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RENEWABLE ENERGY EDUCATION-BASED HUMAN RESOURCE DEVELOPMENT MODEL FOR THE CONSERVATION OF THE PULAU KETAM FOREST RESERVE THROUGH COLLABORATIVE CSR OF UNPAB–PTSS MALAYSIA Sri Rahayu; Elfitra Desy Surya; Rosasmanizan Binti Ahmad; Faisal
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 5 No. 3 (2025): Multidiciplinary Output Research For Actual and International Issue
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/morfai.v5i3.3954

Abstract

This study develops a human resource development (HRD) model based on renewable energy education to strengthen the conservation of the Pulau Ketam Forest Reserve through a collaborative Corporate Social Responsibility (CSR) initiative between Universitas Pembangunan Panca Budi (UNPAB), Indonesia, and Politeknik Tuanku Syed Sirajuddin (PTSS), Malaysia. Using a qualitative approach with Participatory Action Research (PAR), the study examines how renewable energy education contributes to community empowerment, forest preservation, and sustainable livelihoods. Data were collected through interviews, surveys, and focus group discussions involving local communities, NGOs, and academic stakeholders. The findings reveal that renewable energy education significantly enhances technical skills, environmental awareness, and social resilience while creating opportunities for sustainable economic activities. The proposed HRD model emphasizes capacity building, cross-border CSR collaboration, and community participation in conservation. This research contributes to the literature on sustainable HRM, CSR practices in ASEAN, and the role of renewable energy education in ecological preservation.
Young Entrepreneurs' Financial Compass: How Attitudes, Norms, and Self-Efficacy Direct Financial Intentions and Actions Ramadhan Harahap; Sri Rahayu; Maudy Lestari
Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 5 No. 4 (2024): Oktober
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emak.v5i4.1954

Abstract

This study investigates the impact of financial attitude, subjective norms, and financial self-efficacy on the financial behavioral intentions of young entrepreneurs. As young entrepreneurs face increasing pressure to make strategic financial decisions, understanding the factors influencing their financial behavior is crucial. The primary goal of this research is to evaluate how financial attitudes, subjective norms, and self-efficacy in financial management shape young entrepreneurs' intentions to engage in prudent financial behaviors. A quantitative, cross-sectional survey will be conducted, targeting young entrepreneurs actively running their own businesses. Data will be collected through in-person surveys distributed at entrepreneurship events, business incubators, and local business networks. The analysis will utilize Partial Least Squares Structural Equation Modeling (PLS-SEM) to explore the relationships among the variables. The study anticipates finding that positive financial attitudes, influential subjective norms, and high financial self-efficacy significantly impact financial behavioral intentions. These results are expected to provide valuable insights into the determinants of financial decision-making among young entrepreneurs. The research will contribute to enhancing financial education programs and offer practical recommendations for interventions aimed at strengthening financial self-efficacy and attitudes, ultimately promoting more responsible financial behaviors.
PENINGKATAN KAPASITAS SDM UMKM PEMATANG SERAI MELALUI PELATIHAN SOFT SKILLS DAN STRATEGI BRANDING PERSONAL WIRAUSAHA LOKAL Muhammad Isa Indrawan; Irma Fatmawati; Sri Rahayu; Age Hidayat
Community Development Journal : Jurnal Pengabdian Masyarakat Vol. 6 No. 4 (2025): Volume 6 No 4 Tahun 2025
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/cdj.v6i4.47675

Abstract

UMKM di Desa Pematang Serai menghadapi tantangan dalam pengelolaan usaha yang bukan hanya bersifat teknis, tetapi juga terkait kapasitas sumber daya manusia, khususnya dalam aspek soft skills dan branding personal. Pengabdian ini bertujuan untuk meningkatkan kapasitas SDM pelaku UMKM melalui pelatihan keterampilan komunikasi, kepemimpinan, serta strategi membangun citra diri sebagai wirausaha lokal yang profesional. Metode yang digunakan adalah pendekatan partisipatif dengan strategi pelatihan terpadu, simulasi praktik, dan pendampingan personal branding. Hasil kegiatan menunjukkan peningkatan signifikan dalam kemampuan presentasi produk, kepercayaan diri, serta kesadaran peserta terhadap pentingnya membangun identitas usaha yang kuat. Program ini juga mendorong terciptanya jejaring antar pelaku UMKM dan peningkatan nilai jual produk secara lebih berkelanjutan.
Supervision, Sanctions, and Leadership as Determining Factors of Employee Work Discipline at the Department of Transportation of Binjai City Muhammad Diva Alfiazli; Sri Rahayu
INVEST : Jurnal Inovasi Bisnis dan Akuntansi Vol. 6 No. 2 (2025): INVEST : Jurnal Inovasi Bisnis dan Akuntansi
Publisher : Lembaga Riset dan Inovasi Al-Matani

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55583/invest.v6i2.1517

Abstract

This research was conducted at the Department of Transportation of Binjai City with the aim of examining the influence of work supervision, punitive sanctions, and leadership on employee work discipline in performing their duties. The population consists of 75 permanent employees, and the sampling technique used was a saturated sample, resulting in a total of 75 respondents. The type of data used is primary data, with secondary data serving as the data source. Data collection techniques included literature studies, surveys, and observations. The data analysis techniques used were multiple linear regression, classical assumption tests, and hypothesis testing. The results of the study show that work supervision, punitive sanctions, and leadership have a positive and significant influence—both partially and simultaneously—on employee work discipline at the Department of Transportation of Binjai City. There is a moderate correlation between work supervision, punitive sanctions, and leadership with employee discipline. Employee work discipline can be explained by work supervision, punitive sanctions, and leadership by 43.5%, while the remaining 56.5% can be explained by other variables not examined in this study.
Analisis Komitmen Organisasi, Motivasi Kerja Terhadap Gaya Kepemimpinan Pada PT Perkebunan Nusantara IV Regional I Sei Batang Hari Medan Maya Adelia; Sri Rahayu; Samrin
Jurnal Akuntansi, Manajemen dan Ilmu Ekonomi (Jasmien) Vol. 6 No. 01 (2026): Jurnal Akuntansi, Manajemen dan Ilmu Ekonomi (Jasmien)
Publisher : Cattleya Darmaya Fortuna

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54209/jasmien.v6i01.2569

Abstract

Kajian ini bertujuan untuk menguji pengaruh Komitmen Organisasi dan Motivasi Kerja terhadap Gaya Kepemimpinan yang diterapkan di PT Perkebunan Nusantara IV Regional I Sei Batang Hari Medan. Metode kuantitatif dipilih sebagai landasan penelitian, dengan jumlah sampel yang dilibatkan sebanyak 86 orang responden. Data dikumpulkan dengan cara menyebarkan angket kepada para responden, selanjutnya hasil yang diperoleh dianalisis menggunakan aplikasi SPSS Versi 25 melalui penerapan metode analisis regresi linear berganda. Hasil penelitian menunjukkan bahwa komitmen organisasi maupun motivasi kerja terbukti memiliki dampak yang nyata dan searah terhadap gaya kepemimpinan, baik saat dianalisis secara terpisah maupun ketika diuji secara bersama-sama. Dari kedua variabel yang diteliti, motivasi kerja teridentifikasi sebagai faktor dominan yang memberikan pengaruh terbesar terhadap gaya kepemimpinan, hal ini tercermin dari nilai Standardized Coefficients Beta yang diperoleh sebesar 0,653.
The Effect Of Motivation And Competence On Employee Performance With Commitment As An Intervening Variable At The Representative Office Of Bank Indonesia, West Sumatra Bambang Pramono; Sri Rahayu; Saimara Sebayang
Jurnal Akuntansi, Manajemen dan Ilmu Ekonomi (Jasmien) Vol. 6 No. 2 (2026): Jurnal Akuntansi, Manajemen dan Ilmu Ekonomi (Jasmien)
Publisher : Cattleya Darmaya Fortuna

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54209/jasmien.v6i2.2575

Abstract

This study aims to analyze the effect of motivation and competence on employee performance with commitment as an intervening variable at the Representative Office of Bank Indonesia, West Sumatra. The research method used is a quantitative approach with data collection techniques through questionnaires. The population in this study consisted of all employees totaling 60 people, using a saturated sampling technique, so that the entire population was used as respondents. The data analysis technique used is Structural Equation Modeling (SEM) based on Partial Least Square (PLS) with the assistance of SmartPLS software. The results of the study indicate that competence has a positive and significant effect on employee performance and also has a positive and significant effect on commitment. Commitment also has a positive and significant effect on employee performance. Meanwhile, motivation does not have a significant effect on employee performance, but has a positive and significant effect on commitment. In addition, commitment is proven to mediate the effect of competence and motivation on employee performance. Thus, improving employee performance can be achieved through enhancing competence and strengthening organizational commitment. The results of this study are expected to be taken into consideration by management in improving employee performance.  
Keripik Ubi Tanjung Pura Menuju Pasar Digital: Penguatan Daya Saing Melalui Branding dan Diversifikasi Yana Diana; Nadya Andhika Putri; Sri Rahayu; Lutfhi Nanda Syahputra Tambunan; Sherly Anesha br Ginting
Jurnal Altifani Penelitian dan Pengabdian kepada Masyarakat Vol. 5 No. 5 (2025): September 2025 - Jurnal Altifani Penelitian dan Pengabdian kepada Masyarakat
Publisher : Indonesian Scientific Journal

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59395/altifani.v5i5.824

Abstract

Usaha mikro kecil menengah (UMKM) di Tanjung Pura memiliki potensi besar dalam pengolahan ubi lokal menjadi produk keripik yang bernilai jual tinggi. Namun, keterbatasan dalam inovasi produk, strategi branding, dan pemanfaatan pemasaran digital masih menjadi kendala dalam meningkatkan daya saing di pasar yang lebih luas. Kegiatan pengabdian ini bertujuan untuk memberdayakan pelaku UMKM keripik ubi melalui pendekatan diversifikasi produk, penguatan identitas merek (branding), serta pelatihan pemasaran digital. Metode yang digunakan meliputi pelatihan interaktif, pendampingan teknis produksi, serta implementasi media sosial dan platform digital untuk promosi dan penjualan. Hasil kegiatan menunjukkan adanya peningkatan pengetahuan dan keterampilan mitra dalam menciptakan variasi produk, mendesain kemasan yang menarik, serta memasarkan produk secara daring. Penguatan branding lokal dan pemanfaatan teknologi digital terbukti efektif dalam meningkatkan daya tarik produk serta jangkauan pasar. Dengan demikian, kegiatan ini berkontribusi langsung pada peningkatan daya saing UMKM keripik ubi di Tanjung Pura dalam menghadapi tantangan pasar modern.  
Analysis of Transformational Leadership and Organizational Justice on Organizational Commitment With Job Satisfaction as a Mediating Variable at the National Narcotics Agency North Sumatra Province Henri Liranto Petrus. S; Elfitra Desy Surya; Sri Rahayu
Jurnal Akuntansi, Manajemen dan Bisnis Digital Vol 5 No 3 (2026): Juli
Publisher : LPPJPHKI Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jambd.v5i3.11417

Abstract

Organizational commitment is a key factor in supporting the success of the North Sumatra Provincial National Narcotics Agency (BNNP Sumut) in preventing, eradicating, and rehabilitating drug abuse. High work demands, task risks, and organizational pressures require effective leadership and fair organizational treatment so that employees remain satisfied and highly committed. This study aims to analyze the influence of transformational leadership and organizational justice on organizational commitment with job satisfaction as a mediating variable at BNNP North Sumatra. This study uses a quantitative approach with a survey method. The population and sample of this study were all 84 employees of BNNP North Sumatra. Data collection was conducted through questionnaires, while data analysis used the Partial Least Squares (PLS) method with the help of the SmartPLS application. The results showed that transformational leadership and organizational justice had a positive and significant effect on job satisfaction and organizational commitment. Job satisfaction also had a positive and significant effect on organizational commitment. In addition, job satisfaction was found to mediate the influence of transformational leadership and organizational justice on organizational commitment. These findings indicate that increasing the organizational commitment of BNNP Sumut employees can be achieved through the implementation of inspirational transformational leadership and consistent and transparent organizational justice, with employee job satisfaction as a mediating factor. This study is expected to serve as a practical reference for BNNP Sumut leaders in formulating human resource management policies oriented toward strengthening organizational commitment.
Analysis of Ability and Opportunity on Employee Performance Mediated by Work Motivation at the Humbang Hasundutan District Attorney's Office Lengmay Simamora; Sri Rahayu; Elfitra Desy Surya
Jurnal Akuntansi, Manajemen dan Bisnis Digital Vol 5 No 3 (2026): Juli
Publisher : LPPJPHKI Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jambd.v5i3.11421

Abstract

Employee performance is a key factor in determining the quality of public sector services, including those provided by the Humbang Hasundutan District Attorney's Office as a law enforcement agency. This study aims to analyze the influence of ability and opportunity on employee performance with work motivation as a mediating variable. The study uses a quantitative approach with a survey method. The research population consists of all 77 employees of the Humbang Hasundutan District Attorney's Office, all of whom were included in the sample. The data were analyzed using Partial Least Squares–Structural Equation Modeling (PLS-SEM) with the help of the SmartPLS application. The results show that ability and opportunity have a positive and significant effect on employee performance and work motivation. In addition, work motivation has a positive and significant effect on employee performance and is able to mediate the effect of ability and opportunity on employee performance. These findings indicate that improving employee performance is not only determined by individual ability, but also by adequate work opportunities and strong work motivation. Therefore, the Humbang Hasundutan District Attorney's Office needs to strengthen employee competency development, provide adequate work facilities and infrastructure, and implement organizational policies that encourage work motivation in order to improve performance in a sustainable manner.
Analysis of Transformational Leadership and Work Stress on Employee Performance with Job Satisfaction as A Mediating Variable at The Tax Service Office Pratama Medan Belawan Ahmad Affandy; Sri Rahayu; Erwansyah Erwansyah
Jurnal Fokus Manajemen Vol 6 No 2 (2026): Mei
Publisher : LPPJPHKI Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jfm.v6i2.11407

Abstract

Employee performance is a key factor in supporting the success of public organizations, including the Medan Belawan Tax Office (KPP), which has strategic responsibilities in state revenue and taxpayer services. High target demands, workloads, and the dynamics of taxation policies require employees to perform optimally. This study aims to analyze the influence of transformational leadership and work stress on employee performance with job satisfaction as a mediating variable at the Medan Belawan Tax Office. This study uses a quantitative approach with a census method of 100 permanent employees. Primary data were collected through questionnaires and analyzed using Partial Least Square (PLS) with the help of SmartPLS. The results show that transformational leadership has a positive but insignificant effect on employee performance, but has a positive and significant effect on job satisfaction. Work stress has a negative and significant effect on employee performance and job satisfaction. Job satisfaction has a positive and significant effect on employee performance. In addition, job satisfaction mediates the effect of transformational leadership and work stress on employee performance. These findings indicate that improving employee performance in the KPP Pratama Medan Belawan environment is more effectively done through strengthening job satisfaction, managing work stress, and implementing consistent transformational leadership. This study is expected to contribute theoretically to the development of human resource management in the public sector and provide practical recommendations for tax agency leaders.