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Integrating Search Engine Optimization Standards into the Journalist Competency Test for Cyber Media Journalists Dedi Sahputra; Ria Wuri Andary; Ilma Saakinah Tamsil
Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Vol. 10 No. 2 (2025): December 2025 - Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia
Publisher : Ikatan Sarjana Komunikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25008/jkiski.v10i2.1180

Abstract

As a form of new media, cyber media requires a Journalist Competency Test (UKW) model. This study aims to determine the journalistic products produced by cyber media journalists and to design an alternative UKW model for cyber media journalists. The data was extracted from two news documentation published by mainstream media tribunews.com and detik.com, as well as test material in UKW Indonesian Journalists Association (PWI) through a qualitative content analysis approach, as well as interviews and observations from UKW implementation. The result is that there are differences in journalistic products produced by cyber media journalists compared to print media. There is a need to meet Search Engine Optimization (SEO) standards in producing journalistic products in cyber media. SEO helps online journalism compete in an increasingly competitive digital era, where audiences seek information from multiple sources. The UKW model is designed by adding SEO standards for young journalists level in test subjects 1.7. Writing News, 1.8. Editing Your Own News. For intermediate journalist level in test subjects 2.4. Writing Features, 2.6. Editing a Number of News. For main journalists level in the test subject 3.5. Determining Broadcast-worthy Coverage Material, 3.8. Writing Headlines/Comments. The UKW model with SEO content in this study can be an alternative test model to specifically test the competence of cyber media journalists. SEO models can improve journalist competence and the quality of digital journalism by providing the ability to optimize content, increase visibility, and reach a wider audience.
Komunikasi Interpersonal dalam Menjaga Harmonisasi Hubungan pada CV Indah Traso Medan Haikal Pasha Ubbaysi; Ilma Saakinah Tamsil
Jurnal PIKMA : Publikasi Ilmu Komunikasi Media Dan Cinema Vol. 8 No. 2 (2026): Maret 2026
Publisher : Fakultas Ekonomi dan Ilmu Sosial Program Studi Ilmu Komunikasi Universitas AMIKOM Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24076/pikma.2026v8i2.2278

Abstract

Hubungan dalam perusahaan atau organisasi komunikasi antar manusianya baik, seperti komunikasi secara horizontal seperti bawahan ke atasan maupun vertikal antara staf dan staf bisa memahami makna yang disampaikan komunikator maka akan ada sebuah hubungan yang nyaman. Sehingga dalam penerapan teori ini dapat tercapai di mana teori ini dinamakan teori komunikasi vertikal dan horizontal. Tujuan penelitian, yaitu untuk mengetahui komunikasi interpersonal pemilik dan karyawan dalam harmonisasi hubungan interpersonal pada CV Indah Traso Medan. Untuk mengetahui bagaimana hambatan komunikasi interpersonal pemilik dan karyawan dalam harmonisasi hubungan pada CV Indah Traso Medan. Metode penelitian yang digunakan adalah metode kualitatif. Hasil penelitian menunjukkan bahwa komunikasi interpersonal pemilik dan karyawan CV Indah Traso Medan berjalan dengan baik atau positif, hal ini dapat menunjukkan jika pimpinan CV Indah Traso Medan mampu menciptakan hubungan komunikasi dengan baik serta memberikan dukungan penuh pada karyawannya dalam menunjang setiap pemberian pekerjaan yang telah ditentukan oleh pimpinan.
The Role of Social Media in the Formation of Global Cultural Identity Agnita Yolanda; Ria Wuri Andary; Ilma Saakinah Tamsil; Khalil Zaman; Sun Wei
Journal of Social Science Utilizing Technology Vol. 3 No. 1 (2025)
Publisher : Yayasan Adra Karima Hubbi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70177/jssut.v3i1.2102

Abstract

Background. In the contemporary digital era, social media platforms have become a dominant force in shaping cultural identities across the globe. The rapid dissemination of information and interactive communication fostered by platforms such as Instagram, TikTok, Twitter, and Facebook has significantly contributed to the formation of a shared global cultural identity. Purpose. This research explores the role of social media in influencing cultural perceptions, values, and behaviors among diverse communities. The primary objective of this study is to analyze how social media facilitates cultural exchange and contributes to the convergence of cultural norms, while also highlighting the tensions between global and local identities. Method. This study adopts a qualitative approach using content analysis and semi-structured interviews involving 30 active social media users from different cultural backgrounds. Data were analyzed thematically to identify recurring patterns and narratives regarding cultural identity construction. Results. The findings reveal that social media functions both as a platform for cultural homogenization and as a space for cultural hybridity. While global trends and popular content promote a sense of shared identity, users also reinterpret and adapt these influences to fit their local cultures, resulting in the emergence of hybrid cultural expressions. Moreover, the study indicates that social media plays a crucial role in youth identity formation and in promoting cross-cultural understanding. Conclusion. In conclusion, social media acts as a double-edged sword—supporting the development of a global cultural identity while preserving unique cultural elements. Future studies are recommended to further explore this dynamic in different regional contexts.