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All Journal Jurnal Penelitian dan Pengembangan Pendidikan KELUARGA: Jurnal Ilmiah Pendidikan Kesejahteraan Keluarga Jurnal Sains Dan Teknologi (SAINTEKBU) Folium : Jurnal Ilmu Pertanian INTERACTION: Jurnal Pendidikan Bahasa Pappasang Triwikrama: Jurnal Ilmu Sosial Jurnal Media Akademik (JMA) Jurnal Intelek Dan Cendikiawan Nusantara Rihlah Iqtishad: Jurnal Bisnis dan Keuangan Islam Regulate: Jurnal Ilmu Pendidikan, Hukum dan Bisnis INTERACTION: Jurnal Pendidikan Bahasa
Miftahur Rohmah
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Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Control & Systems Engineering Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Public Health Social Sciences Other

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Money Politics: An Islamic Economic Perspective (A Case Study of Regional Head Elections in Indonesia) Miftahur Rohmah; Nur Ina Avia; Wildan Setiawan; Mashudi
Rihlah Iqtishad: Jurnal Bisnis dan Keuangan Islam Vol. 2 No. 2 (2025): Islamic Business and Financial Innovation
Publisher : Penerbit Hellow Pustaka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61166/rihlah.v2i2.25

Abstract

This research examines the phenomenon of money politics in regional head elections in Indonesia from the perspective of Islamic economics. Money politics refers to the practice of providing financial or material incentives to voters in order to influence their choices. This practice not only contradicts the principles of a healthy democracy but also violates the values of Islamic economics, which prioritize justice, transparency, and social responsibility. In Islamic economics, transactions or actions that lead to injustice, manipulation, and social harm are strictly prohibited (haram) because they threaten the balance and harmony within society. This study employs a qualitative approach using a case study method, in which data were collected through interviews, observations, and documentation related to cases of regional head elections in Indonesia involving money politics practices. The research findings reveal that money politics distorts the electoral process, results in the election of low-quality leaders, and weakens political legitimacy in society. From the perspective of Islamic economics, money politics undermines the moral and spiritual integrity of society because it encourages voters to act dishonestly and neglect their moral responsibilities. The implications of this research suggest the implementation of stricter preventive measures in election monitoring, more in-depth political education based on Islamic values, and the strict enforcement of laws against money politics perpetrators. This study highlights the importance of the role of Islamic economics in strengthening ethics in political life and rejecting practices that cause harm to the wider community.
The Role of Social Media in Increasing Brand Awareness in E-Commerce Businesses Rusdun Kamil Ramadhan; Wildan Setiawan; Wildhan Romdhoni; Miftahur Rohmah; Afaful Ummah
Regulate: Jurnal Ilmu Pendidikan, Hukum dan Bisnis Vol. 2 No. 3 (2025)
Publisher : Penerbit Hellow Pustaka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61166/regulate.v2i3.67

Abstract

This study aims to describe the role of social media in increasing brand awareness in e-commerce businesses in Indonesia. Using a descriptive qualitative approach through a literature review method, this study analyzed various scientific publications from 2019-2024. The results of the study indicate that social media plays a significant role in increasing brand awareness by up to 67% through two-way interactions, the spread of viral content, and broad audience reach. Platforms such as Instagram, TikTok, and Facebook are the primary choices, with visual content generating 94% higher engagement than text content. Key strategies identified include creative content marketing, influencer marketing with a focus on micro-influencers, social media advertising with precise targeting, and data analytics-based effectiveness measurement. Micro-influencers have been shown to have a 60% higher engagement rate than mega-influencers due to their authenticity and closeness to the audience. Short videos (15-60 seconds) can increase brand awareness by up to 80%, while retargeting ads have a 70% higher conversion rate. Challenges faced include changes in platform algorithms, intense content competition, fake followers, and building trust in the digital era. This research provides theoretical contributions to the study of digital marketing communications and practical benefits for e-commerce players in designing effective and adaptive social media strategies to the dynamics of digital consumer behavior.
Co-Authors abdul haris Fatgehipon abdur rohman Afaful Ummah Budiaman Budiaman Desy Safitri Erfan Erfendi Hariono, Tholib M. Riyan Hidayat Mashudi Muhamad Taufik Hidayat Muhammad Zainurroziqin Mustofa, Mutmainnah Novi Arfarita Nur Ina Avia Rusdun Kamil Ramadhan S Sunawan Sujarwo Sujarwo Wildan Setiawan Wildhan Romdhoni Zulfikar -