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The Connotation Meaning of Social Problems in the Movie “Agak Laen” Priadi, Rizal; Hendri, Ridar; Salam, Noor Efni; Pratiwi, Rosi
Journal of English Language and Education Vol 10, No 4 (2025)
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jele.v10i4.1012

Abstract

This study explores the connotative meanings of various social problems as depicted in the Indonesian horror-comedy film Agak Laen through the lens of Roland Barthes’ semiotic theory. By applying Barthes' framework—denotation, connotation, and myth—this research identifies and analyzes the layered symbolic representations of poverty, gratification, crime, infidelity, and social inequality in selected film scenes. Using a qualitative descriptive method, supported by content analysis and semiotic interpretation, the study reveals how non-verbal cues, visual composition, and character dialogue convey implicit social criticism. The findings indicate that Agak Laen does more than entertain; it reflects structural issues within Indonesian society and offers a satirical critique of moral dilemmas, class divides, and systemic corruption. These connotative messages, embedded within comedic and horror narratives, function as powerful tools for audience reflection and social commentary. The film thus becomes not only a medium of entertainment but also a form of cultural discourse that challenges viewers to engage with the underlying societal issues presented on screen.
Digital Da'wah Communication in Marine Tourism: the Impact of Instagram Promotion on Millennial Muslim's Interest Zulkarnain, Zulkarnain; Hendri, Ridar; Mujoko, Windasari Kamelia; Simanjuntak, Asnika Putri; Irsya, Habib
MUHARRIK: Jurnal Dakwah dan Sosial Vol. 7 No. 2 (2024): Muharrik: Jurnal Dakwah dan Sosial
Publisher : Fakultas Dakwah Institut Agama Islam Sunan Giri Ponorogo

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Abstract

Research on digital da'wah communication in marine tourism with the topic of analyzing the relationship between Instagram promotion and the interest of visiting millennial muslim’s to marine tourism faith-based destinations has been conducted in the marine tourism areas of Pandang Island and Salah Namo Island in Tanjung Tiram, Batubara Regency. This area is a coastal area of the East Coast of North Sumatra. Melalak Odan Instagram account is one of the many accounts that promote or preach tourist attractions in which it contains religious values, especially the tourist attractions of Pandang Island and Salah Namo Island, Batubara Regency, North Sumatra Province. This study aims to analyze the relationship between Melalak Odan's Instagram promotion and the visiting interest of millennial muslim’s to the tourist attractions of Pandang Island and Salah Namo Island, Batubara Regency, North Sumatra Province. This research uses a survey method with a quantitative approach. The results showed that the promotion carried out by Melalak Odan was in the very good category with a score of 8,838 and interest in visiting tourist attractions in the good category with a score of 3,258. The relationship between Instagram promotion and visiting interest is at the Spearman Rank correlation coefficient = 0.971**, meaning that the correlation coefficient value is in the category of a very strong relationship, with a sig value of 0.000 that Instagram promotion has a correlation with visiting interest, this is characterized by a sig value of 0.000 < smaller than α (0.05). With a positive form of relationship, Instagram promotion with visiting interest has a significant relationship.