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Gorontalo city's strategy as a plastic waste-free coastal city 2030: Qualitative SWOT analysis and blue economy Jumiyanti, Kalzum R; Taniu, Silviana; Yakup, Anggita Permata; Walahe, Dewi
Optimum: Jurnal Ekonomi dan Pembangunan Vol. 16 No. 1 (2026)
Publisher : Universitas Ahmad Dahlan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12928/optimum.v16i1.14789

Abstract

The phenomenon of the distribution of coastal plastic waste is dynamic—triggered by currents, winds, waves, and extreme events—so static policies fail to maintain the cleanliness of destinations. Gorontalo's main problems include drainage-estuary leaks, cross-OPD data standards that are not yet uniform, and the performance of WWTP that has not included microplastic fractions. This study aims to map the governance SWOT, estimate the economic benefits of the ecosystem for the competitiveness of blue tourism, and analyze economic-environmental vulnerabilities to formulate a roadmap for 2026–2030. Using qualitative research case studies, the data were collected through in-depth interviews, FGDs, destination-estuary observations, and document review (policies, visits, cleaning operations, WWTP). Framework/Thematic analysis is mapped to a SWOT matrix and downgraded to TOWS. Results: identified strengths (OPD–community commitments, basic facilities, GIS capacity), weaknesses (data, transport logistics, microplastics), opportunities (EPR, green procurement, mixed finance), and threats (storms/floods, re-beaching, greenwashing). The finding shows that data standardization, forecast-based rapid capture SOPs, and microplastic testing in WWTP raise hygiene scores, accelerate recovery, and increase length of stay. Discussion: findings confirm the linkage between water quality–logistics operations–destination reputation. GIS integration, performance-based service contracts, and "blue destination" labels lock in market compliance. This study is important because it integrates coastal science, water governance, and destination economics into an executable policy framework. Implication of the study to use measurable roadmap (indicators, targets, person in charge, public audit). Further studies are suggested on policy trials and strengthening of cross-season sensor datasets.
Penguatan Kapasitas UMKM melaPENGUATAN KAPASITAS UMKM MELALUI PENDAMPINGAN BERBASIS PLUT-KUMKM DI KABUPATEN GORONTALOlui Pendampingan Berbasis PLUT-KUMKM di Kabupaten Gorontalo Tabo, Sarfan; Nuna, Muten; Podungge, Abdul Wahab; Junus, Dikson; Napir, Suaib; Hunawa, Robby; Sahi, Nirmala A.; Pauweni, Lisnawati; Walahe, Dewi; Harun, Nur Istiyan; Polinggapo, Jefri; Arsjad, Muh. Fachri; Hasan, Silvana; Bilondatu, Nikma; Biongan, Ahiar; Polapa, Lianti; Hadi, Amelia; Banum, Alfan; Andara, Isnauril
Aktivasi: Jurnal Pemberdayaan Masyarakat Vol 7 No 2 (2026): Maret
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat (LPPM) STISIPOL Candradimuka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37858/aktivasi.v7i2.680

Abstract

PLUT-KUMKM plays a strategic role in strengthening the capacity and empowering MSMEs through business mentoring, business consulting, legal facilitation, and marketing network development. Community service through a student internship program at PLUT-KUMKM Gorontalo Regency is a collaboration between universities and the local government to increase the capacity of MSMEs while providing practical experience for students. This activity aims to support business strengthening through administrative assistance, legal facilitation, and product promotion and marketing. The method used is a participatory approach by directly involving students in services and mentoring. Data was collected through observation, direct involvement, business administration management, and documentation. The results of the activity show a real contribution, namely mentoring approximately 25 MSMEs, facilitating NIB and halal certification for approximately 15 MSMEs, as well as support for entrepreneurship training, marketing, and MSME talk shows. This collaboration has had a positive impact and needs to be strengthened continuously.