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All Journal Dimensi Interior Jurnal Siasat Bisnis Jurnal Ruas (Review of Urbanism and Architectural Studies) EMARA : Indonesian Journal of Architecture Nature: National Academic Journal of Architecture MUDRA Jurnal Seni Budaya Journal of Islamic Architecture International Research Journal of Business Studies (E-Journal) Share : Journal of Service Learning Humaniora Idealog: Ide dan Dialog Desain Indonesia Interiority JOURNAL EDUCATIONAL OF NURSING(JEN) Jurnal Leverage, Engagement, Empowerment of Community (LeECOM) Aksen : Journal of Design and Creative Industry Makara Human Behavior Studies in Asia Jurnal Seni dan Reka Rancang: Jurnal Ilmiah Magister Desain Journal Community Service Consortium KREASI Serat Rupa: Journal of Design
Astrid Kusumowidagdo
Universitas Ciputra
Religion Aerospace Engineering Arts Humanities Civil Engineering, Building, Construction & Architecture Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Nursing Social Sciences Other

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Penerapan Building Performance sebagai Usaha Menciptakan Kenyamanan Termal Salim, Victor Christian; Kusumowidagdo, Astrid
Aksen : Journal of Design and Creative Industry Vol. 5 No. 2 (2021): Aksen : Journal of Design and Creative Industry
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/aksen.v5i2.1872

Abstract

Indonesia is a large and rich country, predicted to be number 6th in the world economy by 2023. This is of course followed by the development of business sectors in the country, especially creative industries including the architectural design industry. The growing competition in the world of architecture with the number of firms that have sprung up has encouraged business performer in search for “added value” that can make their services receive more attention from the public. One thing that is appealing is green architecture, especially building performance that offers environmental friendly and energy-saving options. Aspects of concern in building performance include energy efficiency itself, productivity, and comfort. For many people energy efficiency is often associated with retrenchment, that reduce comfort, one of which is thermal comfort. In fact, building performance works simultaneously. Considering 3 aspects that concern the building performance, one of them is comfort, thermal comfort is one of the concerns. In fact, many building performance strategies can be offered and applied to architectural designs that improve heat management, especially heat loss such as shade and ventilation / ventilation that can handle this. With the right strategy, it is not only the energy savings we get, the comfort of the residents themselves can be maintained.
WELLBEING AND WELLNESS: THE MAIN NEEDS FOR USERS OF INTERIOR DESIGN SERVICES Putri Refinda Yuan Ochtisha; Kusumowidagdo, Astrid
Aksen : Journal of Design and Creative Industry Vol. 8 No. 3 (2024): Aksen : Journal of Design and Creative Industry
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/aksen.v8i3.4621

Abstract

The interior design business is growing along with customers' increasing interest in ease of service. Increased competition drives the need for differentiation by integrating well-being and wellness into building design through the Wellness-Centric Approach. This research aims to identify customer needs and preferences related to interest in well-being and wellness in building design. Involving observations from consultants, literature reviews, and surveys, the findings present an analysis of the industry, market forces, and key trends. Awareness of well-being and wellness in building design is increasing, although it is not yet aligned with the psychological aspects. Competition, consumer preferences, technology, and regulations affect service quality and pricing. The lack of wellness-focused consultants and technological knowledge, as well as government regulations, also play an important role. Key trends in wellness design include air quality, technology, color, eco-friendly materials, natural elements, and health representation, opening up competitive opportunities for well-being and wellness design. Opportunities arise from increased real estate investment and shifting consumer preferences due to the COVID-19 pandemic. Innovation in line with key trends and consumer awareness opens up opportunities for building design focused on health and well-being. The results show that well-being and wellness-oriented interior design provides a competitive advantage in the consulting business. Keywords: Interior Architecture, Competitive Advantage, Wellbeing, Wellness.
INTERIOR BRANDING: ISSUES AND OPPORTUNITIES FOR INTERIOR DESIGN BUSINESSES Andi, Pricilia Yunita; Kusumowidagdo, Astrid
Aksen : Journal of Design and Creative Industry Vol. 8 No. 3 (2024): Aksen : Journal of Design and Creative Industry
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/aksen.v8i3.4622

Abstract

The interior design industry is growing, but this is also accompanied by increased competition. To successfully stand out, companies need to differentiate themselves by emphasizing the power of interior branding. The purpose of this research is to find out the advantages of applying interior branding to the interior as a strategy in increasing the value of a company. Conducted qualitatively, the research involved observing various consultancies in Indonesia and reviewing relevant literature. Expert validation was used as triangulation. Findings highlighted industry challenges, such as adapting to client needs and market forces is the threat of recession and global crisis that can affect the Indonesian economy, including the post-pandemic shift to the commercial segment. In addition, emerging trends such as technological advancements, socio-cultural influences, and regulatory complexities pose both threats and opportunities. Utilizing interior branding presents a strategic advantage by differentiating the company through brand characteristics and meeting the demands of an emerging market. One significant trend involves the utilization of technology to increase client satisfaction when designing interiors, potentially popular interior designs in helping companies improve interior branding, and understanding regulations that protect interior design work. Ultimately, this research confirms the efficacy of interior branding as a competitive advantage in the interior design consulting business. Keywords: Competitive Advantage, Design Business, Interior Branding, Sense of Place.
SENSE OF PLACE, THE UNIQUE PROPOSITION THAT EMPOWER INTERIOR ARCHITECTURE DESIGN CONSULTANT Jessica, Bella Eunike; Kusumowidagdo, Astrid
Aksen : Journal of Design and Creative Industry Vol. 8 No. 3 (2024): Aksen : Journal of Design and Creative Industry
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/aksen.v8i3.4624

Abstract

The necessity for spatial planning will rise with the population of humans. As a result, the interior business will expand and encounter more rivals where differentiation is required in this industry. The purpose of this research is to determine whether applying the sense of place theme to the interior design consulting business may provide a competitiveadvantage in this industry. Methods of this research were qualitative inquiry, and data was gathered through observations and literature studies. Observations were conducted at various similar consultancies, while literature studies were conducted through textbooks and related journals. Triangulation took place with expert validation in business design. The results supported the conclusions about problems and opportunities. The need for suppliers, other actors in the value chain, and stakeholders is the problem in industry analysis, while the globalization-related problem in market forces separates society into two main groups: those who are more interested in global culture and those who are more interested in preserving and developing local culture. In key trends, it is found that the collapse of regional social and cultural norms in Indonesia is a result of globalization.This problem provides opportunities for interior design consultants who emphasize sense of place theme to have an advantage in this industry. After conducting the industry analysis, there are opportunities to work with related parties who want to develop local culture. Thus the results prove that sense of place has been proven to be a competitive advantage in the interior design consulting business. Keywords: Competitive Advantage, Genius Loci, Interior Design Consultant, Sense of Place.
THE TUNJUNGAN STREET’S PHYSICAL EVIDENCE THAT ATTRACT THE VISITOR IN SURABAYA Sutikno, Keisha Amabel Saputra; Irwanto, Billy Jovian; Sebastian, Immanuel; Soewitno, Vanessa Eileen; Harsono, Yovita Aryani; Mahendra, Rico; Kusumowidagdo, Astrid
Aksen : Journal of Design and Creative Industry Vol. 8 No. 3 (2024): Aksen : Journal of Design and Creative Industry
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/aksen.v8i3.4638

Abstract

One of the iconic tourist attractions in Surabaya City is Tunjungan Street, which recently has regained public attention. After the government declared it to be “asleep” in 1990, this tourism was finally attempted to return by the Surabaya government. Moreover, the improvement in the economic sector, mainly in the MSMEs sector, has also become one of the reasons why Tunjungan Street started to be intensively developed again by the Surabaya government. The interesting thing about this area is that the researchers obtained opportunities to define physical evidence of the area, which is a marketing tactic and also evidence of the existence of a sense of place in this area. The aim of this research is to understand the reason for the government’s success in reviving Tunjungan Street. This research used a qualitative method using a case study, supported by going directly to Tunjungan Street to observe the surrounding conditions. The results of the research revealed that physical evidence has proven to contribute to the marketing of the Tunjungan area. The results showed that the Tunjungan area, architecture, interior, and focal point became attractive physical evidence. This is shown by the crowding, interactions between visitors and sellers, and the friendly atmosphere along the corridor of Tunjungan Street. This research can be used for future consideration in forming a public space in a historical area. Keywords: Architecture, Marketing Mix, Physical Evidence, Sense of Place, Tunjungan Street.
SENSE OF PLACE KAWASAN WISATA PASAR UBUD Rahadiyanti, Melania; Kusumowidagdo, Astrid; Wardhani, Dyah Kusuma; Kaihatu, Thomas Stefanus; Swari, Ida Ayu Indira
Nature : National Academic Journal of Architecture Vol 6 No 2 (2019): December
Publisher : Department of Architecture, Faculty of Science and Technology, Alauddin State Islamic University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24252/nature.v6i2a3

Abstract

Abstrak_ Kawasan Pasar Ubud telah menjadi daya tarik tersendiri sebagai tujuan wisata di Bali. Penelitian ini ingin menelaah lebih jauh persepsi pengunjung terhadap service-scape di kawasan wisata Pasar Ubud. Adapun penelitian eksploratif ini merupakan penelitian kualitatif dengan metode studi kasus. Metode pengumpulan data menggunakan interview mendalam, observasi dan dokumentasi. Objek penelitian yaitu Pasar Ubud dan koridor Jalan Karna yang berada di kawasan yang berdekatan. Pada kawasan Pasar Ubud, hasil penelitian menunjukkan faktor fisik yang berpengaruh pada sense of place-nya yaitu arsitektur, kawasan, barang dagangan, vocal point, dan area berdagang dengan mobil bak terbuka. Sedangkan faktor sosialnya berupa histori, simbol pohon beringin, karakter pedagang dan pengunjung, serta aktivitas perdagangan dan transisi. Pada kawasan Jalan Karna, faktor fisik pembentuk sense of place-nya yaitu arsitektur, kawasan, urban interior, barang dagangan, dan vocal point. Sedangkan faktor sosialnya yaitu memori dan karakter pedagang serta pengunjung.Kata kunci : Faktor Fisik; Faktor Sosial; Jalan Karna; Pasar Ubud; Sense of Place. Abstract_ The Ubud Market area has become the main attraction as a tourist destination in Bali. This study wants to examine further the perception of visitors to service-scape in the tourist area of Ubud Market. The exploratory research is a qualitative study with a case study method. Methods of collecting data using in-depth interviews, observation, and documentation. The research objects are the Ubud Market and the Jalan Karna corridor in the adjacent area. In the Ubud Market area, the results of the study show that physical factors that influence the sense of place, namely architecture, area, merchandise, focal points, and areas of trading with pickup trucks. While the social factors are history, the symbol of the banyan tree, the character of traders and visitors, and trade and transition activities.Keywords:  Physical Factors; Social Factors; Karna Street; Ubud Market; Sense of Place.
Evaluasi Industri Kreatif di Surabaya Astrid Kusumowidagdo; Lusi Zafriana; Rahaju Saraswati; Janet Rine Teowarang
Journal Community Service Consortium Vol 4 No 1 (2024): Journal Community Service Consortium
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/consortium.v4i1.4687

Abstract

Pengabdian masyarakat ini bertujuan untuk dapat memetakan industri kreatif dari segi evaluasi bisnis. Unit analisis yang dipergunakan adalah poin-poin status legal bisnis (legal business entity), perlunya keterampilan teknikal, pola pikir kewirausahaan, akses pendanaan (funding access), kemampuan digital (digital knowledge), kemampuan bisnis. Metode yang dipergunakan adalah kuantitatif dengan survei. Pengambilan data dilakukan pada 100 responden industri kreatif. Analisa dilakukan dengan statistik deskriptif. Peningkatan dapat dilakukan pada status legal bisnis (legal business entity), perlunya keterampilan teknikal, pola pikir kewirausahaan, akses pendanaan (funding access), kemampuan digital (digital knowledge), kemampuan bisnis (business skill), kemampuan berkembang (scale up), ekonomi sirkular (circular economy).
PERANCANGAN PROYEK INTERIOR SMART SCHOOL DENGAN PENDEKATAN PSIKOLOGI BANGUNAN OLEH MOKTIKANANA INTERIOR ARCHITECTURE Nindita, Moktikanana Widya; Kusumowidagdo, Astrid
KREASI Vol. 8 No. 2 (2023)
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/kreasi.v8i2.4497

Abstract

Fokus pada penilitian ini adalah perancangan interior sekolah menggunakan pendekatan psikologi bangunan, dimana tujuannya selain mendesain ruangan yang memiliki nilai estetika dan kenyamanan juga dapat memberikan efek stimulus yang positif bagi pengguna dan objek penelitan ini. Perancangan interior smart school dengan pendekatan psikologi bangunan merupakan inovasi penting dalam menciptakan lingkungan belajar yang mengutamakan kesejahteraan psikologis dan perkembangan optimal bagi siswa. Penelitian ini menggunakan metode observasi dan analisis, pengumpulan data dan studi literatur. Hasil yang didapatkan adalah sebuah konsep ruang dengan menggunakan tren masa kini yaitu 21st Century Learning Experience dimana tidak lagi terpaku pada sistem belajar mengajar “teacher-centered” karena perkembangan edukasi yang kompleks zaman sekarang. 21st Century Learning Experience merupakan tren sistem belajar mengajar yang menggunakan pembelajaran berbasis inkuiri, pengajaran dan pembelajaran kolaboratif, media sosial dan permainan untuk pembelajaran. 21st Century Learning Experience juga mencakup seputar sistem mengajar, sistem belajar dan ruang kelas yang terbagi menjadi enam poin utama yang dapat diaplikasikan ke ruang sekolah, yaitu diantaranya (1) collaborative spaces, (2) flexible furnishings, (3) natural lighting, (4) bright colors, (5) tech integration dan (6) hands-on learning. Keenam poin ini dapat menstimulus perilaku belajar yang aktif, kolaboratif dan perilaku positif lainnya seperti meminimalisir curang, stres bahkan kegiatan belajar mengajar yang lebih komunikatif. Selain itu diharapkan juga dapat membentuk rasa keterikatan penggunanya terhadap bangunan.
PERANCANGAN PROYEK BOUTIQUE HOTEL DENGAN PENDALAMAN SENSE OF PLACE OLEH KONSULTAN ARSITEKTUR INTERIOR JENEE STUDIO Jennifer Natalie; Astrid Kusumowidagdo
KREASI Vol. 9 No. 1 (2023)
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/kreasi.v9i1.4785

Abstract

The design process of interior architecture consultant Jenee Studio, which focuses on the approach to a sense of place as well as architectural and interior design plans for a boutique hotel on Gili Trawangan Island, Lombok, is contained in the final assignment report, “Project Design Boutique Hotel With Insight Sense of Place By Interior Architecture ConsultantJenee Studio.” Approach a sense of place is made to lift problems from socio-cultural trends related to demographics and tourism development in Indonesia. It’s intended that by employing the sense of place method, it will be possible to create pieces that stand out and offer users a fresh experience in addition to highlighting the conventional component of interior architecture. This project design was created to fulfill the final assignment for the Ciputra University Department of Interior Architecture and to be the first portfolio for Jenee Studio to handle real projects. This site was formerly an undeveloped property that was to be the site of a boutique hotel with effective circulation and traditional Lombok features in its interior design and ambiance. The design method uses an approaching sense of place which will impact the design in general. The research method used is qualitative by observing the physical elements of the potential site. It is hoped that the results of this research will be a descriptive sense of place through the elaboration of physical and social elements in the interior design of boutique hotels.
PERANCANGAN PROYEK PUSAT KULINER KOTA SOLO DENGAN PENDEKATAN SENSE OF PLACE OLEH KONSULTAN ARSITEKTUR INTERIOR NEO ATELIER Veronica Nathania Suseno; Astrid Kusumowidagdo
KREASI Vol. 9 No. 1 (2023)
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/kreasi.v9i1.4788

Abstract

The final Project Report titled “Solo City Culinary Center Project Design with Approach Sense of Place by Interior Architecture Consultant NEO Atelier” contains the design of the interior architecture project of a restaurant by Interior Architecture Consultant NEO Atelier located at Jl. Yosodipuro no.72, Punggawan, Banjarsari, Surakarta. In this design project, the strategy is used in the sense of place, which will turn into a unique quality and draw for tourists. Sense of place What is presented here is the architectural and cultural aspects of the city of Solo which will provide distinctive characteristics and become a special attraction for visitors. The design’s concept was chosen in response to the client’s requirements. The application of the “Hometown” concept with Kampung Kauman Solo as a reference can be seen in the implementation of shapes, materials, and ornaments applied to the exterior of the building and also the interior of the building. Natural-textured materials are the most commonly used materials in design. To enhance the approach sense of place and create a cozy ambiance reminiscent of my birthplace, A modern design concept served as the basis for choosing colors and materials. The research method used is a qualitative research method by observing the potential that exists around the location. It is so intended that this Final Project Report would aid in describing how a feeling of place is implemented in design projects.
Co-Authors Acep Iwan Saidi Agus Sachari Agus Sachari Alvina Leonardo Amanda Christabel Andarina, Deansha Ghaisani Andi, Pricilia Yunita Ariani Wijaya Aubrey Michelle Caroline, Senny Celine Anastasia Christian Werner Mailoa Cicilia Larasati Rembulan Cindy Oktavia Cynthia Valencia Dela Alinda Dewi Lanny Manua Dewi Puspitasari Djajadi, Nadine Dyah Kusuma Wardhani Dyah Kusuma Wardhani Dyah Kusumawardhani, Dyah El Dora Widjaja Elizabeth Christy Yauwerissa Ervina Hodinata Febriani, Ayu Valentina Felicia Yuanita Santoso Gabriella Yoan Sucipto Harsono, Yovita Aryani Hendryan Saputro Sie Indrawan, Stephanus Evert Irwanto, Billy Jovian Janet Rine Teowarang Jennifer Natalie Jessica Lorenzo Sebastian Jessica Yuwana Jessica, Bella Eunike Jesslyn Jane Junaidi Wirawan Lauren, Stefani Laurensia Kartika Liem, Claudia Melani Limantara, Alfin Wibowo Lusi Zafriana Mahendra, Rico Maya Sylvia Rajasa Melania Rahadiyanti Memed Sena Setiawan Michelle, Aubrey Minerva, Isaura Mohammad Ivansyah Ismail Kelvin Dumais Morina Morina Nindita, Moktikanana Widya Pauline Agatha Jessica Tirtowahjono Pribadi Widodo Putri Refinda Yuan Ochtisha Rachel Vania Hadi Rahaju Saraswati Rani Prihatmanti Salim, Victor Christian Sanjaya, Sharen Santoso, Julisiana Sebastian, Immanuel Septian Wijaya Soeharso, Denny Soewitno, Vanessa Eileen Stevanus Christian Anggrianto Susan Sutikno, Keisha Amabel Saputra Swari, Ida Ayu Indira Tan Aprillia Susanti Thomas Stefanus Kaihatu Tri Noviyanto Puji Utomo Trianggoro Wiradinata Valentina, Ivana Veronica Nathania Suseno