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All Journal Jurnal Periodic Jurusan Kimia UNP Jurnal Obsesi: Jurnal Pendidikan Anak Usia Dini PEDAGOGIA AL-TANZIM : JURNAL MANAJEMEN PENDIDIKAN ISLAM Al-Ta'lim Idaarah: Jurnal Manajemen Pendidikan Jurnal Review Pendidikan dan Pengajaran (JRPP) Ecobisma (Jurnal Ekonomi, Bisnis dan Manajemen) Journal of Research in Business, Economics, and Education Journal of Business, Management, and Accounting Creative Research Management Journal TIN: TERAPAN INFORMATIKA NUSANTARA Jurnal Penelitian Inovatif Journal of Education Research East Asian Journal of Multidisciplinary Research (EAJMR) West Science Business and Management Holistik Analisis Nexus
Susanti, Melly
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Journal : Creative Research Management Journal

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NIAT MEMBELI PRODUK SCARLETT: PENGARUH CITRA MEREK, KUALITAS PRODUK, DAN HARGA Alimin, Erina; Ferliyanti , Herlina; Sabri, Sabri; Nouvel, Ahmad; Gurhanawan, Gurhanawan; Susanti, Melly
Creative Research Management Journal Vol 6 No 2 (2023): December
Publisher : Universitas Prof. Dr. Hazairin SH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32663/qc29ek82

Abstract

Scarlett is one business in the beauty industry that is expanding right now. The purpose of this study is to determine the ways in which product quality, price, and brand image affect customers' inclinations to purchase Scarlett items. This kind of study is informal and quantitative. Random sampling was utilized in the sampling process, and 105 respondents made up the sample. Students utilizing Scarlett goods were the target audience for the traditional survey. Limitations in the research on how interest in buying Scarlett products is influenced by price, product quality, and brand image. Decisions about how many products to buy at once in a Scarlett store may be influenced by the results of this research.
PERAN STRATEGIS KEMITRAAN BUMDES DALAM PEMBANGUNAN DESA BERKELANJUTAN DI INDONESIA Kreshna Reza, Heru; Judijanto, Loso; Susanti, Melly; Vanny Varera, Restyan
Creative Research Management Journal Vol 8 No 1 (2025): September
Publisher : Universitas Prof. Dr. Hazairin SH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32663/s2dtc594

Abstract

This research aims to evaluate the role of Village-Owned Enterprises (BUMDes) in supporting village economic independence, improving community welfare, and achieving Sustainable Development Goals (SDGs). Descriptive qualitative method, using instruments of in-depth interviews, observation, and document analysis. The sampling technique used was purposive sampling, focusing on BUMDes in Bengkulu Province. The research shows that BUMDes has succeeded in increasing village income by around 20% in the last two years. In addition, the BUMDes programme also encourages sustainable natural resource management, creates new jobs, and improves the capacity of village communities in managing businesses. 70% of villages involved in the strategic partnership have implemented new technologies that focus on agricultural and natural resource efficiency. This research is limited to BUMDes in Bengkulu Province, so it cannot describe the overall dynamics of BUMDes in Indonesia. This research can significantly contribute to the development of village development policies, community empowerment, as well as the implementation of SDGs at the village level, with a focus on sustainable natural resource management and local economic improvement through BUMDes.
Co-Authors Agus Nursalim, Agus Ahmad Nouvel - AMIK BSI Purwokerto Ahmad Nouvel - AMIK BSI Purwokerto Alimin, Erina Dahlian Persadha, Pratama Degdo Suprayitno Ferliyanti , Herlina Fitri Santi Gurhanawan, Gurhanawan Hardeli Hardeli Hasrat A Aimang Indah Susilowati Judijanto , Loso Judijanto, Loso Kreshna Reza, Heru Lukito, Daniel Mardikawati, Budi MUFARRIHAH, ANIK Nirta Vera Yustanti Nopriansah Nopriansah -, Nopriansah Nuri Aslami Nurillah, Desi Parsada, Pratama Dahlian Persadha, Pratama Dahlian Putra, Iswidana Utama Qadaar, Amiruddin Reza, Heru Kreshna Robinson , Robinson Soenhadji , Iman Murtono Sulisti Afriani, Sulisti Sumantyo, Franciscus Dwikotjo Sri Vanny Varera, Restyan Wijaya, Ermy Wuwur, Dewi Anastasia Ipah Yudaningsih, Nunik Zuhro, Nurul Shofiatin