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LITERASI POLITIK MASYARAKAT PESISIR DAN MANAJEMEN PARTAI POLITIK Asep Abdul Sahid; Kadar Nurjaman
JISPO : Jurnal Ilmu Sosial dan Ilmu Politik Vol 7, No 2 (2017): JISPO 2017
Publisher : Centre for Asian Social Science Research (CASSR), FISIP, UIN Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15575/jp.v7i2.2276

Abstract

This article is the result of a research-based community service aimed to describe, identify and reveal how the management of political parties at the lower level that can ensure the actualization of its functions. Political parties are attached to the functions of political education that can create a political literacy society. That is people who are politically knowledgeable and politically empowered. Communities that can participate actively in any political activities of society, nationality and statehood. However, there are still many political blind people who are easily mobilized or even politically marginalized. This is for example found in coastal communities. That fact is possible because: first, geographically coastal tends to be a periphery; secondly, the optimal functioning of coastal political parties as a means of political education; And third, the lack of activities of coastal political parties that empower the community. Training and management of political party management becomes an action strategy and a choice of method of devotion. The corpus of community service is the management of political parties and coastal community leaders in Cikelet Sub-district, Garut. This community service applies management theories, political literacy and good governance. Based on the theories and methods, this community service indicates that trainees and assistance can improve capacity, capability and sensitivity for guaranteeing synergy of political party functions with the political literacy of coastal communities.
ANALISIS RASIO KEUANGAN PT. TELEKOMUNIKASI INDONESIA TBK TAHUN 2017-2019 Felia Eka Srilestari; Galuh Cahya Gumilang; Hasbiyalloh; Hendi Valerian; Husna Qurrota Aini; Ikhwan Muliana Sanjaya; Yayang Ikhyaul Maarif; Kadar Nurjaman
AKSELERASI: Jurnal Ilmiah Nasional Vol 2 No 2 (2020): AKSELERASI: JURNAL ILMIAH NASIONAL
Publisher : GoAcademica Research dan Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54783/jin.v2i2.118

Abstract

Penelitian ini dilakukan untuk menganalisis rasio keuangan PT. Telekomunikasi Indonesia Tbk. selama periode 2017 hingga 2019 untuk melihat kemampuan perusahaan menggunakan rasio keuangan dan laporan perusahaan. Penelitian ini menggunakan data sekunder dengan memanfaatkan laporan keuangan dan laporan perusahaan. Alat analisis yang digunakan dalam penelitian ini adalah menggunakan rasio likuditas, rasio solvabilitas, rasio aktivitas, dan rasio profitabilitas. Berdasarkan hasil penelitian ini menunjukkan bahwa kinerja keuangan PT. Telekomunikasi Indonesia Tbk. selama periode penelitian mengalami peningkatan dan penurunan. Hasil Perhitungan rasio likuiditas yang terdiri dari Current Ratio, Quick Ratio, dan Cash Ratio untuk periode 2017 hingga 2019 menurun. Pengukuran dan rasio solvabilitas yang menggunakan Debt to Assets Ratio dan Debt to Equity Ratio untuk periode 2017 hingga 2019 meningkat. Untuk rasio aktivitas yang terdiri dari Total Asset Turn Over dan Fixed Asset TurnOver untuk periode 2017 hingga 2019 menurun. Dan untuk rasio profitabilitas yang terdiri dari Net Profit Margin, Return on Asset, Return on Equity 2017 hingga 2019 menurun.
MANAJEMEN PEMASARAN HOTEL UNTUK DALAM MEMPERTAHANKAN PELANGGAN DI MASA NEW NORMAL Kadar Nurjaman; Fadil Majid
AKSELERASI: Jurnal Ilmiah Nasional Vol 3 No 3 (2021): AKSELERASI: JURNAL ILMIAH NASIONAL
Publisher : GoAcademica Research dan Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54783/jin.v3i3.486

Abstract

This article reports on hotel business disputes around the world to improve the quality of their service to customers at a time when fierce competition is struggling to keep operating costs as low as possible. Hotel Indonesia operators must prepare themselves to face digital technology to add value to their products and services guided by effective marketing strategies and activities. In addition, they need to face the challenges of the Covid-19 crisis and new standards of hygiene safety standards in the hotel industry in the country. Tourist behavior has changed in the adjustment of safety precautions to prevent Covid-19 infection, and so have their attitudes towards sanitary safety standards. More attention to the cleanliness of the food and facilities in the hotel. This paper reviews the adjustments and potential of the hotel business in dealing with Covid-19; problems or limitations identified in the study; the limitations of handling Covid-19 for the expected success; and transfer of experience and awareness of adjustment to the new normal.
ANALISIS PELAKSANAAN REKRUITMEN, SELEKSI DAN PENEMPATAN BERDASARKAN PERSPEKTIF ISLAMIC HUMAN CAPITAL Cupian Cupian; Muhammad Zaky; Kadar Nurjaman; Esa Kurnia
Komitmen: Jurnal Ilmiah Manajemen Vol 1, No 1 (2020): KOMITMEN: Jurnal Ilmiah Manajemen
Publisher : FEBI UIN Sunan Gunung Djati Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15575/jim.v1i1.8289

Abstract

Kunci utama bagi perusahaan atau lembaga dalam menjalankan bisnisnya adalah seorang tenaga kerja yang memiliki kualifikasi yang baik. Dengan begitu maka tenaga kerja dapat dikatakan sebagai aset dan juga bagian dari perusahaan, karena berhasil tidak nya perusahaan dalam menjalankan kegiatan operasionalnya tergantung pada kemampuan tenaga kerja yang memiliki integritas tinggi dan kompetitif disertai dengan perilaku yang baik. Oleh karena itu, perusahaan perlu melakukan rekrutmen, seleksi dan penempatan tenaga kerja dengan professional agar tercapat visi, misi dan tujuan. Penulisan ini bertujuan untuk mengetahui bagaimana pelaksanaan rekrutmen, seleksi dan penempatan tenaga kerja yang diterapkan selain secara umum maupun sesuai dengan perspektif ekonomi Islam. Penulisan ini menggunakan metode kualitatif dan teoritis menjelaskan mengenai seleksi dan penempatan kerja. Hasil penulisan menunjukkan bahwa pelaksanaan rekrutmen, seleksi dan penempatan tidak cukup dengan hanya keahlian saja tetapi harus diiringi dengan memiliki kepribadian yang baik sesuai dengan syariah, maka selain mendapatkan hasil yang baik bagi perusahaan akan mendapatkan keberkahan pula.
MENINGKATKAN KINERJA PERUSAHAAN DENGAN MENERAPKAN KONSEP MANAJEMEN SUMBER DAYA MANUSIA STRATEGIK DALAM MENYONGSONG PERSAINGAN GLOBAL Kadar Nurjaman; Ajam Mustajam; Syaifuddin Syaifuddin; Yusniar Lubis; Yusuf Abadi; Fauzan Rino
Komitmen: Jurnal Ilmiah Manajemen Vol 1, No 2 (2020): KOMITMEN : Jurnal Ilmiah Manajemen
Publisher : FEBI UIN Sunan Gunung Djati Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15575/jim.v1i2.10403

Abstract

The concept of Strategic Human Resource Management has been a very important topic since the late 1980s. A company, if it wants to succeed in the competition in this global era, must be able to make human resource management plans that are capable and responsive to changes in world business in the future (strategic). This research aims to explain the concept of strategic human resource management (MSDMS) in an effort to contribute to company performance. MSDS research using a qualitative approach by using a literature review in presenting theories about research problems that are currently being carried out. There are two things that are analyzed in the concept of strategic human resource management (MSDMS). First, the relationship between HR strategy, HR practice and organizational performance is reviewed. As a result, the best practice approach has been used and yields useful results comparatively to the contingency approach and the configurational approach. Second, intervening factors and the causal relationship between HRM practice and organizational performance are analyzed. Retention results and multiple factors are found and placing too much control on causal relationships is unrealistic in empirical studies.
ANALISIS PENINGKATAN SHARING KNOWLEDGE BEHAVIOR PADA PERUSAHAAN MELALUI MANAJEMEN PENGETAHUAN UNTUK PENINGKATAN KEMAMPUAN INOVASI INDIVIDU Kadar Nurjaman
PAPATUNG: Jurnal Ilmu Administrasi Publik, Pemerintahan dan Politik Vol 4 No 3 (2021): JURNAL PAPATUNG Volume 4 Nomor 3 Tahun 2021
Publisher : GoAcademica Research dan Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54783/japp.v4i3.501

Abstract

This study aims to analyze the increase in knowledge sharing behavior in companies through knowledge management to increase individual innovation abilities. This study uses a qualitative type of research with a case-study approach that focuses on individual units within the company. The study was conducted on two digital banks in Indonesia. The analysis was used to test the suitability between resources, the data analysis used the triangulation method and the data presentation was carried out using the descriptive method. Based on the results of research and analysis, it can be seen that bank company X and company bank Y have implemented KSB with formal and informal techniques. However, informal techniques have a direct positive impact on increasing the quality and innovation capacity of individuals, which in turn can make a positive contribution to the company's new services and products in accordance with market demands that are changing rapidly due to technological disruption.
Analysis of Issuers' Financial Factors on the Value of Start-up Companies in Indonesia Kadar Nurjaman
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences Vol 5, No 1 (2022): Budapest International Research and Critics Institute February
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v5i1.3786

Abstract

This study aims to analyze the financial factors of issuers on the value of startup companies in Indonesia. This research uses quantitative research with a causal approach. The research was conducted on Indonesian startup companies, namely GoTo, Tokopedia, OVO, Bukalapak, J&T Express, and Traveloka. Research variables are divided into two categories, namely predictor variables (Profitability, Liquidity, and Leverage) and effect variables (Company Value). The data used in this study is secondary data derived from the company's 2017-2020 annual financial statements. The study data are analyzed utilizing multiple linear regression techniques, classical assumption tests (autocorrelation, normality, and multicollinearity tests), and hypothesis testing. Profitability, liquidity, and leverage all have a positive and considerable effect on business value, according to research and analysis.
Analysis of the Effect of External Environment and Marketing Strategy on the Marketing Performance of MSME Fashion Kadar Nurjaman
ijd-demos Volume 4 Issue 2 (2022)
Publisher : HK-Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37950/ijd.v4i2.246

Abstract

AbstractThe purpose of this study was to determine the effect of the external environment and marketing strategy on the marketing performance of fashion SMEs in the Bandung area. This research use quantitative methods. Primary and secondary data were analyzed in this study. The study's preliminary results comes from questionnaires administered to ten respondents using the Likert scale. Validation tests, reliability tests, and hypothesis testing were used in this study's data analysis. According to the statistics and study findings, external environmental variables have a positive but non-significant effect on marketing performance; and marketing strategy has a positive but non-significant effect on marketing performance.Keywords: Analysis, Influence, External Environment, Marketing Strategy, Marketing Performance, MSMEs. AbstrakTujuan penelitian ini adalah untuk mengetahui pengaruh lingkungan eksternal dan strategi pemasaran terhadap kinerja pemasaran UKM fashion di wilayah Bandung. Penelitian ini menggunakan metode kuantitatif. Data primer dan sekunder dianalisis dalam penelitian ini. Hasil awal penelitian ini berasal dari kuesioner yang diberikan kepada sepuluh responden dengan menggunakan skala Likert. Uji validasi, uji reliabilitas, dan uji hipotesis digunakan dalam analisis data penelitian ini. Menurut statistik dan temuan studi, variabel lingkungan eksternal memiliki pengaruh positif tetapi tidak signifikan terhadap kinerja pemasaran; dan strategi pemasaran berpengaruh positif namun tidak signifikan terhadap kinerja pemasaran.Kata kunci: Analisis, Pengaruh, Lingkungan Eksternal, Strategi Pemasaran, Kinerja Pemasaran, UMKM.
MSMEs Marketing Strategy with the Use of Social-Media in the COVID-19 Pandemic Era Kadar Nurjaman
International Journal of Science and Society Vol 3 No 4 (2021): International Journal of Science and Society (IJSOC)
Publisher : GoAcademica Research & Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (307.798 KB) | DOI: 10.54783/ijsoc.v3i4.406

Abstract

Micro, Small, and Medium Enterprises, commonly abbreviated as MSMEs, is one of the pillars of the economy in Indonesia. It is proven that the MSMEs sector has repeatedly survived various crises that hit Indonesia starting from the monetary crisis in 1998 and the global crisis in 2008. Entering 2020, the world is again experiencing a more severe crisis, namely the COVID-19 pandemic. This crisis is seen as more severe because it has caused a worldwide health emergency that impacts other sectors, especially the economy. Restrictions on outdoor activities known as lockdowns have caused world economic activities to stop. This also impacts the activities of the MSMEs sector, which relies on economic turnover that comes from human activities. The MSMEs sector has been able to survive because of the direct marketing activities of individuals. The prohibition of gathering and opening a business openly (especially in the culinary sector) has had a significant impact on sustainability. Because of this, new marketing strategies for MSMEs sector players are needed to survive and even grow during the COVID-19 pandemic as it is today. Since the COVID-19 pandemic is imminent, this study aims to develop a marketing strategy for small businesses. This study employs a descriptive method and a qualitative approach. When the COVID-19 pandemic begins, UMPM must develop a marketing strategy that will allow them to continue to grow their business or at least to survive. There are eight reasons, namely a) Consumers are active on Social-Media; b) Easy contact with consumers; c) Increase Brand Visibility; d) The widest WOM container; e) e) Has Many Types of Platforms with Different Types of Consumers; f) Assisting in consumer targeting and retargeting; g) Using media more effectively, h) Increasing sales.
ANALYSIS OF MICRO, SMALL AND MEDIUM ENTERPRISES (MSMES) MARKETING STRATEGIES IN ERA 4.0 Kadar Nurjaman
Jurnal Kelola: Jurnal Ilmu Sosial Vol 2 No 2 (2019): Jurnal Kelola : Jurnal Ilmu Sosial
Publisher : Globalwriting Academica Consulting & Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54783/jk.v2i2.558

Abstract

Technological developments make various business sectors need to develop so as not to be left behind by other businesses. One business sector must follow technological developments in Indonesia’s micro, small and medium enterprises (MSMEs). This research then aims to see how MSMEs implement marketing strategies by utilizing technology in the digital era 4.0. This research will be carried out using a qualitative approach and data from various research results and previous studies that are still relevant to this research. The results of this study found that MSMEs in Indonesia still have a low contribution compared to the contribution of MSMEs in other countries. This low contribution is caused by the lack of utilization of existing resources by MSME actors in Indonesia, such as using social media to market their products. It is hoped that with the emergence of the digital 4.0 era, MSMEs in Indonesia can use technology well and maximally so that, in the end, MSMEs can develop and make a considerable contribution to the Indonesian state.