Claim Missing Document
Check
Articles

Found 39 Documents
Search

HOW EASY AND SAFE IS QRIS? UNCOVERING THE FACTORS THAT DRIVE USER INTEREST IN PEMATANGSIANTAR Lora Ekana Nainggolan; Nana Triapnita Nainggolan
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 5 No. 6 (2025): Multidiciplinary Output Research For Actual and International Issue
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/morfai.v5i6.4535

Abstract

This study confirms that the benefits and ease of use of QRIS directly encourage public interest in transacting MSME products in Pematangsiantar City. Using a quantitative research method with 100 respondents, the data were analysed using SmartPLS to examine the relationships among variables. The results show that the greater the benefits and the easier QRIS is to use, the greater users' interest in choosing digital transactions. Another important finding is the crucial role of user experience (UX), which has been shown to amplify the influence of these benefits and conveniences. Intuitive UX, simple interface, and clear transaction processes can reduce potential barriers and increase the adoption of financial technology. In addition, the digital footprint of each transaction also strengthens the sense of security and trust between users and MSME actors. More broadly, this research makes a strategic contribution to accelerating Indonesia's digital economy transformation. With increased transparency and efficiency of MSME transactions, the flow of money remains in the country, thereby strengthening public awareness and supporting economic independence. These findings affirm the urgency of enhancing digital infrastructure and improving UX quality to expand the use of QRIS in society.
DETERMINANTS OF REPURCHASE INTEREST MEDIATED WITH QRIS ON CULINARY IN PEMATANGSIANTAR CITY Fitria Halim; Nana Triapnita Nainggolan; Lora Ekana Nainggolan
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 5 No. 6 (2025): Multidiciplinary Output Research For Actual and International Issue
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/morfai.v5i6.4567

Abstract

The use of digital technology, especially in today's payment system, is increasingly having a significant influence on the development of business businesses, especially culinary. There is a view explaining emerging technologies to optimize the potential for collaboration and collective intelligence to design and launch stronger and more sustainable entrepreneurial initiatives. Research needs to be conducted to illustrate the influence of the use of technology, especially in payment activities, to be able to encourage the role of product quality and user experience on consumers' desire to return to enjoy existing culinary businesses. Based on the existing literature, this article describes the definition and characteristics of users of digital payment systems, namely quick response code Indonesian standard (QRIS). The related dimensions are the understanding of the use of QRIS as a payment method, frequency of use, number of transactions, number of culinary businesses of QRIS providers, transaction cost burden, transaction time, satisfaction, security, and public acceptance. The population and sample in this study are all QRIS users who visit culinary businesses in Pematangsiantar City during the months of March-April 2025. This research method uses quantitative analysis with Structural Equation Modeling (SEM). This article ends with a discussion of the results of the research, namely the use of QRIS is able to encourage quality and user experience in increasing consumer interest in repurchasing in culinary businesses in Pematangsiantar City as well as the research agenda for future studies.
Pengaruh E-Service Quality dan Citra Perusahaan Terhadap Kepuasan Konsumen Pengguna Shopee (Studi Kasus Pada Masyarakat Kecamatan Siantar Martoba Kelurahan Naga Pita RT:003 RW:003) Darwin Lie; Sisca Sisca; Nana Triapnita Nainggolan; Christine Loist; Amelia Carlos Sumbayak
Strategic: Journal of Management Sciences Vol. 3 No. 1 (2023): Strategic: Journal of Management Sciences
Publisher : Program Studi Magister Ilmu Manajemen Sekolah Tinggi Ilmu Ekonomi Sultan Agung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37403/strategic.v3i1.92

Abstract

Objektif. Tujuan penelitian ini adalah untuk mengetahui gambaran e-service quality, citra perusahaan, dan kepuasan konsumen pada Pengguna Shopee (Studi Kasus pada Masyarakat Kecamatan Siantar Martoba). Untuk mengetahui pengaruh e-service quality dan citra perusahaan terhadap kepuasan konsumen pada Pengguna Shopee (Studi Kasus pada Masyarakat Kecamatan Siantar Martoba) baik secara simultan maupun parsial. Metode Riset. Penelitian ini menggunakan desain penelitian kepustakaan dan penelitian lapangan. Teknik analisis data terdiri dari uji normalitas, analisis deskriptif kualitatif, dan analisis deskriptif kuantitatif. Hasil. E-service quality dan citra perusahaan sudah baik serta kepuasan konsumen sudah puas. Terdapat pengaruh positif antara e-service quality dan citra perusahaan terhadap kepuasan konsumen baik secara simultan maupun parsial. Terdapat hubungan yang kuat dan positif antara e-service quality dan citra perusahaan dengan kepuasan konsumen. Kemudian tinggi rendahnya kepuasan konsumen dapat dijelaskan oleh e-service quality dan citra perusahaan. H0 ditolak, artinya terdapat pengaruh yang positif dan signifikan antara e-service quality dan citra perusahaan terhadap kepuasan konsumen baik secara simultan maupun parsial. Kesimpulan. Untuk meningkatkan e-service quality pada Shopee (Studi Kasus pada Masyarakat Kecamatan Siantar Martoba), sebaiknya perusahaan mengarahkan konsumen untuk memilih menu kerusakan produk pada saat ingin membeli produk yang mereka inginkan supaya, setiap konsumen yang menerima produk dengan kondisi yang rusak dapat menerima jaminan terkait produk yang mereka beli dan lebih cepat lagi dalam menanggapi setiap keluhan yang diberikan oleh para konsumen.. Untuk meningkatkan citra perusahaan pada Shopee (Studi Kasus pada Masyarakat Kecamatan Siantar Martoba), sebaiknya perusahaan memberikan keyakinan dengan memberi pelayanan yang baik agar konsumen memiliki pengalaman yang baik dalam berbelanja serta perusahaan memiliki nilai dan citra yang baik dibenak masyarakat luas.
Penguatan Kompetensi Wirausaha Melalui Pelatihan Manajemen SDM Dan Kerja Tim Untuk UMKM Produktif Dan Berdaya Saing Elfina Okto Posmaida Damanik; Djuli Sjafei Purba; Robert Tua Siregar; Yusniar Lubis; Lora Ekana Nainggolan; Nana Triapnita Nainggolan
Jurnal Pengabdian Masyarakat Sapangambei Manoktok Hitei Vol. 6 No. 1 (2026): Jurnal Pengabdian Masyarakat SAPANGAMBEI MANOKTOK HITEI
Publisher : Universitas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36985/y8m12278

Abstract

Kegiatan pengabdian kepada masyarakat ini bertujuan memperkuat kompetensi wirausaha melalui pelatihan manajemen sumber daya manusia dan kerja tim yang praktis bagi 50 pelaku usaha mikro, kecil, dan menengah (UMKM) di Kecamatan Bosar Maligas, Kabupaten Simalungun. Peserta berasal dari usaha kuliner, pembuatan keripik, jasa jahit, dan ternak. Kegiatan menggunakan pendekatan partisipatif dan pembelajaran orang dewasa melalui pemetaan kebutuhan, penjelasan interaktif, diskusi kelompok, simulasi kasus usaha, penyusunan perangkat kerja sederhana, pendampingan, dan evaluasi. Materi pelatihan menekankan pembagian tugas yang jelas, komunikasi dan koordinasi tim, penempatan tenaga kerja, penyusunan jadwal, pemberian motivasi, penetapan target bersama, pelayanan pelanggan, serta evaluasi kinerja. Peserta dibimbing menyusun uraian tugas, jadwal harian atau mingguan, prosedur operasional standar satu halaman, catatan koordinasi tim, dan lembar pemantauan kinerja sesuai jenis usahanya. Data hasil evaluasi dari pelatihan yang dilaksanakan menunjukkan kenaikan skor pemahaman terhadap manajemen sumber daya manusia dan kerjasam tim sebesar 5,47 %, Dimana sebelum dilakukan pelatihan memiliki skor 74,36% dan sesudah dilakukan pelatihan pemahaman pelaku UMKM terhadap pemahaman manajemen SDM naik menjadi 79,83%. Pelatihan ini menunjukkan bahwa kerja tim akan lebih kuat apabila setiap anggota memahami tugasnya, terbuka dalam berkomunikasi, saling membantu menyelesaikan masalah, dan bekerja menuju target yang sama. Pelatihan ini diharapkan mengurangi tumpang tindih pekerjaan, menjaga mutu layanan, meningkatkan produktivitas, dan memperkuat daya saing UMKM
Improving Literacy And Numeracy Of Students In Elementary And Junior High School Through Merdeka Belajar Kampus Merdeka (MBKM) Darwin Lie; Lora Ekana Nainggolan; Nana Triapnita Nainggolan
International Journal Of Community Service Vol. 2 No. 3 (2022): August 2022 (Indonesia - Malaysia - Kamboja)
Publisher : CV. Inara in Colaboration with www.stie-sampit.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51601/ijcs.v2i3.117

Abstract

Merdeka Belajar-Kampus Merdeka (MBKM) Program aims to be the answer to realizing independent, flexible and quality learning in higher education in order to create an innovative, open and student-oriented learning culture. The MBKM policy relates to higher education learning activities that give students the right and freedom to study outside the program for three semesters which can be used for on-campus and/or extracurricular studies. Kampus Mengajar is part of the MBKM program which aims to provide opportunities for students to learn and personal development through activities outside the classroom. 3th Kampus Mengajar of 2022 will focus on improving literacy and numeracy skills in basic education. This context is getting stronger considering the condition of literacy and numeracy in Indonesia which is still low in line with efforts to increase literacy and numeracy as one of the national priority agendas. The Kampus Mengajar Program opens up space for students to be able to devote their skills and knowledge in helping these elementary and junior high school students. This program also provides opportunities for students to actualize their passion, enthusiasm, and desires.
Optimizing The Use of Social Media and The Importance of Financial Management For Smes/Smes In Pematang Siantar City Darwin Lie; Nana Triapnita Nainggolan; Lora Ekana Nainggolan; Heri Pandapotan Silitonga; Debi Eka Putri
International Journal Of Community Service Vol. 3 No. 3 (2023): August 2023 (Indonesia - Malaysia - Philippines - South Korea )
Publisher : CV. Inara in Colaboration with www.stie-sampit.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51601/ijcs.v3i3.194

Abstract

MSMEs are the foundation of the people's economy that supports the nation's economy. In Indonesia, MSMEs contribute a lot to the regional budget. The position of MSMEs is considered very significant because this sector is not only a source of livelihood, but also provides direct and indirect employment opportunities for people with relatively low levels of knowledge and skills. During Covid-19, MSMEs experienced a significant decline. Do not escape MSMEs in Pematangsiantar City. Many MSMEs are confused because their companies are hindered and cannot even develop. Globally, supply chains have weakened due to the impact of Covid-19 due to restrictions in several surrounding areas, commodity prices have fallen, and the possibility of a global economic crisis has increased. The urgency of carrying out this community service activity with the theme of the Workshop on Optimizing the Use of Social Media and the Importance of Financial Management for IKM/UKM Actors in Pematang Siantar City is to provide additional understanding and knowledge to IKM/UKM owners as well as strategies to increase turnover from sales made. The method used in carrying out this activity is through lectures and discussions related to the topic of service. The stages of implementing this event include opening and explaining social media that is often used by consumers, strategies for using social media, explaining the importance of financial management and existing financial reports for a business. After the community service activities are completed, follow-up interviews are conducted regarding the impact of the community service activities. In accordance with the results of the interviews, it is known that the understanding of SME/UKM actors regarding social media knowledge and financial management has increased by 90%.  
Developing a Business Model for Beginner Entrepreneurs for “Simalungun Maju” Robert Tua Siregar; Lora Ekana Nainggolan; Nana Triapnita Nainggolan; Djuli Sjafei Purba; Elfina O.P. Damanik; Junifer Siregar
International Journal Of Community Service Vol. 5 No. 3 (2025): August 2025 (Indonesia - Rusia - Malaysia)
Publisher : CV. Inara in Colaboration with www.stie-sampit.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51601/ijcs.v5i3.833

Abstract

In the era of globalization and rapidly changing technology, the role of entrepreneurship is increasingly important to create innovation, create jobs, develop infrastructure, and improve people's welfare. In the Indonesian economy, entrepreneurship can be one of the answers to encourage economic growth. This is because the economy of the Republic of Indonesia is now in the shadow of weakening purchasing power, which is influenced by rising interest rates and high inflation. For this reason, by continuing to increase entrepreneurship through the right policies and a conducive business environment, it is hoped that employment will be more wide-open, increase people's income and ultimately contribute to public consumption, thereby promoting sustainable and inclusive economic growth in Indonesia. This is the basis for community service activities in the form of business model development training for beginner entrepreneurs to be carried out. Located in three different sub-districts in Simalungun Regency, namely Bandar, Bosar Maligas and Bandar Masilam Districts, with the target of getting participants who will later be included in the advanced fostered members.
SKILL DEVELOPMENT TRAINING FOR MSME ACTORS IN BANDAR AND BANDAR MASILAM DISTRICT, SIMALUNGUN REGENCY Sofiyan; Lora Ekana Nainggolan; Nana Triapnita Nainggolan; Darwin Lie; Robert Tua Siregar
International Review of Practical Innovation, Technology and Green Energy (IRPITAGE) Vol. 5 No. 3 (2025): November 2025 - February 2026
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.19479570

Abstract

Skills and digital training for MSME actors is a strategic effort to improve competence in the use of digital technology to strengthen and develop businesses. The activity, which lasted for three days, from Monday, Dec 15, 2025 to Wednesday, Dec 17, 2025, aimed to equip participants with practical skills in the fields of digital marketing, financial management, and operational efficiency. The material includes the use of social media, digital systems, and marketing techniques according to market trends, so that it is expected to be able to increase the competitiveness, effectiveness, and sustainability of MSMEs in the midst of the challenges of globalization and digital transformation.
TRANSFORMATION OF CHURCH-BASED BUSINESS GROUP MANAGEMENT TO REALIZE INDEPENDENT, PRODUCTIVE, AND COMPETITIVE CONGREGATIONS AT HKBP PARIK SABUNGAN Nana Triapnita Nainggolan; Ester Mawar Siagian; Delviana Romauli Wanti Sihombing; Benyamin Nababan
International Review of Practical Innovation, Technology and Green Energy (IRPITAGE) Vol. 6 No. 2 (2026): July-October 2026
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Women play a crucial role in the household economy, but the majority still face obstacles to limited access to technology, low financial literacy, weak business governance, and lack of product innovation. The Community Service Program (PKM) aims to overcome these problems. Economic empowerment is one of the important strategies in improving the welfare of the community, including the church community. The church not only serves as a center for spiritual formation, but also has a strategic role in developing the economic capacity of the congregation through the formation of professionally managed business groups. This Community Service (PkM) activity aims to increase the congregation's understanding of effective business group governance so that it is able to create sustainable economic independence. The methods used include counseling, interactive discussions, case studies, and assistance in preparing business plans. The results of the activity showed an increase in participants' understanding of business governance principles, business group organizational structure, financial recording system, and business development strategies. This program is expected to be the foundation in building church business groups that are transparent, accountable, productive, and able to improve the welfare of the congregation.