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INDONESIA
META - JOURNAL
Published by CV. Sulthan Abadi
ISSN : -     EISSN : 30310938     DOI : 10.59971/meta-journal
Core Subject : Economy, Social,
Economics, Econometrics & Finance Social Sciences
META JOURNAL is a popular scientific journal in the fields of Management, Economics, Trade, and Accounting which is published every 2 months (October, December, February, April, June, and August). META JOURNAL is accepts manuscripts of research results and study results that bring up scientific and actual ideas in the fields of Management, Economics, Trade, and Accounting Journal both in Indonesian and English. We welcome and invite all scientific communities, both lecturers, researchers, practitioners, teachers and students to send their scientific manuscripts according to the focus and scope of the journal.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 81 Documents
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A Critical Theory Perspective On Employer Branding Dilemmas in Traditional Companies Attracting Gen Z Talent in the Gig Economy Kurniawan, Agung Widhi
Maksimal Jurnal : Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan Vol 2 No 3 (2025): February
Publisher : Abadi Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59971/meta-journal.v2i3.322

Abstract

The gig economy has disrupted traditional employment models, creating significant challenges for conventional companies in attracting Generation Z (Gen Z) talent. This study examines employer branding dilemmas through a Critical Theory lens, exploring power dynamics, structural inequalities, and ideological conflicts between traditional corporate structures and Gen Z's work preferences. Using qualitative data from Focus Group Discussions (FGDs) with HR professionals and Gen Z freelancers, the research reveals a fundamental mismatch between traditional employer value propositions (job stability, hierarchical growth) and Gen Z's expectations of flexibility, purpose-driven work, and digital-first engagement. Findings highlight systemic contradictions in corporate attempts to reconcile rigid structures with gig economy appeal. The study recommends rethinking employer branding narratives to align with Gen Z's critical perspectives on labor markets, proposing hybrid models that blend security with autonomy. This research contributes to ongoing debates about sustainable talent acquisition in evolving economic landscapes.
The Influence of E-WOM on Risk Perception and Consumer Trust in the Development of Catfish Farming into Agro-Ecotourism : Case Study on JMK Catfish Farming SMEs in Bojonegoro Regency Nafisah, A’isy Fiklil; Sudarmiatin
Maksimal Jurnal : Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan Vol 2 No 3 (2025): February
Publisher : Abadi Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59971/meta-journal.v2i3.323

Abstract

This study examines the influence of electronic word-of-mouth (e-WOM) on consumer risk perception and trust in the context of developing Micro, Small, and Medium Enterprises (MSMEs) in catfish farming into agro-education tourism in Bojonegoro Regency. The research method used is quantitative, with data collection through questionnaires from 80 respondents. The research results show that e-WOM has a significant influence on risk perception and consumer trust. The implication of these findings is the importance of effective e-WOM management for the development of agro-tourism in SMEs.
The Meaning of Local Culture in Industrial Relations: A Qualitative Study in the Makassar Community Work Environment Kurniawan, Agung Widhi
Maksimal Jurnal : Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan Vol 2 No 4 (2025): April
Publisher : Abadi Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59971/meta-journal.v2i4.327

Abstract

This narrative inquiry explores the resurgence of local heritage brands among urban millennial consumers in Java, Indonesia, examining nostalgia as a primary emotional driver of purchasing behavior. Through in-depth interviews with 30 participants across five major Javanese cities (Jakarta, Bandung, Semarang, Yogyakarta, Surabaya), supplemented by sensory elicitation techniques, the study reveals how heritage consumption functions as temporal integration weaving personal nostalgia (e.g., childhood memories evoked by jamu’s bitterness or batik’s texture) with constructed cultural heritage. Findings identify a nuanced authenticity paradox: participants demanded visible craftsmanship as proof of intergenerational integrity while strategically embracing modernization that preserves cultural essence. Heritage brands emerged as tools for hybrid identity work, enabling millennials to reclaim Javanese identity within globalized selves through embodied rituals (e.g., lulur skincare as cultural homage). The emotional landscape featured reflective nostalgia, bittersweet resonance, balancing comfort with awareness of cultural transformation, and transforming consumption into agentive cultural resilience. Ultimately, purchasing decisions represent ethical stewardship, sustaining intangible heritage through market mechanisms ("buying time for traditions"). The study contributes to consumer culture theory by reframing nostalgia as a dynamic social force that bridges personal memory, cultural preservation, and marketplace action in postcolonial urban contexts.
Teenagers’ Interest In Property Ownership In Digital Age Windarsari, Wiwin Riski; Rostina
Maksimal Jurnal : Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan Vol 2 No 4 (2025): April
Publisher : Abadi Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59971/meta-journal.v2i4.328

Abstract

This qualitative study explores the nature and drivers of property ownership aspirations among teenagers (aged 15-19) in Makassar, Indonesia, within the context of pervasive digital immersion. Adopting a phenomenological approach, data was gathered through in-depth interviews and focus group discussions with 30 participants across diverse socioeconomic backgrounds. The findings illustrate that even with significant involvement in digital technologies, teenagers mainly perceive property as a form of tangible security and a legacy to pass down through generations, highlighting persistent cultural values related to family stability. Digital platforms open up access to property information and elevate aspirations through inspiring stories, but they also heighten anxieties with unrealistic depictions of wealth and obscure practical routes to ownership. Motivations centered on independence, stability, and social validation are tempered by perceived insurmountable financial barriers rising property prices, complex financing, and cultural aversion to debt. The study concludes that teenagers navigate a disconnect between digitally fueled dreams and tangible attainability, epitomized by the metaphor “groping in the dark while holding a bright phone”. This underscores an urgent need for context-sensitive interventions leveraging digital tools for financial literacy, demystifying acquisition processes, and fostering collaborative support systems among educators, policymakers, and communities to bridge aspiration and reality.
The Role of Mindfulness Training in Reducing Burnout in HR Teams during Digital Transformation Parinsi, Welimas Kristina; Musa, Anugrah Dewi Lestari; Musa, Kartika Septiary Pratiwi
Maksimal Jurnal : Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan Vol 2 No 4 (2025): April
Publisher : Abadi Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59971/meta-journal.v2i4.329

Abstract

This study investigates the impact of mindfulness training on reducing burnout among Human Resource (HR) professionals in Makassar, Indonesia, amidst the pressures of digital transformation. Employing a phenomenological approach, the research explores lived experiences of HR personnel navigating technological change and their engagement with mindfulness practices. Findings reveal that digital transformation, while enhancing efficiency, exacerbates emotional exhaustion, technostress, and blurred work-life boundaries. Mindfulness training especially when culturally adapted to align with local values such as gotong royong and siri’ na pace proved effective in lowering stress levels and enhancing emotional regulation. However, the effectiveness of such interventions depends significantly on organizational support, including policies that prioritize well-being. The study advocates for integrated strategies combining cultural relevance and structural reform to foster sustainable resilience in Indonesia’s evolving work environments.
Nostalgia as Cultural Currency: How Java's Millennials Invest in Heritage Brands for Identity and Continuity Riu, Isma Azis
Maksimal Jurnal : Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan Vol 2 No 4 (2025): April
Publisher : Abadi Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59971/meta-journal.v2i4.334

Abstract

This narrative inquiry explores the resurgence of local heritage brands among urban millennial consumers in Java, Indonesia, examining nostalgia as a primary emotional driver of purchasing behavior. Through in-depth interviews with 30 participants across five major Javanese cities (Jakarta, Bandung, Semarang, Yogyakarta, Surabaya), supplemented by sensory elicitation techniques, the study reveals how heritage consumption functions as temporal integration weaving personal nostalgia (e.g., childhood memories evoked by jamu’s bitterness or batik’s texture) with constructed cultural heritage. Findings identify a nuanced authenticity paradox: participants demanded visible craftsmanship as proof of intergenerational integrity while strategically embracing modernization that preserves cultural essence. Heritage brands emerged as tools for hybrid identity work, enabling millennials to reclaim Javanese identity within globalized selves through embodied rituals (e.g., lulur skincare as cultural homage). The emotional landscape featured reflective nostalgia, bittersweet resonance, balancing comfort with awareness of cultural transformation, and transforming consumption into agentive cultural resilience. Ultimately, purchasing decisions represent ethical stewardship, sustaining intangible heritage through market mechanisms ("buying time for traditions"). The study contributes to consumer culture theory by reframing nostalgia as a dynamic social force that bridges personal memory, cultural preservation, and marketplace action in postcolonial urban contexts.
The Influence of Business Incubators on Entrepreneurial Economy in Makassar City, Makassar District East bara-baraya village Zulkarnain, Muhammad Qadafi; Tawe, Amiruddin; Rakib, Muhammad; Sulolipu, Andi Annisa
Maksimal Jurnal : Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan Vol 2 No 4 (2025): April
Publisher : Abadi Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59971/meta-journal.v2i4.335

Abstract

In recent decades, entrepreneurship has become one of the main pillars of economic development, especially in developing countries such as Indonesia. Makassar City, as one of the economic centers in Eastern Indonesia, has an important role in encouraging the growth of the small and medium enterprise (SME) sector. One of the efforts made by the government and various institutions is to develop a Business Incubator Program, which aims to accelerate the growth of entrepreneurs through educational support, training, and guidance. In Makassar District, Bara-Baraya Timur Village, the development of local entrepreneurs is getting more attention. Business incubators in this area offer programs to help local entrepreneurs develop business skills, increase access to capital, and open wider networks. Although business incubators have proven successful in various countries, their implementation in each region can certainly provide different results, depending on the characteristics of the economic and social environment. In Bara-Baraya Timur Village, there are several challenges faced by one of the local entrepreneurs interviewed by the researcher, such as lack of management skills, and increasingly tight competition. Therefore, the researcher decided to conduct further research on “The influence of business incubators on the entrepreneurial economy in Makassar City, Bara-Baraya Timur Village”.
Digital Transformation of Women Entrepreneurs in Makassar City: Analysis of Opportunities and Challenges from a Gender Perspective Yahya, Nurul Fajriah; Tawe, Amiruddin; Rakib, Muhammad; Sulolipu, Andi Annisa
Maksimal Jurnal : Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan Vol 2 No 5 (2025): June
Publisher : Abadi Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59971/meta-journal.v2i5.336

Abstract

This study examines the digital transformation of women entrepreneurs in Makassar City with a focus on analyzing opportunities and challenges from a gender perspective. Using a qualitative method with a literature study approach, this study analyzed data from various primary and secondary sources for the period 2019-2024. The results showed a significant increase in the adoption of digital technology among women entrepreneurs from 15% to 52%. The main challenges identified include limited access to capital, digital literacy gaps, and socio-cultural factors. The fashion and craft sectors dominate the digital women entrepreneur landscape (35%), followed by culinary (30%). This study identified four key factors for the success of digital transformation: digital skills, business networks, product innovation, and market access. Women entrepreneurs who successfully adopted digital technology recorded an average increase in income of 35%. This study provides strategic recommendations for the development of gender-responsive policies and empowerment programs to support the digital transformation of women entrepreneurs in Makassar.
Café Lifestyle And Identity Among Young Coffee Consumers In Makassar Windarsari, Wiwin Riski
Maksimal Jurnal : Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan Vol 2 No 4 (2025): April
Publisher : Abadi Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59971/meta-journal.v2i4.337

Abstract

In contemporary Makassar, café culture has become a powerful site of youth identity construction, cultural negotiation, and social aspiration. This study explores how coffee consumption among young people aged 18–30 transcends lifestyle trends to become a medium for performing modernity, asserting cultural roots, and navigating socioeconomic and spatial hierarchies. This research investigates the meanings and experiences embedded in café rituals across diverse social and economic contexts using a phenomenological qualitative approach including semi-structured interviews, participant observation, and digital diaries. Findings reveal that cafés function as identity laboratories where youth strategically curate hybrid selves, blending global coffee aesthetics with local philosophies such as Siri’ Na Pacce and Pappaseng. The study highlights how class and income shape café participation, with phenomena like “menu anxiety” reinforcing symbolic exclusions. It also uncovers new dimensions, including emotional self-regulation through café rituals, gendered expectations of visibility, and the digital extension of café experiences via social media as forms of aspirational performance. Contrary to the universalist “third place” theory, cafés in Makassar operate as contested cultural arenas, simultaneously enabling self-expression and reinforcing structural boundaries. This research advances a decolonial framework for understanding youth consumption in the Global South by centering Eastern Indonesian epistemologies. It calls for inclusive urban strategies that recognize cafés not just as commercial spaces, but as everyday theaters of cultural resistance, belonging, and meaning-making.
Cultural Values and Purchasing Decisions: A Phenomenological Study of Bugis-Makassar Consumers in Traditional Markets Riu, Isma Azis
Maksimal Jurnal : Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan Vol 2 No 5 (2025): June
Publisher : Abadi Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59971/meta-journal.v2i5.339

Abstract

This phenomenological study explores how cultural values influence purchasing decisions among Bugis-Makassar consumers in traditional markets of Makassar City, Indonesia. The research investigates the impact of two fundamental cultural concepts—siri' (honor) and pacce (empathy/compassion)—on consumer behavior patterns. Data were collected through in-depth interviews with 15 purposively selected participants and field observations in traditional markets. Using Colaizzi's seven-step phenomenological analysis framework, the study identified four primary themes: Honor-Driven Purchasing Decisions, Relationship-Centered Commerce, Community Solidarity in Market Transactions, and Collective Identity Preservation. Findings reveal that cultural values significantly outweigh price considerations in purchasing decisions, with participants prioritizing vendor relationships, community welfare, and cultural identity preservation over economic factors. The study demonstrates that siri' manifests through dignity-centered product selection and respectful bargaining practices, while Pacce influences empathetic purchasing behaviors that support community members. Multi-generational vendor relationships emerged as crucial determinants of consumer choice, creating alternative forms of economic rationality that prioritize social bonds over transactional efficiency. The research contributes to consumer behavior literature by providing empirical evidence of how indigenous value systems create resilient economic practices in traditional market settings. Practical implications include the need for culturally sensitive marketing strategies that respect traditional values and emphasize relationship building over purely transactional approaches.

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