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All Journal Kinerja: Jurnal Ekonomi dan Manajemen JURNAL ILMIAH AKUNTANSI UNIVERSITAS PAMULANG Jurnal Manajeman Pendidikan Al Multazam (JMPA) Jurnal Kewarganegaraan JURNAL SAINS DAN TEKNOLOGI PERIKANAN (JIKAN) Jurnal Ekonomi dan Bisnis Indo-Fintech Intellectuals: Journal of Economics and Business Al-Qalam: Jurnal Kajian Islam Dan Pendidikan Journal of Marketing and Business Intelligence Jurnal Signaling Jurnal Balireso: Jurnal Pengabdian pada Masyarakat
Kasmi, Kasmi
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Religion Agriculture, Biological Sciences & Forestry Humanities Biochemistry, Genetics & Molecular Biology Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Languange, Linguistic, Communication & Media Social Sciences Other

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STRATEGI PEMASARAN KERAJINAN TAPIS BERBASIS ANDROID SEBAGAI UPAYA PENINGKATAN PEMBERDAYAAN IBU-IBU RUMAH TANGGA DAN REMAJA DESA BATURAJA WAYLIMA Kasmi, Kasmi; Dewi, Mustika; Budi, Wahyu Sulistianing
Jurnal Signaling Vol 13, No 2 (2024): Jurnal Signaling
Publisher : STMIK Pringsewu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56327/signaling.v13i2.1791

Abstract

Tapis is one of Lampung's traditional products with a special pattern of gold and silver threads, the process of making tapis cloth is quite complicated and must be done manually so it takes weeks. This is what makes filter cloth a relatively expensive price. In Baturaja Village, Waylima is still limited and there is a lack of understanding about online marketing. The strategy that will be carried out in increasing production and how to market production in the digital era is by means of several stages of activities, which include preparation, market survey, production process. In carrying out the promotion, several promotional strategies will be carried out, namely Instagram, brochures, and other online media. This study aims to describe the marketing strategy of android-based filter craft as an effort to increase the empowerment of housewives and teenagers in Baturaja Waylima Village.
IMPLEMANTASI DIGITAL MARKETING SEBAGAI STRATEGI PROMOSI PRODUK KONVEKSI HOME INDUSTRI Kasmi, Kasmi; Prayoga, Raihan Nabih
Jurnal Signaling Vol 12, No 2 (2023): Jurnal Signaling
Publisher : STMIK Pringsewu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56327/signaling.v12i2.1583

Abstract

Digital marketing is a very popular strategy and is used by almost all marketers throughout the world. This is the influence of the internet and the increasingly developing world of technology, making the internet a very potential market. Digital marketing has many advantages over traditional marketing. These benefits include easy access to a wider target market, lower costs and two-way communication with potential customers. So it is not easy to build a successful digital marketing advertising business. However, when you start with digital marketing, things get much better. The method used in this research uses the waterfall model development method, the reason is because the work model is linear which minimizes errors, and the production is structured and the direction is clear. Identifying problems with the sales system and producing an information system that can make it easier for the owner to manage his business and attract customers' interest in purchasing/ordering the products being sold. The result of this research is a sales promotion information system that can make it easier for owners to manage their business and can improve the quality of their service and increase the number of customers through a sales promotion system and make it easier for buyers to make purchases and order products for sale.
Implementasi Karakter Religius dan Nasionalisme Melalui Bestari Camp di Sanggar Bimbingan Jalan Kebun, Malaysia Kasmi, Kasmi; Rinenggo, Alil; Sutomo, Sutomo
Jurnal Kewarganegaraan Vol. 22 No. 1 (2025): March 2025
Publisher : Department of Pancasila and Civic Education, Universitas Negeri Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24114/jk.v22i1.64598

Abstract

The purpose of this study is to determine and implementation of religious and nationalistic characters through Bestari Camp at Sanggar Guidance Jalan Kebun, Malaysia. This research uses a descriptive qualitative method to describe and interpret the religious character and sense of nationalism. The research subjects include; Jalan Kebun Guidance Center Manager, Jalan Kebun Guidance Center Teacher, Bestari Camp Coordinator, Bestari Camp Participants. Data collection methods were carried out through several ways, namely observation, interviews, and literature studies. The application of religious and nationalism characters in Bestari Camp, which takes place at Jalan Kebun Guidance Studio, Malaysia, goes through important stages such as knowledge, feelings, and moral behavior. The results of the Jalan Kebun Guidance Center research show that the implementation of religious characteristics through religious activities, habituation of noble morals, and spiritual reflection. The implementation of the character of nationalism through Bestari Camp at Jalan Kebun Guidance Center through activities to deliver nationalism material, togetherness activities, respect for national symbols, tolerance and unity values, and appreciation of cultural diversity. The positive impact can be seen in the discipline, spiritual awareness, national spirit, as well as tolerance and mutual cooperation of the students of Jalan Kebun Guidance Center.
SOSIALISASI OPERASI DAN PEMELIHARAAN IRIGASI P3A LIMBUA Kasmawati, Kasmawati; Antaria, Sukmasari; Gaffar, Farida; Indriyanti, Indriyanti; Kasmi, Kasmi; Fadilah, Sri
Jurnal BALIRESO Vol 8, No 2 (2023)
Publisher : Lembaga Pengabdian kepada Masyarakat Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33096/balireso.v8i2.262

Abstract

The Program for Accelerating the Improvement of Irrigation Water Use Use is one of the programs based on the Regulation of the Minister of Public Works and Public Housing of the Republic of Indonesia Number 24/Prt/M/2017 concerning General Guidelines for the Program for the Acceleration of Increasing Irrigation Water Use Use. Implementation of P3-TGAI activities in the form of repairing irrigation networks, rehabilitation of irrigation networks and improvement of irrigation networks. P3-TGAI is a program to repair, rehabilitate or improve irrigation networks based on the participation of farming communities implemented by Associations of Water-User Farmers (P3A). As for this research, it is planned to procure socialization regarding the operating and maintenance procedures of the P3A irrigation system, so that it can be utilized properly and for a long time. P3A institutions must contribute to irrigation management and be able to carry out the duties and obligations in maintaining irrigation networks. It is also expected to be able to carry out the development and management of an irrigation system properly and sustainably and be able to increase agricultural productivity and production.
PENGARUH GREEN REWARD FINANSIAL DAN KOMITMEN ORGANISASI TERHADAP GREEN PERFORMANCE MANAGEMENT Junaidi, Muhammad; Kasmi, Kasmi; Martiah, Anisa; Kesuma, Aghesna Rahmatika
Indo-Fintech Intellectuals: Journal of Economics and Business Vol. 5 No. 4 (2025): Indo-Fintech Intellectuals: Journal of Economics and Business (2025)
Publisher : Lembaga Intelektual Muda (LIM) Maluku

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54373/ifijeb.v5i4.4391

Abstract

This study aims to analyze the influence of Green Financial Rewards and Organizational Commitment on Green Performance Management, both partially and simultaneously. The background of this study is based on the importance of implementing Green Human Resource Management (GHRM) as a company strategy in improving sustainability, efficiency, and environmentally friendly performance. The study was conducted at PT Jasa Marga Tbk Lampung using a quantitative approach through a survey method. The research sample consisted of 133 respondents who were employees, selected using a purposive sampling technique. The research instrument was a questionnaire consisting of 6 items for Green Financial Rewards, 9 items for Organizational Commitment, and 7 items for Green Performance Management, with a five-point Likert scale. Data analysis used multiple linear regression through SPSS, after going through validity, reliability, and classical assumption tests. The results of the study indicate that Green Financial Rewards have a positive and significant effect on Green Performance Management (t = 3.494; Sig. 0.001). Organizational Commitment also has a positive and significant effect (t = 4.839; Sig. 0.000). Simultaneously, both variables have a significant effect (F = 86.751; Sig. 0.000) with a coefficient of determination (R²) of 0.536. This means that 53.6% of the variation in Green Performance Management is explained by the two independent variables, while 46.4% is influenced by other factors outside the model. This finding confirms the importance of implementing GHRM in supporting the company's sustainable performance.
WEBSITE DESIGN AS A PROMOTIONAL MEDIA SWIMMING POOL LENTANA GARDEN IN GISTING Kasmi, Kasmi; Roji, Fahrul; Nurparijah, Nurparijah
JMBI (Journal of Marketing and Business Intelligence) Vol. 1 No. 2 (2023): JMBI (Journal of Marketing and Business Intelligence)
Publisher : YHMM PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56327/jmbi.v1i2.47

Abstract

Along with current technological developments, technology is the development of digital technology has significantly influenced business promotion strategies, including in the tourism and hospitality sectors. This study focuses on website design as a promotional media for Swimming Pool Lentana Garden in Gisting. The purpose of this research is to design an effective and informative website that enhances visitor engagement and increases brand awareness. The research utilizes a qualitative approach, involving data collection through observations, interviews, and literature studies. The website is designed with a user-friendly interface, attractive visuals, and essential features such as location details, pricing, facilities, and online booking options. The results indicate that a well-structured website can serve as an effective marketing tool, reaching a wider audience and improving customer experience. In conclusion, website design plays a crucial role in strengthening promotional efforts and boosting visitor interest. Future improvements may include integrating social media, search engine optimization (SEO), and customer review features to enhance website performance and visibility.
THE EFFECT OF THE PRODUCTION BUDGET ON THE SMOOTH PRODUCTION OF TAPIS MARGA KAYA’S MICRO, SMALL AND MEDIUM ENTERPRISES (MSME) Mandala, Sri Surya; Kasmi, Kasmi; Novita, Yessy
Jurnal Signaling Vol 12, No 1 (2023): Jurnal Signaling
Publisher : STMIK Pringsewu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56327/signaling.v12i1.1438

Abstract

Tapis Marga Kaya is one of the micro, small and medium enterprises (MSME) engaged in the manufacture of Tapis Cloth. The preparation of the production budget is basically planning how much the budgeted costs will be for the coming year. The preparation of the production budget has a broader scope, including with regard to how many products will be produced, how the production process will be carried out, and how much budget will be spent on the production process. The problem faced in this study is how the influence of the production budget on the smooth production of Tapis Marga Kaya. Data collection techniques in this study were carried out by conducting interviews, observing documentation, literature studies and questionnaires, using qualitative and quantitative analysis. The data was taken using a questionnaire which was distributed to 16 employee respondents at Tapis Marga Kaya. From the results of data processing, it was found that the price (r) = 0.6947 which has a fairly strong correlation and the value of t-count = 4.6512 when compared with the t-table at the 95% confidence level with a 5% degree of error obtained at 1.782. Because the value of t-count t-table, then the hypothesis put forward can be accepted. The conclusion drawn is that the budget is reduced by 2.62%. There is an increase in the smooth production of 26.15%. This means that Tapis Marga Kaya can prepare the production budget. Suggestion, calculate carefully first before preparing the production budget.
Co-Authors afif, muhammad faris Aghesna Rahmatika Kesuma Al-Awabin, Abde Fadli Antaria, Sukmasari Bunyamin, Andi Dede, Dede Falasarwa, Keyga Fauzi Fauzi Gaffar, Farida Hardini Ariningrum Indriyanti Indriyanti, Indriyanti Linda Linda Mandala, Sri Surya Martiah, Anisa Miswan Gumanti Muhamad Muslihudin Muhammad Junaidi Mustika Dewi Novita, Yessy Nurita Affan Nurparijah, Nurparijah Prayoga, Raihan Nabih Rinenggo, Alil Roji, Fahrul Roziq Roihansyah, Dlofa Sri Fadilah Sutomo Sutomo syahrul, muhammad Syamsiar, Syamsiar Syawaluddin Syawaluddin, Syawaluddin Ummu Kaltsum SC Wahyu Sulistianing Budi Wahyu, Farhanah Widiani, Susi Zahra, Fista Anisa