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All Journal Jurnal Bisnisman : Riset Bisnis dan Manajemen Journal of Artificial Intelligence and Digital Business Jurnal Multidisiplin West Science West Science Law and Human Rights Indo-Fintech Intellectuals: Journal of Economics and Business West Science Journal Economic and Entrepreneurship Jurnal Akuntansi dan Keuangan West Science Jurnal Bisnis dan Manajemen West Science West Science Interdisciplinary Studies Sinergi International Journal of Logistics West Science Interdisciplinary Studies West Science Social and Humanities Studies West Science Islamic Studies West Science Nature and Technology Novatio : Journal of Management Technology and Innovation
Zulfikri, Agung
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Religion Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Electrical & Electronics Engineering Energy Engineering Environmental Science Law, Crime, Criminology & Criminal Justice Public Health Social Sciences

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Strategi Mempertahankan Keunggulan Kompetitif PT Jayamandiri Gemasejati - Sukabumi Mansur, Umar; Zulfikri, Agung
Jurnal Bisnisman : Riset Bisnis dan Manajemen Vol 2 No 2 (2020): Jurnal Bisnisman : Riset Bisnis dan Manajemen
Publisher : Universitas Nusa Putra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52005/bisnisman.v2i2.31

Abstract

Jayamandiri Gemasejati is a company engaged in the Yamaha Motor and Spare Parts Sales Industry. This study aims to describe how the method used in this study is a descriptive method using a descriptive approach. Analysis of research data was carried out by identifying various internal and external factors through PT Jayamandiri Gemasejati's IFE, EFE, and SWOT matrix analysis. The identification and mapping of the key factors of the IFE and EFE matrices indicate that PT Jayamandiri Gemasejati is in a strong position and can well take advantage of opportunities and deal with existing threats with the strength they have, where Total IFE shows 2.69 and Total EFE shows 3,22 which indicates a strong internal and external position.
The Effect of Employee Development Policy, Work Environment, and Transformational Leadership on Employee Creativity in Indonesia's Creative Industries Judijanto, Loso; Lesmana, Tera; Zulfikri, Agung
West Science Interdisciplinary Studies Vol. 2 No. 03 (2024): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v2i03.725

Abstract

This research investigates the impact of employee development policy, work environment, and transformational leadership on employee creativity within Indonesia's dynamic creative industries. A quantitative analysis employing Structural Equation Modeling (SEM) with Partial Least Squares (PLS) was conducted to analyze data collected from 120 employees across various sectors of the creative industry. Descriptive statistics, measurement model assessment, structural model analysis, and hypothesis testing were employed to examine the relationships between the variables of interest. The results reveal that employee development policy, transformational leadership, and work environment significantly influence employee creativity within Indonesia's creative industries. Specifically, organizations that prioritize employee development, foster transformational leadership behaviors, and provide supportive work environments are more likely to enhance employee creativity. These findings underscore the importance of organizational strategies and leadership practices in fostering a culture of innovation and creativity within Indonesia's burgeoning creative economy.
HR Competency Challenges in Developing Marketing Strategies: A Bibliometric Review Judijanto, Loso; Puspitarini, Erri Wahyu; Zulfikri, Agung
West Science Interdisciplinary Studies Vol. 2 No. 03 (2024): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v2i03.746

Abstract

In today's dynamic business landscape, the synergy between human resources (HR) and marketing strategies is pivotal for organizational success. This bibliometric review investigates the challenges encountered by HR professionals in contributing to the development of effective marketing strategies. By analyzing 980 research papers published between 1981 and 2024, this study highlights the substantial impact of HR competencies on marketing strategy formulation and implementation. The analysis identifies key thematic clusters, influential literature, and emerging trends, shedding light on areas for future research and managerial practice. Findings emphasize the importance of aligning HR strategies with broader organizational goals and adapting to evolving market dynamics to foster sustainable business success.
Bibliometric Analysis of Mobile Payment Technology Innovation in Financial Transaction Transformation Utami, Eva Yuniarti; Mu'min, Halek; Zulfikri, Agung
West Science Interdisciplinary Studies Vol. 2 No. 04 (2024): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v2i04.795

Abstract

Mobile payment technology has become increasingly prevalent, reshaping the landscape of financial transactions globally. This study conducts a comprehensive bibliometric analysis to explore the trends, patterns, and dynamics surrounding mobile payment technology innovation. Through systematic data collection and analysis, key themes, influential authors, pivotal publications, and emerging topics in the field are identified and examined. The analysis reveals the transformative impact of mobile payment technology on financial systems, consumer behavior, and business models. Moreover, it underscores the significance of understanding the underlying factors influencing innovation in this domain. The findings provide valuable insights for researchers, policymakers, industry practitioners, and consumers, informing strategic decision-making and technological development efforts in the financial and technology sectors.
Unlocking the Potential of Blockchain for Secure and Efficient Global Supply Chains Sari, Intan Tenisia Prawita; Rauf, Mohamad Iqbal Abdul; Zulfikri, Agung
Sinergi International Journal of Logistics Vol. 2 No. 1 (2024): February 2024
Publisher : Yayasan Sinergi Kawula Muda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61194/sijl.v2i1.615

Abstract

Blockchain technology is rapidly transforming global supply chain management by introducing new levels of transparency, traceability, and operational efficiency. This narrative review aims to evaluate the impact of blockchain integration on supply chain transparency across various sectors. Using a literature-based approach, studies were retrieved from leading databases such as Scopus, Google Scholar, and Web of Science, focusing on applications in food, pharmaceuticals, logistics, and sustainability. The results indicate that blockchain enhances traceability and transparency through decentralized ledgers, enabling real-time data access and reducing fraud, errors, and inefficiencies. Case studies show significant improvements in product tracking, cost reduction, and consumer trust, particularly when combined with technologies like IoT and smart contracts. However, challenges persist, including high implementation costs, limited technical skills, and unequal adoption between large firms and SMEs. Systemic issues such as regulatory uncertainty and lack of stakeholder collaboration further hinder implementation. The discussion highlights the role of public policy and data governance in facilitating adoption and calls for collaborative ecosystems that support blockchain deployment. Limitations in geographic scope, methodological design, and long-term impact assessment were identified, suggesting avenues for future research. Ultimately, blockchain holds significant promise for building sustainable, secure, and efficient supply chains, provided that structural barriers are addressed through targeted policy and inclusive innovation strategies.
Advancing Supply Chain Resilience Through Cloud-Based Logistics: A Narrative Review Judijanto, Loso; Zulfikri, Agung
Sinergi International Journal of Logistics Vol. 2 No. 3 (2024): August 2024
Publisher : Yayasan Sinergi Kawula Muda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61194/sijl.v2i3.625

Abstract

The digital transformation of global supply chains has accelerated the adoption of cloud-based logistics systems. This study presents a narrative review that explores the architecture, benefits, and implementation challenges of cloud logistics. Drawing on literature from Scopus, IEEE Xplore, and Google Scholar, it analyzes empirical and conceptual findings from multiple sectors and geographic contexts. Results reveal that hybrid cloud architectures, IoT integration, and modular microservices enhance logistics efficiency, transparency, and responsiveness. Real-time tracking, predictive analytics, and stakeholder collaboration emerge as key performance enablers. However, implementation is hindered by data security concerns, inadequate infrastructure, poor system interoperability, and human resource limitations. These challenges are more pronounced in developing regions and among small enterprises. The discussion links these findings to supply chain theory, highlighting the role of systemic factors such as policy, digital infrastructure, and organizational culture. It emphasizes the need for supportive government policies, investment in IT infrastructure, and workforce training as critical strategies for overcoming barriers. The study also identifies gaps in the literature related to regional disparities and long-term impact assessments. It recommends future research on integrated frameworks that combine technical, organizational, and policy perspectives. The findings underscore the importance of a holistic, collaborative approach to realize the full potential of cloud-based logistics in building adaptive and resilient supply chains.
Integrating Green Procurement and Logistics: Overcoming Barriers for Sustainable Supply Chains Zulfikri, Agung
Sinergi International Journal of Logistics Vol. 2 No. 4 (2024): November 2024
Publisher : Yayasan Sinergi Kawula Muda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61194/sijl.v2i4.739

Abstract

This study investigates the synergy between green procurement and green logistics within the context of sustainable supply chain management. The objective is to explore how integrating these two elements can enhance environmental performance and operational efficiency. A narrative review methodology was employed, synthesizing literature from peer-reviewed databases such as Scopus and Web of Science. The results highlight the significant role of digital technologies and reverse logistics in fostering green procurement-logistics integration. Organizational leadership, technological capacity, and interdepartmental collaboration emerged as key enablers, while structural barriers and insufficient digital infrastructure were identified as major obstacles. The study emphasizes the need for supportive policy frameworks and data-driven interventions to promote the adoption of integrated green practices. It also calls for further research into the long-term effects of such integration and the exploration of cross-national differences in implementation. The findings suggest that a holistic, systems-based approach is essential for advancing sustainable supply chain solutions.
Implementation of Cross Docking: Food Aid Distribution Program in Sigi Regency Zulfikri, Agung
Sinergi International Journal of Logistics Vol. 3 No. 2 (2025): May 2025
Publisher : Yayasan Sinergi Kawula Muda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61194/sijl.v3i2.755

Abstract

Stunting remains a persistent public health challenge in disaster prone regions, particularly in Indonesia. This study investigates the implementation of cross docking logistics for the distribution of food aid to at risk households in Sigi Regency, Central Sulawesi. Employing a qualitative case study approach, data were collected through semi structured interviews with 15 logistics personnel and direct field observations. Thematic analysis was used to interpret patterns related to distribution efficiency, coordination, and infrastructure adaptation. The results demonstrate that cross docking significantly reduced distribution time from four to two days, enhanced product quality by minimizing spoilage, and improved logistical responsiveness through specialized transport and local sourcing. Inter agency collaboration and basic digital systems enabled real time data verification and ensured equitable delivery. The study highlights the practicality of cross docking in overcoming infrastructural constraints and maintaining service continuity in post disaster contexts. These findings contribute to the discourse on humanitarian logistics by illustrating the operational and public health benefits of agile distribution methods. The study suggests that cross docking, when combined with adaptive local strategies and digital integration, offers a scalable and resilient model for food aid logistics in disaster prone regions.
THE EFFECT OF NEURO-ENTREPRENEURSHIP, DECISION-MAKING HEURISTICS, SOCIAL MEDIA VIRALITY, AND COMMUNITY-BASED MARKETING ON FOOD PRODUCT BRAND EQUITY Rahman, Kristanti; Wulandjani, Harimurti; Zulfikri, Agung
Indo-Fintech Intellectuals: Journal of Economics and Business Vol. 5 No. 3 (2025): Indo-Fintech Intellectuals: Journal of Economics and Business (2025)
Publisher : Lembaga Intelektual Muda (LIM) Maluku

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54373/ifijeb.v5i3.3240

Abstract

This study investigates the effect of neuro-entrepreneurship, decision-making heuristics, social media virality, and community-based marketing on the brand equity of food products. Employing a quantitative approach with 350 respondents, the study uses structural equation modeling (SEM) to analyze the relationships among variables. The results reveal that all four factors significantly and positively influence brand equity, with community-based marketing having the strongest impact. The findings emphasize the importance of integrating cognitive, behavioral, digital, and social strategies to build strong food brands. This research contributes to both academic theory and practical marketing by providing a multidimensional understanding of brand equity formation in the evolving food market. Recommendations for entrepreneurs include leveraging neurological insights, simplifying consumer decision processes, harnessing social media virality, and fostering community engagement.
Beyond Technology: Strategies for Managing Digital Transformation in Traditional Sectors Zulfikri, Agung; Prayitno, Hadi; Yuda, Fardan Zeda Achmadi
Novatio : Journal of Management Technology and Innovation Vol. 2 No. 1 (2024): January 2024
Publisher : Indonesian Scientific Publication

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61978/novatio.v2i1.998

Abstract

Digital transformation has become a defining force in reshaping traditional industries, yet its successful implementation requires navigating complex technological, organizational, economic, and regulatory challenges. This study presents a narrative review aimed at synthesizing existing literature on change management strategies in digital transformation across sectors such as manufacturing, healthcare, agriculture, and energy. Literature was collected through databases including Scopus, Web of Science, PubMed, and Google Scholar, using targeted keywords such as digital transformation, traditional industries, change management strategies, Industry 4.0, and sustainability. The review analyzed empirical studies, case studies, and theoretical contributions published between 2015 and 2025. Findings reveal that technologies like artificial intelligence, Internet of Things, blockchain, and digital twin systems enhance operational efficiency and sustainability but face barriers related to resource constraints, cultural resistance, and fragmented regulatory frameworks. Organizational factors, particularly leadership vision and employee skills development, emerge as central to overcoming resistance and enabling adoption. Economic disparities between large firms and SMEs remain a significant challenge, while supportive public policies and international regulatory harmonization play critical roles in facilitating progress. The discussion highlights systemic social, economic, and political influences on digital adoption and underscores the importance of continuous training, public-private partnerships, and adaptive policies as strategies to address persistent challenges. The study concludes that digital transformation is both a technological and socio-economic imperative, requiring coordinated strategies and context-sensitive approaches to achieve sustainable and inclusive outcomes.
Co-Authors Akmal, Samsul Al-Hidayat, Rahmat Chusumastuti, Dhety Elik Murni Ningtias Ningsih Elshifa, Aria Febryani, Evy Fildansyah, Rully Hadi Prayitno, Hadi Iwan Harsono Judijanto, Loso Laksmono, Rendro Lesmana, Tera Lestari, Anggia Ayu Mu'min, Halek Nasaruddin Nasaruddin Pahrijal, Rival Priyana, Yana Puspitarini, Erri Wahyu Rahman, Kristanti Rauf, Mohamad Iqbal Abdul Reni Yuliviona, Reni Riani Prihatini Ishak Rissa Megavitry Sari, Intan Tenisia Prawita Sasmito, Priyo Susanto, Himawan Syam, Andi Wahyuni Umar Mansur, Umar Utami, Eva Yuniarti Wulandjani, Harimurti Yuda, Fardan Zeda Achmadi