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The Influence of Organizational Memory, Knowledge Recovery, Knowledge Visualization and Knowledge Transfer on Improving the Career of Lecturer at Private Universities in The Region of West Java and Banten Sunarsi, Denok; Affandi, Azhar; Narimawati, Umi; Priadana, Sidik; Djulius, Horas; Sudirman, Imam
International Journal of Artificial Intelligence Research Vol 7, No 1.1 (2023)
Publisher : Universitas Dharma Wacana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29099/ijair.v7i2.1013

Abstract

The research aims to determine the influence of organizational memory, knowledge recovery, knowledge visualization and knowledge transfer on improving the careers of lecturers at private universities in the West Java and Banten regions. This research uses a type of quantitative research with a survey approach with the method used is purposive sampling, with a sample of 211 lecturers. The data analysis technique for this research uses PLS software version 3.0 (Partial Least Square) with the research results showing that (1) organizational memory has a significant negative effect on improving lecturers' careers with a t statistic value of 2,000 > t table 1.652 and a P-value of 0.046 < 0.05, with a relationship of 5.9% (2) knowledge recovery has a positive and significant effect on improving lecturers' careers with a t statistical value of 5.113 > t table 1.652 and a P-value of 0.000 < 0.05, and a relationship value of 43.8 % (3) knowledge visualization has a positive and significant effect on improving Dodsen's career with a t statistical value of 6.236 > t table 1.652 and a P-value of 0.000 < 0.05, with a relationship value of 49.9% (4) Knowledge transfer has a significant positive effect on lecturer career improvement with a t statistic value of 6.236 > t table 1.652 and a P-Value of 0.026 <0.005, and with a relationship value of 12.6%.
Strengthening Green Loyalty: How Green Marketing, Green Perceived Value, and Environmental Concern Drive Green Satisfaction (A Study of Uniqlo’s Consumer in Bandung Metropolitan) Septiarini, Eka; Djulius, Horas; Juhana, Dudung
International Journal of Quantitative Research and Modeling Vol. 6 No. 1 (2025)
Publisher : Research Collaboration Community (RCC)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46336/ijqrm.v6i1.883

Abstract

The objective of this study is to identify, examine, and analyze the influence of green marketing on green customer satisfaction, the influence of green perceived value on green customer satisfaction, the influence of environmental concern on green satisfaction, and the influence of green satisfaction on green customer loyalty of Uniqlo consumers in Bandung Metropolitan. Data were collected from respondents aged between 17 and 55 years old, residing in the Bandung Metropolitan area, and having purchased Uniqlo's green products at least twice in the past year. The analysis was performed using Lisrel - Structural Equation Modeling version 8.8. The findings reveal that green marketing, green perceived value, and environmental concern simultaniously contribute 73.6% to green customer satisfaction with Uniqlo in Bandung Metropolitan, while the remaining 26.4% is influenced by other variables. Partially, green marketing contributes 18.5%, green perceived value 24.4%, and environmental concern 30.7% to green satisfaction. Additionally, green satisfaction has been proven to have a significant influence of 79.9% on green loyalty among Uniqlo consumers in Bandung Metropolitans.
Building a Digital Innovation Ecosystem through Knowledge Sharing and a Conducive Business Climate Sarman, Rohmat; Affandi, Azhar; Djulius, Horas; Priadana, Sidik
MIX: JURNAL ILMIAH MANAJEMEN Vol 14, No 3 (2024): MIX: Jurnal Ilmiah Manajemen
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jurnal_mix.2024.v14i3.012

Abstract

Objectives: This research investigates the role of knowledge sharing and a supportive business climate in establishing a digital innovation ecosystem for Muslim entrepreneurs in West Java.Methodology: The study utilized a quantitative approach, combining descriptive and verification methods through an explanatory survey to gather data from 400 entrepreneurs. A proportional cluster random sampling method was employed, using business type as the basis for stratification. The data were analyzed using Partial Least Squares-Structural Equation Modeling (PLS-SEM) with SmartPLS version 3.2.9.Finding: The results indicate that: 1) Knowledge sharing has a positive and significant impact on the business climate. 2) Knowledge sharing positively and significantly influences digital innovation. 3) The business climate has a positive and significant effect on digital innovation. 4) Furthermore, the business climate mediates the relationship between knowledge sharing and digital innovation.Conclusion: The research concludes that knowledge sharing is vital in improving both the business climate and digital innovation among Nahdliyin entrepreneurs in West Java. The significant and positive influence of knowledge sharing on the business climate highlights its role in creating a supportive entrepreneurial environment. Additionally, the business climate directly affects digital innovation and mediates the relationship between knowledge sharing and digital innovation. These insights suggest that enhancing digital innovation among entrepreneurs should involve fostering knowledge sharing and developing a conducive business climate. The study emphasizes the need to integrate these elements to build a strong digital innovation ecosystem that can improve entrepreneurial performance.
Pengaruh Kualitas Pelayanan dan Display Produk terhadap Keputusan Pembelian Jam Tangan dan Tas di Store Urban Icon Mall Aeon Bsd Tangerang Wahyu Nurul Faroh; Erik Kurniawan; Horas Djulius
Jurnal Sinergi Manajemen Vol 2 No 1 (2025): Jurnal SINERGI Manajemen
Publisher : YBAMB

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70285/m88k0p78

Abstract

Tujuan penelitian ini untuk mengetahui Pengaruh Kualitas Pelayanan dan Display Produk Terhadap Keputusan Pembelian jam tangan dan tas di store Urban Icon Mall Aeon BSD Tangerang secara parsial dan simultan. Metode penelitian yang digunakan ialah metode kuantitatif dengan pendekatan assosiatif. Teknik sampling menggunakan rumus slovin dengan margin error 10%. Jumlah sampel yang diperoleh berjumlah 100 orang dan pengumpulan data dilakukan menggunakan kuisioner dengan mengacu pada skala likert. Teknik analisis data menggunakan uji instrumen data, uji asumsi klasik, uji kuantitatif dan uji hipotesis dengan SPSS 29. Uji hipotesis parsial kualitas pelayanan diperoleh nilai Thitung ≥ Ttabel (thitung 15,763 ≥ ttabel 1,660) atau nilai Sig (<0,001 ≤ 0,05) maka H0 ditolak dan H1 diterima, yang artinya variabel kualitas pelayanan secara parsial berpengaruh signifikan terhadap keputusan pembelian. Uji hipotesis parsial display produk diperoleh nilai Thitung ≥ Ttabel (thitung 14,596 ≥ ttabel 1,660) atau nilai Sig (<0,001 ≤ 0,05) maka H0 ditolak dan H2 diterima, yang artinya variabel display produk secara parsial berpengaruh signifikan terhadap keputusan pembelian. Kualitas Pelayanan (X1) dan display produk (X2) secara simultan berpengaruh positif dan signifikan terhadap keputusan pembelian (Y) yang dibuktikan dari hasil persamaan regresi linier berganda Y= 0.034 + 0,420 (X1) + 0,559 (X2)+ ie   dan nilai Fhitung ≥ Ftabel (167,686 ≥ 3,090) dengan nilai signifikansi < 0,05 (<.001b< 0,05),   maka  H0   ditolak  dan  H3 diterima,  Nilai koefisien determinasi (R  Square)  sebesar  0,776 sedangkan  sisanya  sebesar  (100%  -  77,6%  =  22,4%) dipengaruhi  oleh faktor lain.  
Peran Iklim Usaha untuk Mendorong Inovasi Digital dan Peningkatan Kinerja Pengusaha Nahdliyin: The Role of Business Climate in Encouraging Digital Innovation and Improving the Performance of Nahdliyin Entrepreneurs Rohmat Sarman; Azhar Affandi; Horas Djulius
Jurnal Ilmiah dan Kajian Akademik Vol 2 No 02 (2024): Desember 2024
Publisher : Badan Perencanaan Pembangunan Daerah

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Penelitian ini mengkaji pengaruh iklim usaha terhadap inovasi digital dan dampaknya pada kinerja pengusaha Nahdliyin di Jawa Barat. Di tengah persaingan digital yang meningkat, iklim usaha yang kondusif menjadi faktor penting yang mendorong adopsi inovasi digital sebagai upaya peningkatan daya saing. Metode penelitian menggunakan pendekatan kuantitatif dengan survei yang melibatkan 400 pengusaha Nahdliyin. Data dianalisis melalui teknik Partial Least Squares Structural Equation Modeling (PLS-SEM) untuk mengidentifikasi hubungan antar variabel. Hasil penelitian menunjukkan bahwa iklim usaha memiliki pengaruh positif dan signifikan terhadap inovasi digital, yang pada gilirannya berdampak langsung pada peningkatan kinerja pengusaha. Efek mediasi inovasi digital memperkuat hubungan antara iklim usaha dan kinerja, menunjukkan pentingnya dukungan lingkungan bisnis yang stabil untuk meningkatkan kemampuan bersaing pengusaha. Kesimpulan penelitian ini menyoroti pentingnya kebijakan yang mendukung iklim usaha kondusif untuk memajukan inovasi dan kinerja UMKM, khususnya dalam konteks pengusaha berbasis keagamaan.