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All Journal Jurnal Akuntansi Multiparadigma Jurnal Mirai Management Equilibrium: Jurnal Ilmiah Ekonomi, Manajemen dan Akuntansi NUSANTARA : Jurnal Ilmu Pengetahuan Sosial YUME : Journal of Management Dinasti International Journal of Education Management and Social Science Jurnal Ilmiah Edunomika (JIE) JAMIN : Jurnal Aplikasi Manajemen dan Inovasi Bisnis Idealis : Indonesia Journal Information System Jurnal Sibermas (Sinergi Pemberdayaan Masyarakat) Jurnal Ilmiah Wahana Pendidikan GANESHA: Jurnal Pengabdian Masyarakat Al-Buhuts (e-journal) JAMBURA: JURNAL ILMIAH MANAJEMEN DAN BISNIS Jurnal Cakrawala Ilmiah Economic Reviews Journal MES Management Journal Jurnal Ekonomi Manajemen Akuntansi Keuangan Bisnis Digital Asia Pacific Journal of Management and Education Journal of International Conference Proceedings Innovative: Journal Of Social Science Research Majapahit Journal of Islamic Finance and Management Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah RESLAJ: Religion Education Social Laa Roiba Journal Majapahit Journal of Islamic Finance dan Management Jurnal Mahasiswa Akuntansi eJEBA
Andi Yusniar Mendo
Universitas Negeri Gorontalo
Religion Agriculture, Biological Sciences & Forestry Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Medicine & Pharmacology Public Health Social Sciences Other

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Journal : Jurnal Cakrawala Ilmiah

 1 
SWOT ANALYSIS OF COMPETITIVE ADVANTAGES STRATEGY ‘KARAWO’ HANDICRAFT INDUSTRY IN GORONTALO CITY: SWOT ANALYSIS OF COMPETITIVE ADVANTAGES STRATEGY ‘KARAWO’ HANDICRAFT INDUSTRY IN GORONTALO CITY Idris Yanto Niode; Herwin Mopangga; Andi Yusniar Mendo
Jurnal Cakrawala Ilmiah Vol. 1 No. 11: Juli 2022
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53625/jcijurnalcakrawalailmiah.v1i11.2685

Abstract

This study aims to 1). analyze and find out what factors affect the internal and external environment in order to maintain the competitive advantage of SMI, Karawo handicraft industry ?; 2). find out and analyze what efforts were made by both business people (SMI) and local governments in order to maintain and support competitive advantage from SMI, Karawo handicraft industry in Gorontalo City; 3). analyze the competitive advantage strategy that is carried out by every SMI in Gorontalo city in winning the competition. The method used in this study is a survey method by conducting data collection techniques through interviews, observation and through questionnaires. The assessment is carried out by identifying the current internal and external environment so as to achieve the conditions expected in the future related to the competitive advantage strategy of the Karawo handicraft industry in Gorontalo City. To analyze these factors in order to formulate a competitive advantage strategy for SMI, especially the Karawo handicraft industry, it is carried out with a SWOT Analysis approach. The results show that the strategy to achieve the competitive advantage of the furniture industry in Gorontalo in the future can be done with Turnaround strategy, namely the way the internal approach can be done is by shortening the production chain that has been producing Karawo embroidery requires different skills and craftsmen. through this strategy or stage, it can be done by one of the craftsmen. The second stage is externally through a process of training and mentoring by universities, local governments and entrepreneurs to conduct training for mothers, the younger generation to train the process of slicing and embroidering in other words creating new craftsmen and fostering the interest of young people to like and use products The Karawo.
Co-Authors Abas, Chandra Abd Rahman Pakaya Abd Rahman Pakaya Abd Rahman Pakaya Abd. Rahman Pakaya Abdullah, Femilia Abdurrahman, Nur Sellawati Agus Hakri Bokingo Ahmad, Andi Ahmad, Sri Siska Wati M. Akbar Akbar Ali, Delia Deswanty Andi Juanna Anjelina Yuli Ratnasari Arif Ramadhan Humulungo Asi, Lisda L Asi, Lisda S. Asnawi, Melan Angriani Ayu Anggita Putri Bau, Hadidja Bhella Pratiwi Laiko Biki, Syamsul B Biki, Syamsul B. Boby Rantow Payu Chandra Priya Gunawan Abas Endi Rahman Exzalin Hilala Given Ray T. Yahya Hais Dama Hapsawati Taan Hasim, Rahmawati Heldy Vanni Alam Herlina Rasjid Herwin Mopangga Ibura, Sri Devi Idris Yanto Niode Indri Maruf Irawati Abdul Irawaty Abdul Irfan Bandu Irwan Yantu Iyit Haris Moha Jullia Jumein Asuna Kadir, Adwiyah Kuuna, Sri Yulana Latif, Putri Ariyanti Limbotu, Sri Widyawaty M. Lisda L. Asi Lisda L. Asi Mahabi, Maimun Mahajani, Meldi Kasim Marlinda Anwar mattoasi mattoasi Mattoasi, Mattoasi Mendo, Ramlan Amir Isa, Andi Yusniar Mentari Rizki Sawitri Pilomonu Mentari Rizki Sawitri Pilomonu Moh. Rifky P. Kadullah Mohamad Agus Salim Monoarfa Mohammad Dimas Suronoto Mooduto, Sri Agustiranda N. Muchtar Ahmad Muhammad Celvin Ibrahim Mulyadi, Dwiandra Venayla Putri Mustaki, Taufik Nadila Septiani Putri Niswatin Nur Ain S. Usman Nurul Rahmatia Adju Putri, Ayu Anggita R. Daud, Vivin Rahmawaty Hasim Rahmayanti R Buyongi Regian Sofyananda Alim Rezkiawan Tantawi Rizan Machmud Robiyati Podungge Rulli Febriana Harun Saputra, Dimas Eko Saskia Ramadanti Tubagus Selvi Selvi Senen, Dwi Mutiara Srie Isnawaty Pakaya Suaib, Eka Putri Syamsul B Biki Syamsul B. Biki Thantri Bakari Tolinggi, Tiwi Saputri Tri Handayani Amaliah Usman Usman, Ariesandy Rianto Wahyuni Bahua Yanti Aneta Yasin, Arif Afriyanto Yusuf, Putri Anggraini Zufraya Yusuf Zulfia K. Abdussamad