Claim Missing Document
Check
Articles

Found 33 Documents
Search

Dampak Strategi Promosi Digital, Kualitas Pelayanan dan Word of Mouth Terhadap Keputusan Pembelian Konsumen Studi Pada Lesehan Citra Indriani, Feri; Muhammad Yani; Mas Oetarjo
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 5 No. 5 (2024): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v5i5.2199

Abstract

The increasingly sophisticated development of internet technology has made it no longer strange to use the internet to market a product. Business in the culinary sector is a business that is currently developing very rapidly in Indonesia. So the market share that someone has when opening a business in the culinary sector is quite promising. However, businesses in the culinary sector will experience changes, especially in the threats that will be experienced by culinary entrepreneurs. These threats include the number of competitors that will increase, technological advances and customer demands that will continue to change. This research aims to determine the impact of digital promotional strategies, service quality and word of mouth on purchasing decisions of study consumers at Lesehan Image. This research uses quantitative methods with primary data sources and secondary data. Primary data was obtained through interview techniques and the use of procedures such as distributing questionnaires, while secondary data the researcher obtained data from several supporting literature such as previous journals which were in line with this research topic. The population in this research is consumers from Lesehan Citra who use digital media, consumers who like seafood dishes, consumers who have made more than one purchase and consumers aged 17 to 40 years. The sample in this study amounted to 96 respondents. The technique used for sampling in this research uses a non-probability sampling technique with a purposive sampling technique. The results of this research are that digital promotion strategies, service quality and word of mouth have a positive and significant effect on consumer purchasing decisions.
The Effectiveness of Direct Learning in Improving The Poetry Writing Ability of Grade VII Students of MTs Al-Falah Nipa Lismiati, Lismiati; Muhammad Yani; Arwan, Arwan
Jurnal Ilmiah Profesi Pendidikan Vol. 10 No. 3 (2025): Agustus
Publisher : Fakultas Keguruan dan Ilmu Pendidikan, Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jipp.v10i3.3911

Abstract

This study aims to examine the effectiveness of the direct instruction model in improving the poetry writing skills of seventh-grade students at MTs Al-Falah Nipa. The background of this research is the low quality of student-produced poems, particularly in terms of diction, structure, and imagination. This research employed a quantitative approach using a one-group pretest-posttest design. The instrument used was a poetry writing test assessed through five aspects: theme relevance, diction and figurative language, imagination, poem structure, and content coherence. The intervention was implemented over three sessions following the “I do, We do, You do” model. The results showed significant improvement in all aspects, especially structure and content coherence. The study concludes that direct instruction effectively, systematically, and purposefully enhances students’ poetry writing skills.
TINGKAT KEKERABATAN BAHASA MANDAILING, BAHASA JAWA, DAN BAHASA ACEH Muhammad Yani
ALDILAL : Jurnal Ilmu-Ilmu Kebahasaan Vol 1 No 1 (2024): MARCH - AUGUST 2024
Publisher : CV Naskah Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61992/aldilal.v1i1.152

Abstract

Kajian kekerabatan bahasa dibahas dalam Linguistik Historis Komparatif. Dalam Linguistik Historis Komparatif, bahasa-bahasa dibandingkan satu dengan yang lain guna mengetahui tingkat kekerabatannya. Bahasa Angkola Mandailing, bahasa Jawa, dan bahasa Aceh merupakan bahasa-bahasa yang hidup berdekatan secara geografi sehingga diasumsikan memiliki kekerabatan yang erat. Pada kenyataannya, ketiga bahasa ini memiliki perbedaan yang cukup jauh sehingga dilakukan penelitian untuk mengetahui tingkat kekerabatannya. Kekerabatan bahasa dapat diketahui dengan teknik leksikostatistik. Indikator yang digunakan untuk menentukan kata berkerabat adalah kosa kata dasar yang disebut kosa kata dasar Swadesh yang berjumlah dua ratus kosa kata yang dianggap ada pada semua bahasa di dunia. Pendekatan kuantitatif digunakan dalam perhitungan leksikostatistik ini. Dengan menggunakan teknik ini, diketahui bahwa dari ketiga bahasa yang dibandingkan, hubungan kekerabatan yang paling erat terdapat pada bahasa Angkola Mandailing dengan bahasa Aceh, selanjutnya bahasa Angkola Mandailing dengan bahasa Jawa, dan hubungan kekerabatan yang paling renggang adalah bahasa Jawa dengan bahasa Aceh.
A Qualitative Study on Parents with Smartphone Addiction Children in Banda Aceh: Phenomenological Approach Amir Hidayat; Nurjannah; Irwan Saputra; Said Usman; Muhammad Yani
Journal Of Nursing Practice Vol. 6 No. 1 (2022): October
Publisher : Universitas STRADA Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30994/jnp.v6i1.262

Abstract

Background: The need for smartphones in children not only as a communication tool but also as a school learning media so that there is a risk of smartphone addiction. Weak parenting patterns have resulted in many children experiencing smartphone addiction. Purpose: This study aims to explore the experience of role-based parents with smartphone addiction in child. Methods: This study used qualitative design with a phenomenological approach. There were ten participants in this study. The data collection method used in-depth interviews with guidelines that had been prepared based on a theoretical framework and related literature studies. Data collection tools used in this study consisted of interview guidelines and field notes. Results: Based on the results of data collection conducted by researchers, there are four themes that represent the results of the study, parent's role as mentoring, parent's role as modelling, parent's role as organizing and parent's role as teaching. Conclusion: Parents need to provide time and affection for their children so that the diversion of children towards smartphones decreases.
Pengaruh Brand Awareness, Brand Image, dan Brand Trust terhadap Keputusan Pembelian KFC di Suncity Mall Sidoarjo Dhita Putri Natasha; Misti Hariasih; Muhammad Yani
Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol. 7 No. 4 (2025): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v7i4.5842

Abstract

                Technological developments and changes in people's lifestyles have affected daily food preferences, where branded fast food is increasingly in demand because it is considered practical, modern, and a symbol of social status. Consumers prefer fast food restaurants such as KFC, McDonald's, and Hoka-Hoka Bento because they offer quality, speed, and innovation in products and promotions. KFC is one of the fastfood restaurants that is very popular with consumers, as seen from the results of the Top Brand Award survey, KFC has managed to maintain the top position for three consecutive years, from 2021 to 2023. This research was conducted using quantitative methods and the population is people who are KFC consumers at Suncity Mall Sidoarjo and consumers aged 17 years and over. The sample determination was carried out using non-probability sampling technique through purposive sampling method so that a sample of 96 respondents was obtained. The types of data in this study include primary data and secondary data, with data collection techniques using questionnaires. Data analysis in this study was carried out using SPSS version 25 which includes validity test, reliability test, classical assumption test (normality test, multicollinearity test, and heteroscedasticity test), multiple linear regression test, T test, and coefficient of determination (R2) test. So that the results obtained state that Brand Awareness, Brand Image, and Brand Trust have an effect on KFC purchasing decisions at Suncity Mall Sidoarjo.
Pengaruh Citra Toko, Harga dan Word of Mouth Terhadap Keputusan Pembelian: Studi pada Konsumen Kopi Janji Jiwa di Sidoarjo Rahma Nurlaila; mas oetarjo; Muhammad Yani
Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol. 7 No. 6 (2025): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v7i6.7404

Abstract

This research aims to analyze the impact of store image, price and word of mouth (WoM) on consumer purchasing decisions for Janji Jiwa coffee in Sidoarjo. The approach used is a quantitative method, with a population that includes the people of Sidoarjo Regency who have enjoyed Janji Jiwa coffee, aged between 17 and 56 years. Samples were taken using a non-probability sampling method with purposive sampling technique, involving 100 respondents. Data was collected using a questionnaire which was measured using a Likert scale. Data analysis was carried out with PLS-SEM using SmartPLS 3.0 software. The research results show that store image, price and word of mouth (WOM) have a significant positive influence on purchasing decisions for Janji Jiwa coffee in Sidoarjo.
ERROR ANALYSIS OF FIRST HIGH SCHOOL STUDENTS IN SOLVING ALGEBRA PROBLEMS Nuri Rahmiaty; Nazariah Nazariah; Muhammad Yani
Jurnal Ilmiah Pendidikan dan Pembelajaran Matematika Vol 1, No 2,Desember (2021): JIPPMA: Jurnal Ilmiah Pendidikan dan Pembelajaran Matematika
Publisher : Prodi Tadris Matematika Universitas Muhammadiyah Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37598/jippma.v1i2,Desember.1127

Abstract

Salah satu faktor penyebab tidak tercapainya tujuan pembelajaran matematika siswa adalah ditemukannya banyak kesalahan pada hasil pekerjaan siswa dalam menyelesaiakan soal, kesalahan siswa dalam mengerjakan soal dapat menjadi salah satu petunjuk guru untuk mengetahui sejauh mana siswa menguasai materi tersebut. Tujuan penelitian ini untuk mengetahui kesalahan siswa dalam menyelesaikan masalah aljabar di SMP Negeri 1 Simpang Tiga Aceh Besar. Penelitian ini menggunakan pendekatan kualitatif dengan subjek penelitian terdiri tiga orang siswa yang diambil berdasarkan banyaknya kesalahan yang dilakukan dalam menyelesaikan soal operasi aljabar dan kemampuan komunikasinya. Data dikumpulkan melalui tes dan wawancara yang selanjutnya dianalisis dengan cara mereduksi data, menyajikan data, dan menarik kesimpulan dengan keabsahan data dilakukan dengan triangulasi sumber. Hasil penelitian diperoleh bahwa terdapat beberapa kesalahan siswa, seperti (1) kesalahan konsep, kesalahan siswa dalam memahami soal dan kesalahan siswa dalam membuat kalimat matematika, faktor penyebab kesalahan akibat siswa tidak paham dengan soal yang diberikan; (2) kesalahan prinsip, kesalahan siswa dalam mengoperasikan sifat-sifat yang ada pada operasi aljabar dan salah dalam menarik kesimpulan serta menentukan jawaban akhir, faktor penyebab kesalahan karena siswa asal tulis tanpa teliti dalam menarik kesimpulan serta menentukan jawaban akhir dan siswa kurang memahami sifat-sifat yang ada pada operasi aljabar; dan (3) kesalahan operasi, kesalahan yang dilakukan siswa dalam menggunakan operasi atau perhitungan, baik penjumlahan, pengurangan, perkalian maupun pembagian, faktor penyebab kesalahan karena siswa kurang teliti dan tidak paham dengan soal yang diberikan sehingga tidak membuat penyelesaian dengan baik.
ANALYSIS OF COGNITIVE LOAD IN STUDENTS' BASIC MATHEMATICS COURSES REVIEWED FROM MATHEMATICAL ABILITIES Nailul Authary; Muhammad Yani; M. Riski Alkhalisi
Jurnal Ilmiah Pendidikan dan Pembelajaran Matematika Vol 3, No 2,Desember (2023): JIPPMA: Jurnal Ilmiah Pendidikan dan Pembelajaran Matematika
Publisher : Prodi Tadris Matematika Universitas Muhammadiyah Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37598/jippma.v3i2.1937

Abstract

Basic math courses contribute to strengthening basic math skills so students don't experience difficulties when they have to solve math-related problems in other courses. The reality in the field is that students still experience difficulties in learning basic mathematics caused by cognitive processes. The purpose of this study was to determine the cognitive load in basic mathematics courses in terms of students' mathematical abilities. This type of research is descriptive using a qualitative approach. There were 3 research subjects who were grouped based on mathematical abilities. The result of this research is that for subjects with high mathematical ability (S1), the cognitive load that appears the most is intrinsic cognitive load. The subject of moderate mathematical ability (S2) cognitive loads that appear most frequently are intrinsic and extraneous. Meanwhile, subjects with low mathematical abilities, (S3) experienced intrinsic, foreign and close burdensKeywords: cognitive load; students' basic mathematics; mathematical abilities
IMPROVING MATHEMATICAL CONNECTION ABILITY THROUGH THE APPLICATION OF THE DISCOVERY LEARNING MODEL IN CLASS VIII OF SMP Fatma Aulia; M. Duskri; Muhammad Yani
Jurnal Ilmiah Pendidikan dan Pembelajaran Matematika Vol 3, No 2,Desember (2023): JIPPMA: Jurnal Ilmiah Pendidikan dan Pembelajaran Matematika
Publisher : Prodi Tadris Matematika Universitas Muhammadiyah Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37598/jippma.v3i2.1943

Abstract

Mathematical connection skills are very important to be developed in students because they can develop new mathematical ideas in solving mathematical problems, can connect mathematical concepts, and can see and relate problems from various different points of view. Facts in the field show that the students' mathematical connection ability is still low. One alternative that is assumed to help improve mathematical connection skills is the application of the Discovery Learning model. The purpose of this study was to determine the improvement of students' mathematical connection abilities after the Discovery Learning model was applied as a whole and based on indicators of mathematical connection ability. The research method used was a quasi-experimental design with a Pretest-Postest Control Group Design with a sample class VIIIA and VIIIB. Class VIIIA as many as 25 students as the experimental class and class VIIIB as many as 23 students as the control class. Data were collected using a mathematical connection ability test which was then analyzed using independent t-test and n-gain. The results of the study were: (1) The improvement of students' mathematical connection ability was better after being taught with the Discovery Learning model; and (2) there was an increase in the students' mathematical connection ability after the application of the Discovery Learning model for each indicator, namely the ability to connect between mathematical concepts increased by 44%; the ability to relate mathematics to other disciplines increased by 28%; and the ability to relate mathematics to everyday life increased by 36%.Keywords: Discovery Learning Model, Mathematical connection ability
THE INFLUENCE OF ETHNOMATHEMATICS-BASED REALISTIC MATHEMATICS LEARNING ON COMPREHENSION ABILITY MATHEMATICS CONCEPTS OF SMP/MTs STUDENTS Ulfa Fajrina; Lukman Ibrahim; Muhammad Yani
Jurnal Ilmiah Pendidikan dan Pembelajaran Matematika Vol 2, No 2,Desember (2022): JIPPMA: Jurnal Ilmiah Pendidikan dan Pembelajaran Matematika
Publisher : Prodi Tadris Matematika Universitas Muhammadiyah Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37598/jippma.v2i2.1547

Abstract

This study aims to determine the effect of realistic mathematics learning based on ethomathematics and conventional learning on the ability to understand mathematical concepts of junior high school students. The research method use is quasi experiment, with a pretest-posttest control group design. The population in this study were all students of class VII MTsS Darussaadah Cot Tarom, while the sampling was carried out using simple random sampling (by just randomizing the classes) so that class VII.1 was selected as the experiment class using realistic mathematics learning based on etnomathematics and class VII.2 as a control class using conventional learning. Data collection used a test sheet for understanding mathematical concepts which was then analyzed using an independent sample t-test via SPSS. The reserch results obtained that the velue of sig (2-tailed) independent sample t-test 0.0000.05. so that H0 is rejected and H1 is accepted, it can be concluded that the ability to understand mathematical concepts taught using etnomathematical-based realistic mathematical learning is better that the ability to understand mathematical concepts taught using conventional learning. The above conclusions are supported by the fact that during the learning process using realistic mathematics based on ethnomathematical associated whith local culture can increase understanding of awareness and attractiveness so as to increase students understanding of the benefits and concepts of mathematics in everyday life.Keywords: Realistic mathematics learning, Ability undertstanding of mathematical concepts, Ethnomathematics Banda Aceh..