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All Journal Jurnal Minds: Manajemen Ide dan Inspirasi Hasanuddin Economics and Business Review Tangible Journal Movere Journal Islamic Economic and Business Journal Seminar Nasional Pengabdian Kepada Masyarakat Journal of Artificial Intelligence and Digital Business Journal of Career Development Journal of Entrepreneur, Business and Management Ininnawa: Jurnal Pengabdian Masyarakat
Ruslan, Andi
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Humanities Chemistry Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Neuroscience Public Health Social Sciences Other

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PKM Smart Economy Untuk Masyarakat Jamil, Muh; Ruslan, Andi; Ashdaq, Muhammad; Ahmad, Nur Isra’; Islamiah, Farida; Khalil, Adawiyah Asti; Hermanto, Andi
Seminar Nasional Pengabdian Kepada Masyarakat SEMINAR NASIONAL 2025:PROSIDING EDISI 7
Publisher : Seminar Nasional Pengabdian Kepada Masyarakat

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Abstract

Program kemitraan masyarakat ini  bermitra dengan Pemerintah Kelurahan Bontonompo berlokasi Kabupaten Gowa, Kecamatan Bontonompo. Adapun masalah yang dihadapi adalah (1) kurangnya pemahaman pemasaran digital yang efektif  (2) Praktik pemasaran masih menggunakan model konvensional. Metode yang digunakan adalah: Metode Ceramah dan Praktik. Hasil yang diharapkan adalah meningkatnya Pemasaran digital pada masyarakat Bontonompo  melalui ecommerce. Kata kunci: Pemasaran Konvensional, Pemasaran Digital,  Ecomerce
The Decision to Zakah: The Interacting Roles of Transparency, Service Quality, and Trust Ruslan, Andi; Widyawati, Widyawati; Hamzah, Aksi
Jurnal Minds: Manajemen Ide dan Inspirasi Vol 9 No 1 (2022): June
Publisher : Management Department, Universitas Islam Negeri Alauddin Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24252/minds.v9i1.26238

Abstract

This study aims to examine the effect of transparency and service quality on the decision of muzakki to use the services of a Zakah Management Organization (OPZ) mediated by trust. This research was conducted for six months on 180 Zakah payers at OPZ in Makassar. The survey data were analyzed by structural equation modeling using AMOS. The results showed that muzakki's trust in Zakah management organizations could mediate the relationship between transparency and service quality on muzakki's decisions to use OPZ services in Makassar. This study contributes to the literature on transparency and service quality in increasing the trust and decision of muzakki in using OPZ services in Zakah distribution.
Co-Authors ADAWIYAH ASTI KHALIL AGUS AGUS Asizah, Andi Balqis Mutiara Fitriani Fitriani Hamzah, Aksi Hermanto, Andi Holly, Anthony Islamiah, Farida Jamil, Muh Kasman, Fitria Ramadhani Lasty Agustuty Mandasari, Nur Fitriayu Muhammad Ashdaq Muhammad JAMIL MUHAMMAD TAUFIK Mursalim Nohong Nur Isra' Ahmad Pahlevi, Cepi Robert Jao SYAMSU ALAM Theodorus, Kevin Chandra Valentino Aris Widyawati Widyawati