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Optimal: Jurnal Ekonomi dan Manajemen
Published by Pusat Riset dan Inovasi Nasional
ISSN : 29624444     EISSN : 29624010     DOI : 10.55606
Core Subject :
OPTIMAL: Jurnal Ekonomi dan Manajemen berfokus pada penerbitan artikel berkualitas tinggi yang didedikasikan untuk semua aspek penelitian, masalah, dan perkembangan terbaru di bidang Ilmu Manajemen. Topik dalam Jurnal ini berkaitan dengan aspek apapun dari manajemen, namun tidak terbatas pada topik berikut : Manajemen Sumberdaya Manusia , Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sektor Publik, Manajemen Operasional, Manajemen Rantai Pasokan, Corporate Governance, Etika Bisnis, Akuntansi Manajemen dan Pasar Modal dan Investasi. Jurnal ini terbit 1 tahun 4 kali (Maret, Juni September dan Desember)
Arjuna Subject : -
Articles 619 Documents
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Pengaruh Perceived Easy of Used dan Perceived Usefullness Melalui Kepuasan terhadap Loyalitas Pengguna Aplikasi SIPP Online BPJS Ketenagakerjaan Kantor Cabang Banyuwangi Hanif Bagus Azhar; Yuniorita Indah Handayani; Lia Rachmawati
OPTIMAL Jurnal Ekonomi dan Manajemen Vol. 5 No. 2 (2025): Jurnal Ekonomi dan Manajemen
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/optimal.v5i2.5975

Abstract

This study aims to analyze the influence of perceived ease of use and perceived usefulness on user loyalty of the BPJS Ketenagakerjaan SIPP Online Application, with user satisfaction as a mediating variable at the Banyuwangi Branch Office. The background of this research is based on the importance of utilizing digital technology in public services, particularly to enhance the efficiency of workforce reporting. This study employs a quantitative approach using explanatory research methods. The sample was determined using purposive sampling, involving 160 respondents who are active users of the SIPP Online Application. Data were collected through questionnaires and analyzed using Structural Equation Modeling with Partial Least Square (SEM-PLS). The results show that perceived ease of use and perceived usefulness have a positive and significant effect on user satisfaction, and satisfaction significantly affects user loyalty. Additionally, both variables also have a direct and indirect effect on loyalty, with satisfaction acting as a mediating variable. These findings highlight the importance of ease and perceived benefits in shaping a positive user experience that encourages continued use. This research provides valuable input for BPJS Ketenagakerjaan to enhance the quality and usability of its digital services.
Determinan Profitabilitas Bank: Peran Capital Adequacy Ratio dan Net Interest Margin Eli Erfandi; Yusuf Wijoyanto; Yayan Nuryana; Yosi Pupus Indriyani
OPTIMAL Jurnal Ekonomi dan Manajemen Vol. 5 No. 2 (2025): Jurnal Ekonomi dan Manajemen
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/optimal.v5i2.5976

Abstract

This study aims to evaluate the effect of Capital Adequacy Ratio and Net Interest Margin on Profitability in Conventional Commercial Banks listed on the Indonesia Stock Exchange (IDX) for the period 2022-2024. Regression analysis is used to analyze financial data from selected companies in this sector. Data were obtained from annual reports published by the company and available on the IDX website. This study uses a Purposive Sampling technique using a sample of 90 Annual Report data. The testing in this study uses the Descriptive Statistical Analysis method, Classical Assumption Test, Multiple Linear Regression Test, Determination Coefficient Test, T Test, and F Test using the SPSS analysis tool. The results of the analysis show that the Capital Adequacy Ratio has a significant effect on Profitability in this context. In addition, Net Interest Margin has a significant effect on Profitability. Simultaneously, the Capital Adequacy Ratio and Net Interest Margin have a significant effect on Profitability.
Pengaruh Ukuran Perusahaan terhadap Kinerja Keuangan dengan Profitabilitas sebagai Variabel Mediasi pada Perusahaan Sektor Teknologi Tahun 2019-2023 Maria Yosefa Biabi; I Komang Arthana; Junita Cestilia Nenabu
OPTIMAL Jurnal Ekonomi dan Manajemen Vol. 5 No. 1 (2025): Jurnal Ekonomi dan Manajemen
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/optimal.v5i1.6014

Abstract

This study aims to examine the effect of company size on financial performance with profitability as a mediating variable in technology sector companies in 2019-2023. The method used is a quantitative approach with Structural Equation Modeling analysis techniques based on Partial Least Square (SEM-PLS), using SmartPLS 3.0 software. The sample in this study consisted of 15 companies selected through purposive sampling techniques, with secondary data in the form of annual financial reports for five years. The results of the study indicate that: 1) company size has a negative and insignificant effect on financial performance; 2) company size has a negative and significant effect on profitability; 3) profitability has a positive and significant effect on financial performance; and 4) profitability mediates the relationship between company size and financial performance.
Peran Mediasi Customer Satisfaction Pada Pengaruh Service Quality, Dan Social Media Marketing Terhadap Loyalitas Pelanggan Pada PT Mega Prakarsa Engineering Indonesia Achmad Fanani Yunianto; Agus Purbo Widodo; Heri Sudarsono
OPTIMAL Jurnal Ekonomi dan Manajemen Vol. 5 No. 1 (2025): Jurnal Ekonomi dan Manajemen
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/optimal.v5i1.6016

Abstract

This research was conducted at PT. Mega Prakarsa Engineering Indonesia involving 153 respondents as customer representatives. The purpose of this study was to determine the role of mediation of customer satisfaction on the influence of service quality and social media marketing on customer loyalty. The results showed that service quality has a significant effect on customer satisfaction. Social media marketing has a significant effect on customer satisfaction. Service quality has a significant effect on customer loyalty. Social media marketing has a significant effect on customer loyalty. Customer satisfaction has a significant effect on customer loyalty. Service quality has a significant effect on customer loyalty through customer satisfaction. Social media marketing has a significant effect on customer loyalty through customer satisfaction.
Pengaruh Kompetensi dan Lingkungan Kerja Terhadap Kinerja Pegawai di Lembaga Layanan Pendidikan Tinggi Wilayah XIII, Aceh Rini Artika Siagian; Ilham Sonata; M. Tahir
OPTIMAL Jurnal Ekonomi dan Manajemen Vol. 5 No. 1 (2025): Jurnal Ekonomi dan Manajemen
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/optimal.v5i1.6027

Abstract

The formulation of the problem in this study is: Is there an influence of competence and work environment on employee performance. This study aims to determine the influence of competence and work environment on employee performance. With the purposive sampling technique, the sample in this study consisted of 48 people. The methods used in this study are validity and reliability tests, multiple linear regression analysis, simultaneous and partial tests, as well as the coefficient of determination using SPSS 20. The research results show; Competence contributes positively and significantly affects employee performance; The work environment contributes positively and significantly affects employee performance; Competence and the work environment together have a significant impact on employee performance.
Faktor Penentu Keberlanjutan Penggunaan OVO: Studi pada Pengguna OVO di Kabupaten Batang Qurotul Aini; Dwi Eko Waluyo; Herry Subagyo; Linda Ayu Oktoriza
OPTIMAL Jurnal Ekonomi dan Manajemen Vol. 5 No. 2 (2025): Jurnal Ekonomi dan Manajemen
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/optimal.v5i2.6120

Abstract

This study aims to explore the various factors influencing the continued use of the OVO application in the Batang Regency area, with a focus on perceived benefits, perceived risks, and the mediating role of trust. OVO, as one of the digital wallets, has evolved into a widely used digital payment platform. A quantitative research method was employed, with data collected through an online questionnaire distributed via Google Forms and completed by 179 OVO users in Batang Regency. The data were analyzed using SmartPLS version 4.0 to assess convergent validity, composite reliability, R-square values, Goodness of Fit, and bootstrapping techniques. The findings reveal that perceived benefits have a positive influence on trust and the continued use of OVO, while perceived risks have a negative impact. Trust plays a significant mediating role by strengthening the influence of perceived benefits and reducing the negative effect of perceived risks on users’ intention to continue using OVO.
Upaya Bank Meningkatkan Kualitas Sumber Daya Manusia dalam Menghadapi Tantangan Pengembangan Wilayah Perbatasan Kalimantan Barat Vera Aryani
OPTIMAL Jurnal Ekonomi dan Manajemen Vol. 5 No. 1 (2025): Jurnal Ekonomi dan Manajemen
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/optimal.v5i1.6176

Abstract

To overcome obstacles in the border areas of the country, especially in West Kalimantan, companies must equip one of their employees with quality resources. Companies engaged in engineering must continue to develop in order to keep up with the increasingly rapid pace of technological progress. Intelligent humans are the main drivers of the company, and this change occurs for several reasons, one of which is the increasingly rapid rate of scientific discovery. This qualitative research uses a literature review approach or literature study as its research methodology. The management of the land border areas of West Kalimantan and Sarawak faces several challenges, namely: 6) Inadequate human resources (HR), 5) Unclear authority and coordination, 6) The border area is still underdeveloped, 7) Geographical limitations, 8) Inconsistency between planning and implementation. The results of this study indicate that the HR improvement initiative of PT. Bank Kalbar is in accordance with the current theoretical framework. To respond to this threat, Bank Kalbar seeks to mobilize all its resources to train and improve the human resources (HR) of its staff through various seminars, workshops, and other activities.
Dari E-Wallet Hingga Cryptocurrency : Analisis Inovasi Keuangan di Kalangan Gen-Z Berdasarkan Perspektif Hukum Islam Rinaldi Rinaldi; Ramadhan Saleh Lubis; Fidia Wati; Uswatul Akmalia; Rina Rina; Salma Diani
OPTIMAL Jurnal Ekonomi dan Manajemen Vol. 5 No. 2 (2025): Jurnal Ekonomi dan Manajemen
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/optimal.v5i2.6275

Abstract

The development of financial technology (fintech) has given birth to many financial innovations. For the younger generation, especially gen-z, of course this is a supporting tool in everyday life. One real form of technological progress is the emergence of various digital financial services. This study is intended to review existing financial innovations from an Islamic perspective. The research method used is a qualitative research method, where data is obtained through literature studies. The results and discussion state that the use of E-Wallet can still be justified, while the use of pay-later is still debated because it contains elements of usury or fines. Cryptocurrency itself has not yet been found to be clear regarding its law, but the majority of scholars forbid it because of the elements of gharar (unclarity), and elements of gambling in its investment. However, if used in transactions, some scholars still accept it. Regarding other innovations such as Qurban, Sedekah and Zakat fitrah online, generally the law is permitted as long as the requirements for its validity can be met. However, most scholars recommend it offline or face-to-face.
The Influence of Work-Life Balance and Organizational Culture on Employee Performance : The Mediating Role of Employee Engagement Armata Icha Caprionika; Sri Wahyu Lelly Hana Setyanti; Universitas Jember
OPTIMAL Jurnal Ekonomi dan Manajemen Vol. 5 No. 2 (2025): Jurnal Ekonomi dan Manajemen
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/optimal.v5i2.6288

Abstract

In the public sector, sustaining high levels of employee performance remains a continual challenge, especially amid growing administrative demands and expanding workloads. Disruptions to work-life balance and misaligned organizational values can weaken employee commitment and effectiveness. This study explores the impact of work-life balance and organizational culture on employee performance, with employee engagement examined as a mediating factor. The research was conducted at the Personnel and Human Resources Development Agency (BKPSDM) of Jember Regency using a quantitative explanatory approach and involved a census of 46 civil servants. Data were collected through surveys, interviews, and observations, and analyzed using path analysis techniques to assess both direct and indirect effects. The results show that work-life balance and organizational culture significantly influence engagement and performance. Moreover, employee engagement was found to partially mediate the relationship between the independent variables and employee performance. These findings point to the importance of creating supportive work environments and fostering a culture that promotes collaboration and engagement. Practical steps may include enhancing schedule flexibility and improving team dynamics. Future studies are encouraged to explore additional mediators and expand the research across various government institutions to strengthen generalizability.
Exploring Factors Affecting Students’ Entrepreneurial Interest : Personality Traits, Family Environment, and Income Expectations Sri Wahyu Lelly Hana Setyanti; Lilik Shofiah; Ana Mufidah
OPTIMAL Jurnal Ekonomi dan Manajemen Vol. 5 No. 2 (2025): Jurnal Ekonomi dan Manajemen
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/optimal.v5i2.6291

Abstract

This study investigates the underlying factors that shape university students' inclination toward entrepreneurship, with particular attention to personality traits, familial support, and income expectations. While entrepreneurial success is often associated with traits such as self-confidence, risk tolerance, and a forward-looking mindset, encouragement from parents and the aspiration for better financial prospects also play a vital role in sparking entrepreneurial interest among students. The research involved 83 undergraduate students enrolled in the Management Study Program at the Faculty of Economics and Business, Universitas Jember, with data collection taking place between January and March 2024. A structured questionnaire was used to gather responses, which were then analyzed to examine the relationships between the three predictor variables and students' entrepreneurial interest. The findings indicate that personality traits do not significantly influence entrepreneurial interest. In contrast, both family support and income expectations demonstrate a meaningful and positive effect. These results highlight that a supportive social environment and financial motivation are key drivers in cultivating students’ interest in pursuing entrepreneurial endeavors.

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