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Contact Name
International Journal of Kita Kreatif
Contact Email
risetkitakreatif@usk.ac.id
Phone
+6285362345322
Journal Mail Official
risetkitakreatif@usk.ac.id
Editorial Address
Jl. Tgk Chik Pante Kulu No.1 Kopelma Darussalam, 23111
Location
Kab. aceh besar,
Aceh
INDONESIA
International Journal of Kita Kreatif
ISSN : -     EISSN : 30465974     DOI : https://doi.org/10.24815/ijkk.v3i2.1482
Core Subject :
International Journal of Kita Kreatif is a scientific publication that contains articles from research in social sciences, humanities, economics, and other scientific disciplines (interdisciplinary). International Journal of Kita Kreatif publishes research articles that use various approaches, including quantitative, qualitative, and naturalistic approaches, as well as other approaches to understanding and explaining existing study phenomena. International Journal of Kita Kreatif provides a platform for humanities researchers and practitioners to publish scientific articles in various fields. These journals aim to facilitate the dissemination of scientific knowledge, research results, and analysis in the fields of social and humanities. The International Journal of Kita Kreatif is also open to researchers who wish to publish scientific work. This journal is published four times yearly: February, May, August, and September.
Arjuna Subject : -
Articles 16 Documents
Forecasting Regional Economic Growth in Aceh Using ARIMA Model: Evidence from Quarterly PDRB Data (2010–2025) Muhamad Dupi; Muhammad Adil
International Journal of Kita Kreatif Vol 3, No 2 (2026): International Journals Kita Kreatif Vol. 3 No.2 Mei 2026
Publisher : Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/ijkk.v3i2.1364

Abstract

The purpose of the study is to identify and predict regional economic growth in Aceh with a time series model which is the Autoregressive Integrated Moving Average (ARIMA) model. The analysis uses quarterly Gross Regional Domestic Product (GRDP) data (2010Q1-2025Q4), which is a result of official statistics. The values of the Augmented Dickey-Fuller test demonstrate that the series is not stationary at the level, but becomes stationary after the first difference, which means that the integration order is I(1). According to the BoxJenkins approach, the ARIMA(4,1,4) model is determined as the best possible specification, where the autoregressive term with lag 4 is highly statistically significant. Diagnostic tests are used to establish that the model meets stability and invertibility requirements whereby the residuals act as white noise. In terms of forecasting performance, the model demonstrates high accuracy, as indicated by low RMSE, MAE, and MAPE values, along with a Theil inequality coefficient close to zero. The forecasting results reveal a consistent upward trend in GRDP over the period 2025Q1 to 2030Q4, suggesting sustained economic growth in Aceh. These findings highlight the effectiveness of the ARIMA model as a reliable tool for short- to medium-term economic forecasting and provide valuable insights for regional policymakers in designing evidence-based development strategies.
Informational Complexity and Market Structure: A Nonlinear Panel Analysis of Stock Returns Using Entropy and Kullback–Leibler Divergence Zia Ul Rehman Zafar; Ahad Sultan; Kashif Ali Abdul Wahid Alias; Ahmad Hassan
International Journal of Kita Kreatif Vol 3, No 2 (2026): International Journals Kita Kreatif Vol. 3 No.2 Mei 2026
Publisher : Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study examines how informational complexity and market structure jointly influence stock returns in an emerging market context. Using panel data from 40 publicly listed firms across eight sectors during 2005–2026, the study measures informational complexity through Shannon entropy and Kullback–Leibler (KL) divergence, while market concentration is captured using the Herfindahl–Hirschman Index (HHI). Fixed effects panel regression models are employed to evaluate the direct and interaction effects of informational and structural variables, with additional macroeconomic controls including inflation, interest rates, and exchange rates. The results show that informational complexity is positively associated with stock returns in baseline models, indicating that uncertainty and distributional irregularities contain economically relevant information. However, the significance of these effects declines after incorporating macroeconomic controls and time effects, suggesting that informational dynamics are partly shaped by broader economic conditions. The interaction between entropy and market concentration remains positive and robust, demonstrating that the effect of informational complexity depends on market structure and becomes stronger in more concentrated sectors. Exchange rates also exhibit a significant negative relationship with stock returns, highlighting the importance of macroeconomic stability in emerging markets. The study is limited by its focus on a single emerging market and the use of annual aggregated data, which may not fully capture higher-frequency dynamics. Nevertheless, the findings provide practical implications for investors and policymakers by emphasizing the conditional nature of informational effects in financial markets. The study’s originality lies in integrating information-theoretic measures and market structure within a unified empirical framework to explain nonlinear stock return dynamics.
Building Consumer Value, Satisfaction, and Loyalty from an Islamic Marketing Perspective Hendra Halim; Marwan Ramli; Teuku Meldi Kesuma; M. Ridha Siregar
International Journal of Kita Kreatif Vol 3, No 2 (2026): International Journals Kita Kreatif Vol. 3 No.2 Mei 2026
Publisher : Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/ijkk.v3i2.1482

Abstract

This article discusses how consumer value, satisfaction, and loyalty can be developed from the perspective of Islamic marketing. This issue is important because modern marketing practices often position consumers as transactional targets, whereas Islamic marketing requires business relationships based on values, ethics, justice, and public benefit. This article positions Islamic marketing as a conceptual approach that is not only concerned with functional satisfaction, but also with consumers’ spiritual and moral satisfaction. The discussion is conducted through a qualitative literature-based study by examining the concepts of consumer value, satisfaction, loyalty, and Islamic principles such as halal, thayyib, amanah, sidq, adl, ihsan, and maslahah. The discussion shows that consumer loyalty in Islamic marketing is formed through the integration of perceived value, satisfaction with consumption experience, trust in the company, and consistent business practices aligned with sharia principles.
Research Trend on Business Innovation Using Bibliometric Analysis with VOSviewer Dika Putra Wijaya; Mohammad Kawtsar; Manon Guiny; Ganesh Ganesh; Nur Laila; Wirda Amirotul Amiroh
International Journal of Kita Kreatif Vol 3, No 2 (2026): International Journals Kita Kreatif Vol. 3 No.2 Mei 2026
Publisher : Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/ijkk.v3i2.1526

Abstract

This study aims to map global research trends and identify dominant thematic clusters within the business innovation literature to provide a comprehensive structural framework. Using a descriptive bibliometric approach, publication data spanning from 2022 to 2026 was retrieved from a premier scientific database to evaluate emerging literature patterns and keyword linkages. The findings reveal three core thematic clusters internal dimensions, organizational outcomes, and macro contexts with "business model" and "performance" acting as the central anchors of current academic discourse. Temporally, the literature exhibits a significant evolutionary shift from theoretical foundations in late 2023 toward contemporary, practical applications of digital and green innovation by mid-2024. A key limitation of this study stems from its data scope being bounded to a single scientific database; however, its practical implications highlight that integrating digital and environmental strategies is vital for long-term competitiveness and agility in volatile markets. The distinct novelty of this research lies in providing an integrated Data-Driven Sustainable Business Model Innovation (DDSBMI) perspective, systematically uncovering how technological and ecological factors interact within the broader innovation ecosystem rather than analyzing variables in isolation.
The Effect of Return on Assets (ROA), Return on Equity (ROE), Net Profit Margin (NPM), and Earnings per Share (EPS) on Stock Prices Ravita Sherliana; Amru Usman; Iswadi; mardiaton Mardiaton; Sri Mulyati
International Journal of Kita Kreatif Vol 3, No 2 (2026): International Journals Kita Kreatif Vol. 3 No.2 Mei 2026
Publisher : Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/ijkk.v3i2.1560

Abstract

This study is motivated by the research gap in understanding the influence of financial ratios on stock prices, particularly among companies included in the LQ45 index of the Indonesia Stock Exchange. Using a quantitative approach, 35 firms were selected through purposive sampling, resulting in 70 firm-year observations analyzed with panel data regression under the Random Effect Model. The findings indicate that Return on Assets (ROA), Return on Equity (ROE), and Net Profit Margin (NPM) show no significant effect on stock prices, whereas Earnings per Share (EPS) exerts a positive and significant influence, underscoring its role as the primary determinant of stock valuation among LQ45 firms. The study is limited by its relatively short observation period and restricted sample, suggesting caution in generalizing the results. Practical implications highlight the importance of EPS as a key indicator for investors in decision-making, while firms are encouraged to strengthen financial reporting transparency to enhance market confidence. The originality of this research lies in providing recent empirical evidence on the decisive role of EPS in shaping stock prices in the Indonesian capital market, thereby enriching the literature on financial performance and investment behavior in emerging markets
The Effect of Halal Certification, Product Quality, and Price on Purchase Intention toward Kutaradja Fried Chicken Meylin Alfionita; Ahmad Nizam; Junia Farma; Khairil Umuri
International Journal of Kita Kreatif Vol 3, No 2 (2026): International Journals Kita Kreatif Vol. 3 No.2 Mei 2026
Publisher : Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/ijkk.v3i2.1602

Abstract

This study aims to examine the influence of halal certification, product quality, and price on students’ purchase intention towards Kutaradja Fried Chicken at the Faculty of Economics and Business, Syiah Kuala University. A quantitative approach was employed using primary data collected from 100 respondents through questionnaires, selected via purposive sampling. The data were analyzed using multiple linear regression with SPSS. The findings reveal that product quality and price have a positive and significant effect on purchase intention, while halal certification has a negative and significant effect. This suggests that halal certification is perceived as a basic requirement rather than a differentiating factor among students, whereas product quality and price play a more dominant role in shaping purchasing decisions. Simultaneously, all independent variables significantly influence purchase intention. The findings imply that business practitioners should prioritize improving product quality and maintaining competitive pricing strategies, while consistently ensuring halal compliance to sustain consumer trust. Theoretically, this study contributes to consumer behavior literature by highlighting the shifting role of halal certification from a competitive advantage to a hygiene factor in a highly religious context. Practically, it offers insights for local fast-food businesses in designing value-based marketing strategies targeting student consumers. However, this study is limited to a specific sample of students within one faculty and focuses only on three variables, which may not fully capture broader consumer behavior. Future research is recommended to incorporate additional variables and broader populations to enhance generalizability.

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