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Bobabox SME Development Strategy Based on the Influence of Supply Chain Resilience Variables on Company Performance Dhede Pristi Afrinda; Matondang, Nazaruddin; Hidayati, Juliza
Jurnal Sistem Teknik Industri Vol. 27 No. 4 (2025): JSTI Volume 27 Number 4 September 2025
Publisher : TALENTA Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32734/jsti.v27i4.22904

Abstract

Supply chain resilience refers to the capacity of a supply chain to develop adequate responsiveness, readiness, and recovery strength so it can handle risks and disruptions and restore its operations to their previous condition or achieve an even better state. Bobabox faced challenges such as fluctuating sales, the closure of six outlets, shifting customer demand, and increasing competition. This study involved 81 boba drink outlets in Medan using purposive sampling. Data were collected through questionnaires and an interview with the Bobabox CEO, then analyzed using Smart-PLS 4 to test relationships between variables. SWOT and QSPM methods were applied to formulate strategies. The findings show that supply chain resilience significantly influences company performance. The IE matrix placed Bobabox in quadrant V (hold and maintain), suggesting that the company should preserve its current market position and focus on efficiency rather than aggressive expansion. The study identified 11 internal factors (IFE score: 2.73636) and 8 external factors (EFE score: 2.67857). The SWOT matrix produced nine alternative marketing strategies. Based on the QSPM results, the most recommended strategy is reducing supplier dependency through multi-sourcing to mitigate geopolitical risks (W2, T3).
Design of an Integrated Order Acceptance System in a Palm Oil Machine Component Company: Case Study Maharani . S, Anggi; Juliza Hidayati; Meilita Tryana Sembiring
Journal La Multiapp Vol. 7 No. 1 (2026): Journal La Multiapp
Publisher : Newinera Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37899/journallamultiapp.v7i1.2918

Abstract

As demand increases, companies need information systems capable of providing accurate, real-time, and integrated data. However, observations show that ongoing business processes are still carried out manually, such as communicating orders via WhatsApp , manually recording purchase orders (POs), and creating invoices that are not centrally documented. This condition results in various problems, including lost PO documents, duplicate transaction notes, data desynchronization between departments, and delays in order processing. Research This aim for analyzing business processes moment this (as-is) and designing business processes more (to-be) proposals effective and efficient through implementation system Odoo-based Enterprise Resource Planning (ERP). The research method used is descriptive research with data collection techniques in the form of observation and interviews. Analysis was conducted to identify non-value-added activities and system requirements that are appropriate to the company's operational conditions. The results of the study indicate that manual processes cause an average of 11% data accuracy errors per year, reduce operational efficiency, and hinder coordination between departments. The proposed Odoo-based ERP system design is able to integrate sales, purchasing, production, and finance processes so that data flow is automated, consistent, and there is no repetitive recording. This system model has been proven to support increased data accuracy, reduce data duplication, and provide faster and more accurate information for decision-making.