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Analisis Sosial Ekonomi Dan Produktivitas Usaha Tambak Udang Bapak Johan Di Kecamatan Pondok Kelapa Kabupaten Bengkulu Tengah Zaky Apriadi; Herri Fariadi; Evi Andriani
Jurnal Multidisiplin Dehasen (MUDE) Vol 5 No 2 (2026): April
Publisher : LPPJPHKI Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/mude.v5i2.10398

Abstract

The purpose of this study is to analyze the socioeconomic conditions of shrimp farming in Mr. Johan's shrimp farming business in Pondok Kelapa Subdistrict, Central Bengkulu Regency, and to determine the productivity of shrimp farming in Mr. Johan's shrimp farm in Pondok Kelapa Subdistrict, Central Bengkulu Regency. The research method used was descriptive qualitative. The results of the study reveal that this shrimp farming business has had a significant economic impact on both the farm owner and the surrounding community. Mr. Johan's shrimp farming business in Central Bengkulu involves the local community as laborers, which has changed their livelihood from agriculture to shrimp farming. There are no land conflicts due to mutual agreement, and the existence of the farm has increased the income and economic welfare of the surrounding community. Waste management is carried out properly so that the environmental impact can be minimized, and Mr. Johan's shrimp farming business shows quite good performance with high efficiency and production yields. With an area of 6 hectares, the farm is capable of producing around 50 tons of shrimp per harvest, or the equivalent of 8,333 kg per hectare per harvest. If two harvests are carried out in one year, the total annual productivity reaches 16,666 kg per hectare per year.
Ekuitas Merek Terasi Udang ABC pada Konsumen Rumah Tangga di Kabupaten Bengkulu Tengah Nugroho, Arjun Satrio; Lubis, Herri Fariadi; Andriani, Evi
Agridevina : Berkala Ilmiah Agribisnis Vol 15, No 1 (2026): Agridevina : Berkala Ilmiah Agribisnis
Publisher : UPN VETERAN JAWA TIMUR

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33005/agridevina.v15i1.5227

Abstract

Terasi udang merupakan produk olahan perikanan yang banyak dikonsumsi sebagai penyedap masakan khas Indonesia. Persaingan pasar yang semakin ketat menuntut perusahaan tidak hanya menjaga kualitas produk, tetapi juga memperkuat ekuitas merek yang meliputi kesadaran merek, asosiasi merek, persepsi kualitas, dan loyalitas merek. Namun, pengaruh setiap dimensi terhadap keputusan pembelian berbeda, sehingga diperlukan analisis empiris untuk mengetahui faktor yang paling dominan. Penelitian ini bertujuan menganalisis pengaruh kesadaran merek, asosiasi merek, persepsi kualitas, dan loyalitas merek terhadap keputusan pembelian Terasi Udang ABC di Desa Taba Tengah, Kecamatan Bang Haji, Kabupaten Bengkulu Tengah. Metode penelitian yang digunakan adalah kuantitatif deskriptif dengan pengukuran variabel menggunakan skala Likert serta analisis regresi linier berganda. Hasil penelitian menunjukkan bahwa seluruh variabel ekuitas merek berada pada kategori tinggi, yang mencerminkan persepsi konsumen yang positif terhadap produk. Hasil analisis regresi menunjukkan bahwa kesadaran merek, persepsi kualitas, dan loyalitas merek berpengaruh signifikan terhadap keputusan pembelian, sedangkan asosiasi merek tidak berpengaruh signifikan. Temuan ini mengindikasikan bahwa keputusan pembelian lebih dipengaruhi oleh faktor fungsional dan pengalaman langsung dibandingkan citra merek. Oleh karena itu, perusahaan perlu fokus pada peningkatan kualitas produk, visibilitas merek, serta penguatan loyalitas konsumen.
Analysist The Value Chain Of Raw Material Rubber (Rmr) From Plantation Farmers’ Auctions To Market Channels Bursamin Bursamin; Lina Widawati; Evi Andriani; Hilda Meisya Arif
AGRITEPA: Jurnal Ilmu dan Teknologi Pertanian Vol 12 No 1 (2025)
Publisher : UNIVED Press, Dehasen University Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/agritepa.v12i1.8257

Abstract

Objective: This study purposed for analyze value chain of raw material rubber (rmr) from plantation farmers’ auctions to market channels measuring market prices through natural rubber auctions. Methodology: this researced method used DSRS (Disproportion Stratified Random Sampling) technique, namely random sampling from population by conducting direct observation of rubber processor industry and analyzing value chain of raw material rubber based on market prices or base prices through the auction system. Results: The results analyzed of Value Chain of Raw Material Rubber (RMR) from Plantation Farmers’ Auctions to Market Channels inconsitance of the market price in the company's base price because the price through the auction system (7,000-9,000 IDR/ kgs), while the group system (10,500-12,500 IDR/ kgs). So that’s average selled value of farmers' rubber prices through of auction system is not balanced compared to selling value of farmers' rubber prices through the group system, to the average selling value of rubber prices (1,500 IDR/ Kgs). Conclusion: There are differences in the purchased system in the procurement of Rubber Processed Raw Materials Rubber (RMR) in the rubber industry at PT. Bukit Angkasa Makmur, Bengkulu Tengah Regency. The amount the Value Chain of Raw Material Rubber (RMR) from Plantation Farmers’ Auctions to Market Channels obtained by rubber farmers is not comparable between the auction system with average market price (874,447.50 IDR/week) and average group system (15.000-16.500 IDR/kgs), to average difference in the selling value of rubber (1,125,179.41 IDR/kgs). To prevent differences in the selling value of rubber prices for farmers in the middle of market prices, it is necessary to form farmer group units in each region so that the selling value of rubber processed materials increases and plays a role in increasing family income even though it is traditional in its marketing or through collectors so that the price received by farmers is relatively high. Type of Paper: Empirical Research Article.
DETERMINASI KEPUTUSAN PETANI IKAN DALAM KEMITRAAN AGRIBISNIS DENGAN UD. MAJU BERSAMA DI DESA SUKA NEGERI KECAMATAN AIR NIPIS KABUPATEN BENGKULU SELATAN : Determinants of Fish Farmers’ Decision-Making in Agribusiness Partnership With UD. Maju Bersama in Suka Negeri Village Air Nipis District South Bengkulu Regency Depri Wiraguna; Herri Fariadi Fari; Evi Andriani
Jurnal AGRIBIS Vol. 19 No. 1 (2026): Jurnal Agribis
Publisher : Program Studi Agribisnis Faperta Universitas Muhammadiyah Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36085/agribis.v19i1.9848

Abstract

Desa Suka Negeri, termasuk salah satu wilayah penghasil perikanan terbesar di Kabupaten Bengkulu Selatan. Sebagian petani ikan menjalin kemitraan dengan UD. Maju Bersama, yang menyediakan modal usaha, benih, peralatan, dan bahan budidaya ikan nila, sekaligus menampung hasil panen mereka. Berbagai faktor kemudian memengaruhi keputusan para petani untuk bermitra dengan UD. Maju Bersama. Penelitian ini bertujuan untuk mengevaluasi tingkat keputusan petani ikan dalam kemitraan agribisnis serta menganalisis faktor-faktor yang menentukan keputusan mereka untuk bekerja sama dengan UD. Maju Bersama dalam usaha pembesaran ikan nila di Desa Suka Negeri, Kecamatan Air Nipis, Kabupaten Bengkulu Selatan. Metode yang digunakan adalah deskriptif kuantitatif, dengan analisis deskriptif dan regresi linier berganda. Hasil penelitian menunjukkan bahwa tingkat keputusan petani ikan dalam kemitraan agribisnis berada pada kategori tinggi, dengan skor 35,63. Faktor-faktor yang secara signifikan memengaruhi keputusan petani untuk bermitra meliputi harga jual ikan (X₁), harga pakan (X₂), akses terhadap kredit (X₃), dan tingkat kepercayaan (X₅). Sementara itu, akses terhadap benih (X₄) tidak memiliki pengaruh signifikan, yang menunjukkan bahwa ketersediaan fasilitas tersebut bukanlah pertimbangan utama dalam pengambilan keputusan kemitraan. Kata kunci: kemitraan agribisnis, keputusan petani ikan
RESPON EKONOMI DAN STRATEGI COPING NELAYAN TANGKAP DALAM MENGHADAPI FLUKTUASI HARGA IKAN LAUT DI DESA PADANG BAKUNG KECAMATAN SEMIDANG ALAS MARAS KABUPATEN SELUMA: Economic Responses and Coping Strategies of Capture Fishermen in Facing Marine Fish Price Fluctuations in Padang Bakung Village, Semidang Alas Maras Subdistrict, Seluma Regency Dandy Anugrah Pramana Dandy; Herri Fariadi; Evi Andriani
Jurnal AGRIBIS Vol. 19 No. 1 (2026): Jurnal Agribis
Publisher : Program Studi Agribisnis Faperta Universitas Muhammadiyah Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36085/agribis.v19i1.9851

Abstract

Data statistik harga ikan laut di Kabupaten Seluma menunjukkan adanya fluktuasi harga tahunan yang dipengaruhi oleh musim penangkapan, kondisi cuaca, tingginya biaya operasional melaut, serta dinamika permintaan dan penawaran di pasar lokal. Penelitian ini bertujuan untuk menganalisis respon ekonomi utama yang dirasakan nelayan tangkap akibat fluktuasi harga ikan laut serta mengkaji strategi coping yang diterapkan dalam menghadapinya di Desa Padang Bakung Kecamatan Semidang Alas Maras Kabupaten Seluma. Metode penelitian menggunakan pendekatan kuantitatif dan kualitatif dengan analisis deskriptif berdasarkan tiga kategori penilaian, yaitu tidak, iya, dan tidak relevan. Hasil penelitian menunjukkan bahwa fluktuasi harga ikan laut memunculkan respon ekonomi berupa tingginya ketergantungan pada tengkulak dan pengepul (96,77%), penurunan daya beli nelayan (95,16%), kesulitan memenuhi kebutuhan rumah tangga (87,10%), ketidakstabilan pendapatan (72,58%), penurunan motivasi dan aktivitas melaut (62,90%), tekanan psikologis (58,06%), serta konflik antar nelayan yang relatif rendah (11,29%). Strategi coping yang dilakukan nelayan tangkap meliputi pengaturan pengeluaran rumah tangga (83,87%), keterlibatan istri dalam pengelolaan ekonomi keluarga (80,65%), peminjaman dana kepada tengkulak, koperasi, atau kerabat (77,42%), diversifikasi pekerjaan (72,58%), pengurangan frekuensi melaut (53,23%), gotong royong antar nelayan (45,16%), pemasaran ke luar daerah (33,87%), dan penyimpanan sementara hasil tangkapan melalui pendinginan atau penjemuran (27,42%).
Analisis Pengelolaan Persediaan Bahan Baku Kedelai (Glycine Max L.) Pada Industri Tahu Pak Teguh Di Desa Harapan Bengkulu Tengah Riani Sarpeka; Evi Andriani; Rika Dwi Yulihartika
Jurnal Multidisiplin Dehasen (MUDE) Vol 5 No 3 (2026): Juli
Publisher : LPPJPHKI Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/mude.v5i3.11686

Abstract

Pak Teguh Tofu Factory is an agro-industry located in Harapan Village, Pulau Beringin village, Pondok Kelapa Sub-District, Central Bengkulu Regency, which utilizes soybeana (Glycine max L) as the mairaw material in the tofu production process. The availability and management of soybean raw material inventory are important factors in ensuring the smooth production process and cost efficiency The purpose of this research was to determine the condition of soybean raw material inventory and analyze the inventory management applied at Pak Teguh Tofu Factory. The method used is descriptive analysis (exploratory) and quantitative analysis with the Economic Order Quantity (EOQ), Safety Stock Reorder Point (ROP), and Total Inventory Cost (TIC) methods. The results of the research indicate that the inventory system implemented is still conventional, with an average usage of 100 kg per day or 3,000 kg per month, an ordering frequency of 6 times per month, and an ordering cost of Rp900,000 per month. Based on the EOQ method, the optimal order quantity is 3,128 kg per order, with a frequency of approximately once every 30 days of production. The safety stock value is 120 kg and the reorder point is 420 kg. The total inventory cost using the EOQ method is Rp287,700 per 30-day period, lower than the actual system, thus reducing Inventory costs by Rp612,300 per month. The application of the EOQ, safery stock and reorder point methods has proven to be more efficient in managing soybean raw material inventory and supporting the smooth and sustainable tofu production process.
PUBLIC PERCEPTION OF VILLAGE FUND USE (Case Study: Sidorejo Village, Kabawetan District, Kepahiang Regency) Riga Frikassandra; Herri Fariadi; Evi Andriani
Jurnal Agriovet Vol. 8 No. 1 (2025): JURNAL AGRIOVET
Publisher : LPPM UNIVERSITAS KAHURIPAN KEDIRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51158/9fg6ce35

Abstract

This study aims to analyze community perceptions of Village Fund utilization and the factors influencing it in Sidorejo Village. The method used was a survey with a quantitative descriptive approach, involving 64 respondents. Perception levels were analyzed using a Likert scale and percentages, while relationships between variables were tested using Spearman Rank correlation. The results showed that community perceptions of Village Fund utilization were high, with a percentage of 69.27%. The majority of respondents gave a positive assessment, although some still disagreed, pointing out issues related to accountability, public communication, and management effectiveness. Factor analysis showed that education, residential status, occupation, and age had a significant influenceon community perceptions, while gender did not. Education had the strongest correlation (r = 0.869), followed by occupation (r = 0.776), residential status (r = 0.713), and age (r = 0.440). The higher the community's education level, participation, and relevance of work to village programs, the more positive their perceptions of the transparency and benefits of the Village Fund.