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Journal : Involvement International Journal of Business

Strengthening Entrepreneurial Skills and Motivation among University Students Marjukah, Anis; Ambarsari, Dwi Wanito; Sri Nugroho , Arif Julianto; Jati, Agung Nugroho; Kuntrayanto, Oki
Involvement International Journal of Business Vol. 2 No. 3 (2025): July 2025
Publisher : PT Agung Media Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62569/iijb.v2i3.132

Abstract

Entrepreneurship is increasingly promoted as a strategic response to graduate unemployment and economic inequality, particularly in developing countries. Higher education institutions are expected to foster entrepreneurial readiness among students by shaping their perceptions, stimulating interest, and building competence. This study employed a qualitative descriptive approach involving 20 purposively selected students from the Faculty of Economics and Psychology at Widya Dharma University who participated in the university’s entrepreneurship development program during 2023–2024. Data were collected through semi-structured interviews and supported by document analysis and field observations. Triangulation was applied to validate the findings. The results show that 75% of students agreed that entrepreneurship can improve welfare, while 70% viewed it as a viable alternative to formal employment. A total of 60% expressed interest in trying entrepreneurship due to adequate knowledge, and 55% were willing to start a business with institutional support. In terms of competence, 75% enjoyed creativity and innovation, and the same percentage were ready to face the risk of failure. However, only 50% believed they had the potential to be entrepreneurs. Although 60% felt unashamed to learn from others and saw student organizational involvement as beneficial, 60% also acknowledged the need for external support to achieve entrepreneurial success. These findings indicate that students’ entrepreneurial readiness is promising but still requires enhancement through practical experience and mentorship. The study proposes an integrated development model to cultivate entrepreneurial readiness by targeting three dimensions namely perception, interest, and competence.
Co-Authors Abdul Haris Abdul Haris Abdul Manan Abidah Dwi Rahmi Satiti, Abidah Dwi Rahmi Adhi Pratomo, Sigit Aditya Budi Abimata Aditya Hidayat Adlirrahaman Hasfi Aji Agus Santoso Agustina Paramitha Akhmad Ghozali Amrulloh Almuchlisin Almuchlisin Ambarsari, Dwi Wanito Amir Syarifudin Andrew Brian Osmond Andy Ruhendy Putra Anis Marjukah Anna Febrianty S Arif Julianto Sri Nugroho Arif Julianto Sri Nugroho Arif Julianto Sri Nugroho, Arif Julianto Sri Asep Mulyana Asmianti Asrin Ayu Siti Aminah Aziz Maulana Arham Bagas Wara Rachmat Ramadhan Bendri Setiadi Siregar Budhi Irawan Budi Santosa, Gunawan Budi Syihabuddin Burhanuddin Dirgantoro Cahaya Nugrahani Casi Setianingsih Chintya Nermelita M Cucut Prakosa Dandang Setyawanti Darmo, M Pujo DB Putut Setiyadi Degas Rinaldo Denish Novenda Denny Darlis Dharma Anjarrahman Dian Kurniawan Duong, Dang Thi Anh Dwi Wahyuni Uningowati Elisabeth Patricia Chandra Endang Eko Djati S Erma Suryani, Yulinda Erwin Susanto F. Azmi Fadli Pradityo Faidhon Nur Fairuz Azmi Fajree Novyantoro Restyawan Firdha Affan Gunawan Budi Santoso Hafizha Akbar Disash Putranto Hanu Handriadma Hartanto Hartati, Nuraeni Hersulastuti Heru Murjito I Kadek Nuary Trisnawan Ibnu Muhammad Hamri Imam Azhari Imam Santosa IMAM SANTOSO Irfandri Zulkarnaini Ismai Ismai Iswan Riyadi Jarot Prasetyo Joao Amaral de Fatima Pereira julianto SN, arif Kuntrayanto, Oki Kusuma, Teja Ledya Novamizanti Leni Widia Nasution M Agung Baskoro M Pujo Darmo M Suranto M. Ghozy Nurcahyadi Malviandi, Muhamad Marzuqi Faladina Wibowo Maulana, Bagas Fabian Mirsa Bayu Prasetyo Mohammad Fakry Abdul Ghani Muhammad Ary Murti Muhammad Bagas Gigih Yuda Prasetyo Muhammad Faris Ruriawan Muhammad Iqbal Zulkifli Muhammad Nur Ramadhan Alam Muhammad Nurul Fikri Muhammad Rifan Muhammad Solihin Mulki Syahputra Muharram Murjito, Heru Nahdatin Hasanah Nanda Septiana Nasy'an Taufiq Al Ghifary Novera Istiqomah Novianty, Astri Nugraheni, Cahaya Oki Kuntaryanto Panji Purwanto Porman Pangaribuan Purnomo, Harri Purwo Haryono Raden Rogers Dwiputra Setiady Rahadian Nugraha Randy Erfa Saputra Rangga Aditia Ratnanik Restu Aulia Ulfah Rifqi Arridho Abid Rizky Windar Amelia Rizky Wiratama Robby Reza Sandy Mujiono Ajie Sarwono Nursito Septian Budi Asmara Setianingtyas, Anna Febrianty Setiyaningtyas, Anna Febrianty Sigit Adhi Pratomo Siti Fanny Azmiati Soraya Qonnita Aisyah Sri Nugroho , Arif Julianto SriNugroho, arifjulianto Sry Mai Della Sugiharto Sugiharto Suhendro Suhendro Suhud Eko Yuwono Sukasih Ratna Widayanti Supratikno Surya Michrandi Nasution Susyanti Susyanti, Susyanti Syska Lady Sulistyowatie T. W. Matha Tasari Tasari Tasari Tasari, Tasari Teguh Eggi Andriawan Tidar Haryo Sularso Titik Purwanti Tri Utami Tri Utami Trisnawan, I Kadek Nuary Tukiyo Umar Ali Ahmad Ummu Hany Almasitoh Unang Sunarya Zeta, Vania Miranda