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Journal : International Journal Of Science, Technology

Regional Development Through Tourist Destinations in Tanjungbalai City Amalia, Fiqrida; Rivai, Ahmad
International Journal of Science, Technology & Management Vol. 3 No. 5 (2022): September 2022
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v3i5.601

Abstract

Regional development is a basic idea and effort in allocating and managing the resources owned for the interests and progress of a region. The development of an area can be done through the development of tourist destinations in an area. This study aims to describe regional development through tourist destinations in Tanjungbalai City. This research uses qualitative research with descriptive method. The research was conducted in several stages: (a) field surveys on tourist destinations, (b) preparation of research instruments, (c) data collection, (d) data processing and analysis, (e) preparation and reporting of research results. The research findings show that regional development through tourist destinations in Tanjungbalai City has also met the criteria, including: Something to see, Something to do, and Something to buy. The development of tourist destinations in this city is also supported by the availability of adequate accommodation and accessibility facilities. The existence of various tourist objects and destinations in Tanjungbalai City also has a socio-economic impact for the community around the tourist attraction locations and helps reduce unemployment in Tanjungbalai City.
Electronic Word-Of-Mouth (E-Wom) Model and Consumer Decisions on Pantai Cermin Tourism Rivai, Ahmad; Amalia, Fiqrida; Chaniago, Sabaruddin; Martin, Martin; Nasib, Nasib
International Journal of Science, Technology & Management Vol. 3 No. 6 (2022): November 2022
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v3i6.641

Abstract

The main objectives of this research are to study the factors that influence Electronic Word-Of-Mouth (E-Wom) and consumer decisions and to formulate the Electronic Word-of-Mouth (E-Wom) model and consumer decisions to travel on the beach. Deli Serdang Mirror. This study uses descriptive analysis, both qualitative and quantitative. Data analysis with statistics used is the Structural Equation Modeling (Structural Equation Modeling). Based on the analysis and discussion, it is concluded that there is a significant influence of Service Quality on E-WOM. There is a significant effect of Price on E-WOM. There is a significant effect of Service Quality on Purchase decisions. There is a significant effect of E-WOM on Purchase decisions. There is a significant effect of E-WOM on Purchase decisions. There is a significant influence of Service Quality on Purchase decisions through E-WOM. And there is a significant effect of Price on Purchase decisions through E-WOM