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All Journal ETIKONOMI Jurnal Kajian Informasi & Perpustakaan Indonesian Perspective Jurnal Ekonomi dan Bisnis Islam Journal of Economic, Bussines and Accounting (COSTING) AFRE Accounting Financial Review EKONOMIS : Journal of Economics and Business JURISMA: Jurnal Riset Bisnis & Manajemen Jurnal Manajemen Jurnal Pengabdian Dharma Laksana Jurnal Ekonomi Manajemen Sistem Informasi Jurnal Informatika Ekonomi Bisnis Jurnal Komunitas: Jurnal Pengabidian Kepada Masyarakat BERNAS: Jurnal Pengabdian Kepada Masyarakat JBMR: Journal of Business and Management Review Jurnal PADMA: Pengabdian Dharma Masyarakat Golden Ratio of Mapping Idea and Literature Format Golden Ratio of Social Science and Education East Asian Journal of Multidisciplinary Research (EAJMR) Jurnal Bisnis, Ekonomi, dan Sains Jurnal Keuangan dan Perbankan(KEBAN) Journal of Management, Accounting, General Finance and International Economic Issues (MARGINAL) Indonesian Perspective English Journal Literacy Utama Relevance: Journal of Management and Business Journal Of Communication Education Media Bina Ilmiah International Journal of Economics (IJEC) Journal Research of Social Science, Economics, and Management Jurnal Informatika Ekonomi Bisnis Ekspresi: Publikasi Kegiatan Pengabdian Indonesia Aksi Kita: Jurnal Pengabdian Kepada Masyarakat Edumaspul: Jurnal Pendidikan
Saputera, Denny
Universitas Widyatama
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Journal : ETIKONOMI

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Sustainability and Loyalty in Halal Tourism: An Indonesian Perspective Sukma, Andhi; Chen, Robin; Rachmat, Radhi Abdul Halim; Saputera, Denny
ETIKONOMI Vol. 24 No. 2 (2025)
Publisher : Faculty of Economic and Business, Universitas Islam Negeri Syarif Hidayatullah Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15408/etk.v24i2.45458

Abstract

Research Originality: This study introduces new behavioral dimensions, including environmental awareness, ethical service innovation, and tourists’ decision control, in the formation of loyalty and advocacy behavior. Research Objectives: This study examines the contribution of sustainability-oriented factors to Muslim tourist loyalty and recommendation behavior, with satisfaction and intention to revisit serving as mediating variables.   Research Methods: A quantitative approach was employed using a structured questionnaire distributed to 460 Muslim tourists. The data were analyzed using structural equation modeling to evaluate the causal relationships among the variables.    Empirical Results: Environmental awareness and tourists’ ability to make ethical decisions have a significant influence on loyalty and word-of-mouth behavior. Ethical service innovation enhances customer satisfaction, which in turn contributes to loyalty. Satisfaction and revisit intention were found to be essential mediators in this relationship. Implications: This study provides theoretical insights by integrating sustainability into halal tourism behavior models and offers practical recommendations for destination managers to develop emotionally engaging and environmentally responsible tourism services. JEL Classification: M31, O35, Q56, Z32
Co-Authors Adella, Renita Adi Maryadi Adinda Siti Zahra Aditya Yudanegara Agustine, Merryam Aminudin Andhi Sukma Arsendo, Rio Ayu Widia Chen, Robin Dalopez, Marcelina Matilda Mingga Daniyah, Alifa Putri Dede Hertina Delima, Trianita Della Dwinanti Sumpena Dermawan, Denden Dimas Dewi, Rina Ariyanthi Dewiana Novitasari Diah Sri Rejeki Dwi Fauziansyah Moenardi Dwi Fauziansyah Moenardy Dwi Fauziansyah Moenardy Dwi Fauziansyah Moenardy Effendi, Kharisya Ayu Evi Nursanti Rukmana, Evi Nursanti Firdaus Putra Firmansyah, Azzahra Putri Fitri Amalia Gilang Nur Alam Gilang Nur Alam Gugup T. Prihatma Hariroh, Fiqih Maria Rabiatul Hasbi Hawari Ibrahim Adi Surya Ilham Muhammad Mardiputra Jainuri Jainuri John Henry Wijaya Laila, Nida Laila Madinda, Reski Nasvar Azis Moenardy, Dwi Fauziansyah MUHAMMAD KOSIM, MUHAMMAD Muhsoni, Ridwan Muttaqin, Rizqi Nabila, Salima Ananda Nida Laila Laila Nisawati, Inna Nurjanah, Rina Pana Gelora Pantalo, Stevin Martha Moia Partogi, Meilky Rachmawati, Evi Radhi Abdul Halim Rachmat Ramdani, Cecep Reyhan Ariz Altariq Reyhan, Felix Rina Ariyanthi Dewi Rina Ariyanthi Dewi Rina Ariyanti Dewi Rina Nurjanah Risca Meyliawati Risca Meyliawati Rizal Budi Santoso Rizal Budi Santoso Rizal Budi Santoso Rizqi Muttaqin Rizqi Muttaqin Rizqi Muttaqin Rizqi Muttaqin Rizqi Muttaqin Sakina Ichsani Santoso*, Rizal Budi Santoso, Rizal Budi Soni A. Nulhaqim Syahidah, Najiyyah Nur Taharuddin, Nurul Shima Taufik Hidayat Taufik Hidayat Whan Augustin Ainul Amri Wijaya, John Henry Wulan Rahma Dewi Yahya, Adibah