Article Per Year (5 Year)
p-Index From 2021 - 2026
3.006
P-Index
This Author published in this journals
All Journal PRofesi Humas Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia LUGAS Jurnal Komunikasi Jurnal Mantik Communicare : Journal of Communication Studies Warta Ikatan Sarjana Komunikasi Indonesia Jurnal Teknodik TIN: TERAPAN INFORMATIKA NUSANTARA Journal of Servite COMMENTATE: Journal of Communication Management Ilomata International Journal of Social Science Jurnal Abdimas Indonesia : Jurnal Abdimas Indonesia Journal of Research on Business and Tourism
Yulianti, Wulan
Institut Komunikasi Dan Bisnis LSPR
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Dentistry Earth & Planetary Sciences Economics, Econometrics & Finance Education Energy Engineering Environmental Science Health Professions Immunology & microbiology Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Mechanical Engineering Medicine & Pharmacology Neuroscience Nursing Physics Social Sciences Veterinary Other

Published : 19 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 19 Documents
Search

 1   2 
Kapabilitas Humas Perguruan Tinggi Di Jakarta Dalam Tata Kelola Komunikasi MBKM Saat Pandemi COVID-19 Harwinda, Alfilonia; Pinariya, Janette Maria; Putri, Dhita Widya; Yunia, Anita; Yulianti, Wulan
LUGAS Jurnal Komunikasi Vol. 8 No. 1: Juni 2024
Publisher : Institut Ilmu Sosial dan Manajemen STIAMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31334/lugas.v8i1.3753

Abstract

During the COVID-19 pandemic, public relations in Higher Education (PT) is facing new changes.  The public relations capability is  to maintain  relations with the media, internal and external communications  other  stakeholders.  This  is related to the PT's public relations capabilities in information management during COVID-19, which can provide clear and  good  information and maintain the reputation and image of the organization. This research aims to understand the Public Relations Capabilities in (PT) for information management during the COVID-19 pandemic.  This research  to  used by Macnamara (2018) regarding Knowledge, Skills, and Abilities (KSAs)/ Competencies, Competency, and Competence.  This research uses qualitative methods and data collection using Focus Group Discussions (FGD) with 13 public relations employees from universities in Jakarta.  PT's public relations capability in managing information to the internal and external via social media channels effectively regarding MBKM.   Public relations officer can carry out a competency test  which  is  useful for  becoming a reliable and competent public relations officer and understanding the basics of the PR code of ethics. Public relations in (PT) capabilities during the COVID-19 pandemic by having public relations competencies that have a role in professional performance ethics. Evaluation and monitoring have successfully navigated academic activities during the pandemic and ready to face the new normal. The role of public relations in (PT) is related to the Good Reputation of the organization and its stakeholders. Public relations in (PT) to attract the  attention of the audience  (lecturers and students) by creating  interesting  content about MBKM uploaded via social media and collaborating with other campus partners. Public relations in (PT) has implemented strich health protocols and established pandemic response task forces.
Penguatan Kompetensi Komunikasi Public Speaking dan Negosiasi Rumah Autis Wulan Yulianti; Anita Yunia; Emilya Setyaningtyas; Aprida Sihombing
Jurnal Abdimas Indonesia Vol. 5 No. 1 (2025): Januari-Maret 2025
Publisher : Perkumpulan Dosen Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34697/jai.v5i1.1383

Abstract

Rumah Autis memiliki visi untuk menjadi lembaga kemanusiaan yang kokoh dalam membangun kehidupan yang mandiri dan berkualitas bagi Insan Berkemampuan Khusus di Indonesia. Namun dalam mencapai misi tersebut, Rumah Autis masih terkedala dan membutuhkan peningkatan kemampuan tenaga pekerjanya khususnya dalam aspek public speakingserta negosiasi. Sehubungan dengan hal itu, perwakilan dosen LSPR Institute of Communication & Businessmelaksanakan pengabdian pengabidan masyarakat dalam bentuk pelatihan. Tujuan dilaksanakannya kegiatan ini diharapkan untuk mengatasi masalah tersebut, dengan meningkatkan keterampilan public speakingdan negosiasi dari Tim Rumah Autis. Alat bantu simulasi yang digunakan dalam pelaksanaan kegiatan ini yaitu berupa materi ajar, mic, sound, proyektor dan juga laptop. Pelaksanaan kegiatan diisi dengan pre-test, pemberian materi,pelaksanaan role play, serta pemberian feedback bagi setiap peserta dan ditutup dengan post-test. Hasil dari kegiatan ini menunjukkan adanya peningkatan nilai post-test dari pre-test peserta. Para peserta melakukan role playkegiatan public speakingdan negosiasi dengan menggunakan kasus yang selaras dengan tugas mereka untuk dapat diimplementasikan saat kejadian berlangusng nantinya. Selain itu para peserta merasa puas karena dengan adanya kegiatan ini telah membantu meningkatkan pemahaman serta keterampilan yang dimiliki. Dengan dampak positif yang diterima oleh mereka dalam menyampaikan informasi dengan jelas, percaya diri, memotivasi audiens, termasuk orang tua, donator dan seluruh stakeholder.
Komunikasi Pembelajaran Daring Pada Program Studi PJJ melalui Digital Storytelling Mamby Aruan, Alexander; Maria Pinariya, Janette; Yulianti, Wulan
Jurnal TEKNODIK Jurnal Teknodik Vol. 29 No. 1, Juni 2025
Publisher : Pusat Data dan Teknologi Informasi Kementerian Pendidikan Kebudayaan, Riset dan Teknologi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32550/6pzxw622

Abstract

Revolusi Industri 4.0 telah mengubah wajah pendidikan dengan menekankan pentingnya keterampilan abad ke-21 seperti berpikir kritis, kreativitas, komunikasi, dan kolaborasi. Dalam konteks pembelajaran daring, pendekatan satu arah kurang efektif karena kurang melibatkan partisipasi aktif siswa. Paulo Freire menawarkan solusi melalui pendekatan problem-pose yang bersifat dialogis dan partisipatif. Sumber data diperoleh melalui wawancara mendalam dengan enam orang informan dalam rentang waktu 6 bulan, yang telah menerapkan digital storytelling dalam proses pengajaran di Program Studi Ilmu Komunikasi Pendidikan Jarak Jauh (PJJ). Penelitian ini menggunakan pendekatan kualitatif untuk menggali tentang penggunaan digital storytelling berbasis problem-pose sebagai strategi pembelajaran yang berani yang membangun komunikasi dialogis antara dosen dan mahasiswa dengan pendekatan kualitatif. Melalui narasi digital, siswa tidak hanya menerima informasi, tetapi juga diajak berpikir, berdiskusi, dan merefleksikan isu-isu nyata secara kritis. Hasilnya menunjukkan bahwa digital storytelling mampu menciptakan suasana belajar yang lebih bermakna, interaktif, dan humanistik. Hasil penelitian menunjukkan bahwa pendekatan ini relevan untuk menjawab tantangan pembelajaran di era digital, sekaligus mewujudkan pendidikan yang memerdekakan sesuai dengan gagasan Freire. The Fourth Industrial Revolution has transformed education by emphasizing the importance of 21st-century skills such as critical thinking, creativity, communication, and collaboration. In the context of online learning, a one-way approach has become less effective because it lacks active student participation. Paulo Freire offers a solution through a dialogical and participatory problem-posing approach. Data sources were obtained through in-depth interviews with 6 informants within 6 months, who have implemented digital storytelling in the teaching process at the E-Learning Communication Studies Program. This study uses a qualitative approach to explore the use of problem-pose-based digital storytelling as a bold learning strategy that builds dialogic communication between lecturers and students. Through digital narratives, students not only receive information but are also encouraged to think, discuss, and critically reflect on real-world issues. The results indicate that digital storytelling can create a more meaningful, interactive, and humanistic learning environment. The findings suggest that this approach is relevant for addressing the challenges of learning in the digital age while realizing education that liberates, in line with Freire's ideas.
Peran Komunikasi Interpersonal Keluarga dalam Menggali Potensi Individu Berkebutuhan Khusus untuk Mandiri dan Berdaya Setyaningtyas, Emilya; Yulianti, Wulan; Hery, Della Melianie
TIN: Terapan Informatika Nusantara Vol 4 No 9 (2024): February 2024
Publisher : Forum Kerjasama Pendidikan Tinggi (FKPT)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/tin.v4i9.4943

Abstract

The Chairperson of the National Commission on Disability revealed that there is still a negative stigma towards individuals with special needs. This is reflected in several incidents where individuals with special needs experienced rejection and inappropriate treatment. Twenty-three cases of special protection of children with special needs were reported to the Indonesian Child Protection Commission (KPAI). Handling individuals with special needs has its challenges, especially when entering adulthood, where parents have an essential role as educators, managers, and mentors. Interpersonal communication is one form of communication that is important to use within the family. Individuals with special needs often have difficulty processing language literally and face barriers in speaking and communicating. As the closest party, the family should be able to apply interpersonal communication well with people with special needs, but many cases still occur. This study aims to review the role of family interpersonal communication in developing the potential of individuals with special needs to be independent and productive. The approach used in this research is qualitative with descriptive methods by collecting data through in-depth interviews and focus group discussions (FGDs). The findings in this study show that all dimensions of the role of interpersonal communication have been implemented by families, who are the primary key to developing their children's potential as individuals with special needs to be independent and productive. The results showed that it is undeniable that, as humans, family members can also have frustrations and even need special handling to be ready to have a family as individuals with special needs. All family members help each other and have a harmonious relationship, and a sense of perseverance is formed from the collaboration of fellow families who experience similar experiences. Social media can be a medium for individuals with special needs to show their talents as independent individuals.
AI-Driven Marketing Communication and Customer Satisfaction in Jakarta’s Digital Banks Sjarif, Safaruddin Husada; Yulianti, Wulan; Yunus, Ulani; Nugraha, Tuhu
Ilomata International Journal of Social Science Vol. 7 No. 1 (2026): January 2026
Publisher : Yayasan Ilomata

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61194/ijss.v7i1.1986

Abstract

The rapid integration of artificial intelligence (AI) has transformed digital banking practices, particularly through the adoption of hyper-personalised customer experiences. Despite this growth, comparative empirical evidence on how customers perceive AI-driven strategies across competing digital banks remains limited. This study investigates differences in customer perceptions of Integrated Marketing Communication (IMC), AI Personalization, Technology Acceptance Model (TAM) attributes, Kano needs categories, and overall customer satisfaction among users of three digital banks in Jakarta (Bank X, Bank Y, and Bank Z). A comparative quantitative approach was employed, involving 300 respondents selected through purposive and quota sampling. Data were analysed using descriptive statistics, ANOVA, and Tukey HSD tests. The findings indicate that Bank Y consistently achieves the highest mean scores across all constructs, reflecting strong perceptual leadership. Significant differences among the banks were confirmed, with further analysis revealing that TAM-related attributes and performance needs have become parity factors for certain bank pairs. In contrast, AI Personalization and excitement needs emerge as key differentiators. These results suggest that in increasingly mature digital banking markets, competitive advantage is no longer determined by basic functional performance, but by the ability to deliver proactive, contextual, and emotionally engaging AI-based experiences. This study contributes to the IMC, TAM, and Kano literature by highlighting a shift in customer expectations, where AI Personalization plays a central role in generating attractive quality and enhancing customer satisfaction.
Corporate Reputation Management in Times of Crisis: The Contribution of Brand Image and CSR in Unilever Indonesia Yulianti, Wulan; Setyaningtyas, Emilya; Liryana, Khansa Arshy; Wijaya, Tirta Nata Adi
Communicare : Journal of Communication Studies Vol. 12 No. 1 (2025): Communicare: Journal of Communication Studies
Publisher : Institut Komunikasi dan Bisnis LSPR

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37535/

Abstract

The Israel–Palestine conflict has prompted Indonesia, the world’s second-largest Muslim nation, to boycott products perceived as supporting Israel. Unilever Indonesia was among the companies affected, raising concerns about reputational damage. In response, the company sought to strengthen its Corporate Social Responsibility (CSR) initiatives. This study examines the influence of brand image and CSR on Unilever Indonesia’s corporate reputation during the crisis. A quantitative approach was employed using surveys with purposive non- probability sampling. Findings based on the R2 value indicate that brand image and CSR together account for 87.6% of the variance in corporate reputation. Brand image demonstrated a significant effect (t = 7.404), while CSR also showed a significant effect (t = 4.666). These results confirm that both brand image and CSR positively and significantly affect corporate reputation. The study highlights that in times of crisis, a strong brand image and well-managed CSR initiatives play a crucial role in maintaining and enhancing corporate reputation.
Peningkatan Kapasitas dan Performa Bisnis Kopi UMKM melalui Pelatihan, Sertifikasi, dan Digitalisasi Pinariya, Janette Maria; Yunia, Anita; Yulianti, Wulan; Setyaningtyas, Emilya
Journal of Servite Vol. 7 No. 2 (2025): Journal of SERVITE
Publisher : Institut Komunikasi dan Bisnis LSPR

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37535/

Abstract

Industri kopi Indonesia memiliki potensi besar dalam pengembangan UMKM, namun masih menghadapi tantangan kualitas, konsistensi, dan keterbatasan sumber daya manusia yang kompeten. Amoza Koffie sebagai usaha kopi skala rumah tangga dan Masterbrew Indonesia sebagai lembaga pelatihan menghadapi kebutuhan peningkatan kapasitas SDM, legalitas usaha, dan digitalisasi bisnis. Program pengabdian kepada masyarakat ini bertujuan meningkatkan kapasitas dan performa bisnis kopi UMKM melalui pelatihan, sertifikasi kompetensi, dan pendampingan digital berbasis kolaborasi multipihak. Metode pelaksanaan menggunakan pendekatan partisipatif dengan tahapan analisis kebutuhan, pelatihan dan pendampingan, sertifikasi kompetensi BNSP, digitalisasi bisnis, serta monitoring dan evaluasi. Kegiatan dilaksanakan pada Agustus–Desember 2024 di Jakarta dan Yogyakarta secara luring dan daring. Hasil program menunjukkan peningkatan kompetensi SDM melalui sertifikasi barista BNSP, keberhasilan perolehan izin PIRT, implementasi website dan aplikasi kasir, serta peningkatan penjualan sebesar 30–53% dan perluasan jangkauan pemasaran. Program ini membuktikan bahwa pendekatan holistik yang mengintegrasikan aspek teknis, manajerial, komunikasi, dan keberlanjutan efektif meningkatkan daya saing UMKM kopi. Keterlibatan LSPR Institute of Communication and Business memperkuat aspek pendampingan berbasis komunikasi dan bisnis berkelanjutan, serta menjadikan program ini relevan untuk direplikasi pada UMKM sektor lain. Kata kunci: UMKM kopi; pelatihan; sertifikasi; digitalisasi; peningkatan kapasistas; performa   The Indonesian coffee industry holds significant potential for MSME development, yet it still faces challenges related to quality, consistency, and a limited supply of qualified human resources. Amoza Koffie, a home-based coffee business, and Masterbrew Indonesia, a vocational training institution, are addressing the need to strengthen human resource capacity, improve business legality, and enhance digitalization. This community service program aims to enhance the capacity and performance of MSME coffee businesses through training, competency certification, and digital mentoring, supported by multi-stakeholder collaboration. The implementation method employs a participatory approach with stages that include needs analysis, training and mentoring, BNSP competency certification, business digitalization, and monitoring and evaluation. Activities will be held from August to December 2024 in Jakarta and Yogyakarta, both offline and online. The program results demonstrate improved human resource competency through BNSP barista certification, successful acquisition of a PIRT permit, implementation of website and cashier applications, and a 30–53% increase in sales and expanded marketing reach. This program demonstrates that a holistic approach integrating technical, managerial, communication, and sustainability aspects effectively enhances the competitiveness of coffee MSMEs. The involvement of the LSPR Institute of Communication and Business strengthens the program's communication-based and sustainable business mentoring components, thereby making it amenable to replication in other MSME sectors. Keywords: coffee MSMEs; training; certification; digitalization; capacity building; performance
Create Successful Content Media as Crisis Mitigation in Tourism Industry During Covid-19 Pandemic Pinariya, Janette Maria; Yulianti, Wulan; Mitha, Jane; Larasaty, Past Novel
Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Vol. 5 No. 2 (2020): December 2020 - Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia
Publisher : Ikatan Sarjana Komunikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25008/jkiski.v5i2.474

Abstract

Every year the Indonesian tourism industry continues to be managed optimally until finally, it can play a role in the country's foreign exchange earnings. Bank Indonesia (BI) stressed the importance of the tourism sector for the Indonesian economy as it succeeded in becoming the second major foreign exchange earner. However, with the Covid-19 pandemic casting a shadow on tourism industry, even online travel management that has utilized technology is experiencing a crisis. This study uses a descriptive qualitative research approach by collecting data through observation, book documentation and interviews to examine the effect of Covid-19 pandemic on tourism industry. This study found that in a crisis situation, it is very important for tourism industry to create successful content as crisis mitigation in tourism industry during the   Covid-19 pandemic. It is also necessary to conduct the four stages as framework of a human driven process (facilitated by technology) to close the gap. The essential insights into the importance of mitigating the perceived risk factors currently influencing tourism, particularly within the short to medium term, hence providing tourism marketers impetus to seek to address the current evolving consumer trend(s) related to the Covid-19 pandemic. It is really important that the message reflects empathy for what had happened.
Indonesia’s Response to Covid-19 Outbreak: Raising Awareness through Community Engagement and Actionable Volunteer Contribution Pinariya, Janette Maria; Josephine, Carelyn; Yulianti, Wulan; Yunia, Anita
Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Vol. 6 No. 2 (2021): December 2021 - Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia
Publisher : Ikatan Sarjana Komunikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25008/jkiski.v6i2.596

Abstract

The world is in the grip of a health crisis due to the unforeseen consequences of the COVID-19 pandemic causing a substantial increase in distress associated with pain, depression, and loss. Indonesia is not handling the epidemic properly at this early stage due to a lack of planning and readiness on the part of the country. The government subsequently established the COVID-19 national task force, a COVID-19 assistance centre that reflects the government's readiness and urgency in dealing with the COVID-19 pandemic. At the national and regional levels, the task force reports directly to the president, organizes and encourages all connected agencies to respond to the COVID-19 crisis. The task force's other responsibility is to raise awareness about COVID-19 to the general public. The study aims to determine how Indonesia's COVID-19 task force volunteers can act as a communication aid for the public as a source of empowerment during the pandemic, as well as to examine risk communication and community engagement. This research uses a qualitative approach using the theory of social support. As a result, this study has identified new volunteering approaches for Indonesia's COVID-19 task force that could act as a support system as well as improvements on their approach on community engagement with the public.
Co-Authors Alfiona Harwinda Boer, Rino Febrianno Carelyn Josephine Dalilah Adani Harwinda, Alfilonia Hery, Della Melianie Jane Mitha Janette Maria Pinariya Janette Maria Pinariya Josephine, Carelyn Larasaty, Past Novel Liryana, Khansa Arshy Mamby Aruan, Alexander Maria Pinariya, Janette Mitha, Jane Mursal Boer Ni Putu Ria Cahyaningsih Nugraha, Tuhu Pinariya, Bernadette H U Pinariya, Janette Maria Putri, Dhita Widya Rapikah Harnum Safaruddin Husada Setyaningtyas, Emilya Sihombing, Aprida Wijaya, Tirta Nata Adi Yunia, Anita Yunus, Ulani