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All Journal Jurnal Ekonomi dan Bisnis GROWTH (JEBG) MIMBAR INTEGRITAS Jurnal Mahasiswa Entrepreneur
Minullah, Minullah
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Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance Education Electrical & Electronics Engineering Law, Crime, Criminology & Criminal Justice Social Sciences

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PENGARUH KUALITAS PRODUK, KUALITAS PELAYANAN DAN HARGA TERHADAP MINAT BELI SEPEDA MOTOR LISTRIK PADA DEALER CV JAYA TERANG DI SITUBONDO Ediyanto, Ediyanto; Minullah, Minullah
Growth Vol 21 No 2 (2023): November
Publisher : Relawan Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/growth-journal.v21i2.3976

Abstract

The aim of this study to determine the effect of product quality, service quality and price variables partially on the variable buying interest of electric motorcycle on dealer CV Jaya Terang in Situbondo, to determine the effect of product quality, service quality and price variables simultaneously on variables interest in buying electric motorcycle on dealer CV Jaya Terang in Situbondo, to adhere to the influence of product quality, service quality and price variables that have a dominant influence on the interest of buying electric motorcycle on dealer CV Jaya Terang in Situbondo. The method used is quantitative. The results of the study are multiple linear regression equation Y = -1,104E-16 + 0,373X1 + 0,261X2 + 0,305X3 + e. Partially, product quality has a positive effect with tcount 4,112> ttable 1,985 sig value 0,000<0,05, service quality shows tcount value 3,479> ttable 1,985 sig value 0,001 <0,05, price indicates ttest value 3,420> ttable 1,985 sig value 0,001 <0,05. Simultaneously the product quality, service quality and price affect buying interest with a value of Fcount 31,509> Ftable 2,70. The most influential dominant variable in this study is product quality with a value of 4,112 greater than the service quality variable (X2) and the price variable (X3). Based on the coefficient of determination shows a value of 0,501 of the results means that all independent variables have a contribution of 50,1% to the dependent variable that has sufficient influence and the remaining 49,9% is influenced by other factors not included in the study.
PENGARUH KUALITAS PRODUK HARGA DAN LOKASI TERHADAP KEPUASAN KONSUMEN PADA KERAJINAN KERANG UD KERANG MURAH JAYA PANARUKAN KABUPATEN SITUBONDO Ediyanto, Ediyanto; Minullah, Minullah
Growth Vol 20 No 2 (2022): November
Publisher : Relawan Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/growth-journal.v19i1.2544

Abstract

His study aims (1) To determine the partial effect of product quality variables (X1), price (X2) and location (X3) on consumer satisfaction (Y). (2) To determine the simultaneous influence of product quality variables (X1), price (X2) and location (X3) on consumer satisfaction (Y). (3) To find out among the product quality variables (X1), price (X2) and location (X3) that have a dominant influence on customer satisfaction (Y). Data collection techniques used Observation, Interview, Questionnaire, and Literature Study. Data Analysis Validity Test, Reliability Test, Classic Assumption Test, Multiple Linear Regression Analysis, t Test, F Test, Dominant Test and Determination Coefficient Test. The results of the study are the equation of multiple linear regression Y = 3,716E-17 + 0,683X1 + 0,226X2 + 0,003X3 + e. Partially, product quality has a significant positive effect with tcount greater than t table 10.035> t table 1.986 or sig 0.000 <0.050, the price indicates a value of 3.319> t table 1.986 or sig 0.001 <0.050 location indicates a value of 0.053 <t table 1.986 or sing 0.958> 0.050. F test is known to know that Fcount 49.070> Ftable 2.70 and a significant value of F 0.000 <0.050, then Ho is rejected and Ha is accepted. The dominant influential variable is product quality received.
PENGARUH KEPEMIMPINAN, KEDISIPLINAN DAN LINGKUNGAN KERJA TERHADAP KINERJA MELALUI KEPUASAN KERJA SEBAGAI VARIABEL INTERVENING PADA NON ASN DINAS PEMADAM KEBAKARAN KABUPATEN SITUBONDO Ambarwati, Dina Dwi; Wahyuni, Ika; Minullah, Minullah
Jurnal Mahasiswa Entrepreneurship (JME) Vol 3 No 10 (2024): OKTOBER 2024
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v3i10.5289

Abstract

Situbondo district is one of the small districts located in the eastern part of the island of Java. One of them is the fire department located on Madura Street No. 17 Mimbaan West, Panji, Situbondo. The purpose of this research is to analyze the impact of leadership, discipline and work environment on performance through job satisfaction as a variable intervening on non-ASN fire department of Situbondo district. The total sample used in this study was 58 firefighters in Situbondo district besides the chief. Sampling technique using saturation sampling. Data analysis and hypothesis testing in this study using the Structural Equation - Partial Least Square (PLS-SEM) Model. The results of the direct influence hypothetical test using the Smart PLS 3.0 application, showed that Leadership has a significant positive impact on Employment Satisfaction, Discipline has an significant positive effect on Job Satisface, Working environments have a significant negative impact on Job satisfaction, Leadership significantly negatively impact on Performance, discipline significantly adversely influences Performance, work environment significantly positively impacts Performance, Work satisfaction significantly affects Performance, Leadment significantly influences performance through Job satisfaction.
PENGARUH KONTEN MARKETING DI MEDIA SOSIAL INSTAGRAM, TESTIMONI DAN TAGLINE TERHADAP MINAT BELI DENGAN KEPERCAYAAN SEBAGAI VARIABEL INTERVENING PADA KEDAI KAMSITU DI KECAMATAN SITUBONDO Suhendra, Suhendra; Praja, Yudha; Minullah, Minullah
Jurnal Mahasiswa Entrepreneurship (JME) Vol 3 No 8 (2024): AGUSTUS 2024
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v3i8.5126

Abstract

Marketing through social media is an important need for business actors today. The reason is, customers have turned to social media platforms for various purposes, from socializing to shopping. Social media offers a wide reach, making it a top choice for businesses in marketing efforts. This is further reinforced by the emergence of various marketing features provided by social media platforms, such as those offered by Instagram as a prime example. The purpose of this study is to analyze and test the influence of Marketing Content, Testimonials, Taglines on Buying Interest through Trust as an Intervening Variable. The population in this study is consumers in Kedai Kamsitu. The sampling technique uses a simple random sampling method. Data analysis and hypothesis using the Structural Equation Model – Partial Least Square (PLS-SEM). The results of the direct influence hypothesis test using the PLS 3.0 smart application, show that marketing content has a significant positive effect on trust, testimonials have a positive but not significant effect on trust, tagline has a significant positive effect on trust, content marketing has a significant positive effect on buying interest, testimonials have a negative but not significant effect on buying interest, tagline has an effect Significant positive effect on Buying interest, Trust has a significant positive effect on Buying interest, Content marketing has a significant positive effect on Buying interest, Testimonials have a positive but not significant effect on Buying interest through Trust, Tagline has a positive but not significant effect on Buying interest through Trust.
DAMPAK DISIPLIN KERJA SEBAGAI VARIABEL MODERATING PADA PENGARUH MOTIVASI KERJA, BUDAYA ORGANISASI, DAN LINGKUNGAN KERJA TERHADAP KINERJA NON ASN PADA DINAS PUPP KABUPATEN SITUBONDO Kurniawan, Rafli Dwi; Fandiyanto, Randika; Minullah, Minullah
Jurnal Mahasiswa Entrepreneurship (JME) Vol 3 No 7 (2024): JULI 2024
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v3i7.5107

Abstract

Official service is a means that is a determinant in the development of a city. The direction of change in the development of a city can be seen through design and implementation by government agencies. HR is a factor that plays a significant role in almost all of these topics. The aim of this research is to analyze and test the influence of Work Motivation, Organizational Culture and Work Environment on Non-ASN Performance at the Situbondo Regency PUPP Service with moderation in the form of work discipline. The population in this research are non-ASN employees at the Situbondo Regency PUPP Service. The sample in this study was determined using the Slovin formula with random probability sampling technique. Data analysis and hypothesis testing in this research used the structural equation model - Partial Least Square (PLS-SEM). The results of the direct influence hypothesis test using Smart PLS 3.2.9, show that work motivation has a significant effect on performance, organizational culture has no significant effect on performance, the work environment has a significant effect on performance, and work discipline does not significantly moderate the effect of work motivation on performance. .
PENGARUH STORE ATMOSPHERE, KELENGKAPAN PRODUK DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN DENGAN KEPUASAN KONSUMEN SEBAGAI VARIABEL INTERVENING PADA TOKO ALTEK BANGUNAN DI SITUBONDO Bulu, Orviana; Subaida, Ida; Minullah, Minullah
Jurnal Mahasiswa Entrepreneurship (JME) Vol 3 No 7 (2024): JULI 2024
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v3i7.5087

Abstract

The Altek Gedung shop is a business that operates in the field of selling building materials. The purpose of this research is to analyze and test the influence of store atmosphere, product completeness and price on purchasing decisions with consumer satisfaction as an intervening variable at the Altek Bangunan Store in Situbondo. The population in this research is consumers of the Altek Gedung Store. Data analysis and hypothesis testing in this research used the Partial Least Squares Structural Equation Model (PLS-SEM). The results of the direct influence hypothesis test using the Smart PLS 3.0 application, show that Store atmosphere has a positive but not significant effect on consumer satisfaction, Product completeness has a significant positive effect on consumer satisfaction, Price has a significant positive effect on consumer satisfaction, Store atmosphere has a positive but not significant effect on decisions. purchasing, Product completeness has a positive but not shignificant effect on purchasing decisions, Price has a negative but not significant effect on purchasing decisions, Consumer satisfaction has a significant positive effect on purchasing decisions, Store atmosphere has a positive but not significant effect on purchasing decisions through consumer satisfaction, Product completeness has a significant effect positive effect on purchasing decisions through consumer satisfaction. Price has a significant positive effect on purchasing decisions through consumer satisfaction.
PENGARUH BRAND IMAGE, HARGA DAN PROMOSI TERHADAP KEPUTUSAN PEMBELIAN PADA TOKO RISKI PAKAN BURUNG DI SITUBONDO DENGAN KEPERCAYAAN SEBAGAI VARIABEL INTERVENING Bulu, Darius; Pramitasari, Triska Dewi; Minullah, Minullah
Jurnal Mahasiswa Entrepreneurship (JME) Vol 3 No 10 (2024): OKTOBER 2024
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v3i10.5294

Abstract

Marketing is an interconnected activity between companies and consumers as a system for generating profits, therefore having the right marketing strategy can improve it, especially as a means of developing the Riski Bird Feed Shop. The aim of this research is to analyze and test the influence of Brand Image, Price and Promotion on Purchasing Decisions through Trust as an intervening variable. The target population in this research was the consumers of the Riski Bird Feed Shop, numbering 97 respondents. This sampling technique is simple random sampling. Data analysis and hypothesis testing in research uses Structural Equation Models - Partial Least Square (PLS-SEM). The results of the direct influence hypothesis test using the Smart PLS 3.0 application show that brand image has a significant positive effect on trust. Price has a significant positive effect on Trust. Promotion has a significant positive effect on Trust. Brand image has a positive but not significant effect on purchasing decisions. Price has a positive but not significant effect on purchasing decisions. Promotion has a significant positive effect on purchasing decisions. Trust has a significant positive effect on purchasing decisions. Then the results of the indirect influence hypothesis test show that the Brand image variable on purchasing decisions through Trust has a significant positive effect. Price on purchasing decisions through Trust has a significant positive effect. Promotion of purchasing decisions through Trust has a significant positive effect
PENGARUH KERAGAMAN PRODUK, KUALITAS LAYANAN DAN HARGA TERHADAP LOYALITAS PELANGGAN DENGAN KEPUASAN PELANGGAN SEBAGAI VARIABEL INTERVENING PADA APOTEK ANGGREK KPRI RSUD SITUBONDO Pandango, Herlina; Soeliha, Siti; Minullah, Minullah
Jurnal Mahasiswa Entrepreneurship (JME) Vol 3 No 5 (2024): MEI 2024
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v3i5.4957

Abstract

The purpose of this study is to determine the effect of product diversity, service quality and price on customer loyalty with customer satisfaction as an intervening variable at Anggrek KPRI Pharmacy, Situbondo Regional Hospital. The sampling technique is determined by quota sampling. Data analysis and hypothesis testing in this study used the Structural-Partial Least Square Equation Model (PLS-SEM). The results of the direct influence hypothesis test using the Smart PLS 3.0 application, show that Product diversity has a negative but insignificant effect on Customer Satisfaction, Service quality has a significant positive effect on Customer Satisfaction, Price has a significant positive effect on Customer Satisfaction, Product diversity has a positive but insignificant effect on Customer Loyalty, Service quality has a negative but insignificant effect on Customer Loyalty, Price has a positive but insignificant effect on Customer Loyalty, Customer satisfaction has a significant positive effect on Customer Loyalty, Product diversity has a negative but insignificant effect on Customer Loyalty through Customer Satisfaction, Service quality has a positive but insignificant effect on Customer Loyalty through Customer Satisfaction, Price has a significant positive effect on Customer Loyalty through Customer Satisfaction.
PENGARUH KEPERCAYAAN (TRUST), BELANJA ONLINE DAN GAYA HIDUP TERHADAP KEPUASAN KONSUMEN YANG BERDAMPAK PADA LOYALITAS PENGGUNA PLATFORM E-COMMERCE SHOPEE PADA KALANGAN MAHASISWA FAKULTAS EKONOMI DAN BISNIS UNIVERSITAS ABDURACHMAN SALEH SITUBONDO Farisi, Jufair; Subaida, Ida; Minullah, Minullah
Jurnal Mahasiswa Entrepreneurship (JME) Vol 3 No 4 (2024): APRIL 2024
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v3i4.4912

Abstract

Marketing is a dynamic field that hinges on the relationship between companies and consumers. In today's fast-paced world, companies must constantly adapt to the latest trends in product marketing. This research is of significant importance as it aims to delve into the influence of Trust, Online Shopping, and Lifestyle on Consumer Satisfaction, thereby impacting user Loyalty. The target respondents for this research were students from the economics and business faculty at Universitas Abdurachman Saleh Situbondo, selected using a simple random sampling method. The data analysis and hypotheses were conducted using the Partial Least Square-Structural Equation Model (PLS-SEM). The results of the direct influence hypothesis test using the smart PLS 3.0 application show that Trust has a significant effect on consumer satisfaction, Online shopping has a significant effect on consumer satisfaction, Lifestyle has a significant effect on consumer Satisfaction, Trust has a positive and insignificant effect on user Loyalty, Online shopping has a significant positive effect on user Loyalty, Lifestyle has no significant effect on user Loyalty, consumer Satisfaction has no significant effect on user Loyalty. The indirect influence hypothesis test results show that Trust has no significant effect on user Loyalty through consumer Satisfaction, Online shopping has no significant effect on user Loyalty through consumer Satisfaction, and Lifestyle has no significant effect on user Loyalty through consumer Satisfaction.
PENGARUH KOMPENSASI , MOTIVASI KERJA DAN LINGKUNGAN KERJA TERHADAP KINERJA KARYAWAN KONTRAK NON MEDIS DALAM MEMBANGUN KEPUASAN KERJA SEBAGAI VARIABEL INTERVENING (Studi Empiris Rumah Sakit Umum Daerah Kecamatan Asembagus Kabupaten Situbondo) Pamungkas, Moh Edy Sulistio; Ediyanto, Ediyanto; Minullah, Minullah
Jurnal Mahasiswa Entrepreneurship (JME) Vol 3 No 10 (2024): OKTOBER 2024
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v3i10.5276

Abstract

Hospitals are important health service facilities that provide care through doctors, nurses, and non-medical personnel. Therefore, hospitals must have high-quality human resources to ensure that the services provided are effective and of high quality. The purpose of this study is to analyze and test the effects of Compensation, Work Motivation, and a Work Environment on the Performance of Non-Medical Contract Hospital Employees in Building Job Satisfaction. This study focuses on the Asembagus District General Hospital in Situbondo Regency. This study is an explanatory research. The population consists of non-medical contract employees other than the leader at Asembagus Hospital. The sampling technique employed was total sampling. Data analysis and hypothesis testing were conducted using Partial Least Squares - Structural Equation Modeling (PLS-SEM). The results of the direct influence hypothesis test using the Smart PLS 3.0 application show that: compensation has no significant effect on job satisfaction; work motivation has a significant effect on job satisfaction; work environment has a significant effect on job satisfaction; compensation has no significant effect on performance; work motivation does not have a significant effect on performance; work environment has a significant effect on performance; and job satisfaction has a significant effect on performance. The results of the indirect influence hypothesis test indicate that compensation has a negative and insignificant effect on performance through job satisfaction, work motivation has a significant positive effect on performance through job satisfaction, and work environment has a significant positive effect on performance through job satisfaction.
Co-Authors Ahmad Zaini Ambarwati, Dina Dwi Aminah, Riskil Andreawan, Rama Andriawan, Dio Bagus Antika, Sindy Arief, Mohammad Yahya Ariyantiningsih, Febri Arrasyd, Humam Mujib Bulu, Darius Bulu, Orviana Ediyanto Erniyanto, Moh. Viky Fahlezzi, Teguh Umar Fandiyanto, Randika Farisi, Jufair Febriansyah Febriansyah Ghufran, Mohammad Imam Ali hamdun, Edy kusnadi Hamid, Zainol Hasan Harifin, Hari Hendra Syahputra Hidayat, Ricky Ika WAHYUNI Imaniyah, Della Ulfa Ina, Nona Inggriani, Desi Karnadi, Karnadi Kharisma, Ari Chandra Kurniawan, Rafli Dwi Lita Permata Sari Lusiana Tulhusnah Makrifa, Septiatul Makrufah, Inayatul Masarif, Ananda Fibiola Moh Ali Fikri Mufida, Nurul Lailatul Nisakh, Nur Ainun Novansyah, Roby Tri Nurwijayanti Pamungkas, Moh Edy Sulistio Pandango, Herlina Pramesthi, Riska Ayu Rahmawati, Rike Rhamadani, Vina Syahadatina Rokhmah, Rika Ainur Soeliha, Siti Suhendra Suhendra Suyuti, Achmad Sya’diya, Yuli Halimatus Triska Dewi Pramitasari Utari, Melgi Puji Wirawan, Soni Yanti, Rizqi Yudha Praja, Yudha Yulianingtiyas, Liana