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All Journal MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah Jurnal Ilmiah Manajemen Kesatuan MALA'BI JME JURNAL LENTERA AKUNTANSI Golden Ratio of Mapping Idea and Literature Format Yudishtira Journal : Indonesian Journal of Finance and Strategy Inside Paradoks : Jurnal Ilmu Ekonomi Journal of Business Management and Economic Development Jurmas Azam Insan Cendikia VIDHEAS: Jurnal Nasional Abdimas Multidisiplin Journal Emerging Technologies in Education JER Journal of Islamic Economics and Finance
Naim, Muh. Rezky
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Religion Agriculture, Biological Sciences & Forestry Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Library & Information Science Social Sciences Other

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WORKSHOP VOKASI UNTUK MENINGKATKAN TENAGA KERJA BERKUALITAS DAN MENCIPTAKAN WIRAUSAHA Naim, Muh. Rezky
Azam Insan Cendikia Vol. 3 No. 1 (2024): Jurmas Azam Insan Cendikia
Publisher : Yayasan Azam Insan Cendikia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62833/pkm.v3i1.114

Abstract

Kegiatan ini Workshop Kegiatan Pengabdian Masyarakat ini bertujuan untuk: 1) memberikan bekal kewirausahaan dan keterampilan; 2) melatih keterampilan melalui praktik produksi; dan 3) menciptakan wirausaha baru baru melalui pelatihan. Pelaksanaan dilakukan dengan langkah-langkah: 1) identifikasi potensi; 2) dilakukan secara partisipatif bersama antara tim partisipatif antara tim dan kelompok sasaran yang bertujuan untuk mengidentifikasi potensi yang ada; 3) identifikasi peluang usaha berdasarkan hasil identifikasi potensi; 3) potensi yang ada; 4) menentukan peluang yang paling besar potensinya dan yang paling potensial dan berkelanjutan; 5) menentukan kebutuhan pelatihan; 6) menyusun jadwal pelatihan pelatihan; 7) pelaksanaan pelatihan; Hasil dari kegiatan ini adalah terbekalinya dengan 50 orang pemuda dan pelajar yang memiliki keterampilan usaha, keberanian untuk memulai usaha berbasis potensi lokal, dan kemampuan untuk melakukan praktik produksi. Hal ini terlihat dari 50 persen peserta mengikuti mengikuti simulasi produksi dengan serius, dan membutuhkan pendampingan untuk mengembangkan wirausaha baru.
ANALISIS LIKUIDITAS, SOLVABILITAS, AKTIVITAS UNTUK MENGUKUR KINERJA KEUANGAN PT. SEKNI INDOTAMA KAB. POLEWALI MANDAR Rejeki, Sri; Syahrial, Yoppi; Astutik, Wahyuni Sri; Isnaeni, Diana; Naim, Muh. Rezky
JURNAL LENTERA AKUNTANSI Vol. 8 No. 2 (2023): JURNAL LENTERA AKUNTANSI, NOVEMBER 2023
Publisher : POLITEKNIK LP3I JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34127/jrakt.v8i2.913

Abstract

The title of this research is about Liquidity Analysis, Solvability, Activity to Measure Financial Performance of PT. Sekni Indotama Kab. Polewali Mandar with the objectives and benefits to describe, analyze, measure financial ratios to financial performance at PT. Telkom Mamuju. This study uses both primary and secondary data based on the company's financial statements PT. Sekni Indotama Kab. Polewali Mandar from 2019 to 2022 and tests were carried out on financial ratios including liquidity ratios, solvency ratios, activity ratios to measure how much financial performance the company PT. Sekni Indotama Kab. Polewali Mandar.As for the results obtained in this study the Financial Performance of PT. Sekni Indotama Kab. Polewali Mandar Based on the results of calculating the liquid ratio analysis, it can be said that Telkom went bankrupt because the company experienced difficulties in paying short -term debt, the Financial Performance of PT. Based on the solvency ratio analysis, Telkom is quite good which continues to grow every year. The reason is the fees obtained from the company's small loans, the Financial Performance of PT. Sekni Indotama Kab. Polewali Mandar uses a fairly healthy performance analysis where it grows every year. This is maintained so that the use of company assets is more efficient and profitable every year. Keywords: Liquidity, Solvency, Activity, Financial Performance
Pengaruh Kualitas Pelayanan Dan Promosi Terhadap Keputusan Pembelian Pada Café Eat N Joy Kabupaten Mamuju Nirwana, Nirwana; Asia, Nur; Naim, Muh. Rezky
Jurnal Economic Resource Vol. 8 No. 2 (2025): September - February
Publisher : Fakultas Ekonomi & Bisnis Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57178/jer.v8i2.1675

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh variabel kualitas pelayanan dan promosi terhadap keputusan pembelian pada Cafe Eat N Joy Kabupaten Mamuju. Metode penelitian yang digunakan yakni metode kuantitatif dengan data primer atau kuesioner. Responden dalam penelitian ini ialah seluruh konsumen pada Café Eat N Joy Kabupaten Mamuju, dengan jumlah populasi tidak diketahui atau tidak terbatas, penentuan sampel sesuai pendapat convinance sampling dengan jumlah sampel 50 sebagai responden. Hasil dalam penelitian menunjukkan bahwa kualitas pelayanan berpengaruh signifikan secara parsial terhadap keputusan pembelian dengan nilai signifikansi 0,000<0,05 dan nilai thitung 4,555>ttabel 2,012. Promosi berpengaruh signifikan secara parsial terhadap keputusan pembelian dengan nilai signifikansi 0,003<0,05 dan nilai thitung 3,078>ttabel 2,012. Kualitas pelayanan dan promosi berpengaruh signifikan secara simultan terhadap keputusan pembelian pada Café Eat N Joy Kabupaten Mamuju dengan nilai signifikansi 0,000<0,05 dan nilai Fhitung 40,478>Ftabel 3,195.
Building Brand Engagement through Social Media Brandposts in Beauty Services Hasan, Samsurijal; Naim, Muh. Rezky; Aryadi, Aryadi; Putri, Librina Tria
Jurnal Ilmiah Manajemen Kesatuan Vol. 13 No. 2 (2025): JIMKES Edisi Maret 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v13i2.3165

Abstract

Promotional activities are vital in marketing beauty services and should be factual, honest, informative, and educational. While advertising through conventional and digital media is common, social media offers a broader reach. Beautiful House Nitri in Bangkinang City, however, has limited use of social media for promotion despite targeting a digitally savvy community. Its official Facebook and Instagram accounts lack professional management, contributing little to marketing performance. This study aims to analyze brand engagement through social media by examining brand posts, comments, replies, likes, and shares on Beautiful House Nitri’s Facebook and Instagram accounts. Using content analysis, the research finds that Instagram outperforms Facebook in generating brand engagement, evidenced by higher consumer responses such as product reviews and user-generated content due to more active interactions. Beautiful House Nitri prioritizes Instagram and Facebook for information sharing and consumer interaction, posting mostly neutral brand posts and leveraging these platforms as responsive online customer care channels. The brand engagement achieved remains at the awareness stage, with informational brand posts designed to introduce beauty services and encourage users to follow its social media platforms.
Co-Authors A, Salasiah Abdul Wahab ADINUGROHO, IWAN Andi Indra Martini Aryadi Aryadi Asma Astutik, Wahyuni Sri Dedi Kurniawan Syarif hasan, samsurijal Indah Kusuma Dewi, Indah Kusuma Isnaeni, Diana Karmilah , Karmilah Kurnia , Kurnia Muh. Tahir Nirwana, Nirwana Novitasari, Eni Nur Asia, Nur Nurlia, N. Putri, Librina Tria Safriansyah, - Sri Rejeki Suharlina Suharlina Syahrial, Yoppi Wahid, Areski