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Journal : Open Access DRIVERset

Selecting the Sustainable Tourist Market for Bali Based on Carbon Footprint Anom Hery Suasapha; I Wayan Suardana; Putu Sucita Yanthy; I Nyoman Sunarta; Anderson Ngelambong
Jurnal Kajian Bali (Journal of Bali Studies) Vol. 15 No. 1 (2025): New Dimensions of Bali Tourism
Publisher : Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JKB.2025.v15.i01.p05

Abstract

This article investigates the carbon footprints of tourists from various countries to inform Bali's sustainable tourism strategy, especially its environmental sustainability. Analysing data from the top 20 tourist-generating countries, the research employs a carbon footprint calculator to assess emissions associated with their flights. The findings categorise these countries into three groups based on their carbon emissions: low, medium, and high-carbon footprint markets. Countries with lower carbon footprints, particularly Southeast Asian ones, should be prioritised as target markets to promote sustainable tourism in Bali. Conversely, tourists from medium and high-carbon-footprint countries should be considered the less-preferred tourist market, and their number should be reduced through demarketing strategies. The article concludes with managerial implications and highlights research limitations, emphasising the need for ongoing efforts in sustainable tourism management.
Resilience in Bali's Accommodation Businesses Amidst COVID-19 Pandemic: A Survival Analysis Ni Made Inna Dariwardani; I Wayan Suardana; I Nyoman Sunarta; I Gusti Putu Bagus Sasrawan Mananda; Ignatius Cahyanto
Jurnal Kajian Bali (Journal of Bali Studies) Vol. 15 No. 1 (2025): New Dimensions of Bali Tourism
Publisher : Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JKB.2025.v15.i01.p07

Abstract

This study aims to estimate the survival rate of the accommodation industry in Bali during the COVID-19 pandemic crisis using a dataset comprising 3,378 accommodations in Bali. Two distinct survival analysis methodologies were employed: the Kaplan-Meier and log-rank tests. This study will also employ a qualitative analysis to examine the cultural characteristics of accommodation business resilience in Bali. Based on the patterns revealed in this research, hotels in operation for the last 10 years will have a 70% survival rate, in contrast with hotels in operation for over 40 years which have a 25% survival rate. This is especially the case of hotels that remain in operation during the COVID-19 pandemic. The initial 15-year period of business operations is identified as a critical juncture. Moreover, a notable discrepancies in survival rates was found across groups defined by specific variables, including the number of rooms, business scale, business typology, and location. Local culture is also discovered to be a crucial factor that enhances business adaptability and community ties, providing resilience.
Farmer Perspectives on Sustainable Urban Farming Tourism: A Case Study of Bali's Subak Lestari Program Ni Wayan Purnami Rusadi; I Gde Pitana; I Nyoman Sunarta; I Nyoman Sukma Arida
Jurnal Kajian Bali (Journal of Bali Studies) Vol. 14 No. 1 (2024): Articulating Identity
Publisher : Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JKB.2024.v14.i01.p05

Abstract

Bali's economic landscape, intricately interwoven with tourism, integrates cultural-urban agriculture via the Subak system. Subak is an organization owned by the farmers in Bali that specifically regulates water management. The government has selected several Subak in urban area to become dynamic agricultural centers named Subak Lestari. The research explores farmer perspectives on urban agriculture tourism and offering insights for future sustainable urban agriculture and cultural tourism. This qualitative study is involving 23 farmers of Subak Lestari management and reflecting scores in technical (4.01), socio-cultural (3.87), economic (4.29), and environmental (4.32) aspects. These assessments underscore confidence in Subak Lestari's potential to catalyze a development in tourism-centric urban agriculture. Farmers seriously support positions of Subak Lestari as a potent force in reshaping urban agriculture. The study advocates for stakeholders to foster a sustainable fusion of traditional agriculture and tourism to safeguard agricultural spaces and ensuring urban farmers existence.
Unveiling Potentials and Overcoming Obstacles: Exploring the Feasibility of Green-Hybrid Conference Management Post-Covid-19 in Bali Diah Permana Tirtawati; I Nyoman Sunarta; I Gusti Putu Bagus Sasrawan Mananda; Agung Suryawan Wiranatha
Jurnal Kajian Bali (Journal of Bali Studies) Vol. 14 No. 1 (2024): Articulating Identity
Publisher : Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JKB.2024.v14.i01.p06

Abstract

Over the past four decades, Bali has emerged as a leading MICE (Meetings, Incentives, Conferences, Exhibitions) tourism destination. This study examines the feasibility of organizing green-hybrid conferences in Bali post Covid-19, focusing on identifying key potentials and obstacles for effective management. Employing qualitative methods, utilizing interviews and document analysis, the research assesses infrastructure, human resources, and logistical aspects relevant to hosting such conferences. Bali demonstrates adequate infrastructure and human resources but encounters challenges like technological limitations and logistical dependence. These findings shed light on the complexities of implementing green-hybrid conference management post-pandemic. The study’s limitation lies in its focuses solely on Bali, thus potentially limiting generalizability. Nonetheless, it emphasizes collaborative stakeholder efforts and sustainable practices integration in conference management. It highlights the importance of investing in technology and local capacity building to improve feasibility. Future research could explore other destinations’ experiences regarding long term economic and environmental impacts of green-hybrid conference initiatives.