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Jurnal Dinamika Manajemen
ISSN : -     EISSN : 23375434     DOI : https://doi.org/10.15294/jdm
Core Subject : Science,
JDM (Jurnal Dinamika Manajemen) is an international journal, that provides a forum for publishing original research articles, review articles from contributors, and novel technology news related to management that accepts papers from all countries.
Articles 12 Documents
Search results for , issue "Vol. 16 No. 2 (2025): September" : 12 Documents clear
Analysis of Consumer Preferences in Digital Payment: Integration of TAM and TPB Model to Enhance Technology Adoption Latifah, Eva; Daniel Tumpal Hamonangan Aruan
Jurnal Dinamika Manajemen Vol. 16 No. 2 (2025): September
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/jdm.v16i2.23040

Abstract

This study investigates consumer preferences towards digital payments in Indonesia, employing the Technology Acceptance Model (TAM) and the Theory of Planned Behavior (TPB). Digital banking technologies, notably digital payments, offer several advantages, including convenience, flexibility, low costs, integrated features, and transaction efficiency. However, these technologies also encounter significant challenges, such as security risks, trust issues, and digital literacy gaps. To explore these dynamics, this research utilizes a conclusive design with a cross-sectional method and analyzes data through Structural Equation Modeling (SEM). The results confirm the majority of the proposed hypotheses, showing strong positive effects on factors like perceived usefulness, usability, resistance, risk perception, compatibility, and digital literacy. Notably, ease of interaction with the system is mainly shaped by user awareness. On the other hand, moderating factors such as communication, satisfaction, and trust have minimal impact and do not support the hypotheses. The results underscore that user perceived value, system simplicity, social influence, and personal attitudes play essential roles in driving technology acceptance. The study recommends that digital payment providers focus on enhancing user perceptions of functional value and intuitive design. Emphasizing clear advantages and fostering a supportive social environment can strengthen user adoption and long-term loyalty in the Indonesian market.
Building Green Behavioral: The Role of Eco Literacy and Financial Literacy in Moderating Household Finances Masayu Rizky Kurnianingsih; Asri Nur Wahyuni
Jurnal Dinamika Manajemen Vol. 16 No. 2 (2025): September
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/jdm.v16i2.22432

Abstract

Eco literacy among housewives has been increasing, supported by the application of green behaviour in household finances. The purpose of this study is to determine the relationship between green behaviour as an independent variable, eco-literacy and financial literacy as moderating variables, and household finances as a dependent variable. The quantitative research sample involved 100 respondents using snowball and purposive sampling techniques among housewives in Semarang City. The results indicate that green behaviour, eco-literacy, and financial literacy have a positive influence, while Moderated Regression Analysis (MRA) shows that eco-literacy and financial literacy significantly weaken the influence of green behaviour on household finances. These findings not only support the hypothesis that increased environmental understanding can help individuals make appropriate financial decisions, but also highlight challenges in its implementation among the public, necessitating more effective educational strategies. 
Generational Gaps in Work-Life Balance: Comparing the Expectations of Gen X, Y, and Z David Manafe; Maria Odriana Veronica Moi
Jurnal Dinamika Manajemen Vol. 16 No. 2 (2025): September
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/jdm.v16i2.23413

Abstract

This study analyzes the relationship between work-life balance and employee happiness and performance, considering the differences between Generations X, Y, and Z in East Nusa Tenggara Province. This is an explanatory quantitative study with a sample size of 1.155 respondents and data analysis using SEM-PLS. Work-life balance is measured through three dimensions: Personal Life Interferes with Work (PLIW), Work Interferes with Personal Life (WIPL), and Work-Personal Life Enhancement (WPLE). The results indicate that among Generation Z, work-life balance significantly influences performance, with happiness as a mediator and moderator variable. Conversely, among Generation X and Y, the significant influence only occurs through the WPLE dimension, and happiness acts as a mediator without a moderating effect. These findings emphasize the importance of considering generational differences in human resource management strategies, particularly in designing flexible work systems that support employees’ responsibilities.
Sustainable Brand Engagement: Bridging Gamification and Dual-Dimensional Loyalty in Coffee Shops Audisty Prana Hardayu; Nur Afifah; Erna Listiana
Jurnal Dinamika Manajemen Vol. 16 No. 2 (2025): September
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/jdm.v16i2.25227

Abstract

This study examines the impact of gamification on customer loyalty through sustainable brand engagement in Indonesia’s coffee shop industry. Despite rapid industry growth, customer loyalty remains relatively low, prompting an investigation into how gamification elements influence sustainable brand engagement and both transactional and non-transactional loyalty dimensions. Employing a quantitative approach, data were collected from 350 respondents who are customers of local coffee shops across Indonesia’s five main islands. Partial Least Squares analysis was utilized to test inter-variable relationships. Results demonstrate that gamification significantly influences sustainable brand engagement, which subsequently exhibits strong effects on both loyalty dimensions. Notably, gamification shows no direct significant impact on loyalty, indicating full mediation through sustainable brand engagement. This study contributes theoretically by developing an integrative model that analyzes gamification’s influence on two distinct loyalty dimensions within Indonesia’s socio-cultural context. Findings imply the importance of designing gamification elements that build emotional connections and brand communities, rather than focusing solely on transactional aspects.
Exploring How Digital Financial Literacy Affects Fintech Credit Behavior through Psychological and Digital Financial Access Ni Iffah Kesuma; Sumiati; Nur Khusniyah Indrawati
Jurnal Dinamika Manajemen Vol. 16 No. 2 (2025): September
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/jdm.v16i2.27245

Abstract

This study investigates the influence of digital financial literacy on the credit behavior of Generation Z as fintech users, with digital financial inclusion and internal locus of control as mediating variables. Using a quantitative approach with 150 respondents in Malang, data were collected through an online questionnaire and analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM). The findings demonstrate that digital financial literacy significantly affects credit behavior both directly and indirectly, with mediation confirming the crucial role of financial inclusion and psychological control. This research provides novelty by integrating digital financial literacy, financial ecosystem access, and psychological factors into a single framework for understanding Gen Z’s credit behavior. Theo retically, it enriches behavioral finance literature, while practically, it emphasizes the need for policymakers and fintech institutions to design targeted programs that strengthen financial decision-making among younger generations.
Implications of the Theory of Planned Behavior for Green Purchase Intention in Cosmetic Products Zahro, Fathimatuz; Prihandono, Dorojatun; Yaacob, Zulnaidi; Soliha, Euis
Jurnal Dinamika Manajemen Vol. 16 No. 2 (2025): September
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/jdm.v16i2.28986

Abstract

The rising demand for eco-friendly cosmetics in Indonesia reflects a shift in consumer awareness toward sustainability. This study examines the influence of social media marketing, green attitude, and green product knowledge on green purchase intention, with green trust as a moderating variable. Using a quantitative approach, data were collected from 150 consumers of sustainable cosmetic products in Central Java and analyzed using Structural Equation Modeling-Partial Least Squares (SEM-PLS). The results show that social media marketing, green attitude, and green trust have a significant positive impact on green purchase intention; however, green product knowledge does not have a significant effect. Furthermore, green trust strengthens the relationship between the three independent variables and purchase intention, indicating its moderating role. This research contributes to the development of sustainable marketing strategies, particularly in the cosmetics industry. The findings provide a strategic implication for companies: building authentic consumer trust is paramount and acts as a catalyst to convert positive attitudes and marketing exposure into tangible purchase intentions, thereby supporting the sustainable consumption goals of SDG 12.
The Essential Things of Export Network Alliances to Increase MSME Export Business Performance: The Case of Kalimantan Weaving Craft Indriastuti, Herning; Hudayah, Syarifah; Achmad, Gusti Noorlitaria
Jurnal Dinamika Manajemen Vol. 16 No. 2 (2025): September
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/jdm.v16i2.22795

Abstract

This study examines the role of export network alliances in bridging the gap between relational social capital and the export performance of micro, small, and medium enterprises (MSMEs). A key challenge for MSMEs in international markets is the lack of networks and relational capital, which hinders their export capabilities. Additionally, this research investigates how knowledge-sharing capabilities enhance network alliances and export performance. The study employs a purposive sampling technique, collecting data from 190 weaving craft MSMEs in Kalimantan, Indonesia, all of which have export experience. Structural Equation Modeling (SEM) with AMOS is used for analysis. The findings indicate that export network alliances significantly mediate the relationship between relational social capital, knowledge-sharing capability, and export performance. However, relational social capital alone does not directly influence export performance without the support of strong network alliances. Theoretical contributions integrate relational marketing theory and social capital theory, while practical implications suggest that MSME managers should prioritize network-building and knowledge-sharing to enhance international competitiveness.
The Role of Women Entrepreneurs in Improving the Performance of MSME Ni Luh Putu Eka Yudi Prastiwi; Luh Kartika Ningsih; Anak Agung Ngurah Eddy Supriyadinata Gorda
Jurnal Dinamika Manajemen Vol. 16 No. 2 (2025): September
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/jdm.v16i2.26337

Abstract

This study aims to analyze how women’s entrepreneurial motivation influences the performance of micro, small, and medium enterprises (MSMEs) in Bali, with a particular focus on the mediating effects of human resource competencies, entrepreneurial mindset, and work-life balance. Using a quantitative approach, data were collected from 115 women entrepreneurs through a structured questionnaire. The sample size was determined by multiplying the number of research indicators by five, following SEM-PLS methodological standards. The results reveal that women’s entrepreneurial motivation significantly improves MSME performance when mediated by enhanced human resource competencies and a proactive entrepreneurial mindset. However, work-life balance does not show a significant mediating effect. These findings highlight that internal factors such as motivation, competence, and mindset are more critical to business success than external life-management factors. This study provides valuable insights for policymakers and development institutions to design empowerment programs emphasizing competency development and mindset transformation to strengthen the sustainability and competitiveness of women-led MSMEs.
Green Marketing and Its Impact on Customer Loyalty: The Chain Mediation of Emotional Desire and Satisfaction Pramadanti, Rindika; Masrina Gultom; Rusman Effendi Sihombing
Jurnal Dinamika Manajemen Vol. 16 No. 2 (2025): September
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/jdm.v16i2.27960

Abstract

This study aims to examine the influence of green marketing, brand image, and emotional desire on customer satisfaction and loyalty at McDonald’s. The novelty of this research lies in integrating the psychological factor of emotional desire with green marketing and brand image within a single framework, which has rarely been tested simultaneously in the fast-food industry. A quantitative approach with a survey method was employed, involving 225 purposively selected respondents who had made at least two purchases. The data were analyzed using SmartPLS. The findings reveal that green marketing, brand image, and emotional desire significantly affect customer satisfaction. Furthermore, brand image and emotional desire have a direct positive impact on customer loyalty, while emotional desire also exerts an indirect effect on loyalty through satisfaction. In contrast, green marketing and brand image show no indirect influence through satisfaction on loyalty. From a managerial perspective, the results suggest that McDonald’s should combine green marketing strategies with brand image reinforcement and emotional engagement, as these factors play a crucial role in improving customer satisfaction and building long-term loyalty.
Extending the JD-R Framework: The Mediating Role of Work-School Conflict and Job Satisfaction on Employee Performance Nurhayati, Mafizatun
Jurnal Dinamika Manajemen Vol. 16 No. 2 (2025): September
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/jdm.v16i2.29056

Abstract

The growing number of individuals simultaneously pursuing full-time work and formal education presents significant dual-role challenges that impact job performance and psychological well-being. This study explores how high workload influences employee performance, with work-school conflict and job satisfaction as mediators. Drawing on Job Demands–Resources (JD-R) Theory and Role Stress Theory, the research employs Partial Least Squares Structural Equation Modeling (PLS-SEM) on data collected from 312 working students in Jakarta. Findings reveal that job satisfaction significantly enhances employee performance, whereas workschool conflict exerts a strong negative influence on both satisfaction and performance. While high workload directly improves performance indicating a potential challenge stressor effect it also increases work-school conflict, which in turn undermines job performance. However, job satisfaction does not significantly mediate the relationship between workload and performance, indicating that role strain, rather than positive affect, plays a more critical role in this dual-role context. The study highlights strain-based conflict as the dominant form of interference impacting productivity. Theoretically, it extends the JD-R framework by integrating dual-role conflict as a contextual mediator and refining the distinction between challenge and hindrance demands. Practically, the study encourages organizations to offer flexible workload arrangements and supportive leadership, while educational institutions are urged to provide adaptive academic systems to support dual-role learners.

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