : Universitas Islam Negeri Sumatera Utara

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Abstract

Apart from being a place of study, pesantrens are centers of economic development because the intensity of interaction in Islamic boarding schools is greater than in general schools. However, it turns out that several pesantrens still need help to carry out economic development and have even stopped operating. One type of Islamic boarding school that is vulnerable is one owned by individuals. The research used a qualitative approach from a community service program. The research began with systematic literature review, further analysed using a qualitative approach at one of Medan's privately owned pesantrens. Data was collected using the 'Amid mechanism with interviews, which were then analysed using reduction techniques. Pesantrens need to pay attention to financial stability, regulatory compliance, and the preservation of Islamic values in education. Finding, that one of the causes is the low financial literacy of owners, so owners tend to separate the asset entity from the management. It is a challenge to improve the economy in pesantrens. On the other hand, pesantrens are required to be able to produce economic results either by producing products and services or collaborating with residents to improve the pesantren's economy
Optimizing Purchase Decisions through Product Quality and Price on Retail MSMES fathia zuhra; Ajizah Syahfitri Siregar; Tia Nava Utari Tanjung; Tuti Anggraini
Proceeding International Conference on Islamic Economics Community Services (ICIECS) Vol 1 (2023): Proceeding International Conference on Islamic Economics Community Services
Publisher : Universitas Islam Negeri Sumatera Utara

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Abstract

The study aims to analyze the impact of product quality and price on consumer purchasing decisions at Toko Gopek Medan. A quantitative method using multiple linear regression was employed. The findings reveal that product quality significantly influences purchasing decisions, with a positive regression coefficient indicating that improvements in product quality can enhance consumer purchasing decisions. Conversely, price does not show a significant effect on purchasing decisions, as evidenced by a p-value greater than 0.05. The adjusted R-squared value of 0.868 indicates that approximately 86.8% of the variation in purchasing decisions can be explained by product quality and price. These results suggest that Toko Gopek Medan should focus its marketing efforts on enhancing product quality to attract more consumers and increase sales. This research provides strategic insights for the future development of Toko Gopek's business.
Analysis of Economic Empowerment Strategies of Ar-Raudhatul Hasanah Islamic Boarding School Medan Fahmil Padillah; Muhammad Yafiz; Isnaini Harahap; Marliyah Marliyah; Sampurno Putro
Proceeding International Conference on Islamic Economics Community Services (ICIECS) Vol 2 (2024): Proceeding International Conference on Islamic Economics Community Services
Publisher : Universitas Islam Negeri Sumatera Utara

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Abstract

The purpose of this study was to analyze the economic empowerment strategy of the Ar-Raudhatul Hasanah  Islamic boarding school through the boarding school-owned business entity (BUMP) in order to improve the economy. In this research method used is descriptive with a qualitative approach. The results of this study indicate that the role of BUMP not only has an impact on improving the economy for pesantren, but is able to make a major contribution to the students who are included in running each existing business unit. And the strategy that can be done in economic empowerment is to provide opportunities for students to develop their potential in doing business. Expanding the target market by opening a business outside the pesantren that seeks to produce as much as possible both in terms of goods and services to be marketed. In order to create advanced economic activities based on sharia principles
Strategy For Improving E-Service Quality in Increasing Purchasing Decisions on The Kopi Kenangan Application Ramandha Niswan; Alifia Nasya Manurung; Marliyah Marliyah; Budi Dharma
Proceeding International Conference on Islamic Economics Community Services (ICIECS) Vol 1 (2023): Proceeding International Conference on Islamic Economics Community Services
Publisher : Universitas Islam Negeri Sumatera Utara

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Abstract

Digital marketing is a key element in business success in the modern era, with e-service quality being a crucial factor in influencing consumer satisfaction and purchasing decisions. This study aims to analyze the effect of e-service quality on product purchasing decisions through the Kopi Kenangan application. The method used is in-depth interviews and service learning with consumers and Kopi Kenangan management in the Medan area. The results show that service reliability, ease of use, and transaction security are the main factors in purchasing decisions. Education on improving digital service quality through training is proven to increase consumer and seller trust, which leads to increased loyalty and sales. This article concludes that Kopi Kenangan must continue to improve e-service quality to maintain competitiveness and maintain customer loyalty amidst increasingly fierce industry competition. 
Improving Halal Literacy to Encourage Interest in Purchasing Sunscreen with Halal Logo Kinanti Iraza; Sofiya Azzara Rafles; Sri Ramadhani; Annio Indah Lestari Nasution
Proceeding International Conference on Islamic Economics Community Services (ICIECS) Vol 1 (2023): Proceeding International Conference on Islamic Economics Community Services
Publisher : Universitas Islam Negeri Sumatera Utara

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Abstract

This paper investigates the impact of halal literacy on consumer interest in purchasing halal-labeled sunscreen products in Medan. Utilizing data from 250 potential consumers and 15 business respondents, the study employed deep interviews and training sessions to assess how increased halal literacy influences consumer behavior. The findings reveal that consumers with a better understanding of halal principles exhibit a heightened interest in buying sunscreen with a halal logo, driven by perceived quality and religious compliance. The research highlights that while the halal logo alone may not suffice to boost consumer confidence, improved halal literacy significantly enhances trust and purchasing intentions. This increased literacy not only fosters consumer loyalty but also supports business sustainability by reinforcing the market position of halal products. The study concludes that ongoing education on halal standards is essential for manufacturers to effectively attract and retain consumers, emphasizing the need for clear communication about the benefits of halal certification. The implications suggest that businesses should invest in educational campaigns to bridge information gaps and leverage halal literacy to drive product sales.
Analysis of the Implementation of Microsoft Word to Make Student Tasks Easier Through the Instagram Stories Feature Rika Wulandari; Fauzi Arif Lubis; Aqwa Naser Daulay
Proceeding International Conference on Islamic Economics Community Services (ICIECS) Vol 2 (2024): Proceeding International Conference on Islamic Economics Community Services
Publisher : Universitas Islam Negeri Sumatera Utara

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Abstract

This investigates the impact of Microsoft Word on people's tasks and needs, with a focus on students. A mixed-method approach (quantitative and qualitative) was used, collecting data through Instagram story features (voting, quizzes, etc.) from 60 respondents (mostly students). The results indicate that Microsoft Word significantly helps people, especially students, with their tasks. Examples of tasks completed using Microsoft Word include essays, research papers, articles, journals, and reports
Economic Empowerment of Islamic Boarding Schools: Is It Possible? Ika  Darma Yuni; Rahmi Syahriza; Tri Inda Fadhila Rahma; Fitria Sarah
Proceeding International Conference on Islamic Economics Community Services (ICIECS) Vol 2 (2024): Proceeding International Conference on Islamic Economics Community Services
Publisher : Universitas Islam Negeri Sumatera Utara

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Abstract

Pesantrens is the oldest educational institutions in Indonesia are developing very quickly and becoming more modern. Attention to Pesantrens is growing in the educational aspect but also in the economic sector. Pesantrens are expected to be independent and empower their potential to increase the economy of Pesantrens and society, including the Al Fauzi Fadilah Amal Foundation Tahfidz Qur'an Pesantren. This research aims to determine and analyze forms of community economic empowerment through Pesantrens. This research is qualitative research. Data of research was carried out by means of observation, interviews and documentation. Data was analyzed by means of triangulation, member check, audit partial, and expert opinion. The results of the research show that Pesantrens have carried out empowerment but have focused more on the education sector, namely by providing free learning opportunities to students who are economically disadvantaged. Meanwhile, in the economic sector, Pesantrens have not yet maximized empowerment due to several factors, namely the age of Pesantrens which are still new, the assets owned by Pesantrens are not yet optimal to finance Pesantren operations, the financing network from Bank Indonesia also cannot be accessed properly, strengthening school web applications is also still not optimal
Training about Price Perception Optimization Strategy to Increase Consumer Satisfaction of Mie Gacoan among Students Ummu Ufaizah Purba; Triya Harti Sholihat; Balqis Anisa Janati; Yenni Samri Juliati Nasution
Proceeding International Conference on Islamic Economics Community Services (ICIECS) Vol 1 (2023): Proceeding International Conference on Islamic Economics Community Services
Publisher : Universitas Islam Negeri Sumatera Utara

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Abstract

This study aims to identify and develop effective price perception optimization strategies to increase consumer satisfaction of Gacoan Noodles, especially among students of the State Islamic University of North Sumatra. In the face of intense competition in the culinary industry, appropriate pricing is an important factor in maintaining customer satisfaction and loyalty. This article uses Focus Group Discussion (FGD), training, and participatory methods to explore students' perceptions of the price and value of Mie Gacoan products. The results show that although the price of Mie Gacoan has been affordable, there is still a need to improve consumer perceptions related to product value. Therefore, additional education is needed through counseling and training related to price communication strategies. The training conducted succeeded in strengthening Mie Gacoan managers' understanding of how to maintain and improve consumers' positive perceptions of price, as well as managing consumer expectations to match the quality of the products offered. In addition, loyalty programs were also identified as an effective tool for building long-term relationships with consumers. Through the implementation of these strategies, Mie Gacoan is expected to significantly increase customer satisfaction and loyalty.

Page 3 of 3 | Total Record : 30

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