Garuda - Garba Rujukan Digital

Article Per Year (5 Year)

All

Jurnal Ilmu Administrasi Bisnis

jiab
Website

Published by Universitas Diponegoro

ISSN : - EISSN : 27461297 DOI : 10.14710/jiab

Core Subject : Economy,

Economics, Econometrics & Finance

Jurnal Ilmu Administrasi Bisnis diterbitkan oleh Jurusan Ilmu Administrasi Bisnis Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Diponegoro.

Arjuna Subject : -

Articles 1,510 Documents

82 83 84 85 86

PENGARUH THREAT EMOTIONS, KEPERCAYAAN MEREK DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN PRODUK SUSU ANLENE ACTIFIT Dhio Panji Pratama; Hari Susanta Nugraha; Sri Suryoko
Jurnal Ilmu Administrasi Bisnis Vol 3, No 1 (2014)
Publisher : Universitas Diponegoro

In process of consumer buying decision, the process begin with consumer’s cognitive judgement as the positive or negative pressure. There are many factors that affect consumer’s buying decision of Anlene Activit product, such as threat emotions, brand trust, and price. The problem of this research is the competitive rate of Anlene Activit product that become more tight. Meanwhile, Anlene Activit is the market leader and it has to face the competitiveness among many others brand, such as Hi Lo, Calcimex, Produgen and other brand. So this become a problem that threathened the position of Anlene Activit. This research is quantitative research, with questionnaire technique. Sampling texhnique used is judgement sampling, that are 100 rspondents that consumed AnleneActivit at Semarang. Analysis method used arevalidity and reliability testing,simple regression, multiple regression, t test and F test. Based on the result, the conclusion are: Threat emotionAnleneActivit included high enough category. The effect is 49,9% toward buying decision.Brand trustAnlene included high category. The effect is 78,3% toward buying decision. Price Anlene Activit included competitive category, The effect is 30,2% toward buying decision. Buying decision AnleneActivit included high category. Threat emotion,Brand trust, price have significant effect toward buying decision partially and simultaneously.

PENGARUH HARGA DAN KUALITAS PRODUK TERHADAP LOYALITAS PELANGGAN SHAMPO PANTENE Marchella Dwichandra Trixie; Agus Hermani
Jurnal Ilmu Administrasi Bisnis Vol 5, No 4 (2016)
Publisher : Universitas Diponegoro

Shampoo is a beauty product used by all the society, Shampoo has an important role in helping to keep your hair healthy and clean. P&G Indonesian Company has produced a Shampoo named Pantene. Pantene has leading the Indonesian market share in 2012 – 2014 regarding Top Brand Index (TBI), however in 2015 Pantene is no longer taken place at the first position and also the percentage of Pantene’s user has declining year by year. It caused by the existence of the competitors who offer lower price with higher quality of product hence the society will switch their Shampoo to the competitors.This research aims to discover the influence of price and quality product toward customer loyalty of Pantene’s Shampoo. The sampling technique used accidental and purposive sampling. This type of research is explanatory with the help of Questionnaires and Google docs as the tools in collecting data. The amount of the sample used in this research is 100 respondents which consist of female student in Faculty of Social and Political Science, Diponegoro University, Semarang. This research used qualitative and quantitative analysis technique, quantitative analysis technique uses validity test, reliability test, correlation coefficient, coefficient of determination, simple and multiple regression analysis, significance test (t-test and F-test). The result of this research shows that price and product quality severally has significant, strong and positive influence toward customer loyalty. Two variables have been tested gradually or even together show that price (0,795) and product quality (0,753) simultaneously have strong relation with customer loyalty. Amount of the value owned by price is greater than product quality, coefficient of determination value (R²) for price is 63% and product quality is 56,7%. The suggestions in this research is the company allowed to increase the sales price if the economic condition of the society is increasing, but the company is not allowed to increase the price higher than what the competitor has offered. The company also suggested to improve their quality of product related to the suitability of the benefit which printed on the package to the benefit received by the society, the company also suggested to improve the durability of fragrance and package of Pantene Shampo so it could maintain the product quality.

PENGARUH KUALITAS PELAYANAN DAN CITRA MEREK TERHADAP KEPUTUSAN PENGGUNAAN JASA (STUDI KASUS PELANGGAN PT. SILKARGO CABANG SEMARANG DOMISILI JEPARA DAN SEMARANG) Driantama Aryo H; Agung Budiatmo
Jurnal Ilmu Administrasi Bisnis Vol 8, No 2 (2019)
Publisher : Universitas Diponegoro

Competition in the world of freight forwarding services has increased considerably in recent years. PT. SILkargo Semarang Branch in 2011-2017 experienced a fluctuating trend. 2014-2017 always experiences a decrease in usage and the realization of customer acquisition has never been on target. There are complaints from customers about the quality of service of PT. SILkargo. The type of research used is explanatory research and in this study the entire population is sampled or called a census, collecting data using a questionnaire. The number of samples used was 100 respondents divided into two cities with the highest customer acquisition, namely for the 70 respondents in the Jepara region and 30 respondents from the Semarang area. This study uses quantitative and qualitative analysis with validity, reliability, correlation coefficients, coefficient of determination, simple and multiple regression, significance of t test, and F test with the help of SPSS version 24 program. The results of the study show that the quality of service variables and brand ideals have a strong and positive influence on service use decisions. Service quality and brand image variables show 0.656 that the relationship between the two variables to service use decisions has a strong relationship. The service quality variable in the determination test (R square) shows 33.3% influence purchasing decisions, so 66.7% is influenced by other factors. The brand image variable in the determination test (R square) shows that 30.2% affects purchasing decisions, so 69.8% is influenced by other factors. PT. SILkargo must be more active in contacting customers and providing training so that employees are more skilled in managing documents, then the freight network must be more extensive the company must have a network to remote points in Indonesia and networks to countries that have high potential for shipping goods.

PENGARUH LINGKUNGAN KERJA, DISIPLIN KERJA, DAN KOMPENSASI TERHADAP KINERJA KARYAWAN PT. MASSCOM GRAPHY SEMARANG Aji, Oki Prasetyo; Suryoko, Sri; Budiatmo, Agung
Jurnal Ilmu Administrasi Bisnis Volume 4, Nomor 2, Tahun 2015
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (261.791 KB)

This research is motivated by the human resources play an important role in realizing the performance of a company. Companies are required to improve the performance of employees in order to output the resulting competitive. PT. Masscom Graphy Semarang is a company engaged in the printing and publishing of daily newspapers and magazines so need to maintain human resources work in order to meet the quality and quantity product. However, in 2013 an increase Missdruk in the work of the PT. Masscom Graphy Semarang which causes a decline in the quality and quantity of production.The purpose of this study was to determine the effect of the work environment, work discipline, and compensation for the performance of PT. Masscom Graphy Semarang. This type of research is explanatory, with technique of collecting data through using interviews, questionnaires and library research. The sampling technique using disproportionate random sampling technique. Sample of 60 people who are employees of the production of a wide - range of sub-section. This study used a qualitative analysis techniques and quantitative analysis. Quantitative analysis using validity, reliability test, correlation coefficient, simple and multiple regression analysis, the coefficient of determination, cross tabulation, as well as the significance test (t test and F test).Results of this study variable working environment variable is good, variable labor discipline is exceptionally high, and variabel compensation is relatively adequate and the variable performance is excellent .The results of this study all independent variables, namely the work environment (X1), labour discipline (X2), and compensation (X3) together (simultaneously) or individually (partial) affect employee performance dependent variable (Y).Suggestions in this research that the company should pay attention to hygiene in the workplace, improve regulatory oversight of the work, and reviewing the compensation following the employee's needs, and maintaining the quality and quantity of printing as a result of employee performance and the need for further research by the company or outside the company about the variables - other independent variables that can be considered to provide an additional contribution to improving employee performance.

PENGARUH KUALITAS PELAYANAN, DAYA SAING DESTINASI DAN PENGALAMAN SEBELUMNYA TERHADAP KEPUTUSAN BERKUNJUNG KEMBALI DENGAN KEPUASAN PENGUNJUNG SEBAGAI VARIABEL INTERVENING Alvira Zulva Pallefi; Widiartanto Widiartanto
Jurnal Ilmu Administrasi Bisnis Vol 6, No 3 (2017)
Publisher : Universitas Diponegoro

Based on the need of vacation in the society nowdays, tourism industry offer many choices to fulfill it’s need. Beside, the tourism industry is a potential industry to support ecconomy. Goa Kreo as one of the natural tourism object in Semarang has many potentials but, there was a current condition where the number of visitor’s fluctuating. Goa Kreo is stimulating service quality, destination competitiveness, previous experience and tourist satisfaction to increase revisit intention in Goa Kreo.The aim of this study is to measure the influence of service quality, destination competitiveness, and previous experience toward revisit decision trough tourist satisfaction. The population of this resarch is visitors of Goa Kreo, while the sample is 100 visitor of Goa Kreo with some certain prerequirements. The data was analyzed using two-step analysis with SPSS 17.0 for windows where the validity test, reliability test,doefficient of correlation, coefficient of determination, test of significance (t-test and f-test) in advance has been done before.The result of this study is showing that service quality, destination competitiveness and previous experience has positive impact toward visitor satisfaction, where the biggest impact is own by previous experience. Based on the result of two-step analysis, tourist satisfaction is an intervening variable toward revisit decision in this study.Some recomendations are added based on those result. It’s recomended that hygine, security, and hospitality in Goa Kreo must be incerased. Moreover, it’s neccesary to increase destination competitiveness like facility’s maintenance and added up some general facility so that visitor will be satisfied with their experiences and willing to come back to Goa Kreo.

Pengaruh Kepuasan Pelanggan dan Hambatan Berpindah TerhadapRetensi Pelanggan Kartu Prabayar SimPATI di Wilayah Semarang Novianti, Novianti; Suryoko, Sri; Nugroho, Hari Susanto
Jurnal Ilmu Administrasi Bisnis Volume 2, Nomor 2, Tahun 2013
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (213.417 KB)

This research was conducted to determine the effect of customer satisfaction and switching barriers on customer retention SimPATI prepaid card in Semarang region. This study used an explanatory approach to research on 100 respondents. Sampling is done by accidental sampling technique. Data analysis techniques used are simple regression and multiple regression. Determination test result showed that 40,7% of customer retention variables can be explained by the variable customer satisfaction, 47,7% customer retention variables can be explained by the variable switching barriers. 58,9% customer retention variables can be explained by the customer satisfaction and switching barriers. The result of hypothesis testing (t test) that customer satisfaction has a positive and significant impact on customer retention. Switching barriers has a positive and significant impact on customer retention. Hypothesis test (F test) the customer ssatisfaction and switching barriers together â€“ each has a positive influence and significant impact on customer retention. So that conclude the two variables, both individually and collectively â€“ each has a positive and significant impact on the customer retention of SimPATI prepaid card in Semarang region.

PENGARUH KOMITMEN ORGANISASI, SELF EFFICACY, DAN ORGANIZATIONAL CITIZENSHIPBEHAVIOR (OCB) TERHADAP KINERJA KARYAWAN (Studi Kasus Pada Karyawan Tetap Susan Spa & Resort Bandungan) Hikmah, Nurul; Nugraha, Hari Susanta
Jurnal Ilmu Administrasi Bisnis Vol 7, No 3 (2018): Jurnal Ilmu Administrasi Bisnis
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (207.914 KB)

Susan Spa & Resort Bandungan is a service company offering lodging services such as resorts and SPA. The problems in this research is the fact that employee turnoverÂ¸ increased employee absenteeism, low awareness to help each other and low achievement. This indicates low employee performance. Susan Spa & Resort Bandungan need to take attention to factors affecting employee performance to increase work productivity so that can compete with other service companies. The purpose of this study is to identify the influence of commitment organizational, self efficacy, and organizational citizenship behavior (ocb) for employee performance (case study on permanent employees Susan Spa & Bandungan Resort) in Semarang Regency. The type of this research using explanatory research. The sample used are 38 respondents respondents permanent employee Susan Spa & Resort Bandungan. The sampling techniques is Saturation Sampling method. The data collection technique are questionnaire and literature review. Data analysis techniques are using validity test, reliability test, cross tabulation test, correlation test, determination test, simple linear regression, multiple linear regression, t test, and f test with SPSS 21.0. The conclusion of this study is that there is a positive and significant between, organizational commitment, self efficacy, and organizational citizenship behavior (ocb) influece to the employee performance partially and simultaneously. The recommendation for the company to improve self efficacy of employees from indicators solutional (able to give the best advice), leadership (teamwork) and experience ( experience from failure). In addition, the company also have to improve organizational citizenship behavior (ocb) employees from indicators volunteer to help (help other employees without rewards), competition (to be the best employee), avoid conflict, participation (participation in the activities company), initiative (looking for information of competitors and new trend), and fairness (not spending time to raise the issue).

PENGARUH KUALITAS PELAYANAN, NILAI PELANGGAN DAN KEPUASAN PELANGGAN TERHADAP LOYALITAS PELANGGAN HOTEL SILIWANGI SEMARANG Yulianta Restuadhi; Naili Farida; Agung Budiatmo
Jurnal Ilmu Administrasi Bisnis Vol 3, No 2 (2014)
Publisher : Universitas Diponegoro

Hospitality business competition in Semarang that increase stringently insists bussinesmen in this service sector to improve their customers loyalty. In the midst of that condition there are Siliwangi Hotel’s customers that unsatisfied toward the service has been given. The purpose of this study to determine the influence of service quality and customer value toward the satisfaction of customer partially and in a combination, the influence of service quality, customer value, and customer satisfaction toward the loyalty of customer partially and in a combination. The number of samples in this study are 100 respondents. SPSS 16.0 version which is used for analyze validity, reliability and the influence between variables. The results showed a positive and significant influence between service quality and customer value toward the satisfaction of customer partially, a positive and significant influence between service quality, customer value and customer satisfaction toward the loyalty of customer partially, the influence of service quality and customer value for a combination toward customer satisfaction, the influence of service quality, customer value and customer satisfaction for a combination toward customer loyalty.

PENGARUH PRODUK WISATA DAN WORD OF MOUTH TERHADAP KEPUTUSAN BERKUNJUNG (Studi Kasus pada Pengunjung Objek Wisata Pantai Klayar) Ilham Ramadhan; Hari Susanta Nugraha
Jurnal Ilmu Administrasi Bisnis Vol 5, No 4 (2016)
Publisher : Universitas Diponegoro

Tourism has become the largest industry and show consistent growth over the years, his specialty in East Java province. One of these attractions Klayar Beach in Pacitan that have unique tourism potential. However, the number of tourist arrivals from 2010 to 2015 relatively volatile and tend to decrease in the percentage of development. While the survey, in getting the visitor complaints against travel products, It is fear for the existence of negative information spread among travelers.This study aims to determine the influence of Tourism Products, and Word of Mouth to the Decision to Visit Attractions Klayar Beach. This type of research is explanatory research, in which the data collection techniques used is by means of questionnaire, the selected sample of 100 people with accidental sampling and purposive sampling. Respondents are visitor attractions Klayar Beach who had visited the beach Klayar.The results showed that the Tourism Product and significant effect on the Decree viewed by contributing 24.3% and the rest is explained by other factors. Word of Mouth influential and significant to the Decree viewed by contributing 11.8% and the rest is explained by other factors. Meanwhile, simultaneously Tourism Products and Word of Mouth influential and significant to the Decision of Been. That is, the better the Tourism Product and Word of Mouth, the higher the Decision to Visit Attractions Klayar Beach. Additionally Travel Products has the most dominant influence with regression coefficient of 0.350. The results obtained by analyzing primary data using validity, reliability test, correlation coefficient, determination coefficient, simple linear regression, multiple linear regression, and a significance test (t test and F) with SPSS 16.0.Based on this, the researchers suggest that managers Attractions Pantai Klayar further improve the tourism product, which adds to public transportation, parking area, repair facilities and more active in offering information to visitors facilities, so as to increase tourist arrivals in Turkish Klayar.

ANALISIS KEPUASAN KERJA KARYAWAN CV LAKSANA DITINJAU DARI KOMPENSASI DAN LINGKUNGAN KERJA (Studi pada Karyawan Bagian Body & Rangka) Febrianti, Fitria; Prihatini, Apriatni Endang
Jurnal Ilmu Administrasi Bisnis Vol 8, No 3 (2019): Jurnal Ilmu Administrasi Bisnis
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (255.33 KB)

CV Laksana as a bus carrosserie company has an increase in number of employees resign from the company year to year. The highest number of employees resignation occurred in the body & frame division. The number of body & frame employees that come out is caused on body & frame division the type of work performed is heavier, the air temperature is hotter and the risk of workplace accidents is higher when compared to other divisions. To preserve employees, CV Laksana needs to take notice to factors that can affect employee job satisfaction. This study aims to determine the level of employees job satisfaction reviewed by compensation and work environment by comparing the importance of employees and performance of company. The type of research used is descriptive research and sampling uses probability sampling with a accidental sampling of 74 respondents. Data collection uses a questionnaire. This study uses quantitative analysis with validity test, reliability test with the help of Microsoft Excel and SPSS version 23. Data is analyzed using Importance-Performance Analysis. The results of this research shows that all indicators provide satisfaction to employees but there are still indicators that are considered important but performance of company is not good enough.

Page 84 of 151 | Total Record : 1510

82 83 84 85 86

Filter by Year

2012 2025

Filter By Issues

All Issue Vol 14, No 4 (2025) Vol 14, No 3 (2025) Vol 14, No 1 (2025) Vol 13, No 4 (2024) Vol 13, No 3 (2024) Vol 13, No 2 (2024) Vol 13, No 1 (2024) Vol 12, No 4 (2023) Vol 12, No 3 (2023) Vol 12, No 2 (2023) Vol 12, No 1 (2023) Vol 11, No 4 (2022) Vol 11, No 3 (2022) Vol 11, No 2 (2022) Vol 11, No 1 (2022) Vol 10, No 4 (2021) Vol 10, No 3 (2021) Vol 10, No 1 (2021) Vol 9, No 4 (2020) Vol 9, No 3 (2020) Vol 9, No 2 (2020) Vol 9, No 1 (2020) Vol 9, No 1 (2020): Jurnal Ilmu Administrasi Bisnis Vol 8, No 4 (2019) Vol 8, No 4 (2019): Jurnal Ilmu Administrasi Bisnis Vol 8, No 3 (2019): Jurnal Ilmu Administrasi Bisnis Vol 8, No 3 (2019) Vol 8, No 2 (2019) Vol 8, No 2 (2019): Jurnal Ilmu Administrasi Bisnis Vol 8, No 1 (2019) Vol 8, No 1 (2019): Jurnal Ilmu Administrasi Bisnis Vol 7, No 4 (2018) Vol 7, No 4 (2018): Jurnal Ilmu Administrasi Bisnis Vol 7, No 3 (2018): Jurnal Ilmu Administrasi Bisnis Vol 7, No 3 (2018) Vol 7, No 2 (2018) Vol 7, No 2 (2018): Jurnal Ilmu Administrasi Bisnis Vol 7, No 1 (2018) Vol 7, No 1 (2018): Jurnal Ilmu Administrasi Bisnis Vol 6, No 4 (2017) Volume 6, Nomor 4, Tahun 2017 Volume 6, Nomor 3, Tahun 2017 Vol 6, No 3 (2017) Vol 6, No 2 (2017) Volume 6, Nomor 2, Tahun 2017 Volume 6, Nomor 1, Tahun 2017 Vol 6, No 1 (2017) Vol 5, No 4 (2016) Volume 5, Nomor 4, Tahun 2016 Vol 5, No 3 (2016) Volume 5, Nomor 3, Tahun 2016 Volume 5, Nomor 2, Tahun 2016 Vol 5, No 2 (2016) Vol 5, No 1 (2016) Volume 5, Nomor 1, Tahun 2016 Volume 4, Nomor 4, Tahun 2015 Vol 4, No 4 (2015) Vol 4, No 3 (2015) Volume 4, Nomor 3, Tahun 2015 Volume 4, Nomor 2, Tahun 2015 Vol 4, No 2 (2015) Volume 4, Nomor 1, Tahun 2015 Vol 4, No 1 (2015) Volume 3, Nomor 4, Tahun 2014 Vol 3, No 4 (2014) Vol 3, No 3 (2014) Volume 3, Nomor 3, Tahun 2014 Volume 3, Nomor 2, Tahun 2014 Vol 3, No 2 (2014) Volume 3, Nomor 1, Tahun 2014 Vol 3, No 1 (2014) Vol 2, No 4 (2013) Volume 2, Nomor 4, Tahun 2013 Vol 2, No 3 (2013) Volume 2, Nomor 3, Tahun 2013 Volume 2, Nomor 2, Tahun 2013 Vol 2, No 2 (2013) Volume 2, Nomor 1, Tahun 2013 Vol 1, No 1 (2013) Vol 1, No 2 (2012) Volume 1, Nomor 1, Tahun 2012 More Issue

Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name
Sari Listyorini

Contact Email
sariadbis96@gmail.com

Phone
+6283848898843

Journal Mail Official
jiabundip@gmail.com

Editorial Address
Departemen Administrasi Bisnis, Fakultas Ilmu Sosial & Ilmu Politik, Universitas Diponegoro, Jl. Prof. H. Soedarto, S.H. Tembalang, Semarang, Jawa Tengah, Indonesia

Location
Kota semarang,

Jawa tengah

INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name Sari Listyorini

Contact Email sariadbis96@gmail.com

Phone +6283848898843

Journal Mail Official jiabundip@gmail.com

Editorial Address Departemen Administrasi Bisnis, Fakultas Ilmu Sosial & Ilmu Politik, Universitas Diponegoro, Jl. Prof. H. Soedarto, S.H. Tembalang, Semarang, Jawa Tengah, Indonesia

Location Kota semarang, Jawa tengah INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Contact Name
Sari Listyorini

Contact Email
sariadbis96@gmail.com

Phone
+6283848898843

Journal Mail Official
jiabundip@gmail.com

Editorial Address
Departemen Administrasi Bisnis, Fakultas Ilmu Sosial & Ilmu Politik, Universitas Diponegoro, Jl. Prof. H. Soedarto, S.H. Tembalang, Semarang, Jawa Tengah, Indonesia

Location
Kota semarang,

Jawa tengah

INDONESIA