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All Journal Buana Ilmu Jurnal Manajemen dan Bisnis Kreatif Jurnal Manajemen Riset Inovasi Masip: Jurnal Manajemen Administrasi Bisnis dan Publik Terapan Journal Of Informatics And Busisnes Triwikrama: Jurnal Ilmu Sosial Jurnal Sains Student Research Neraca Manajemen, Akuntansi, dan Ekonomi Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah JURNAL ILMIAH PENELITIAN MAHASISWA PENG: Jurnal Ekonomi dan Manajemen Jurnal Manajemen Bisnis Digital Terkini Global Leadership Organizational Research in Management
Uus Mohammad Darul Fadli
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Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Medicine & Pharmacology Social Sciences Other

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Analisis Pelatihan dan Pengembangan Sumber Daya Manusia pada PT. Pindo Deli Pulp and Paper Mills 2 Karawang Siti Annisa; Uus Mohammad Darul Fadli
PENG: Jurnal Ekonomi dan Manajemen Vol. 1 No. 2 (2024): Juli: Accounting economics and other economic issues
Publisher : Teewan Journal Solutions

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62710/ncx71r78

Abstract

Penelitian ini memiliki tujuan guna menganalisis persyaratan pelatihan dan pengembangan di PT. Pindo Deli Pulp& Paper, menjelaskan metode on the job training yang digunakan, mengidentifikasi manfaat bagi karyawan dan organisasi, mengidentifikasi faktor penghambat dan pendukung implementasi pelatihan, dan merumuskan metode evaluasi kegiatan pelatihan dan pengembangan sumber daya manusia di perusahaan tersebut. Metode penelitian yang dipergunakan ialah deskriptif melalui pendekatan kualitatif. Data terkumpul melalui observasi dan wawancara, selanjutnya dianalisis melalui model analisis data Miles and Huberman. Hasil penelitian menyatakan bahwa pelatihan dan pengembangan di PT. Pindo Deli Pulp& Paper berfokus pada peningkatan pengetahuan, kemampuan, dan keterampilan karyawan untuk meningkatkan pelaksanaan tugas dan tanggung jawab mereka. Meskipun dukungan dari perusahaan terhadap kegiatan ini cukup kuat, tantangan utama adalah kurangnya perhatian dan motivasi setelah pelatihan berlangsung.
Analisis Kepuasan Konsumen di UMKM Ayam Geprek Sriwedari Rangga Rangga; Uus Mohammad Darul Fadli
Jurnal Manajemen Bisnis Digital Terkini Vol. 1 No. 3 (2024): Juli : Jurnal Manajemen Bisnis Digital Terkini (JUMBIDTER)
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jumbidter.v1i3.229

Abstract

This research aims to conduct an analysis of consumer satisfaction at Ayam Geprek Sriwedari MSMEs. This research involved 100 respondents who were consumers of the restaurant. This study focuses on five indicators, namely product quality, service quality, emotional aspects, product price and costs. The research results show that overall the five indicators received a good positive response from consumers. These findings indicate that the factors studied have a significant contribution to consumer satisfaction with Ayam Geprek Sriwedari. The implications of this research suggest the need for MSMEs to continue to improve and maintain product quality, service, emotional aspects, product prices, and manage costs well in order to maintain consumer satisfaction and increase business competitiveness. This research provides valuable insight for MSME managers in understanding the factors that are important in creating positive experiences for consumers and strengthening market share.
Peran Online Travel Agent Dalam Meningkatkan Penjualan Kamar Pada Hotel Swiss Belinn Karawang Sinta Murti Cahyani; Uus Mohammad Darul Fadli
Global Leadership Organizational Research in Management Vol. 2 No. 3 (2024): Global Leadership Organizational Research in Management
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/glory.v2i3.1461

Abstract

This research aims to determine the role of online travel agents (OTA) in increasing room sales at the Swiss-Belinn Karawang Hotel. In an increasingly competitive hotel industry, collaboration with OTA platforms has become an important strategy to expand market reach and increase occupancy rates. This study uses a qualitative analysis method by collecting interviews and surveys from hotel management and guests. The research results show that collaboration with OTAs significantly increases the visibility of hotels in the global market, reduces marketing costs, and increases occupancy rates through increasing the number of bookings. In addition, an efficient inventory management system and positive reviews from guests on the OTA platform contribute to the optimization of the hotel's revenue and reputation. Thus, OTA plays an important role in the marketing and sales strategy of Hotel Swiss-Belinn Karawang, which directly impacts increasing room sales and overall hotel business growth. This research suggests that hotels should continue to strengthen partnerships with OTAs and optimize the use of data and technology provided by these platforms to achieve better results in the future.
Analisis Kinerja Pegawai pada Dinas Komunikasi Dan Informatika Kabupaten Karawang Robby Darmawan; Uus Mohammad Darul Fadli
Global Leadership Organizational Research in Management Vol. 2 No. 3 (2024): Global Leadership Organizational Research in Management
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/glory.v2i3.1476

Abstract

The purpose of this analysis is to evaluate the performance of Karawang district communications and information services employees. This analysis focuses on the extent to which employees can carry out and complete tasks effectively and efficiently. Research methodology This will analyze questionnaire data using descriptive statistical techniques given to each employee of the Karawang Regency Communication and Information Service. It is hoped that the results can become recommendations for improving employee performance and public services at the Karawang Regency Communication and Information Service.
Strategi Pemasaran Digital Pada UMKM Bakso Haji Lili Karawang Benaya Mikhael Wijaya; Uus Mohammad Darul Fadli
Global Leadership Organizational Research in Management Vol. 2 No. 3 (2024): Global Leadership Organizational Research in Management
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/glory.v2i3.1495

Abstract

This research is motivated by the importance of digitization in marketing strategies to enhance the competitiveness of SMEs. Bakso Haji Lili Karawang, an SME adopting digital marketing, is the subject of this study. The aim of the research is to identify the effectiveness of digital marketing strategies implemented in increasing sales and brand awareness. The research methodology uses a quantitative approach by distributing questionnaires to consumers of Bakso Haji Lili Karawang and analyzing the data using descriptive statistics and linear regression. The results show that the use of social media, online advertising, and digital content significantly contributes to the increase in sales and brand awareness of Bakso Haji Lili Karawang. These findings provide insights for other SMEs on the importance of integrating digital marketing strategies into their business operations.
Analisis Strategi Marketing di UMKM Kedai Kita Raihan Haidar azis; Uus Mohammad Darul Fadli
Jurnal Manajemen Riset Inovasi Vol. 2 No. 3 (2024): Juli : Jurnal Manajemen Riset Inovasi
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/mri.v2i3.3042

Abstract

Pengkajian ini bertarget guna menganalisa strategi pemasaran yang diterapkan oleh UMKM Kedai Kita untuk mengembangkan pemasaran serta persaingan. Pengkajian ini bermetode studi kasus secara berpendekatan kualitatif, di mana data dihimpun dari wawancara mendalam, analisa dokumen serta observasi. Perolehan pengkajian menampilkan bila Kedai Kita menerapkan strategi pemasaran yang berfokus pada pemanfaatan word of mouth marketing, kualitas produk, serta pelayanan pelanggan. Selain itu, Kedai Kita juga konsisten menjaga kualitas produk dan memberikan pelayanan yang ramah dan cepat sebagai nilai tambah. Tantangan yang dihadapi dalam implementasi strategi ini antara lain adalah persaingan yang ketat dengan usaha sejenis dan keterbatasan sumber daya. Oleh karena itu, Kedai Kita diharapkan dapat terus berinovasi dalam strategi pemasaran dan memperkuat hubungan dengan pelanggan untuk mempertahankan dan meningkatkan pangsa pasar.
Analisis Perilaku Kerja Pegawai pada Kantor Kecamatan Teluk Jambe Timur Hasanah, Mila Ushwatun; Uus Mohammad Darul Fadli; Laras Ratu Khalida
Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol. 6 No. 7 (2024): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v6i7.2425

Abstract

This research aims to analyze the work behavior of employees at the East Telukjambe Sub-district Office, Karawang Regency, based on the Regulation of the Minister of State Apparatus Empowerment and Bureaucratic Reform of the Republic of Indonesia Number 6 of 2022. This study uses a qualitative approach with a focus on seven indicators of employee behavior, namely Service Orientation, Accountability, Competence, Harmony, Loyalty, Adaptability, and Collaboration. Informants in this study consist of the Sub-district Head, staff members, and the community. Primary data were obtained through direct interviews with respondents, while secondary data were obtained from related literature and documentation. The analysis results indicate that the East Telukjambe Sub-district Office shows positive performance in all the examined indicators of employee behavior. Measures such as clear service policies, employee training, participatory performance evaluation systems, and promotion of collaboration among employees have been taken to strengthen this performance.
Co-Authors Adinda Tria Monalisa Ahmad Sobandi Aji Tuhagana Amelia Nurafiah Ari Awaludin Benaya Mikhael Wijaya Cantika Dwinur Hariri Davyna Salsabila Devi Pitrianingsih Dita Sukma Palupi Elmie Fikri Ikhlasun Amal Firna Is Tsaniyah Flora Patricia Anggela Hasanah, Mila Ushwatun Icha Nurfadilah Anwar Irvan Lismana Laras Ratu Khalida Maulana Yusuf Assidiq Murhayani Putri Sri Lestari Raihan Haidar azis Rangga Rangga Rianita Nurani Lindasari Rismayadi, Budi Rizky Ahmad Pribadi Rizky Ramadevi Elakarci Robby Darmawan Robby Fauji Ropina Sitanggang Rostiani Sarah Rosalina Sinta Murti Cahyani Siti Aisyah Siti Annisa Syali Devita Ananda Syifa Pramudita Faddila Wanda Pitaloka Widie Triana Martha Windi Septiyani