Claim Missing Document
Check
Articles

Found 18 Documents
Search

INFLUENCE OF WORK ENVIRONMENT, SELF-CONCEPT AND ORGANIZATIONAL COMMITMENT ON EMPLOYEE SATISFACTION Nugroho, Agung Dwi; Wahjoedi, Tri
Jurnal Manajemen Vol. 12 No. 2 (2022): JURNAL MANAJEMEN VOL. 12 NO. 2 DESEMBER 2022
Publisher : Fakultas Ekonomi Universitas Sarjanawiyata Tamansiswa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30738/jm.v12i2.3348

Abstract

This study aims to examine the effect of Work Environment, Self-Concept, and Organizational Commitment on Employee Job Satisfaction. The population in this study were employees of PT MATU Pasuruan, East Java, Indonesia, with a saturated sampling of 52 employees. Data analysis used SPSS 23 program, with instrument testing namely validity and reliability, classical assumption test, and hypothesis testing. The results of this study indicate that the work environment, self-concept and organizational commitment have a significant effect both individually and simultaneously on employee job satisfaction. Organizational commitment is the variable with the most dominant influence. From the findings, organizations and managers are expected to focus on developing a work environment for their workers in various ways, e.g.: equipping tools, creating comfort and stability. This includes recognizing workers' contributions, communicating company progress and achievements to workers, empowering workers, providing work-life balance, and the knowledge and skills required for optimal achievement. Improving all of these factors can increase the worker's self- concept and commitment in the organization which leads to job satisfaction. This research enriches information/theory regarding the relationship between work environment, self-concept and organizational commitment on employee job satisfaction
Strategi Perbaikan Kinerja Operasional Melalui Analisa SWOT Wahjoedi, Tri; Sari, Anita Kartika; Yulfajar, Amrina; Shobikin; Tenovita Sari, Fajar; Etin Puspita Sari; Purwanto
Jurnal Hilirisasi Pengabdian Masyarakat Vol. 1 No. 1 (2024): February 2024
Publisher : STIE Mahardhika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29062/jihapenmas.v1i1.827

Abstract

This community service aims to present a SWOT analysis to provide support to the company PT SJL in facing the challenges of increasing competition in the logistics industry. This SWOT approach identifies internal strengths, weaknesses, opportunities and external threats. From this analysis, 13 recommended actions were produced which were ordered based on priority to improve operational performance. S-O (optimizing strengths to take advantage of opportunities) and W-O (overcoming weaknesses to take advantage of opportunities) strategies are the main focus. Implementation of subsequent corrective actions is carried out by considering the resources owned by PT SJL, in accordance with predetermined priorities. It provides systematic and adaptive guidance to improve a company's competitiveness in a dynamic business environment.
Pengaruh Produk dan Promosi terhadap Penjualan Ilustrasi di Platform Freelance Fiverr Wardani, Devine Paramitha; Manafe, Leonard Adrie; Sriwibowo, Bambang; Wahjoedi, Tri
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 4 No. 4 (2026): November - January
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v4i4.3246

Abstract

Platform freelance merupakan suatu situs web yang dapat melakukan kegiatan jual beli produk hingga jasa. Dengan majunya perkembangan zaman, banyak pelaku usaha menggunakan ilustrasi sebagai icon untuk produk atau jasa yang mereka sediakan. Dengan terciptanya perangkat lunak seperti laptop, pen  Tabel t dan juga banyaknya aplikasi untuk membuat ilustrasi digital membuat pelukis menyatukan teknik ilustrasi tradisional ke ilustrasi digital. Dengan menggunakan ilustrasi digital, digabung dengan maraknya promosi online membuat produk atau jasa yang penjual tawarkan semakin mudah dikenali. Selain itu tidak hanya digunakan untuk kebutuhan estetika saja, tapi juga menjadi bagian penting dalam pemasaran, branding, dan media sosial.Tujuan penelitian ini dilakukan untuk mengetahui pengaruh produk dan promosi terhadap penjualan ilustrasi di platform freelance Fiverr. Metode penelitian yang dilakukan pada penelitian ini adalah kuantitatif. Penelitian ini dilakukan pada bulan April 2025. Data penelitian ini diperoleh dari ilustrator yang menjual produk atau jasa ilustrasinya di platform freelance Fiverr. Data disebarkan melalui kuesioner dengan sampel sebanyak 96 responden yang ditentukan menggunakan purposive sampling dan teori Lameshow 1997. Data yang didapat dari penelitian ini mengatakan bahwa produk dan promosi berpengaruh positif terhadap penjualan ilustrasi di platform freelance Fiverr. Ilustrator harus menerapkan strategi pemasaran yang efektif, khususnya peningkatan kualitas produk dan melakukan promosi untuk meningkatkan penjualan ilustrasi di platform freelance Fiverr.
Pengembangan Usaha UMKM Melalui Inovasi Varian Rasa Lumpia Ubi Ungu “Ungu Munchies” Febriani, Dini; Fadhilatur Rohma, Nor; Armysta Putri, Aisyah; Septia Mahardiani, Anisa; Achmad Prastyo, Fidan; Wahjoedi, Tri; Kartika Kusmayati, Nindya
AMMA : Jurnal Pengabdian Masyarakat Vol. 4 No. 11 : Desember (2025): AMMA : Jurnal Pengabdian Masyarakat
Publisher : CV. Multi Kreasi Media

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The objective of this project is to provide culinary innovation support for purple sweet potato spring rolls to develop the “Ungu Munchies” MSME. This program, which focuses on improving business capabilities through regional culinary innovation, uses descriptive qualitative techniques, through in-depth interviews, direct observation, and documentation. Three flavor variants—chocolate, melted Prochiz cheese, and mozzarella—were created as innovations. Based on consumer trials, the melted Prochiz cheese and chocolate variants were rated best in terms of taste, texture, and aesthetic appeal. Compared to traditional purple sweet potato spring rolls, the flavor innovations have been shown to increase purchase intention and product differentiation while adding value. Product legitimacy is further strengthened by business legality in the form of a Business Identification Number (NIB) and Halal certification. In addition, strategies supporting MSMEs through flavor experimentation, product development, and digital marketing tactics enhance their ability to compete in the contemporary market. This project demonstrates that the development of culinary MSMEs can benefit from product innovation based on local foods.
Mengukur Daya Tarik Eiger Di Shopee: Peran Rating Toko, Kualitas Produk dan Pelayanan Dalam Keputusan Pembelian Purnama, Ari Cahyo Wisnu Gilang; Purwanto, Purwanto; Wahjoedi, Tri
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 4 No. 4 (2026): November - January
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v4i4.3935

Abstract

Riset ini bertujuan guna mengkaji dampak rating toko, mutu produk, serta pelayanan pada keputusan pembelian (purchase decision) produk fashion kasual merek Eiger di Shopee. Riset memanfaatkan metode kuantitatif melalui pendekatan asosiatif. Sampel riset sejumlah 180 orang dipilih melalui teknik purposive sampling, yaitu pelanggan yang pernah membeli produk Eiger di Shopee dan berusia minimal 17 tahun. Instrumen riset yakni kuesioner dengan skala Likert empat poin, sementara analisis data dilaksanakan melalui uji koefisien determinasi, instrumen, asumsi klasik, uji F serta t, serta analisis regresi linier berganda. Perolehan riset memperlihatkan bahwasanya rating toko, pelayanan, serta mutu produk berpengaruh signifikan baik secara parsial ataupun bersamaan pada purchase decision. Secara parsial, rating toko memperoleh thitung = 3,602 (sig. 0,000), kualitas produk memperoleh thitung = 5,113 (sig. 0,000), dan pelayanan memperoleh thitung = 5,427 (sig. 0,000), dengan ttabel sebesar 1,973. Sementara itu, hasil uji simultan menunjukkan nilai Fhitung sebesar 54,940 dengan Ftabel sebesar 2,66 (sig. 0,000), yang berarti bahwa ketiga variabel secara bersama-sama berpengaruh signifikan terhadap keputusan pembelian. Variabel pelayanan sebagai faktor dominan memengaruhi keputusan pembelian, dengan kontribusi ketiga variabel sejumlah 48,4%, sementara sejumlah 51,6% dipengaruhi oleh faktor lainnya selain pada riset ini. Perolehan ini menegaskan pentingnya perbaikan kualitas layanan, keandalan produk, dan validitas ulasan konsumen dalam memperkuat keputusan pembelian online di platform Shopee.
Pengaruh Tipe Kepemimpinan dan Religiusitas Orang Tua terhadap Preferensi Pemilihan Sekolah Dasar Anak Pasca-TK pada MI atau SD: Studi TK/RA Tarbiyatul Athfal PSM Tanjunganom Nganjuk Setiawan, Eka Aprianto Nur; Wahjoedi, Tri; Lazuardi, Sofyan
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 4 No. 4 (2026): November - January
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v4i4.5147

Abstract

This study is motivated by the increasing parental indecision in determining children’s primary school placement after kindergarten, particularly between Madrasah Ibtidaiyah (MI) and public elementary schools (SD). Such decisions are influenced not only by academic considerations but also by parents’ religiosity and leadership types reflected in their educational decision-making styles. This study aims to analyze the effects of parental leadership types based on the DISC and Personality Plus frameworks, as well as parental religiosity, on parents’ preferences in selecting primary schools for their children after kindergarten at TK/RA Tarbiyatul Athfal PSM Tanjunganom. This research employed a quantitative approach with an explanatory research design using multiple linear regression analysis. Data were collected through questionnaires distributed to 57 parents of students at TK/RA Tarbiyatul Athfal PSM Tanjunganom. The results indicate that, partially, parental leadership based on the DISC model (X₁) has a positive and significant effect on school preference (Sig. 0.013 < 0.05), while leadership based on Personality Plus (X₂) does not show a significant effect (Sig. 0.856 > 0.05). Parental religiosity (X₃) demonstrates a positive and highly significant influence on primary school selection preference (Sig. 0.000 < 0.05). Simultaneously, the three independent variables contribute significantly to the model, with a coefficient of determination (R²) of 0.822, indicating that 82.2% of the variance in parents’ primary school selection decisions can be explained by the research model. These findings confirm that parental leadership and religiosity are dominant factors in educational decision-making at the primary school level.
Strategi Pengembangan Manajemen SDM Dalam Meningkatkan Kinerja Di PT. Adeaolivia Recruitment Career Group Putra, Denny Cahya Jaya; Wahjoedi, Tri; Nugroho, Dodit Cahyo; Safa’at , Safa’at
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 5 No. 1 (2026): Februari - April
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v5i1.6617

Abstract

Penelitian ini bertujuan untuk mengembangkan rencana pengelolaan sumber daya manusia (SDM) yang mampu meningkatkan performa perusahaan di PT Adeaolivia Recruitment Career Group. Perusahaan menghadapi beberapa tantangan signifikan, seperti disiplin kerja karyawan yang rendah, kurangnya pelatihan keterampilan interpersonal (soft skills), serta ketergantungan pada satu mitra kerja sama yang dapat menimbulkan risiko bagi keberlangsungan operasional. Pendekatan yang digunakan dalam penelitian ini adalah deskriptif kualitatif, dengan pengumpulan data melalui observasi, wawancara. Analisis dilakukan menggunakan metode SWOT, yang dikembangkan dengan Matriks Evaluasi Faktor Internal (IFE) dan Evaluasi Faktor Eksternal (EFE) untuk mengenali faktor-faktor internal dan eksternal yang mempengaruhi pengelolaan SDM perusahaan Serta dengan metode Kuadran SWOT untuk membentuk koordinat strategi yang paling cocok untuk diterapkan oleh PT. Adeaolivia Recruitment Career Group. Hasil penelitian mengungkap bahwa perusahaan memiliki keunggulan berupa keberadaan calon tenaga kerja yang beragam dalam latar belakang dan keterampilan, serta adanya pelatihan awal sebelum penempatan kerja. Di sisi luar, ada peluang yang bisa dimanfaatkan, termasuk kolaborasi dengan lembaga pelatihan dan peningkatan citra perusahaan melalui penguatan standar operasional prosedur (SOP). Berdasarkan penilaian Matriks SWOT, strategi yang direkomendasikan sebagai prioritas adalah Strength–Opportunity (SO) karena memberikan nilai tertinggi. Strategi ini menekankan pada pemaksimalan kekuatan internal untuk mengambil keuntungan dari peluang eksternal dengan cara meningkatkan kompetensi SDM, mengembangkan program pelatihan berkelanjutan, serta memperluas jaringan kemitraan. Penerapan strategi ini diharapkan dapat memperbaiki performa tenaga kerja sekaligus memperkuat posisi kompetitif perusahaan dalam jangka panjang. 
UNCOVERING THE POWER OF WEBSITE DESIGN AND PRODUCT PHOTOS: HOW FLASH SALES PROGRAMS SHAPE PURCHASING DECISIONS Lazuardi, Sofyan; Wahjoedi, Tri
TRANSEKONOMIKA: AKUNTANSI, BISNIS DAN KEUANGAN Vol. 4 No. 2 (2024): March 2024
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/transekonomika.v4i2.617

Abstract

A study was conducted to investigate how website design and product photos impact purchasing decisions, with a focus on the role of flash sale programs. The research targeted students in Surabaya who have made purchases on the Shopee e-commerce platform, with a sample size of 96 individuals. The data collected from the respondents' questionnaires were analyzed using SEM SmartPLS-3. The findings of the study revealed that flash sale programs, product photos, and website design play a crucial role in influencing consumer decisions. While flash sale programs can generate consumer interest, it is important to manage them wisely to avoid any negative impact on consumer perception. On the other hand, high-quality product photos and a well-designed website can enhance consumer engagement in the purchasing process. The practical implication of this research is that companies should prioritize flash sale programs, product photo quality, website design, and other marketing factors to influence positive purchasing decisions, develop effective marketing strategies, meet consumer needs, and strengthen their brand image. The main contribution of this study lies in the inclusion of the moderating role of flash sale programs in the integrated model of e-commerce marketing. Therefore, this research provides a deeper understanding of the factors that influence consumer purchasing decisions in the e-commerce context, while also serving as a foundation for companies to design more effective and responsive marketing strategies.