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Journal : Jurnal Agroplasma

Preferensi dan Kepuasan Petani Terhadap Penggunaan Benih Padi Unggul Jenis Ciherang di Desa Aras Kabu Kecamatan Beringin Kabupaten Deliserdang Adriansyah, Adriansyah; Fuad, Fuad; Hakim, Mukti; Sulistia, Sulistia
JURNAL AGROPLASMA Vol 10, No 1 (2023): JURNAL AGROPLASMA VOLUME 10 NO 1 TAHUN 2023
Publisher : UNIVERSITAS LABUHANBATU

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36987/agroplasma.v10i1.4171

Abstract

In Indonesia, rice is the main food crop besides corn, sago and tubers. The choice of rice as the main source of carbohydrates is because rice has superior plant characteristics when compared to other carbohydrate sources. In cultivating seed crops to be one of the main factors that determine success. Much of the increase in rice production has been supported by quality (certified) seed farmers. Rice production in North Sumatra in 2021 amounted to 2,126,765 tons of dry milled grain (GKG) experienced an increase in production of 330,665 tons compared to 2020, in 2004 rice production in North Sumatra only reached 1,796,100 tons. The increase in production was due to an increase in the harvested area of 424,650 hectares in 2021, when compared to the harvested area in 2020, namely the harvested area of only 366,590 hectares. think about the expected performance (results), if the performance is below expectations, the customer is not satisfied. If the performance meets expectations, the customer is satisfied. If the performance exceeds expectations, the customer is very satisfied or happy. This research was conducted in the village of Aras, District of Deli Serdang, using the non-probability sampling method. The results showed that farmers' preferences and satisfaction with the attributes of planting rice using Ciherang seeds were sufficient to satisfy farmers. Keywords: Rice, Chiherang, Satisfaction, farmers
Analisis Pemasaran Sayuran Hidroponik ( Studi Kasus : Syifa Hidroponik Medan ) Hakim, Mukti; Fuad, Fuad; Gea, Fandersius
JURNAL AGROPLASMA Vol 11, No 2 (2024): JURNAL AGROPLASMA VOLUME 11 NO 2 TAHUN 2024
Publisher : UNIVERSITAS LABUHANBATU

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36987/agroplasma.v11i2.6308

Abstract

Hydroponic technology has many advantages compared to traditional planting techniques. The advantages of hydroponics include being environmentally friendly, hygienic products, faster plant growth, maintained crop quality, and increased quantity. The target market segment is generally the upper middle class. Hydroponic vegetables contain lots of vitamins and nutrients for health, hydroponic vegetables that are marketed are of very high quality so that they have high economic value. The purpose of the study is to determine the marketing channels and marketing institutions for hydroponic vegetables at Syifa Hydroponic Medan. This study was conducted at Syifa Hydroponic Medan, Medan Area District, Medan City for three months, namely from March to June 2023. The survey method is the research strategy used. Utilizing surveys as a data collection tool, the survey method draws samples from existing populations, and its findings can often be applied. The data analysis used is descriptive data analysis by determining the role of marketing channels and marketing margins at Syifa Hydroponic. The results of the study show that the hydroponic vegetable marketing channels at Syifa Hidroponik Medan consist of two marketing channels, namely: Producers - Consumers, Producers - Collectors - Consumers. Marketing channel I is a direct marketing channel, namely hydroponic vegetable producers directly sell pak choi and lettuce to consumers so that marketing channel I does not have a marketing margin. The marketing margin on channel II, namely for pak choi mustard greens is IDR 5,000 and the marketing margin for lettuce vegetables is IDR 5,000. Keywords: marketing, vegetables, hydroponics
Co-Authors Aditya Damarjati Adriansyah Adriansyah Agus Satrya Wibowo Ahmad Zuhdi Alfa Angelina Donabella, Alfa Angelina Andhika Yudha Anggayasti, Wresti Listu Anis Chariri Anita Septiyani, Anita Anung Widodo Aulizza Abdul Fanni Bentar Wibisono Budiharto, Valentinus Arjuna Catra Lestari Rachmawati Dani Angga Nugroho Darmawan Okto Sutjipto Desi Ariani Destiana Hermanita Dewa Gede Raka Wiadnya Diajeng Tri Anggarawati Dian Sastriana Eko Sulkhani Yulianto Fierda Shofa Fitri Handayani Gatut Bintoro Gea, Fandersius Hakim, Muhammad Taufiqul Hakim, Mukti Handoko, Maria Evelyn Jenita Hariati, Anik Martinah Hidayah, Lisa Nur Ika Natasya Imamudin Yuliadi, Imamudin Irny Astuti Amalia Kelik Endro Suryono Koento Wibisono S., Koento Lathiefatunnisa Nur Islam Lida Febi Almira, Lida Lizar, Sofi Nuril Maharani, Solehah Ayu Mahiswara, Mahiswara Maulana, Eka Maya Indriastuti Maya Indriastuti Mihrobi Khalwatu Rihmi Mimit Primyastanto Mochammad Riyanto Muhammad Ibnu Hakim Mukti Bagus Susilo Nadhilla Mazaya Nano Siswanto Novita, Trias Inggar Nuriyah, Nourmala Chandra Ontran Sumantri Riyanto P. Hardono Hadi, P. Hardono Paramita, I Dewa Ayu Diah Pradnya Pramudia, Zulkisam Pranowo, Doddy Prasetyo Aji, Bagus Prayogo, Tribudi Rachel Ayu Setyaningrum Rahmi Nurdiani Rihmi, Mihrobi Khalwatu Risqiana, Mega Asri Rob Berkhof Rr Diana Atika Ghozali Sabat Adrian Kayoi Salamah, Lutfi Nimatus Salis Irvan Fuadi Samuel Braindies A. S Sari, Wahida Kartika Saskia Febby Maharantika Sirait, Kevin Nicholas SULISTIA, SULISTIA Sunardi Sunardi Supriyaningsih, Supriyaningsih Surpiyadi, Supriyadi Theresia Margaretha Oktavia Tri Djoko Lelono Tumulyadi, Agus Waliyuddin, Achmad Wazir Mawardi Widodo, Anung Wisnu Prima Sakti Yanuar Cristie Yuwono Yuwono