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INTERNATIONAL JOURNAL OF FINANCIAL ECONOMICS (IJEFE)
Published by CV. Adiba Aisha Amira
ISSN : -     EISSN : 30633648     DOI : Zenodo
Core Subject : Economy,
Economics, Econometrics & Finance
INTERNATIONAL JOURNAL OF FINANCIAL ECONOMICS (IJEFE) is a scientific journal that publishes articles in the field of Business and finance that contain conceptual ideas in the fields of Economics, Accounting, Management, Business and finance. The scope is Human Resource Management, Marketing Management, Financial Management, Production/Operational Management, Strategic Management, Islamic Business Management, Halal Industry Management, Hajj and Umrah Management, Zakat and Waqf Management / Islamic Philanthropy, Tourism Management, Banking Management, Industrial Management, Agribusiness Management, Business Administration and financial management within the scope of organisations both banking, hospitality, and others.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 444 Documents
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PLANNING AND PRODUCTION CONTROL USING AGGREGATE PLANNING METHOD AT CV. ANTARTIKA IN DENPASAR Arnoni Arnelita Jonathan; I Nyoman Nurcaya
INTERNATIONAL JOURNAL OF FINANCIAL ECONOMICS Vol. 2 No. 5 (2025): MAY
Publisher : CV. Adiba Aisha Amira

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Abstract

Planning and production control using the Aggregate Planning method is carried out to determine the optimal level of production over the medium term, namely 12 months, under fluctuating demand. This study was conducted on the ice tube products of CV. Antartika using the Aggregate Planning method. The study results indicate that the estimated number of products to be produced next year is 32,499 tons, based on the forecast using the Moving Average method, which yielded the smallest standard error estimate of 420.94. The aggregate planning strategy using the Level Strategy resulted in a total estimated production planning cost of IDR 5,129,455,000. This total cost is lower compared to the total production cost using the Chase Strategy for ice tube products. The theoretical implication of this research serves as an additional reference for academics studying aggregate production planning, particularly those employing Level Strategy and Chase Strategy. The practical implication of this research provides the company with considerations for production planning and control over the medium term.
THE INFLUENCE OF USER SATISFACTION ON REINTENTION TO USE MEDIATED BY E-TRUST IN SHOPEE ECOMMERCE AMONG MANAGEMENT STUDENTS AT MAKASSAR STATE UNIVERSITY Musdena Musaat; M. Ilham Wardhana Haeruddin; Ilma Wulansari Hasdiansa; Siti Hasbiah; Rahmat Riwayat Abadi
INTERNATIONAL JOURNAL OF FINANCIAL ECONOMICS Vol. 2 No. 5 (2025): MAY
Publisher : CV. Adiba Aisha Amira

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This study examines the relationship between user satisfaction, e-trust, and the intention to reuse Shopee eCommerce among management students at Makassar State University. With the proliferation of online shopping platforms, understanding factors influencing users' intention to continue using specific platforms is crucial for both academic research and practical applications. The theoretical framework is grounded in the Technology Acceptance Model (TAM) and the Trust-Commitment Theory, which posit that user satisfaction and e- trust significantly influence users' behavioral intentions in electronic commerce contexts. Data were collected through a structured questionnaire distributed to a sample of management students who have experience using Shopee eCommerce. Results from the analysis indicate a positive relationship between user satisfaction and the intention to reuse Shopee. Furthermore, e-trust mediates the relationship between user satisfaction and reuse intention, suggesting that trust in the platform acts as a significant mechanism through which user satisfaction translates into continued usage intentions. These findings contribute to both theoretical and practical implications for eCommerce platforms, suggesting strategies to enhance user satisfaction and build trust among users to foster loyalty and repeat usage. Limitations and avenues for future research are also discussed.
THE ROLE OF CUSTOMER SATISFACTION AS A MEDIATOR IN THE EFFECT OF RELATIONAL MARKETING PRACTICES ON CUSTOMER RETENTION: A CASE STUDY ON XL HOME CUSTOMERS IN MAKASSAR Nurul Fadilah Aswar
INTERNATIONAL JOURNAL OF FINANCIAL ECONOMICS Vol. 2 No. 5 (2025): MAY
Publisher : CV. Adiba Aisha Amira

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This study aims to examine the relationship between customer retention, customer satisfaction, and relational marketing practices in XL Home users in Makassar who have used the service for at least one year. Purposive sampling method is used to select 100 respondents who meet these criteria. The data collected were analyzed using Structural Equation Model (SEM) with SMART PLS program. The results showed that customer satisfaction has a significant effect on customer retention. So is the practice of relational marketing, which also has a significant influence on customer retention and customer satisfaction. In addition, there are indirect effects of relational marketing practices on customer retention mediated by customer satisfaction.
THE EFFECT OF MARKET ORIENTATION ON THE MARKETING PERFORMANCE OF MSMES WITH SUPPLY CHAIN MANAGEMENT STRATEGIES AS A MEDIATION VARIABLE (STUDY ON MSMES IN MAKASSAR CITY) Nurul Fadilah Aswar; Hasmyati; Nur Indah Atifah Anwar
INTERNATIONAL JOURNAL OF FINANCIAL ECONOMICS Vol. 2 No. 5 (2025): MAY
Publisher : CV. Adiba Aisha Amira

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This study aims to evaluate the application of market orientation to marketing performance, taking into account the SCM strategy as an intervening variable in small and Medium Enterprises (SMEs) in Makassar. Data collection was conducted by distributing questionnaires of 70 copies to managers or owners of SMEs in Makassar. The collected Data were analyzed using structural Equation Model (SEM) analysis method using Smart Pls program. The results found several significant things, namely: 1) there is a significant positive influence between market orientation and marketing performance. 2) there is a significant positive influence between market orientation and SCM strategy. 3) there is a significant positive influence between SCM strategy and market performance. 4) there is a positive and significant influence between market orientation and marketing performance of the company through the practice of SCM on SMEs in the city of Makassar.
THE ROLE OF STUDENT ORGANIZATIONS IN THE DEVELOPMENT OF MANAGERIAL SKILLS AMONG STUDENTS AT THE FACULTY OF ECONOMICS AND BUSINESS, MAKASSAR STATE UNIVERSITY Uhud Darmawan Natsir
INTERNATIONAL JOURNAL OF FINANCIAL ECONOMICS Vol. 2 No. 5 (2025): MAY
Publisher : CV. Adiba Aisha Amira

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The objective of this research is to determine the role of student organizations in enhancing the managerial skills of students at the Faculty of Economics and Business, Makassar State University. This research is a qualitative study with a case study approach. This research is geographically located in the Gunungsari village, Rappocini district, Makassar City, specifically at the Faculty of Economics and Business, Makassar State University, the higher education institution where the researcher is pursuing their studies. This research began in February-March 2024. The data obtained through interviews with 13 informants were divided into three categories: key informants, expert informants, and additional informants. Next, the collected data were analyzed using the source triangulation method. The research results show that student organizations play a role in the development of students' managerial skills. Operational activities within student organizations indirectly develop students' managerial skills in terms of conceptual, interpersonal, and technical aspects.
NAVIGATING DIGITAL FLOWS: THE IMPACT OF DIGITALTRANSFORMATION ON SUSTAINABLE ECONOMIC GROWTH Loso Judijanto; Al-Amin
INTERNATIONAL JOURNAL OF FINANCIAL ECONOMICS Vol. 2 No. 5 (2025): MAY
Publisher : CV. Adiba Aisha Amira

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Digital transformation has become the main driving factor of economic growth in the modern era. This study aims to analyse the effect of digital transformation on sustainable economic growth. The method used in this research is literature. The results show that digital transformation has great potential to increase efficiency, productivity, and innovation, thereby promoting economic growth. However, the research also revealed challenges in navigating the digital flows, such as the digital divide, labour market disruption, and environmental impacts. The findings emphasise the importance of a comprehensive and collaborative approach in managing digital transformation to ensure inclusive and sustainable economic growth. Policy implications and suggestions for further research are also discussed in this study.
THE EFFECT OF WORKLOAD AND COMPENSATION ON PERFORMANCE WITH JOB SATISFACTION AS A MEDIATING VARIABLE Rini Rahmawati; Qori Akromin
INTERNATIONAL JOURNAL OF FINANCIAL ECONOMICS Vol. 2 No. 5 (2025): MAY
Publisher : CV. Adiba Aisha Amira

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This research is to analyze the effect of workload and compensation on performance with job satisfaction as a mediating variable (study on employees of the Rangga Ilung Class III Harbormaster and Port Authority Office, Jenamas District, South Barito Regency, Central Kalimantan Province). This research uses quantitative research methods. Data collection techniques in this research were carried out using interviews and questionnaires. Data analysis techniques were carried out using the Smart PLS 3.0 analysis tool. This research found that workload had no effect on the performance of Rangga Ilung Class III Harbormaster and Port Authority employees. Compensation affects the performance of the Rangga Ilung Class III Harbormaster and Port Authority employees. Job satisfaction has no effect on the performance of Rangga Ilung Class III Harbormaster and Port Authority employees. Workload has no effect on job satisfaction at the Rangga Ilung Class III Harbormaster and Port Authority Office. Compensation influences the job satisfaction of Rangga Ilung Class III Harbormaster and Port Authority employees. Workload has no effect on the performance of Rangga Ilung Class III Harbormaster and Port Authority employees with job satisfaction as a mediating variable. Compensation has no effect on the performance of Rangga Ilung Class III Harbormaster and Port Authority employees with job satisfaction as a mediating variable.
THE INFLUENCE OF THE KOREAN WAVE AND BRAND AMBASSADOR ON PURCHASE INTENTION THROUGH BRAND IMAGE OF THE Y.O.U BRAND IN MAKASSAR CITY Andi Tenri Fauziyah; Tenri Sayu Puspitaningsih Dipoatmodjo; Ilma Wulansari Hasdiansa; Amiruddin Tawe; Muhammad Ilham Wardhana Haeruddin
INTERNATIONAL JOURNAL OF FINANCIAL ECONOMICS Vol. 2 No. 5 (2025): MAY
Publisher : CV. Adiba Aisha Amira

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Korean culture is increasingly developing and attracting interest in various countries, including Indonesia. The spread of that culture is increasingly supported by the development of technology and information at this time. The Korean Wave has successfully introduced various aspects of its culture through music, drama, and film. There are many factors that can influence purchase intentions, one of which is interest in a particular culture. With the increasing interest in South Korean culture, it has become a new trend for companies in formulating their marketing strategies. The purpose of this research is to determine the influence of the Korean Wave and Brand Ambassador on Purchase Intention through Brand Image. The sample used in this study consists of 120 cosmetic and skincare users in the city of Makassar. Data were processed using the Structural Equation Modeling method. (SEM). The results of this study indicate that (1) the Korean Wave has a direct influence on Purchase Intention, (2) the Brand Ambassador does not have a direct influence on Purchase Intention, (3) Brand Image mediates the relationship between the Korean Wave and Purchase Intention, (4) Brand Image mediates the relationship between the Korean Wave and Purchase Intention, (5) Brand Image cannot mediate the relationship between the Brand Ambassador and Purchase Intention.
THE IMPACT OF GEOPOLITICS ON MARKET VOLATILITY: MITIGATION STRATEGIES FOR GLOBAL BUSINESSES Sigit Sugiardi; Al-Amin
INTERNATIONAL JOURNAL OF FINANCIAL ECONOMICS Vol. 2 No. 6 (2025): JUNE
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Global geopolitical uncertainties are increasingly fuelling volatility in the world's financial and economic markets. This research aims to analyse the impact mechanisms of geopolitical events-such as military conflicts, economic sanctions, and diplomatic tensions-on market volatility and formulate effective mitigation strategies for global businesses. Using the literature review method, this study collects and analyses various scientific literature, financial institution reports, and recent case studies relevant to the topic. The results show that geopolitical risks contribute significantly to fluctuations in stock prices, exchange rates, and commodity prices, especially in emerging economies that are integrated with global markets. To face these challenges, mitigation strategies such as portfolio diversification, real-time risk monitoring, supply chain strengthening, and contingency planning have proven effective in enhancing business resilience. This research recommends that global businesses adopt adaptive and comprehensive risk management to minimise the negative impact of geopolitical uncertainty and maintain business sustainability and competitiveness in international markets.
INNOVATION IN POST-PANDEMIC E-COMMERCE Yogi Nurfauzi; Iyad Abdallah Al-Shreifeen
INTERNATIONAL JOURNAL OF FINANCIAL ECONOMICS Vol. 2 No. 6 (2025): JUNE
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The COVID-19 pandemic has been a major catalyst for the acceleration of digital technology adoption in the trade sector, particularly e-commerce. This research aims to examine the main innovations that have developed in post-pandemic e-commerce and their impact on businesses and consumers through a literature review method. The results show that innovations such as digital payment integration, artificial intelligence-based personalisation, logistics optimisation, social commerce, and cross-platform collaboration such as GoTo, have improved business operational efficiency, expanded market access, and created a more convenient and secure shopping experience for consumers. In addition, these innovations also encourage the growth of MSMEs and strengthen the digital ecosystem in Indonesia. However, challenges such as intensified competition, data security issues, and the digital divide still need to be anticipated for e-commerce growth to be sustainable in the post-pandemic era.

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