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All Journal Community Development Journal: Jurnal Pengabdian Masyarakat JURNAL MANAJEMEN AKUNTANSI (JUMSI) Management and Business Progress Community Service Progress
Sinaga, Eka Mayastika
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Journal : Management and Business Progress

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Pengaruh Layanan Purna Jual Dan Variasi Produk Terhadap Keputusan Pembelian Laptop Asus: Studi Kasus Pada Pelanggan Pegasus Computer Tebing Tinggi Ade Mubarak; Sinaga, Eka Mayastika; Dio Landika Pratama
Management And Business Progress Vol. 1 No. 2 (2022): Management and Business Progress Edisi Desember 2022
Publisher : Sekolah Tinggi Ilmu Ekonomi Bina Karya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70021/mbp.v1i2.48

Abstract

This study aims to find out how the influence of after-sales service and product variety on purchasing decisions for Asus laptops. The research method uses multiple linear regression analysis. The results of the hypothesis test state that: Hypothesis 1 is rejected, so after-sales service has no effect on purchasing decisions. Hypothesis 2 is accepted, so Product Variation influences Asus Laptop Purchase Decisions. Hypothesis 3 is accepted, then After-Sales Service and Product Variety have a joint effect on Asus Laptop Purchase Decisions. This research is a replication of previous research where the difference lies only in the object studied.
Pengaruh Sikap Terhadap Keputusan Pembelian Pada Toko Mebel Iwan Serdang Bedagai Yani Restiani; Fitrianingsih; Sinaga, Eka Mayastika
Management And Business Progress Vol. 1 No. 2 (2022): Management and Business Progress Edisi Desember 2022
Publisher : Sekolah Tinggi Ilmu Ekonomi Bina Karya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70021/mbp.v1i2.49

Abstract

Furniture is one of the important needs in a household. Various household furniture such as beds, wardrobes, chairs and others are one of the needs that need to be met. This study aims to analyze the effect of consumer attitudes on purchasing decisions at Iwan's furniture store. This research is a field research with a quantitative approach with data analysis techniques carried out with the help of SPSS software. A total of 60 consumers were selected as research respondents. The data analysis technique used simple linear regression and the hypothesis test that was carried out was a partial test (t test). The results showed that attitude has a positive and significant impact on purchasing decisions at Iwan's furniture store.
Analisis Faktor-Faktor Yang Mempengaruhi Kepuasan Konsumen Cafe Brotherhood: Studi Kasus Pada Pelanggan Cafe Brotherhood Sinaga, Eka Mayastika; Tampubolon, Lasmaria; Sinaga, Shania
Management And Business Progress Vol. 2 No. 1 (2023): Management and Business Progress Edisi Juni 2023
Publisher : Sekolah Tinggi Ilmu Ekonomi Bina Karya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70021/mbp.v2i1.68

Abstract

This study aims to determine the Analysis of Factors Affecting Consumer Satisfaction Cafe Brotherhood. The research method used is a quantitative method using SPSS version 25.00 which was collected from the results of distributing questionnaires to 88 respondents to Cafe Brotherhood visitors. The analytical method used in this study uses an instrument test, namely the validity test and reliability test. Classical assumption test, namely normality test, multicollinearity, and heteroscedasticity test, multiple linear regression analysis, analysis of the coefficient of determination (R2), hypothesis testing, namely t-test (partial). The results show that the price variable (X1) has a significant effect on consumer satisfaction (Y), the product quality variable (X2) has a significant effect on consumer satisfaction (Y), the service quality variable (X3) has a significant effect on customer satisfaction (Y) and the dominant factor influencing it is the variable of product quality on consumer satisfaction.
Pengaruh Human Relation, Stres Kerja Dan Fasilitas Kerja Terhadap Kinerja Pegawai Pada Dinas Kependudukan Dan Catatan Sipil Kota Tebing Tinggi Safitri, Erika; Rusmewahni, Rusmewahni; Sinaga, Eka Mayastika
Management And Business Progress Vol. 3 No. 1 (2024): Management and Business Progress Edisi Juni 2024
Publisher : Sekolah Tinggi Ilmu Ekonomi Bina Karya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70021/mbp.v3i1.143

Abstract

Human Resource Management is the science and art of managing the relationships and roles of the workforce so that they are effective and efficient in helping to realize the goals of the company, employees and society. The aim of this research is to determine the influence of human relations, work stress and work facilities on employee performance at the population and civil registration services of the city of Tebing Tinggi. The research method used is a quantitative research method. The sampling used in this research was the Non Probability Sampling method and the type of sampling used total sampling, the number of samples studied was 30 respondents. The analytisis tool used is multiple linear regression with the help of SPSS 25.00 Software. The results of this research show that human relations have a positive and significant effect on employee performance. Work stress has a positive and significant effect on employee performance. Work facilities have a positive and significant effect on employee performance. Human relations, work stress and work facilities simultaneously influence employee performance at the population and civil registration services of the city of Tebing Tinggi.
Co-Authors Ade Mubarak Arisandi, Septian Baihaqi, Muhammad Iqbal Bobby Hartanto Cai Cen, Cia Camelia, Antis Dio Landika Pratama Fadilla, Naila Fitrianingsih Fitrianingsih Gultom, Richad Hidayat Hidayat Ida Ayu Putu Sri Widnyani Kadariah, Siti Khofifah Khofifah Nainggolan, Benhart Natasha, Nabilla Neni Murniati Nursaimatussadiya, Nursaimatussadiya Nurwijayanti Purba, David Gabriel Marudut Rusmewahni, Rusmewahni Safitri, Erika Sari, Rani Puspita Sari, Tri Widya Sarwoto Sarwoto, Sarwoto Sianaipar, Christin Natalia Sinaga, Shania Sinurat, Mangasi Siregar, Raysal Januar Syafrizal, Rodi Tampubolon, Lasmaria Wahyudi, Dani Agus Yani Restiani