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JBTI : Jurnal Bisnis : Teori dan Implementasi
Published by Universitas Muhammadiyah Yogyakarta
ISSN : 20857721     EISSN : 26220733     DOI : -
Core Subject : Economy,
Economics, Econometrics & Finance
Jurnal Bisnis: Teori dan Implikasi (JBTI) merupakan jurnal ilmiah berkala (setahun dua kali). Tujuan utama jurnal ini adalah untuk mendiseminasi artikel ilmiah dalam bidang bisnis, yang memiliki fondasi teori dan implemetatif. Berkaitan dengan hal tersebut, artikel yang dipublikasikan harus berkaitan dengan ilmu manajemen bisnis dan akuntansi keuangan terutama yang terkait dengan praktek bisnis.
Arjuna Subject : -
Articles 400 Documents
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Pengaruh Kepuasan Pelanggan, Citra Merek, Harga Dan Kualitas Produk Terhadap Loyalitas Pelanggan Pada Handphone Xiaomi Di Yogyakarta Listyawati, Indri Hastuti
Jurnal Bisnis : Teori dan Implementasi Vol 9, No 1 (2018): Februari 2018
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/bti.91098

Abstract

The purpose of this study is to determine the effect of customer satisfaction, brand image, price, and product quality on consumer loyalty decisions on Xiaomi mobile phone in Yogyakarta. The population in this research is the user of Xiaomi mobile phone in Yogyakarta. While the sample in this study is the user of Xiaomi note 4. This study is using the primary data, the data obtained directly from the source. Primary data in this study is the answer from consumers who become respondents. In this study researcher used survey methods. Survey method is a research method implemented by taking samples from a population and using questionnaires. This study uses convenience sampling technique that is because of the ease of sampling. The results showed that the customer satisfaction, price, brand image and product quality significantly influence the customer loyalty on Xiaomi note 4 in Yogyakarta. These results indicate that customer satisfaction, price, brand image and product quality can create customer loyalty.
Pengaruh Good Governance Dan Whistleblowing System Terhadap Kepatuhan Wajib Pajak Dengan Risiko Sanksi Pajak Sebagai Moderasi (Studi Empiris Pada Wajib Pajak Di Kabupaten Sleman) Sulistyowati, Syska Lady; Pahlevi, Reza Widhar
Jurnal Bisnis : Teori dan Implementasi Vol 9, No 1 (2018): Februari 2018
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/bti.91099

Abstract

Tax compliance still needs to be improved by encouraging the implementation of transparent taxation, namely the transparency of tax management in all areas, both administrative and management of the use of funds derived from tax revenue. The real effort that must be done to implement the transparency is through the bureaucracy reform movement in the service system and tax administration that is through the implementation and implementation of Good Governance. Good governance is a well-executed organizational governance, by carrying out the principles of openness, justice and accountability in order to achieve the goals of the organization. The problems that will be studied by the researcher is a social and dynamic problem. Therefore, the researcher chooses to use quantitative research method to determine how to find, collect, process and analyze the data of the research result, so that this research is expected to give input for the need of strengthening of harmony between Good Corporate Governance and Whistleblowing System and the need to create system or policies and operational procedures of taxation sanction risk required for tax compliance implementation. The results showed that there is influence between the implementation of Good Corporate Governance to tax compliance, there is influence between Whistleblowing System on tax compliance, there is no influence between the implementation of Good Corporate Governance to tax compliance if moderated by the Taxation Sanction variable and there is influence between the application of Whistleblowing System against tax compliance if it is moderated by the Taxation Sanction variable.
Pengaruh Instagram Online Store, Konformitas Dan Iklan Televisi Terhadap Perilaku Konsumtif Serta Dampaknya Terhadap Gaya Hidup Hedonis Mahasiswa Wibowo, Bambang Setia
Jurnal Bisnis : Teori dan Implementasi Vol 9, No 1 (2018): Februari 2018
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/bti.91095

Abstract

This study examined the influence of instagram online store, conformity and television ads to consumptive behavior and its impact to student hedonic lifestyle. This study is the integration of previous studies to determine the effect of simultaneous  between variables. Respondents of this study were 142 university students respondents who have used social media instagram for online shopping, have a strong group of friends and know the television ads of fashion products. There are several findings in this study. First, instagram online store has positive influence to the consumptive behavior. Second, conformity has positive effect to consumptive behavior. Third, television ads has no effect to consumptive behavior. Fourth, consumptive behavior has  positive effect to student hedonic lifestyle.
Pengaruh Pelatihan Dan Budaya Organisasional Terhadap Kinerja Karyawan Dengan Kepuasan Kerja Sebagai Variabel Intervening (Survey Pada Departemen Sumber Daya Manusia Di Pt. Madubaru Pg/Ps Madukismo) Dihan, Fereshti Nurdiana; Pratama, M. Rizky
Jurnal Bisnis : Teori dan Implementasi Vol 9, No 1 (2018): Februari 2018
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/bti.91100

Abstract

This study discusses the effect of training and organizational culture on performance with job satisfaction as intervening variable. Respondents in this study were 73 employees in the human resources department at PT. MADUBARU PG / PS MADUKISMO. The purpose of this study is to determine the effect of training on employee performance partially, the influence of organizational culture on employee performance partially, the effect of training on job satisfaction partially, the influence of organizational culture on job satisfaction partially, the influence of job satisfaction on employee performance partially, to find out whether job satisfaction mediates the effect of training on employee performance, to find out whether job satisfaction mediates the influence of organizational culture on employee performance. The results of this study show that partially there is a positive and significant influence between training on employee performance, partially there is a positive and significant influence between organizational culture on employee performance, partially there is a positive and significant influence between training and job satisfaction, partially there is a positive influence and significant between organizational culture to job satisfaction, partially there is a positive and significant influence between job satisfaction on employee performance. In this study also proved that job satisfaction mediate the effect of training on employee performance, job satisfaction mediate the influence of organizational culture on employee performance in the department of human resources PT. MADUBARU PG / PS MADUKISMO.
Peran Gaya Kepemimpinan Trilogi Dalam Meningkatkan Budaya Inovatif: Dengan Peran Mediasi Knowledge Sharing Climate (Studi Pada Dosen Perguruan Tinggi Swasta Di Wilayah Kopertis V Diy) Prayekti, Prayekti
Jurnal Bisnis : Teori dan Implementasi Vol 9, No 1 (2018): Februari 2018
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/bti.91096

Abstract

Innovation Culture as the strength of a business enterprise in the face of intense competition, so it is seen as a very important variable. This study aims to explore the role of Trilogy Leadership and Knowledge Sharing Climate  in improving the Culture of Innovation. The research object is lecturer at private university in Kopertis V area. The tool used to test the hypothesis using Structural Equation Modeling (SEM). The results of the analysis of the proposed hypothesis are all accepted, where the Leadership Trilogy directly or indirectly have a significant positive effect on the Culture of Innovation. With the proven role of Trilogy Leadership to the Culture of Innovation either directly or through Knowledge Sharing Climate, it will become an interesting reference and very important for academics and practitioners related to the style of Trilogy Leadership.
Nilai Perusahaan Manufaktur Di Bursa Efek Indonesia Ditinjau Dari Perspektif Kebijakan Deviden Dan Kebijakan Hutang Rohaeni, Nani; Hidayat, Syamsul; Fatimah, Ifat
Jurnal Bisnis : Teori dan Implementasi Vol 9, No 2 (2018): Oktober 2018
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/bti.92103

Abstract

This study aims to determine how the influence of dividend policy and debt policy to corporate value. This research was conducted at a manufacturing company listed in Indonesia Stock Exchange (BEI) period 2012-2016. Sampling using Puropsive Sampling. A total of 13 manufacturing companies listed on the BEI to be sampled in this study. Regression analysis used in this study to see the effect of independent variables on the dependent variable either together or individually. The analysis results show that during the period 2012-2016 both dividend policy and debt policy have no significant effect on corporate value 
Faktor–Faktor yang Mempengaruhi Kesediaan Berbelanja di Pasar Tradisional Wilayah Kabupaten Sukoharjo Ningrum, Bambang Nurcahya; Purwanto, Purwanto
Jurnal Bisnis : Teori dan Implementasi Vol 9, No 2 (2018): Oktober 2018
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/bti.92108

Abstract

Many traditional markets in the Sukoharjo regency are not used by tenants to sell, because the visitors who want to shop are quiet. This study is to see whether risk factors, social beliefs, perceived benefits, perceived ease of use, perception of reputation, and trust, influence the willingness to shop in traditional markets. Population and research sample are people in Sukoharjo Regency. Data analysis in the study was carried out using AMOS (Analysis of Moment Structures). Research respondents were 150 respondents. This research involves students in data collection and in other implementation processes. Based on the results of the study showed that the benefits, perceived ease of use, perception of perception, risk perception, perception of social trust, perception of reputation, did not have a positive effect on the willingness to shop in traditional markets. Consumer attitudes positively influence the willingness to shop in traditional markets. Perceptions of benefits have a positive effect on perceptions of social trust. Perceptions of social trust have a positive effect on perceptions of reputation. Perception of benefits does not have a positive effect on perceptions of reputation. Perception of reputation does not have a positive effect on perceptions of trust. Perceptions of social trust do not have a positive effect on perceptions of trust. Perceptions of trust have a positive effect on consumer attitudes in traditional markets.
Manajemen Pemasaran Online Makaroni Huhhah Yogyakarta Wahyujatmiko, Suprono; Hadi, Irwan Yon
Jurnal Bisnis : Teori dan Implementasi Vol 9, No 2 (2018): Oktober 2018
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/bti.92104

Abstract

Semakin banyaknya pelaku usaha dalam bisnis makaroni, maka persaingan juga semakin ketat. Dibutuhkan manajemen pemasaran, kreativitas dan inovasi guna mendapatkan konsumen lebih banyak lagi. Makaroni Huhhah menggunakan  media sosial instagram untuk melakukakn promosi. Penelitian ini bertujuan untuk mendiskripsikan manajemen pemasaran online melalui instagram, mulai dari perencanaan, pengorganisasian, pelaksanaan dan evaluasi oleh Macaroni Huhhah dalam meningkatkan penjualan pada tahun 2017.Jenis penelitian ini bersifat deskriptif kualitatif  Pengumpulan data menggunakan teknik obervasi dan wawancara mendalam untuk mencari informasi umum yang akurat tentang manajemen pemasaran melalui media online. Teknik  analisis yang digunakan dalam penelitian ini adalah model interaktif models of analysis atau analisis interaktif. Keabsahan data dalam penelitian ini dilakukan dengan teknik triangulasi data. Penelitian dilaksanakan di kantor pusat manajemen Macaroni Huhhah Jogja.Hasil penelitian menunjukkan bahwa manajemen pemasaran Makaroni Huhhah secara online melalui instagram dilakukan  dengan terlebih dulu membuat perencanaan lalu diimplementasikan. Agar mencapai tujuannya, manajemen pemasaran dilakukan dengan tetap melakukan pengawasan dan pengendalian terhadap kegiatan pemasaran. Perencanaan pemasaran meliputi penentuan segmen pasar, pemlihan saluran komunikasi pemasaran, penentuan tujuan pemasaran, penentuan strategi pemasaran yaitu menggunakan instagram, dan menentukan bauran pemasaran. Implementasi meliputi semua aktivitas untuk merealisasikan rencana pemasaran yang sudah disusun. Strategi pemasaran yang dilakukan yaitu dengan memanfaatkan fitur  yang ada di instagram yaitu like, comment, biodata, follower, caption, hashtag, dan give away.  Pengawasan dan pengendalian dilakukan dengan cara melihat like, komentar ataupun direct massage. Jika respon dirasa kurang, maka admin @makaronihuhhahjogja akan mengunggah foto produk dengan caption yang lebih menarik dan menggunakan hashtag yang relevan dan dengan jumlah hashtag  yang lebih banyak.
Budaya Organisasional, Kepuasan Kerja, dan Komitmen Organisasional dalam Meningkatkan Perilaku Inovatif Dahri, Nur Wahyunianti; Aqil, Muhammad
Jurnal Bisnis : Teori dan Implementasi Vol 9, No 2 (2018): Oktober 2018
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/bti.92109

Abstract

Human resources is a very important factor as a driver in the face of global current era. The competitiveness of an organization depends on human resources owned. Particularly associated with either organizational commitment and innovative behavior. This research would like to see more activities and responsibilities in developing organizational commitment, organization culture, and job satisfaction to improving employee's innovative behavior. 
Pengaruh Kecerdasan Emosional dan Pemberdayaan Karyawan Terhadap Komitmen Organisasional Melalui Kepuasan Kerja di Dinas Sosial Daerah Istimewa Yogyakarta Arifan, Nur; Dihan, Fereshti Nurdiana
Jurnal Bisnis : Teori dan Implementasi Vol 9, No 2 (2018): Oktober 2018
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/bti.92105

Abstract

The research was purposed to find out whether there was any significant of emotional intelligence and employee empowerment to organizational commitment through job satisfaction on Social Service in Special Region of Yogyakarta. The participants of this research are the employees of Social Service in Special Region of Yogyakarta. Quantitative approach was used during data collection which 107 employees had been participated. This study was using SmartPLS 3.0 version to test the hypothesis.The results of this study found that there are significant positive effect of emotional intelligence on organizational commitment, significant positive effect of employee’s empowerment on organizational commitment, significant positive effect of emotional intelligence on job satisfaction, and significant positive effect of organizational commitment on job satisfaction, also there is significant positive effect of job satisfaction on organizational commitment. In addition, this study found the direct influence of emotional intelligence on organizational commitment is greater than indirect influence of emotional intelligence on organizational commitment through job satisfaction, and the direct influence of employee empowerment on organizational commitment is greater than indirect influence of employee empowerment on organizational commitment through job satisfaction. 

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