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All Journal Jurnal Ilmiah Edunomika (JIE) Yudishtira Journal : Indonesian Journal of Finance and Strategy Inside Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi Neraca Manajemen, Akuntansi, dan Ekonomi Master Manajemen Jurnal Penelitian Pendidikan Indonesia Ekopedia: Jurnal Ilmiah Ekonomi ABDIMAS NUSANTARA
Nersiwad, Nersiwad
Unknown Affiliation
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Social Sciences Other

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Journal : ABDIMAS NUSANTARA

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Pelatihan Usaha Ekonomi Produktif Anggota PKK Desa Rejoslamet, Kec. Mojoagung, Kab. Jombang hartono, hartono; rahayu, Rahayu; Rudianto, Adik; nersiwad, Nersiwad
ABDIMAS NUSANTARA: Jurnal Pengabdian Kepada Masyarakat Vol. 4 No. 1 (2022): ABDIMAS NUSANTARA (Juli)
Publisher : Fakultas Ekonomi Universitas Islam Majapahit

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Abstract

ABSTRACT The purpose of conducting productive economic business training for PKK members, women home workers carried out by the Jombang Regency Women's Empowerment and Child Protection Service is to help improve the economy and family welfare. The training on productive economic business in the form of training on making wallets and bags from leather was attended by 25 participants consisting of: 1) PKK members, 2) Female cadres of Rejoslamat village, Mojowarno District, Jombang Regency. The training method is carried out by direct practice method by bringing in experts in making bags and wallets, and questions and answers. The results of the training on productive economic efforts for PKK members and female cadres, the training participants were very enthusiastic to participate and actively dialogued about how to implement the right marketing strategies for the results of their activities.
Analisis Literasi Keuangan dan Duta Pasar Modal Bursa Efek Indonesia Bagi Pelajar SMAN 2 Jombang Verlandes, Yuliasnita; Hadi Purnomo, Agoes; Nersiwad, Nersiwad; Baidlowi, Imam
ABDIMAS NUSANTARA: Jurnal Pengabdian Kepada Masyarakat Vol. 6 No. 2 (2025): ABDIMAS NUSANTARA (Januari)
Publisher : Fakultas Ekonomi Universitas Islam Majapahit

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36815/abdimasnusantara.v6i2.3708

Abstract

The results of opening the Capital Market Ambassador accounts for the students of SMAN 2 Jombang, as the only Investment Gallery for Education in Jombang Regency. This activity aims to improve capital market literacy and inclusion by ensuring that the community spreads information about the world of investment in the capital market. This research was conducted in Jombang Regency in collaboration with the East Java Representative of the Indonesia Stock Exchange (IDX) on October 23, 2024, with the main focus being the students of SMAN 2 Jombang, as the sole owner of the Educational Investment Gallery in Jombang Regency.
Strategi Optimalisasi Pemasaran Produk UMKM Dengan Marketing Mix di Desa Sidomulyo, Kecamatan Bangsal, Kabupaten Mojokerto Isnaini, Nurdiana Fitri; Verlandes, Yuliasnita; Nersiwad, Nersiwad; Baidlowi, Imam; Hadi Purnomo, Agus
ABDIMAS NUSANTARA: Jurnal Pengabdian Kepada Masyarakat Vol. 7 No. 1 (2025): ABDIMAS NUSANTARA (Juli)
Publisher : Fakultas Ekonomi Universitas Islam Majapahit

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36815/abdimasnusantara.v7i1.4263

Abstract

Usaha Mikro, Kecil, dan Menengah (UMKM) merupakan sektor penting dalam menggerakkan ekonomi masyarakat pedesaan. Namun, pelaku UMKM di Desa Sidomulyo, KecamatanBangsal Kabupaten Mojokerto menghadapi kendala dalam memasarkan produknya secara optimal, terutama dalam aspek branding, promosi, dan distribusi. Kegiatan pengabdian ini bertujuan untuk meningkatkan pemahaman dan keterampilan pelaku UMKM dalam menerapkan strategi marketing mix, yaitu strategi Product, Price, Place dan Promotion. Metode kegiatan meliputi edukasi kepada 32 pelaku usaha bertempat di bale desa Sidomulyo. Hasil kegiatan menunjukkan adanya peningkatan pengetahuan dan implementasi strategi pemasaran, ditandai dengan perubahan dalam pengemasan produk, peningkatan penggunaan media sosial, serta perbaikan proses layanan pelanggan. Program ini diharapkan dapat memperkuat daya saing UMKM Desa Sidomulyo di pasar lokal maupun digital.
Co-Authors Agoes Hadi Poernomo Al Laili, Khoirotun Nisa' Alfina Damayanti Ali Taufiq Asjari, Fachrudy Baidlowi, Imam Fatah Kharisma Putra Hadi Purnomo, Agoes Hadi Purnomo, Agus Hartono Hartono Hidayat, M. Syamsul Isnaini, Nurdiana Fitri Jenny Nancy Kaligis kasnowo, kasnowo Kelfin Luqi Anto Martins, Moses Mohammad Muslimin Muslimin, Mohammad Musran Munizu Nabilah Nova Purnamasari Purnomo, Agoes Hadi Putrie, Rena Augia Rahayu Rahayu Rahma Novitasari Riska Firdatus Samadiyah, Nur Rudianto, Adik Verlandes, Yuliasnita Yeni, Afni Yulfiana Kusuma Ramadhani