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All Journal Journal of Indonesian Tourism and Development Studies Telematika : Jurnal Informatika dan Teknologi Informasi ETNOSIA : Jurnal Etnografi Indonesia NUSANTARA : Jurnal Ilmu Pengetahuan Sosial Demandia : Jurnal Desain Komunikasi Visual, Manajemen Desain, dan Periklanan Repertorium: Jurnal Ilmiah Hukum Kenotariatan Jurnal Komunikasi Universitas Garut: Hasil Pemikiran dan Penelitian RESLAJ: RELIGION EDUCATION SOCIAL LAA ROIBA JOURNAL Al-Hikmah Media Dakwah, Komunikasi, Sosial dan Kebudayaan Nusantara Science and Technology Proceedings Nivedana : Jurnal Komunikasi dan Bahasa MEDIASI Jurnal Kajian dan Terapan Media, Bahasa, Komunikasi Indonesian Journal of Society Engagement (IJSE) Da'watuna: Journal of Communication and Islamic Broadcasting Az-Zahra: Journal of Gender and Family Studies JURNAL MUARA PENDIDIKAN RESLAJ: Religion Education Social Laa Roiba Journal International Journal of Social, Economic, and Business
Kusuma, Ade
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Religion Agriculture, Biological Sciences & Forestry Arts Humanities Chemical Engineering, Chemistry & Bioengineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Medicine & Pharmacology Social Sciences Other

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PRESENTASI DIRI INTAN KEMALA SARI SEBAGAI BEAUTY INFLUENCER PLUS SIZE DI INSTAGRAM Febri Angellia, Tiara; Kusuma, Ade
NUSANTARA : Jurnal Ilmu Pengetahuan Sosial Vol 10, No 7 (2023): NUSANTARA : Jurnal Ilmu Pengetahuan Sosial
Publisher : Universitas Muhammadiyah Tapanuli Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31604/jips.v10i7.2023.3384-3394

Abstract

Instagram sebagai media sosial telah menjadi sarana untuk mendapatkan informasi dan referensi mengenai konten kecantikan khususnya bagi beauty influencer. Intan Kumala Sari hadir sebagai beauty influencer plus size untuk mengkampanyekan mengenai body positivity yaitu keanekaragaman bentuk tubuh kepada publik dan mendobrak makna cantik bagi perempuan melalui postingan di akun Instagramnya @kumalasari. Penelitian ini bertujuan untuk mendeskripsikan presentasi diri Intan Kemala Sari sebagai beauty influencer plus size di Instagram. Dengan teori Impression Management oleh Jones Pittman, maka penelitian ini difokuskan strategi yang ditampilkan Intan Kumala Sari dalam mempresentasikan dirinya di Instagram. Hasil penelitian menunjukkan bahwa Intan Kemala Sari menggunakan keseluruhan taktik Jones Pittman yaitu ingratiation, self promotion, exemplification, intimidation dan supplication. Taktik yang digunakan ini pada dasarnya menjadi sebuah upaya membangun atau menjaga citra Intan Kemala Sari sebagai beauty influencer plus size yang mendobrak standar kecantikan dan melawan perlakuan diskriminasi terhadap wanita bertubuh plus size seperti perundungan, hate speech, dan body shaming. Tujuan utama yang terlihat dalam presentasi dirinya adalah ingin mematahkan stereotype bentuk tubuh ideal dan mengajak lebih menghargai secara positif mengenai segala bentuk dan penampilan tubuh.
PENERIMAAN AUDIENS TERHADAP FLEXING PADA VIDEO “FLEXING 2.0: GELOMBANG DISRUPSI KELUARGA PEJABAT” Claurena Yospikha Ade Wiransani, Martha; Kusuma, Ade
NUSANTARA : Jurnal Ilmu Pengetahuan Sosial Vol 10, No 6 (2023): NUSANTARA : Jurnal Ilmu Pengetahuan Sosial
Publisher : Universitas Muhammadiyah Tapanuli Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31604/jips.v10i6.2023.2987-2996

Abstract

Penelitian ini membahas tentang fenomena flexing yang sering ditemui di media sosial. Konten flexing dilakukan oleh berbagai pihak, termasuk keluarga dan teman dekat, vlogger, content creator, serta pejabat beserta keluarganya. Penelitian ini menggunakan metode kualitatif dengan pendekatan analisis resepsi. Data dikumpulkan melalui wawancara mendalam, dokumentasi, dan studi literatur. Hasil penelitian menunjukkan bahwa audiens terbagi menjadi tiga kategori. Pertama, posisi hegemoni dominan, di mana audiens menerima bahwa flexing yang dilakukan oleh pejabat atau keluarganya bertujuan untuk menunjukkan kekuasaan dan kekayaan melalui jabatan dan harta benda. Mereka juga ingin mendapatkan pengakuan dan status lebih tinggi di mata masyarakat. Kedua, posisi negosiasi, di mana audiens menerima flexing sebagai bentuk kebutuhan personal, seperti ingin dikenal dan mendapatkan rasa percaya diri. Terakhir, posisi oposisional, di mana audiens menolak dan tidak menerima flexing yang dilakukan oleh pejabat atau keluarganya, merasa kurangnya edukasi terkait fenomena tersebut. Flexing juga dapat memiliki tujuan pemasaran dan branding produk serta kepentingan bisnis lainnya.
INTERAKSI DIGITAL ANTARA TREASURE DAN FANDOM MELALUI APLIKASI WEVERSE Putri Noor Wahyuni, Febianti; Kusuma, Ade
NUSANTARA : Jurnal Ilmu Pengetahuan Sosial Vol 11, No 2 (2024): NUSANTARA : JURNAL ILMU PENGETAHUAN SOSIAL
Publisher : Universitas Muhammadiyah Tapanuli Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31604/jips.v11i2.2024.719-730

Abstract

Perkembangan teknologi informasi memberikan dampak besar khususnya berkomunikasi. Dengan adanya teknologi, interaksi lebih mudah meskipun dilakukan virtual tanpa bertatap muka. Treasure merupakan salah satu idol Kpop. Treasure juga memiliki fandom. Idol dan penggemar berinteraksi melalui platform khusus disebut Aplikasi Fandom seperti Weverse. Interaksi digital mengarah ke seluruh bentuk kegiatan komunikasi dan pertukaran informasi dengan melibatkan teknologi digital sebagai perantara. Metode penelitian yang digunakan adalah kualitatif pendekatan netnografi. Hal ini bertujuan untuk mengetahui interaksi digital yang terjadi antara Treasure dan Fandom di Weverse. Sandor Vegh mengelompokkan bentuk aktivisme digital menjadi tiga kategori yakni kesadaran/advokasi, mobilisasi/organisasi, aksi/reaksi. Hasil penelitian adalah adanya aktivitas digital yang terjadi ada kesadaran/advokasi yang bertujuan penyebaran informasi tentang Treasure yang tidak diunggah oleh agensi dan mobilisasi/organisasi dalam mengarahkan dan mengajak Treasure maker pada tujuan tertentu seperti ajakan streaming, voting, penggalangan dana, doa, kampanye pemberian semangat kepada Treasure dan lainnya. Selain itu, ada kegiatan interaksi digital yang terjadi antara Treasure dan Fandom melalui aplikasi Weverse dapat berupa percakapan dengan saling berkomentar, menyukai postingan, berdiskusi sesama penggemar, berbagi informasi, membentuk ikatan sosial dengan menambah pertemanan.
KEWENANGAN NOTARIS DALAM PEMBUATAN AKTA WASIAT UNTUK ANAK PIARA DALAM HUKUM ISLAM DAN PENGANGKATAN ANAK DALAM KITAB UNDANG-UNDANG HUKUM PERDATA Kusuma, Ade
Repertorium: Jurnal Ilmiah Hukum Kenotariatan Vol. 4 No. 1 (2015): Repertorium
Publisher : Universitas Sriwijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28946/rpt.v4i1.168

Abstract

Abstract : Notaries as the public officials have the authority by law to make an authentic deed which is one of them is testamentary deed. The implementation conception will be a legacy to adopted children in accordance with Islamic law and the Civil Codex Book which have differences. Problems, How the authority of a Notary as a public official in the testamentary deed to the foster children in Islamic Law and the adoption of Children in Civil Codex Book and Islamic Law, and How to put the position of adopted children as the receivers of testamentary which is reviewed from the terms of the Civil Codex Book, Islamic Law in protecting parts of the absolute rights of the other heirs. This legal research is a normative law research which analyzes a legal enforceability. It is implemented by examining the legal materials, such as the studies of the law principles, positive law, rules of law, and rules of legal norms. This study used two approaches in the study of law, namely: Statue Approach, Historical Approach, Conceptual Approach, and Comparative Law Approach. The results showed that the implementation conception of testamentary which is the legacy under Islamic law can be made in writing and verbally. Meanwhile according to the Civil Codex Book the form is only in writing. The equality between Civil Law and Islamic Law recognizes the children adoption however with a different purpose. Adoption which is done by someone else should be done officially in order to expect the Notary to disseminate to the public in making a testamentary through Notary’s deed and Ministry of Justice and Human Rights can improve their services in order to facilitate the Notaries in requesting the data of the testamentary list to help the Notaries in creating testamentary deed. Keywords:  Notaries, Authentic Deed, Testamentary Deed, Adopted Children
The Impact of Pandemic on Bancakan Salak Cultural Tourism Firdaus, Praja; Suksmawati, Herlina; Hapsari, Renitha; Kusuma, Ade
Journal of Indonesian Tourism and Development Studies Vol. 10 No. 1 (2022)
Publisher : Graduate School, Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jitode.2022.010.01.02

Abstract

This second-term research examined the dynamics of Bancakan Salak cultural tourism after being hit by the COVID-19 pandemic. Knowing how the tourism strategy was implemented in the times of pandemic and what were the tips to be able to survive in this limited condition were two interesting things this article studied. Like many other tourist attractions, Bancakan Salak cultural tourism was also affected by the pandemic. Yet, as previous research has concluded, Galengdowo's local society had three essential traditional values reflected in Bancakan Salak cultural tourism that helped them to get through this situation. These three values were collectivism, gratitude, and almsgiving. These three values also created further key concepts in responding to the pandemic, the importance of resilience, and innovation. Using qualitative method (in-depth interview) combined with the observation participatory method, and also ABCD (asset-based community development), this article highlighted the crucial role of human basic needs resilience and socio-cultural resilience. Because in the era of globalization nowadays, connectivity had proven could be substituted by collectivism, gratitude, almsgiving, and other traditional values that hold tight the element of togetherness. This article also highlighted the role played by cultural assets and personal assets to build villages' capacity. In the end, Bancakan Salak and its tourism industry in Galengdowo was hit by the pandemic and Galengdowo's local society responded with resilience and innovation.   Keywords: Bancakan Salak, cultural tourism, community, pandemic, globalization.
BEYOND ADVERTISING: MIXED METHOD ANALYSIS OF WEB SERIES AS A NEW WAY TO BUILD BRAND IDENTITY Mustikasari, Ratih Pandu; Kusuma, Ade; Nuswantari, Sekar Arum
Desain Komunikasi Visual, Manajemen Desain dan Periklanan (Demandia) Vol 11 No 1 (2026): demandia - Jurnal Desain Komunikasi Visual, Manajemen Desain dan Periklanan
Publisher : Telkom University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25124/demandia.v11i1.9250

Abstract

Web series, as an alternative to introducing the value of a brand, are currently in great demand. The data shows that web series are currently not only produced as digital content but also for commercial purposes. The intended commercial interests are related to brand promotion and forms of sponsorship. Several web series are sponsored to depict the identity and value of the product in the storyline. One of the reasons brands create web series content is to help their audience connect directly with them. Through web series, the audience can also understand the value in the content. This research used mixed methods to find qualitative and quantitative data. The results show that most audiences are able to understand web series content as a form of brand value and identity. The four indicators measuring understanding of brand identity in web series show uniformity of positive values. The mean of the respondents' answers shows a number above 3 points. This indicates that the audience understands the existence of brand identity in web series content. Overall, respondents agreed that the web series was able to describe the four dimensions of brand identity. Four dimensions of brand identity that can be fully understood show that a web series can be a complete representation of a brand. This is in accordance with various previous studies, which explain that web series can be an alternative for introducing brand identity to specific segments
Poverty as Social Discourse in Joko Anwar’s Nightmares and The Daydreams (2024) Nuriman, Muhammad Nabil; Kusuma, Ade
International Journal of Social, Economic, and Business Vol. 2 No. 3 (2026): March 2026 (Article in Press)
Publisher : Lavish Opulent Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65688/ijseb.v2i3.132

Abstract

The series Joko Anwar’s Nightmares and The Daydreams goes beyond genre-based supernatural science fiction and horror by embedding a layered social commentary on poverty and structural inequality. Poverty in the series is depicted not simply as financial deprivation, but as a complex condition marked by vulnerability, constrained agency, unequal access to resources, and dependency shaped by social structures. This article investigates how poverty operates as social discourse by analyzing narrative patterns, cinematic representation, and authorial perspective within the series. The study applies a qualitative method using Teun A. Van Dijk’s Critical Discourse Analysis framework, focusing on the interrelated dimensions of text, social cognition, and social context. Data are drawn from dialogues, character arcs, visual settings, and filmic techniques, and are interpreted alongside public statements by the director and current Indonesian social issues such as job insecurity, unequal educational access, precarious housing, and domestic violence. The analysis indicates that poverty is consistently framed through images of spatial confinement, limited opportunity, asymmetrical power relations, and systemic constraints that reproduce hardship across characters’ lives. The director’s creative choices position entertainment as a vehicle for social reflection, although the symbolic and indirect mode of critique means the deeper social message is more readily recognized by critically literate viewers than by general audiences.
Co-Authors Achmad, Rivenskly Fahreza Agustiana, Navi Dwi Alamiyah, Syifa Syarifah Andi Yaksa, Rully Anjelia Ayu Wulandari, Bunga Bayu Setiawan Bergerat, Valentin Ceretto Claurena Yospikha Ade Wiransani, Martha Dwi Wahyuningtyas Fahrizzal, Farrel Fahrudin, Tresna Maulana Febri Angellia, Tiara Hanna Nurhaqiqi Hapsari, Renitha Hapsari, Renitha Dwi Heidy Arviani Jannah, Debby Vironica Nur Lavinia Tiara Malika Lisanthoni, Angela Mahdianto, Mahdianto Mardiyanti, Rizka Ainul Muhaimin, Amri Muhammad Rizqi Himawan Mustikasari, Ratih Pandu Nuriman, Muhammad Nabil Nuryananda, Praja Firdaus Nuswantari, Sekar Arum Oktifani Winarti, Oktifani Putri Noor Wahyuni, Febianti Randy Wiradharma Reza Mehdi Fauzi Ririn Puspita Tutiasri Rochmana, Sunnah Dwi Roziana Febrianita Samanda, Glen Aviaro Sari, Allan Ruhui Fatmah Suksmawati, Herlina Sumardjijati, Sumardjijati Wahyu Santoso Yundi Fitrah Zainal Abidin Achmad