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Jurnal Manajemen dan Kewirausahaan (JMDK)
Published by Universitas Merdeka Malang
ISSN : 23019093     EISSN : 25408259     DOI : https://doi.org/10.26905/jmdk
Core Subject : Science,
Decision Sciences, Operations Research & Management
Jurnal Manajemen dan Kewirausahaan is a periodical issue containing information and analysis related to management science and entrepreneurship. This journal is of a popular scientific nature that includes both theoretical and empirical research.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 188 Documents
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Customer Satisfaction Index (CSI) of Gojek User Post Fuel Prices Changes Aloysius Rangga Aditya Nalendra; Slamet Heri Winarno; Agus Priadi; Imelda Sari
Jurnal Manajemen dan Kewirausahaan Vol 10, No 2 (2022): December 2022
Publisher : University of Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jmdk.v10i2.8822

Abstract

This study  aims to  examine the correlation between fuel prices and service tariffs towards customer satisfaction. This study is conducted at post fuel price changes. The sample of this study uses Simple Random Sampling as 86 respondents. The result shows that the biggest factor which gives much impact to customer satisfaction is service tariff variable.  The study findings highlight the significant and positive of fuel prices and service tariffs towards consumer service or so-called customer satisfaction.
Analysis of the Associated Factors of Doctor Job Satisfaction at Covid-19 Pandemic Rendi Deva Andra; Ratni Prima Lita; Adila Kasni Astiena
Jurnal Manajemen dan Kewirausahaan Vol 10, No 2 (2022): December 2022
Publisher : University of Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jmdk.v10i2.8632

Abstract

The Covid-19 pandemic has caused doctors to have lower job satisfaction compared to the previous period. Preliminary survey conducted at Unand Hospital on health workers, doctor job satisfaction is lower than other health workers. Low job satisfaction among doctors can cause a decrease in hospital service quality. The purpose of this research is to analyze the factors related to the job satisfaction of doctors during the Covid-19 pandemic. The research method used is the quantitative method. Dependent variable in this study is overall job satisfaction, the independent variables are salary, promotion, fringe benefit, supervision, contingent reward, operating conditions, co-workers, nature of work, and communication. The sampling using census conducted on all doctors at Unand Hospital, where 71 doctors met the inclusion criteria. Data was collected by distributing job satisfaction survey (JSS) questionnaires. Univariate and bivariate analysis was used in this study. The result of this study is salary, fringe benefits, and operating procedure has the lowest average of the nine factors of job satisfaction, hospital management should pay attention for this aspect to maintain doctor job satisfaction.
The Effect of Artificial Intelligence (AI) on Human Capital Management in Indonesia Btari Mariska Purwaamijaya; Yogi Prasetyo
Jurnal Manajemen dan Kewirausahaan Vol 10, No 2 (2022): December 2022
Publisher : University of Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jmdk.v10i2.9130

Abstract

Human resources in an organization is the capital for the organization and its performance is the main indicator for the organization to achieve its goals. In the current digital era, the shift in human resources is demonstrated by the application of Artificial Intelligence (AI) to organizations in Indonesia, both in companies and in several government organizations. A company has a responsibility to its stakeholders to do the job and get the desired profit. However, no research specifically discusses the analysis of the influence of AI (Machine Learning Algorithm, Deep Learning and  Big Data) on Human Capital Management in Indonesia. This study aims to determine the effect of artificial Intelligence (AI) on Human Capital Management in Indonesia. This sample of this study  is 85 respondents of organizational leaders and human resource managers (HR) in Indonesia. It can be concluded that adoption of Deep Learning and  Big Data has a significant  positive impact on Human Capital Management.
Downstream Process of Technology Invention Products to the Market Bambang S Pujantiyo
Jurnal Manajemen dan Kewirausahaan Vol 10, No 2 (2022): December 2022
Publisher : University of Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jmdk.v10i2.8679

Abstract

A Triple Helix collaboration between Academician Businesses Government (ABG), is one of the keys to success in the downstream process of invention of technology-based research results so that they can be commercialized into business products. This downstream process is based on the Randal Goldsmith model which consists of 3 stages: investigation,  development/validation, commercialization. In Indonesia, this downstream process has been carried out a lot, but it has not produced many significant business products. The purpose of this study is to improve the model, especially at the validation stage, including production tests, market tests, and sales tests. After the improvement of the model was implemented in several institutions, it was found that more inventions of research results could be used as business products compared to before. With these results, it can be concluded that the improvement of the model can be used nationally to be able to support the national income.
Identifying the Factors Affecting MSMEs’ Intention to Buy Flavor B2 Replacer as Halal Seasoning Solution Ricky Setiawan Sulistyo; Masmira Kurniawati
Jurnal Manajemen dan Kewirausahaan Vol 11, No 1 (2023): June 2023
Publisher : University of Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jmdk.v11i1.10065

Abstract

Consumption of halal food is currently not only a concern of the Muslim community, but non-Muslim communities have also paid attention to halal products due to their high health orientation. Lard oil is one of the ingredients to improve the taste of food; however, besides being haram, lard contains quite a complex fat content, so all people with health problems cannot consume it. Various breakthroughs have been made by innovating new products, such as the development of artificial flavors that can produce taste characteristics similar to lard but are healthy and halal to consume. This article examines the factors that influence the interest in using food and beverage providers to replace lard with B2 replacer products based on halal awareness, halal food knowledge and perceived value with attitude as a mediating variable. By taking a sample of 372 MSMEs food and beverage providers in the DKI Jakarta area using a purposive sampling technique, this study found that perceived value is the most powerful factor influencing purchase intention, followed by the halal awareness factor. However, halal food knowledge was found to have no direct effect on purchase intention.
Factors Affecting Behavioral Intention of Millennial Generation Using Mobile Delivery Order Services in Digital Era Revolution Hera Febria Mavilinda; Yulia Hamdaini Putri; Akhmad Nazaruddin
Jurnal Manajemen dan Kewirausahaan Vol 11, No 1 (2023): June 2023
Publisher : University of Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jmdk.v11i1.9356

Abstract

The purpose of this research is to analyze the factors that can influence the behavioral intention of the millennial generation towards the use of mobile delivery order (MDO) in food delivery services. Questionnaires were distributed to 218 respondents who are millennials and have used the mobile delivery order services. The sampling technique uses non-probability   random sampling methods. This research is a quantitative research that using Structural Equation Modeling (SEM) analysis which is operated by Analysis of Moment Structure (AMOS) program. The results showed that the variables of perceived usefulness, time saving orientation and non-pharmaceutical intervention are factors that can influence the behavioral intention of the millennial generation for using MDO in food delivery services. Meanwhile, the perceived ease of use has no significant effect on the behavioral intention of the millennial generation for using MDO.
Emotional Experience and Conative Loyalty: The Mediating Role of Revisit Intention Selfi Laela Sari; Burhanudin Burhanudin
Jurnal Manajemen dan Kewirausahaan Vol 11, No 1 (2023): June 2023
Publisher : University of Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jmdk.v11i1.10194

Abstract

This purpose of this study is to empirically investigate the influence of emotional experience and intention to revisit on conative loyalty, as well as the role of intention to revisit as a mediator between emotional experience and conative loyalty. The population of this research was the visitors of Sunan Ampel religious tourism, Surabaya, Indonesia. The data was analyzed using structural equation modeling. There were 267 respondents participated in this study. The findings show emotional experience has positive influences on both visitors’ conative loyalty and intention to revisit. Moreover, emotional experience influences conative loyalty through the mediation of revisit intention. The stronger the positive emotional experience perceived by visitors, the stronger their desire to return to the same location.
Mixue Expansion Strategy: The Effect of Location, Price, Lifestyle on Purchasing Decision and Brand Image As Intervening Aloysius Rangga Aditya Nalendra; Slamet Heri Winarno; Agus Priadi
Jurnal Manajemen dan Kewirausahaan Vol 11, No 1 (2023): June 2023
Publisher : University of Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jmdk.v11i1.9986

Abstract

For culinary service providers, especially soft drinks (ice cream) today, knowing the pattern of buying decisions of consumers is very important. Efforts need to be made to create an expansion strategy so that products can be recognized and consumed by consumers. Mixue as one of these business actors has succeeded in running its business during fierce competition. The Mixue network now spreads throughout all regions in Indonesia as a result of its success in implementing business strategies. This study aims to examine the factors that can influence the decision to purchase Mixue products such as location, price, lifestyle, and brand image as intervening variables as a means of implementing a business expansion strategy. The subjects of this study were Mixue connoisseurs who live in Central Jakarta with a sample size of 150 respondents using a simple random sampling technique. The data analysis method uses causative quantitative analysis using SEM analysis. The results showed that the location variable dominantly influences purchasing decisions, this proves that Mixue's expansion strategy is focused on increasing Mixue outlets that are affordable to the public, followed by the price variable. The role of brand image is believed to be a determining factor in the expansion strategy as a determinant of indirect influence.  
The Impact of Information Sharing on Supply Chain Performance Mediated by Company Relationships Muhammad Evan Alhamda; Tri Wahyuningsih
Jurnal Manajemen dan Kewirausahaan Vol 11, No 1 (2023): June 2023
Publisher : University of Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jmdk.v11i1.10029

Abstract

MSMEs are the backbone of the Indonesian economy, because they contribute greatly to Indonesia's economic growth. MSMEs snacks have a broad market potential due to increasing public demand and a large variety of products. However, they are still faced with various challenges in terms of supply, such as price volatility of raw materials, limited access to stable supplies, depending on only one supplier, as well as challenges in logistics and distribution. The purpose of this study was to test and see the effect of Information Sharing on  Supply Chain Performance in snack food MSMEs in Klaten Regency mediated   Company Relationships due to the constraints faced by MSMEs  in the supply of raw materials and fulfilling requests. Purposive sampling technique was used to get samples in this study. The PLS analysis method was used in this study. This study has the results: (1) Information Sharing has a positive effect on  Supply Chain Performance, (2) Information Sharing has a positive     effect on  Company Relationships, (3)  Company Relationships has a positive effect on  Supply Chain Performance, (4) Information Sharing has a positive effect on  Supply Chain Performance mediated   Company Relationships.
The Impediment Factors of Customers Intentions to Borrow in Peer to Peer Lending Apps Khairul Ikhsan; Nurhayani Nurhayani
Jurnal Manajemen dan Kewirausahaan Vol 11, No 1 (2023): June 2023
Publisher : University of Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jmdk.v11i1.9417

Abstract

In the last decade, Indonesia's fintech trend are supported by the growth of Internet users. A recent report by OJK in 2021 shows that online loan services continue to increase by the millennial generation's dominance. It's because online loan services are easier to gain rather than conventional loan services. Unfortunately, its service provides several potential threats to its users. Moreover, religious values play a critical role in shaping consumers' attitudes and behavior towards products or services. The purpose of this study is to analyze the role of perceived risk: security risks and privacy risks, and religiosity in predicting customers' intention to borrow in P2P Lending apps. The research approach is quantitative, with a random sampling technique, and the research sample is 86 respondents. The data were analyzed by using multiple linear regression with IBM SPSS 23. Based on the study results, it can be concluded that security risk has a negative and significant effect in predicting the intention to borrow in P2P Lending apps, but no relationship between privacy risk and religiosity on the intention to borrow. As a managerial implication, our findings can help the company to focus on providing highly secure apps and promoting and campaigning the confidentiality of users' personal information.

Page 15 of 19 | Total Record : 188

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