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Yulianti, Wulan
Institut Komunikasi Dan Bisnis LSPR
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Kapabilitas Humas Perguruan Tinggi Di Jakarta Dalam Tata Kelola Komunikasi MBKM Saat Pandemi COVID-19 Harwinda, Alfilonia; Pinariya, Janette Maria; Putri, Dhita Widya; Yunia, Anita; Yulianti, Wulan
LUGAS Jurnal Komunikasi Vol. 8 No. 1: Juni 2024
Publisher : Institut Ilmu Sosial dan Manajemen STIAMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31334/lugas.v8i1.3753

Abstract

During the COVID-19 pandemic, public relations in Higher Education (PT) is facing new changes.  The public relations capability is  to maintain  relations with the media, internal and external communications  other  stakeholders.  This  is related to the PT's public relations capabilities in information management during COVID-19, which can provide clear and  good  information and maintain the reputation and image of the organization. This research aims to understand the Public Relations Capabilities in (PT) for information management during the COVID-19 pandemic.  This research  to  used by Macnamara (2018) regarding Knowledge, Skills, and Abilities (KSAs)/ Competencies, Competency, and Competence.  This research uses qualitative methods and data collection using Focus Group Discussions (FGD) with 13 public relations employees from universities in Jakarta.  PT's public relations capability in managing information to the internal and external via social media channels effectively regarding MBKM.   Public relations officer can carry out a competency test  which  is  useful for  becoming a reliable and competent public relations officer and understanding the basics of the PR code of ethics. Public relations in (PT) capabilities during the COVID-19 pandemic by having public relations competencies that have a role in professional performance ethics. Evaluation and monitoring have successfully navigated academic activities during the pandemic and ready to face the new normal. The role of public relations in (PT) is related to the Good Reputation of the organization and its stakeholders. Public relations in (PT) to attract the  attention of the audience  (lecturers and students) by creating  interesting  content about MBKM uploaded via social media and collaborating with other campus partners. Public relations in (PT) has implemented strich health protocols and established pandemic response task forces.
Penguatan Kompetensi Komunikasi Public Speaking dan Negosiasi Rumah Autis Wulan Yulianti; Anita Yunia; Emilya Setyaningtyas; Aprida Sihombing
Jurnal Abdimas Indonesia Vol. 5 No. 1 (2025): Januari-Maret 2025
Publisher : Perkumpulan Dosen Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34697/jai.v5i1.1383

Abstract

Rumah Autis memiliki visi untuk menjadi lembaga kemanusiaan yang kokoh dalam membangun kehidupan yang mandiri dan berkualitas bagi Insan Berkemampuan Khusus di Indonesia. Namun dalam mencapai misi tersebut, Rumah Autis masih terkedala dan membutuhkan peningkatan kemampuan tenaga pekerjanya khususnya dalam aspek public speakingserta negosiasi. Sehubungan dengan hal itu, perwakilan dosen LSPR Institute of Communication & Businessmelaksanakan pengabdian pengabidan masyarakat dalam bentuk pelatihan. Tujuan dilaksanakannya kegiatan ini diharapkan untuk mengatasi masalah tersebut, dengan meningkatkan keterampilan public speakingdan negosiasi dari Tim Rumah Autis. Alat bantu simulasi yang digunakan dalam pelaksanaan kegiatan ini yaitu berupa materi ajar, mic, sound, proyektor dan juga laptop. Pelaksanaan kegiatan diisi dengan pre-test, pemberian materi,pelaksanaan role play, serta pemberian feedback bagi setiap peserta dan ditutup dengan post-test. Hasil dari kegiatan ini menunjukkan adanya peningkatan nilai post-test dari pre-test peserta. Para peserta melakukan role playkegiatan public speakingdan negosiasi dengan menggunakan kasus yang selaras dengan tugas mereka untuk dapat diimplementasikan saat kejadian berlangusng nantinya. Selain itu para peserta merasa puas karena dengan adanya kegiatan ini telah membantu meningkatkan pemahaman serta keterampilan yang dimiliki. Dengan dampak positif yang diterima oleh mereka dalam menyampaikan informasi dengan jelas, percaya diri, memotivasi audiens, termasuk orang tua, donator dan seluruh stakeholder.
Komunikasi Pembelajaran Daring Pada Program Studi PJJ melalui Digital Storytelling Mamby Aruan, Alexander; Maria Pinariya, Janette; Yulianti, Wulan
Jurnal TEKNODIK Jurnal Teknodik Vol. 29 No. 1, Juni 2025
Publisher : Pusat Data dan Teknologi Informasi Kementerian Pendidikan Kebudayaan, Riset dan Teknologi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32550/6pzxw622

Abstract

Revolusi Industri 4.0 telah mengubah wajah pendidikan dengan menekankan pentingnya keterampilan abad ke-21 seperti berpikir kritis, kreativitas, komunikasi, dan kolaborasi. Dalam konteks pembelajaran daring, pendekatan satu arah kurang efektif karena kurang melibatkan partisipasi aktif siswa. Paulo Freire menawarkan solusi melalui pendekatan problem-pose yang bersifat dialogis dan partisipatif. Sumber data diperoleh melalui wawancara mendalam dengan enam orang informan dalam rentang waktu 6 bulan, yang telah menerapkan digital storytelling dalam proses pengajaran di Program Studi Ilmu Komunikasi Pendidikan Jarak Jauh (PJJ). Penelitian ini menggunakan pendekatan kualitatif untuk menggali tentang penggunaan digital storytelling berbasis problem-pose sebagai strategi pembelajaran yang berani yang membangun komunikasi dialogis antara dosen dan mahasiswa dengan pendekatan kualitatif. Melalui narasi digital, siswa tidak hanya menerima informasi, tetapi juga diajak berpikir, berdiskusi, dan merefleksikan isu-isu nyata secara kritis. Hasilnya menunjukkan bahwa digital storytelling mampu menciptakan suasana belajar yang lebih bermakna, interaktif, dan humanistik. Hasil penelitian menunjukkan bahwa pendekatan ini relevan untuk menjawab tantangan pembelajaran di era digital, sekaligus mewujudkan pendidikan yang memerdekakan sesuai dengan gagasan Freire. The Fourth Industrial Revolution has transformed education by emphasizing the importance of 21st-century skills such as critical thinking, creativity, communication, and collaboration. In the context of online learning, a one-way approach has become less effective because it lacks active student participation. Paulo Freire offers a solution through a dialogical and participatory problem-posing approach. Data sources were obtained through in-depth interviews with 6 informants within 6 months, who have implemented digital storytelling in the teaching process at the E-Learning Communication Studies Program. This study uses a qualitative approach to explore the use of problem-pose-based digital storytelling as a bold learning strategy that builds dialogic communication between lecturers and students. Through digital narratives, students not only receive information but are also encouraged to think, discuss, and critically reflect on real-world issues. The results indicate that digital storytelling can create a more meaningful, interactive, and humanistic learning environment. The findings suggest that this approach is relevant for addressing the challenges of learning in the digital age while realizing education that liberates, in line with Freire's ideas.
Peran Komunikasi Interpersonal Keluarga dalam Menggali Potensi Individu Berkebutuhan Khusus untuk Mandiri dan Berdaya Setyaningtyas, Emilya; Yulianti, Wulan; Hery, Della Melianie
TIN: Terapan Informatika Nusantara Vol 4 No 9 (2024): February 2024
Publisher : Forum Kerjasama Pendidikan Tinggi (FKPT)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/tin.v4i9.4943

Abstract

The Chairperson of the National Commission on Disability revealed that there is still a negative stigma towards individuals with special needs. This is reflected in several incidents where individuals with special needs experienced rejection and inappropriate treatment. Twenty-three cases of special protection of children with special needs were reported to the Indonesian Child Protection Commission (KPAI). Handling individuals with special needs has its challenges, especially when entering adulthood, where parents have an essential role as educators, managers, and mentors. Interpersonal communication is one form of communication that is important to use within the family. Individuals with special needs often have difficulty processing language literally and face barriers in speaking and communicating. As the closest party, the family should be able to apply interpersonal communication well with people with special needs, but many cases still occur. This study aims to review the role of family interpersonal communication in developing the potential of individuals with special needs to be independent and productive. The approach used in this research is qualitative with descriptive methods by collecting data through in-depth interviews and focus group discussions (FGDs). The findings in this study show that all dimensions of the role of interpersonal communication have been implemented by families, who are the primary key to developing their children's potential as individuals with special needs to be independent and productive. The results showed that it is undeniable that, as humans, family members can also have frustrations and even need special handling to be ready to have a family as individuals with special needs. All family members help each other and have a harmonious relationship, and a sense of perseverance is formed from the collaboration of fellow families who experience similar experiences. Social media can be a medium for individuals with special needs to show their talents as independent individuals.
Corporate Reputation Management in Times of Crisis: The Contribution of Brand Image and CSR in Unilever Indonesia Yulianti, Wulan; Setyaningtyas, Emilya; Liryana, Khansa Arshy; Wijaya, Tirta Nata Adi
Communicare : Journal of Communication Studies Vol. 12 No. 1 (2025): Communicare: Journal of Communication Studies
Publisher : Institut Komunikasi dan Bisnis LSPR

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37535/

Abstract

The Israel–Palestine conflict has prompted Indonesia, the world’s second-largest Muslim nation, to boycott products perceived as supporting Israel. Unilever Indonesia was among the companies affected, raising concerns about reputational damage. In response, the company sought to strengthen its Corporate Social Responsibility (CSR) initiatives. This study examines the influence of brand image and CSR on Unilever Indonesia’s corporate reputation during the crisis. A quantitative approach was employed using surveys with purposive non- probability sampling. Findings based on the R2 value indicate that brand image and CSR together account for 87.6% of the variance in corporate reputation. Brand image demonstrated a significant effect (t = 7.404), while CSR also showed a significant effect (t = 4.666). These results confirm that both brand image and CSR positively and significantly affect corporate reputation. The study highlights that in times of crisis, a strong brand image and well-managed CSR initiatives play a crucial role in maintaining and enhancing corporate reputation.
Indonesia’s Response to Covid-19 Outbreak: Raising Awareness through Community Engagement and Actionable Volunteer Contribution Janette Maria Pinariya; Carelyn Josephine; Wulan Yulianti; Anita Yunia
Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Vol. 6 No. 2 (2021): December 2021 - Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia
Publisher : Ikatan Sarjana Komunikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25008/jkiski.v6i2.596

Abstract

The world is in the grip of a health crisis due to the unforeseen consequences of the COVID-19 pandemic causing a substantial increase in distress associated with pain, depression, and loss. Indonesia is not handling the epidemic properly at this early stage due to a lack of planning and readiness on the part of the country. The government subsequently established the COVID-19 national task force, a COVID-19 assistance centre that reflects the government's readiness and urgency in dealing with the COVID-19 pandemic. At the national and regional levels, the task force reports directly to the president, organizes and encourages all connected agencies to respond to the COVID-19 crisis. The task force's other responsibility is to raise awareness about COVID-19 to the general public. The study aims to determine how Indonesia's COVID-19 task force volunteers can act as a communication aid for the public as a source of empowerment during the pandemic, as well as to examine risk communication and community engagement. This research uses a qualitative approach using the theory of social support. As a result, this study has identified new volunteering approaches for Indonesia's COVID-19 task force that could act as a support system as well as improvements on their approach on community engagement with the public.
Co-Authors Alfiona Harwinda Boer, Rino Febrianno Carelyn Josephine Dalilah Adani Harwinda, Alfilonia Hery, Della Melianie Jane Mitha Janette Maria Pinariya Janette Maria Pinariya Larasaty, Past Novel Liryana, Khansa Arshy Mamby Aruan, Alexander Maria Pinariya, Janette Mursal Boer Ni Putu Ria Cahyaningsih Pinariya, Bernadette H U Pinariya, Janette Maria Putri, Dhita Widya Rapikah Harnum Setyaningtyas, Emilya Sihombing, Aprida Wijaya, Tirta Nata Adi Yunia, Anita