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Contact Name
Muhammad Afif Tarji
Contact Email
jurnalpariwisataici@gmail.com
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+6282188382716
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jurnalpariwisataici@gmail.com
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Street of Pinus 1 Kacang Pedang Atas Pangkalpinang - 33125
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Kota pangkal pinang,
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Jurnal Penelitian Ilmu Pariwisata
Published by Institut Citra Internasional
ISSN : -     EISSN : 30906164     DOI : https://doi.org/10.33862/jpip.v1i1.495
Core Subject : Social,
Environmental Science
Journal This intended as a study medium scientific results research , thinking and study critical-analysis about Tourism and Destinations Tour . With scope science in the field : Destination Tourist Quality Service Hospitality Culture Food
Arjuna Subject : Umum - Umum
Articles 12 Documents
 1   2 
Faktor Penyebab Penurunan Popularitas Wisata Air Terjun Curug Embun Dwi Putri, Tamara; Farida R Wargadalem; M Taofik Kurohman
Jurnal Penelitian Ilmu Pariwisata Vol. 1 No. 2 (2025): Jurnal Penelitian Ilmu Pariwisata
Publisher : Institut Citra Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33862/nb9zwf32

Abstract

Curug Embun is a well-known natural tourist destination in Pagaralam City due to its pristine natural beauty and towering waterfall. However, in recent years, this destination has experienced a significant decline in visitors. This study aims to identify the factors causing the decline in visitor interest and formulate a sustainable development strategy to regain its popularity. The study was conducted using a qualitative approach through observation, interviews, documentation, and literature review. The results indicate that factors such as minimal supporting facilities, inadequate access, lack of promotion, limited government involvement, and weather influences are the main causes of the decline in tourist visits. This study concludes that the management of the Curug Embun tourist destination needs to be improved through facility improvements, digital promotion, and collaboration between the government, managers, and the local community so that this tourist attraction can regain its competitiveness with other destinations.
Optimalisasi Media Sosial Sebagai Promosi Public Relations  Pantai Parai Tenggiri Trisagia Mokodongan; Anggun Mawar Pertiwi
Jurnal Penelitian Ilmu Pariwisata Vol. 1 No. 2 (2025): Jurnal Penelitian Ilmu Pariwisata
Publisher : Institut Citra Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33862/dth69g03

Abstract

Social media is currently the primary channel for disseminating tourism information. Optimal media use is not only a promotional tool but also a form of PR communication in building a destination's image. This study analyzes the use of social media as a promotional tool for public relations (PR) at Parai Tenggiri Beach, Bangka Islands. The method used is a descriptive qualitative approach through observation and interviews at Parai Tenggiri Beach to determine the optimization of social media. The results show that the use of social media is still not optimal due to the lack of digital communication strategies, two-way interactions between managers and tourists, and the minimal use of persuasive communication techniques. The gap between the visual potential and the public relations promotion used needs to be evaluated to strengthen the role of PR in creating creative and sustainable digital communication.

Page 2 of 2 | Total Record : 12

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