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INDONESIA
Jurnal Art Nouveau
Published by STMIK STIKOM Surabaya
ISSN : -     EISSN : -     DOI : -
Core Subject : Humanities, Art,
Arts Humanities
Art Nouveau merupakan nama jurnal untuk publikasi hasil penelitian mahasiswa program studi S1 Desain Komunikasi Visual STIKOM Surabaya. Bidang publikasi yang dimuat disini meliputi Desain Komunikasi Visual, Gambar Teknik, Nirmana, Ilustrasi Digital, Tipografi, Menggambar Ekspresi, Komputer Grafis 3D, Animasi, Komik, Audio Visual, Fotografi, Proses Produksi dan Grafika, Multimedia Interaktif, Tinjauan Desain, Teori Periklanan.
Arjuna Subject : -
Articles 274 Documents
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PENGEMBANGAN MEDIA PROMOSI RUMAH MAKAN RA.MEN SEBAGAI UPAYA MENINGKATKAN BRAND LOYALTY Putra, Rio Andika; Riyanto, Darwin Yuwono; Cinantya, Ixsora Gupita
Jurnal Art Nouveau Vol 7, No 2 (2018)
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Abstract

Abstract:  Ra.Men restaurant is a growing business in the field of culinary and has stood in the area of Gayungsari Barat, Surabaya since 2014. Restaurants have added value because the products are sold is a tyspical food prouk originating from the country of Japan. For example Ramen and Sushi. For Surabaya environment. Especially the area Gayungsari, Ra.men Restaurant is quite well known by the community and has had a number of customers. But along with the development of time, began many other typical Japanese restaurant that stands in the area Gayungsari, for example Chirashi Sushi and Wasabi Yatai. This is considered to threaten the existence of Restaurant Ra.men long standing. To prevent that it is necessary to make the development of media promotion Ra.Men Restaurant as an effort to increase Brand Loyalty. Qualitative research is conducted by interview, observation, documentation, and study of literature to get the data used as a basis in developing the design concept. The concept of design in the development of media promotion Ra.Men restaurant as an effort to increase brand loyalty is "Unique". In this case "Unique" means Rumah Makan makan Ra.Men has its own uniqueness that is in terms of taste and place of business The concept is implemented in creative and media strategies. The end result of this development is expected to increase consumer loyalty and form a perception of a product increasingly known to the public. Keywords: Development, Brand Loyalty,Restaurant Ra.men
Perancangan Branding Candi Palah Penataran Blitar Berbasis Sejarah Sebagai Upaya Meningkatkan Kesadaran Masyarakat Fanani, Zaenal; Bahruddin, Muh; Yurisma, Dhika Yuan
Jurnal Art Nouveau Vol 5, No 2 (2016): Membuka Kesadaran Visual untuk Memecahkan Masalah Lingkungan, Budaya, dan Sosia
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Blitar Regency has a lot of tourism sector, one of which is in the historical Palah Penataran Temple. Palah Penataran Temple is the largest temple complex in East Java and one of the main attractions in Blitar. As a main tourist attraction,   promotional activities should be the maximum. This research aims to increase public awareness of historical knowledge about the Palah Penataran Temple. So beside visitors who come to enjoy the beauty of Palah Penataran Temple also understand the historical. Data collection technique is doing by observation, interviews and documentation to obtain the Branding that will be applied to the Palah Penataran Temple. It brings the concept of "grandeur" Candi Penataran Palah are implemented in the design of media promotion starting from a color photo, illustrations, text, typography and logo. The results of this research are expected tourists visiting the Palah Penataran Temple to increase they knowledge about the historcal and finally is expected to increase a sense of concern in history of Palah Penataran Temple.. Keywords: Palah Penataran Temple, Branding, Design, History, Historical tourism
PERANCANGAN BUKU ILUSTRASI LANDSCAPE BANGUNAN BERSEJARAH DENGAN TEKNIK DIGITAL PAINTING GUNA MENGINFORMASIKAN SEJARAH KEPADA REMAJA DI SURABAYA Wicaksono, Muhammad Wahyu; Budiardjo, Hardman; Prasetya, Ardian Jaya
Jurnal Art Nouveau Vol 6, No 1 (2017)
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Surabaya is known as the City of Heroes because it has a long history during the war of independence 10 November 1945. But many do not know that after the war of independence many historical buildings that witnessed history in liberating the city of Surabaya, for example there are still more than 200 buildings recorded today As a relic and protected by the government of Surabaya and still not many of these buildings are in the know history The purpose of the digital illustration book design of this historic building is to produce a book that contains information about the existence of historical buildings that are not known history and development goals by adolescents and the wider community. The results of this book design of digital illustrations of historic buildings can be one of the media that can inform about the existence of historical buildings that are not known history and development goals by teenagers and the wider community, as well as a medium of introduction of historic buildings to teenagers in the city of Surabaya.Keyword: Illustration Book, History Lesson, Historical Building
PERANCANGAN VIDEO TARI BESKALAN PUTRI SEBAGAI UPAYA MEMPERKENALKAN SENI TRADISI KABUPATEN MALANG Astuti, Niken Dyah Kusuma; Martono, Siswo; Hidayat, Wahyu
Jurnal Art Nouveau Vol 8, No 1 (2019)
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Tari Beskalan Putri Malang adalah kebudayaan seni tarian dari Kota Kepanjen Kabupaten Malang Provinsi Jawa Timur. Tarian Beskalan Putri awal tahun 1940 dan adalah tarian di Kota Kepanjen Kabupaten Malang. Tarian Beskalan Putri ini adalah memiliki kebudayaan, berkembangnya jaman saat ini, lama kelamaan tarian ini semakin dilupakan, dikarenakan kurangnya kalangan masyarakat Kabupaten Malang untuk melestarikan tarian ini. Untuk itu, buku panduan ini dibuat untuk memperkenalkan, memberi nilai edukasi, dan sebagai acuan untuk mempelajari Tari Beskalan Putri Malang. Diharapkan video ini dapat bermanfaat bagi masyarakat, khususnya masyarakat Kabupaten Malang
Perancangan Buku Batik Tulis Jarak Arum Ex-lokalisasi Dolly Dengan Teknik Watercolor Guna Meningkatkan Brand Awareness Faranniziah, Eka Anggi; Budiardjo, Hardman; Hidayat, Wahyu
Jurnal Art Nouveau Vol 5, No 2 (2016): Membuka Kesadaran Visual untuk Memecahkan Masalah Lingkungan, Budaya, dan Sosia
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Batik tulis Jarak Arum is one of the unique batik Surabaya from ex-Dolly. Jarak Arum's batik has its own characteristics which is illustrated by the motifs, where the motive is to tell about the ex-Dolly localization earlier known as the second largest in Asia. Through motives contained in batik is expected to lift the image of Dolly earlier known as localization region the second largest in Asia which has now been folded Dolly now exists in name only. With this in mind to improve the image of the previous Dolly to become one of the tourist areas in Surabaya which is famous for its batik is batik tulis Jarak Arum, is expected to change the image of Dolly the better. Batik tulis Jarak Arum also including new products that require media for recognition, in order to be able to become one of the products that can be remembered and recognized by the public. Therefore, this research aims to design book of batik tulis Jarak Arum ex-Dolly with watercolor techniques in order to increase brand awareness. The design of the book batik tulis Jarak Arum ex-Dolly using qualitative data collection methods, namely by interviews, observation, literature study, existing studies and creative brief is very important to define the concept design study. From the analysis of these data, the theme of the design concept obtained is charming. Concepts Charming aims to communicate to the target market, namely the premature adults who are less familiar and interested to be more familiar and batik and recall batik tulis Jarak Arum as part of a product category, with emphasis on product charming character. Keywords: Books Batik, Batik Distance Arum Ex-Dolly, Watercolor Techniques, Brand Awareness, Charming.
PERANCANGAN DESTINATION BRANDING DESA WISATA PUJIHARJO KABUPATEN MALANG SEBAGAI UPAYA MENINGKATKAN AWARENESS Wicaksono, Yohanes Anggoroadi; Martono, Siswo; Yurisma, Dhika Yuan
Jurnal Art Nouveau Vol 7, No 2 (2018)
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Researchers make direct observations and found that the village tourism Pujiharjo Malang regency does not have a logo that describes the potential owned and lack of supporting media to promote the village.in destination branding design, the researcher only focuses on logo and supporting media as a promotion form of Pujiharjo tourism village. the concept of a logo that has been designed is a fraternity, which in the concept describes the form of the fraternity owned Pujiharjo village. Supported media designed include brochures, banners, x-banners, and merchandise as a destination to promote the Pujiharjo tourist village in order to attract more tourists.
PERANCANGAN BUKU KATALOG BATIK LITUHDAYA INDONESIA MENGGUNAKAN TEKNIK FOTOGRAFI FASHION SEBAGAI UPAYA MENGENALKAN KEPADA MASYARAKAT SURABAYA Bagus, Pratama Putra; Budiardjo, Hardman; cinantya, ixsora gempita
Jurnal Art Nouveau Vol 6, No 1 (2017)
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Batik is currently almost alienated and less desirable by the early adult because of the many fashion products that appear and with the current model. This is due to a lack of interest response to appreciate and preserve the original cultural heritage of Indonesia. Batik is one of the heritages that must be preserved, therefore the purpose of this research is to design the book catalog of Batik Lituhdaya Indonesia photography with fashion photography technique as an effort to introduce to surabaya society. Lituhdaya Indonesia is a batik fashion industry from Surabaya. In the  midst of a decline in interest  in batik and many fashion industries that have sprung up by offering a contemporary product, Lituhdaya Indonesia began to awaken batik fashion in early adult. From the results of data analysis, got Keyword Communication Messages "authentic" (something that has purity). The main concept can also be interpreted as the most prominent of its rivals, through the selection of designs that "authentic" pure batik expected to be better known and seeded than other products or other fashion industry is more popular today. Early adulthood disinterest of batik is caused by the lack of recognition to them and the batik  seems old-fashioned and outdated. Batik is also a culture that has a diversity depending on the region of origin. Currently batik has lost identity or less popular among early adults. The design of a photography for each batik from Lituhdaya Indonesia itself is expected to attract early adult interest in  cultural heritage, because the diusianya fairly mature, they will be more interested in things that are easily digested, such as fashion photos, photos of cuisine, photos of the environment and etc. Keywords: Photography Book, Batik, Fashion Photography, Cultural Heritage, Authentic 
perancangan desain kemasan premium village leather berbasis kayu dan resin sebagai upaya menungkatkan brand awareness Saputro, Dwi Cahyo Ponco; Riyanto, Darwin Yuwono; Yurisma, Dhika Yuan
Jurnal Art Nouveau Vol 6, No 1 (2017)
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The purpose of designing the packaging premium Village Leather based on the wood and resin is to increase brand awareness. The research done by using qualitative research methods by doing interviews, observation and documentation, and study of the library to get data that is used as a supporter of the making of the concept of design promotion media. The data has been analyzed using several stages, i.e. data reduction, presentation of data and the conclusions. From the analysis of the data found some key words that refers to the communication strategy promotional media that will be used to reach the target audiance intended. After the analysis of the data, clean the concept of keyword or design premium packaging design that is "precious". Description of the concept of precious is something valuable, glorious, and have aesthetic value more. The concept of "precious" aims to show that the design of the packaging premium Village Leather is seuah packaging design that has a different appeal to the other. The concept of precious aims to convey the identity of Village Leather through the design of the premium packaging design with the achieved brand awareness.Keywords: the design of the Packaging, premium packaging, wood, resin, Brand Awarness.
PERANCANGAN MOTIF BATIK IKON KECAMATAN JABON SEBAGAI MEDIA PROMOSI UNTUK MENGGALAKKAN UMKM DI KECAMATAN JABON Artija, Berthia Mella; Budiardjo, Hardman; Hidayat, Wahyu
Jurnal Art Nouveau Vol 7, No 2 (2018)
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Permasalahan pada tugas akhir ini adalah bagaimana merancang sebuah motif batik ikon Jabon yang menggunakan potensil alam unggulan daerah berupa udang windu, bandeng dan rumput laut yang telah distilasi untuk dijadikan sebagai motif batik khas daerah sebagai media promosi memperkenalkan potensi unggulan daerah. Maka dari itu solusi yang diberikan berupa Motif Batik Ikon Kecamatan Jabon yang berfungsi sebagai media promosi untuk memperkenalkan potensi Kecamatan Jabon .
Perancangan Papan Permainan Tentang Pentingnya Sayuran Berbasis Family Games Sebagai Sarana Pendidikan Anak-anak Usia 6-12 Tahun Halim, M Rahadian; Budiardjo, Hardman; Yosep, Sigit Prayitno
Jurnal Art Nouveau Vol 5, No 2 (2016): Membuka Kesadaran Visual untuk Memecahkan Masalah Lingkungan, Budaya, dan Sosia
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The design work of this thesis aims to teach the importance of vegetable benefits as a media education for children aged 6-12 years. The selected media educational board game because it can facilitate the learning process and absoroption of information to children because it’s supported by enjoyable atmosphere and also can grow familiarity. Using board game which is exciting and interactive as a safe learning media to convey information about the importance of vegetables would be more efficient. This game is peddled with attractive illustration to attract the interest of children who are the target audience.Keywords: Education, Vegetables, Family Games, Board Game and Children.

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