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Shifts In Bilingual Book “Mengapa Bali disebut Pulau Seribu Pura”: Systemic Functional Linguistics Dewi Putriani Yogosara Lodewijk; I Ketut Suardana; Komang Astiari
Focus Journal : Language Review Vol 3 No 1 (2025): Focus Journal Language Review
Publisher : Universitas Bali Dwipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62795/fjlg.v3i1.325

Abstract

Translation is process of transferring messages from the source language into the target language. The process of transferring message from the source language needs certain strategy. Shifts can be avoided occurring in translation to achieve equivalence between the source language and the target language. This research would like to explore the level of equivalence by getting shifts from the source language into the target language in the book entitled “Mengapa Bali Disebut Pulau Seribu Pura”. The book is written in two languages, English serves as the source language, while Indonesia serves as the target language. The clauses used in the source language gets shift in the equivalence in the target language. Therefore, the shifts explored in the translation are argument shifts involving; participant, process, and circumstance. The theory used to explore shifts found in the target language is Systemic Functional Linguistics theory especially ideational function. This research uses qualitative approach, grounded theory, namely to improve theory of SFL in translation field. The data used for this research were clauses getting shifts in the book such as; participant, process, and circumstance. The result of this research is presented in description supporting with the tables of the source and the target languages. The tables involve the arguments in the clauses getting shifts. The tables are supported by the description. the result of this research shows that the shifts occur in the participant, process, and circumstance. The shifts occurring in participants indicate that shifts in functions of participant since the function of participant is influenced by shifts in the process. The shifts occurring in process indicate the absence of modality and shifts in type of activities. The shifts occurring in circumstance indicate shifts in tense so the meaning of the text become far equivalence. This research is categorised as applied linguistics research so this research has significance for; translation studies, Systemic Functional Linguistics, semiotic, and teaching. This research is expected to add linguistics library so this research can be used as reference for the following translation research. This research is expected to be able to trigger other translation and Systemic Functional Linguistics researchers so the translation and Systemic Functional fields become more popular in the study. In addition, the research is expected to give some knowledge for the communities that translation is not the same word, but the shifts can occur which cause far equivalence.
Moral Values of the Text “Bujang Katak” Critical Discourse Analysis Christofher Davidson Sem; I Ketut Suardana; Komang Astiari
Focus Journal : Language Review Vol 3 No 1 (2025): Focus Journal Language Review
Publisher : Universitas Bali Dwipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62795/fjlg.v3i1.331

Abstract

The text "Bujang Katak" is a narrative text originating from Bangka Belitung Province. The text contains moral values that need to be known by the community. This study aims to explore the moral values contained in the text. The approach used to explore social values in the text is critical discourse. Data taken from sentences in the text uploaded on the page https://stptower.com/wp-content/uploads/Cerita-Rakyat-Kalender-STP_compressed.pdf. This study uses a qualitative approach, grounded theory. The results of the study state that the text "Bujang Katak" contains high socio-religious values that are very useful for society. The values embedded in the text are: (i) We must not belittle others. People who are insulted will be given strength by God. (ii) The occurrence of the law of cause and effect cannot be avoided by the perpetrator. The findings of this study are that this text teaches us how to be a wise person, we must not look down on others. This study makes a positive contribution to the philosophy of language, teaching, and discourse studies. The results of this study are expected to stimulate other researchers to dissect moral values in other narrative texts.
Kontribusi dan dampak Huntu Art Distrik dalam mengembangkan Ekowisata di Desa Huntu Selatan I Ketut Suardana; I Wayan Suardana; Parta, I Wayan Seriyoga
Jurnal Senirupa Warna Vol. 13 No. 2 (2025): Eksplorasi Metodologis dalam Seni Rupa dan Desain: Pendekatan Terkini dalam Pe
Publisher : Faculty of Arts and Design, Jakarta Institute of the Arts

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36806/jsrw.v13i2.644

Abstract

This study examines the contribution and impact of Huntu Art District in developing rural art-based ecotourism in Huntu Selatan Village, Bone Bolango Regency, using descriptive qualitative methods. Data were collected through observation, interviews, and literature studies. The results of the study indicate that Huntu Art District contributes and impacts the development of ecotourism as follows: 1) Contribution to products: Sustainable work programs and production facilities for rural art actors. 2) Contribution to distribution: Establishment of village markets, exhibitions, and marketing networks for community art and agricultural products. 3) Contribution to the environment: Environmental conservation activities and community empowerment in ecotourism. The resulting impacts include: 1) Impact on the arts: Increasing productive art actors and rural art-based artworks that support ecotourism. 2) Impact on the economy: Provision of a place for the community to market their crops. 3) Environmental impact: Support for environmental preservation by using organic materials and prohibiting non-organic materials. It is concluded that Huntu Art District plays an important role in the development of rural art-based ecotourism in South Huntu Village, so that the programs and efforts made need to be supported sustainably. Keywords: (Contibution; Impact; Ecoturism; Rural Art)
ANALISIS STRATEGI PEMASARAN DALAM UPAYA MENINGKATKAN OMSET PENJUALAN PADA MASA PANDEMI COVID-19 DI WARUNG KOPI INGKAR JANJI KULONPROGO YOGYAKARTA I Ketut Suardana; Hanifah Helmi Nurjanah
JURNAL NUSANTARA Vol 5 No 2 (2022): EDISI 8 VOL 5 NOMOR 2 SEPTEMBER 2022
Publisher : AKPARDA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63986/nsn.v5i2.25

Abstract

Tingkat persaingan dalam dunia bisnis menuntut setiap pemasaran untuk mampu melaksanakan kegiatan pemasaran dengan lebih efektif dan efisien. Kegiatan pemasaran tersebut membutuhkan sebuah konsep pemasaran yang mendasar sesuai dengan kepentingan pemasar dan kebutuhan serta keinginan pelanggan. Tujuan penelitian ini untuk mengetahui strategi yang digunakan Warung Kopi Ingkar Janji dalam meningkatkan omset penjualan pada saat masa pandemi Covid-19. Teori yang digunakan yaitu strategi pemasaran yang terdiri dari segmentasi, targeting, positioning, dan differentiation. Untuk teori promosi terdiri dari penjualan pribadi, periklanan, publikasi, hubungan masyarakat. Jenis penelitian yang digunakan oleh penulis adalah penelitian lapangan dengan menggunakan pendekatan kualitatif. Teknik yang digunakan dalam pengumpulan data antara lain, observasi, wawancara, dan dokumentasi. Hasil penelitian ini menunjukan bahwa strategi pemasaran menerapkan empat komponen dalam teori strategi pemasaran, dan penerapan yang digunakan sudah efektif untuk meningkatkan penjualan di Kopi Ingkar Janji salah satunya dengan adanya fasilitas tambahan safari dengan mobil VW sehingga meningkatkan minat pelanggan untuk berkunjung. Dalam penerapan promosi telah menerapakan empat cara dalam teori promosi, dan penerapan cara promosi di Kopi Ingkar Janji sudah optimal dengan melakukan promosi melalui media sosial seperti instagram dan facebook, iklan berbayar, maupun secara langsung ditempat.
Prespektif Undang-Undang Republik Indonesia Nomor 39 Tahun 1999 Tentang Hak Asasi Manusia Terhadap Budaya Kawin Tangkap Di Sumba I Ketut Suardana
JURNAL NUSANTARA Vol 6 No 2 (2023): Edisi 12 SEP 2023
Publisher : AKPARDA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63986/nsn.v6i2.71

Abstract

Perkawinan merupakan suatu ikatan antara seorang pria dan seorang wanita sebagai suami istri, melainkan sebagai hubungan hukum yang menyangkut para anggota kerabat dari kedua belah pihak. Kawin Tangkap atau “Piti Maranggangu” merupakan salah satu tradisi dari Sumba dimana praktiknya dilakukan oleh seseorang dengan rekannya untuk menangkap calon istri yang dipilih dan mengandung unsur pemaksaan. Hal ini tentu melanggar Undang-undang Republik Indonesia Nomor 39 Tahun 1999 Tentang Hak Asasi Manusia. Karena pihak pelaku Kawin Tangkap sudah merenggut hak kebebasan korban dalam menentukan pilihan hidupnya termasuk dalam memilih calon pasangan. Namun di sisi lain, korban berhak mendapatkan perlindungan dari pihak yang berwajib karena perkawinan harus dilaksanakan sesuai dengan hukum negara yang berlaku.
Strategi Pelayanan Prima Dalam Peningkatan Kualitas Dan Produktivitas Kinerja Bellboy Di Hotel Horison Ultima Riss Yogyakarta I Ketut Suardana; Muhamad Fauzan Sulistya
JURNAL NUSANTARA Vol 7 No 1 (2024): Edisi 13 Mar 2024
Publisher : AKPARDA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63986/nsn.v7i1.85

Abstract

Penelitian ini bertujuan untuk mengetahui bagaimana Strategi bellboy dalam memberikan pelayanan prima kepada tamu di Horison Ultima Riss Yogyakarta. Penelitian ini menggunakan pendekatan kualitatif. Untuk pengumpulan data, penelitian ini menggunakan metode Observasi, Dokumentasi, wawancara, dan Kajian Pustaka. Temuan tersebut kemudian dianalisis dengan menggunakan metode analisis deskriptif. Penelitian ini mengungkapkan bahwa Strategi bellboy dalam memberikan pelayanan prima di hotel Horison Ultima Riss Yogyakarta adalah dengan cara Bersikap ramah (empati), bekerja dengan loyalitas, respon yang cepat dan tepat, serta meminta masukan kepada tamu untuk menilai apakah pelayanan yang diberikan sudah baik atau belum.
Upaya Meningkatkan Profesionalisme Waiter Dan Waitress Dalam Mencapai Keberhasilan Operasional Food And Beverage Service Dan Kepuasan Pelanggan Di Restaurant Mawar Saron Grand Puri Saron Boutique Hotel Yogyakarta I Ketut Suardana; Sendri Suriansyah
JURNAL NUSANTARA Vol 7 No 2 (2024): Edisi 14 Sep 2024
Publisher : AKPARDA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63986/nsn.v7i2.88

Abstract

Menjadi seorang yang profesional bukanlah hal yang mudah dalam dunia kerja. Persaingan yang ketat menjadikan karyawan untuk dituntut memiliki sikap profesionalisme. Dengan menjadikan sikap integritas maka akan meningkatkan kualitas diri dan memperoleh banyak pendapatan. Penelitian ini bertujuan untuk mengetahui peranan waiter dan waitress, kepuasan pelanggan, dan upaya meningkatkan profesionalisme waiter dan waitress dalam menunjang keberhasilan operasional food and beverage service di Mawar Saron Grand Puri Saron Boutique Hotel Yogyakarta. Adapun metode analisa data penelitian ini menggunakan metode deskriptif kualitatif, metode observasi dan pengamatan, dokumentasi, wawancara, dan studi pustaka. Berdasarkan hasil pembahasan dapat disimpulkan bahwa peranan waiter dan waitress sangat penting dalam menjaga kepuasan pelanggan. Meningkatkan profesionalisme waiter dan waitress sangatlah penting untuk keberhasilan operasional food and beverage service, karena profesionalisme waiter dan waitress sangat memiliki pengaruh kuat terhadap kepuasan tamu dan kualitas pelayanan. Namun demikian, di tengah marak dan ketatnya persaingan industri perhotelan khususnya di kota Yogyakarta ini, manajemen perlu melakukan evaluasi menyeluruh dalam rangka perbaikan dan penyempurnaan secara konsisten dan berkesinambungan.
Faktor Kegagalan dalam Pembuatan American Bread di Jayakarta Hotel & Spa Yogyakarta I Ketut Suardana; Sulton Al Muchtar
JURNAL NUSANTARA Vol 8 No 1 (2025): Edisi 15 Mar 2025
Publisher : AKPARDA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63986/nsn.v8i1.104

Abstract

Penelitian ini membahas tentang Faktor Kegagalan Dalam Pembuatan American Bread di The Jayakarta Hotel and Spa Yogyakarta. Tujuan penelitian ini adalah untuk mengidentifikasi faktor-faktor yang mempengaruhi kegagalan dalam pembuatan American bread, menyusun strategi yang efektif untuk meningkatkan konsistensi dan kualitas produk, merencanakan strategi untuk menangani kegagalan dalam pembuatan American Bread. Pariwisata merupakan suatu perjalanan yang dilakukan seseorang untuk sementara waktu yang diselenggarakan dari suatu tempat ke tempat yang lain. Berbicara tentang pariwisata, salah satu tujuan wisata di Indonesia yang sering dikunjungi adalah Yogyakarta, karena Yogyakarta merupakan salah satu kota pilihan yang menjadi wisata favorite bagi wisatawan dan hotel berperan penting sebagai penunjang akses dalam perjalanan suatu wisata. Kinerja Pastry Section dalam prose pembuatan American bread sangat dibutuhkan dalam mendukung operasional sebuah hotel. Penelitian ini menggunakan metode deskriptif kualitatif dengan metode pengambilan data secara langsung di lapangan dan wawancara. Secara khusus observasi (pengamatan) dilakukan terhadap Pastry and Bakery terkait Faktor Kegagalan Dalam Pembuatan American Bread di The Jayakarta Hotel and Spa Yogyakarta. Sedangkan wawancara dilakukan pada Pastry Chef dengan mengajukan beberapa pertanyaan terkait faktor yang mempengaruhi kegagalan dalam pembuatan American Bread The Jayakarta Hotel and Spa Yogyakarta. Hasil penelitian menunjukkan bahwa faktor kegagalan dalam pembuatan American bread di The Jayakarta Hotel and Spa Yogyakarta, bisa dipengaruhi dari beberapa faktor, oleh karena itu seorang Pastry Section harus memperhatikan Standar Oprational Procedure untuk mengantisipasi terjadinya kegagalan dalam pembuatan American bread di The Jayakarta Hotel and Spa Yogyakarta.
Language Variation Analysis in Social Media: A Literature Review on Code-Switching Phenomena among Indonesian Millennials , I Gusti Ngurah Gede Setia Widiana; I Ketut Suardana; I Made Juliarta
Focus Journal : Language Review Vol 3 No 2 (2025): Focus Journal Language Review
Publisher : Universitas Bali Dwipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62795/fjlg.v3i2.406

Abstract

This literature review examines code-switching phenomena among Indonesian millennials in social media contexts, synthesizing existing research to understand patterns of language variation and multilingual communication practices in digital environments. The study employs a qualitative library research methodology, analyzing peer-reviewed academic sources published between 2010-2024 from major databases including Scopus, Web of Science, and Google Scholar. The review identifies three primary code-switching patterns: intra-sentential, inter-sentential, and tag-switching, with Indonesian millennials demonstrating sophisticated multilingual competence across platforms. Key findings reveal that code-switching serves multiple functions including social identity construction, emotional expression, and audience accommodation, with significant variations across different social media platforms. Instagram exhibits high English-Indonesian mixing for aesthetic and global appeal, Twitter shows complex multilingual combinations due to character constraints, Facebook demonstrates more formal patterns for diverse audiences, and TikTok enables innovative multilingual performances. The analysis reveals that theoretical frameworks such as Markedness Theory, Social Network Theory, and Identity Theory require adaptation for digital contexts. Significant research gaps include insufficient longitudinal studies, limited regional comparative analysis. The review concludes that Indonesian millennials use code-switching as a deliberate communicative strategy rather than linguistic deficiency, challenging traditional deficit models and supporting additive multilingualism perspectives. These findings have important implications for educational policy, cross-cultural communication training, and digital literacy development, suggesting the need for more inclusive language policies that recognize multilingual digital competencies as valuable linguistic resources.
Analysis of Narrative Structure in the Short Story The Garden Party by Katherine Mansfield , Sefrianus Rianto; I Ketut Suardana; Yoga Putra Semadi
Focus Journal : Language Review Vol 3 No 2 (2025): Focus Journal Language Review
Publisher : Universitas Bali Dwipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62795/fjlg.v3i2.410

Abstract

This study aims to analyze the narrative structure in the short story The Garden Party by Katherine Mansfield, focusing on storytelling elements such as orientation, complication, resolution, and reorientation. The story portrays social inequality through the perspective of the main character, Laura, a young girl from an upper-class family who experiences an internal crisis when confronted with the harsh realities of working-class life. This study employs a qualitative approach with a grounded theory method to analyze the narrative structure in the short story The Garden Party by Katherine Mansfield. Data collection techniques include documentation, in-depth textual study, and content analysis of the literary work. The narrative structure theories of Vladimir Propp and Tzvetan Todorov are used to reveal how Mansfield constructs the plot and builds emotional tension as well as the character’s social awareness. The findings show that Mansfield effectively employs narrative structure techniques to create a psychological transformation in the protagonist while delivering a contextual social critique of the upper class's indifference toward the suffering of the lower class. This study contributes to modern literary studies and broadens readers’ understanding of storytelling techniques in modern literature.