Article Per Year (5 Year)
p-Index From 2021 - 2026
3.792
P-Index
This Author published in this journals
All Journal Jurnal Ekonomi JURNAL ILMIAH MANAJEMEN BISNIS DAN TERAPAN Akademika : Jurnal Manajemen, Akuntansi, dan Bisnis Widya Cipta : Jurnal Sekretari dan Manajemen Jurnal Manajemen Jurnal E-Bis: Ekonomi Bisnis Enrichment : Journal of Management Jurnal Ekobis : Ekonomi Bisnis & Manajemen Journal of Management and Bussines (JOMB) Jurnal Manajemen dan Inovasi (MANOVA) JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Journal of International Conference Proceedings Malcom: Indonesian Journal of Machine Learning and Computer Science Riwayat: Educational Journal of History and Humanities Journal of Innovative and Creativity Indonesian Journal of Business and Entrepreneurship Research INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE (INJOLE)
HERY PURNOMO
Universitas Nusantara PGRI Kediri
Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Mathematics Social Sciences Other

Published : 25 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search
Journal : Journal of International Conference Proceedings

 1 
The Influence of Customer Experience, Brand Awareness and Atmosphere Cafes on Gen Z Consumer Loyalty in Cafes in Kediri City Lissa Aprilia; Hery Purnomo
Journal of International Conference Proceedings Vol 8, No 7 (2025): 2025 Bali ICPM Proceeding
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jicp.v8i7.4429

Abstract

Generation Z consumer loyalty is an important concern for café business actors because this demographic group is increasingly playing a role in shaping market trends and purchasing patterns. This study aims to analyze the influence of customer experience, brand awareness, and café atmosphere on the loyalty of Generation Z consumers in Kediri City. A quantitative approach was used with a purposive sampling technique on 100 respondents who had visited and made purchases at local cafes. Data collection was carried out through a Likert scale questionnaire, then analyzed using multiple linear regression. The results showed that customer experience and brand awareness had a positive and significant effect on loyalty, while the café atmosphere had no significant influence. Customer experience is the most dominant factor in influencing loyalty. These findings indicate that improving customer experience and strengthening brand awareness need to be strategic priorities for café businesses in building Generation Z consumer loyalty. Further research can expand the context of the region or age group to improve generalization.
The Influence of Motivation, Organizational Communication, and Compensation on Employee Retention at Cafe Paddy Breeze Warujayeng, Nganjuk Farikha Andini Putri; Hery Purnomo
Journal of International Conference Proceedings Vol 8, No 7 (2025): 2025 Bali ICPM Proceeding
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jicp.v8i7.4430

Abstract

This study aims to examine the influence of motivation, organizational communication, and compensation on employee retention at Cafe Paddy Breeze in Warujayeng, Nganjuk. The research uses a quantitative associative approach involving all café employees to provide an objective understanding of the factors that encourage employees to stay. The findings show that motivation and compensation have a significant positive effect on employee retention, while organizational communication does not show a significant individual impact. Nevertheless, the three variables together contribute significantly to retention. The study adds value to human resource management literature, particularly within the food and beverage sector, by analyzing these variables simultaneously. Practically, the results offer guidance for managers in improving motivation, strengthening communication, and ensuring competitive compensation to reduce turnover. This study is limited by its small sample size and single research site, indicating the need for broader future studies to enhance generalizability.
Co-Authors A. Hamid Abdul Rosid Alisa Mayang Ningrum Anitria Urbaningrum Wahyudi Anton Yuliansyah Apay Safari* Asis Sundari Sukma Intan Margasiwi Badrus Zaman Basthoumi Muslih Cindya Alam Prameswari Putri Dita Rachmawati Dodi Kusuma Hadi S Dodi Kusuma Hadi Soejoko Dodi Kusuma Hadi Soejoko Egidius Fkun Endang Meliani Eva Desembrianita Farid Wahyudi Farikha Andini Putri Ilma Wulansari Hasdiansa Irdiana, Sukma Khusna Fatimatus Syahroq Kurniawan, Rony Lilia Pasca Riani Lissa Aprilia Megandhi Gusti Wardhana Musran Munizu Mustafa, Fahrina Nety Novita Hariyani Nur Andini Sudirman Nur Andini Sudirman Riesna Apramilda Rino Sardanto Riyanti, Apriani Rully Arifiansyah Rully Arifiansyah Samari Samari Samari Samari Samari Sarwo Hakim Sidjabat, Sonya Sigit Ratnanto Silvia Ekasari Sitti Hasbiah Sitti Hasbiah Subagyo, Faisol Subagyo, Subagyo Susanto Susanto Susatyo Adhi Pramono, Susatyo Adhi Swasta Bangun Tanti Widia Nurdiani Tri Endar Susianto Vivid Violin Wahyuni Trisnaning Wahyuningratna, Ratu Nadya Yanti Setianti Yudiyanto Joko Purnomo Yulia Novita