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All Journal JAM : Jurnal Aplikasi Manajemen MIX : Jurnal Ilmiah Manajemen Ekonomi Bisnis Inovator : Jurnal Manajemen JURNAL VISIONIDA Abdi Dosen : Jurnal Pengabdian Pada Masyarakat Jurnal Ilmiah Manajemen Kesatuan Riset: Jurnal Aplikasi Ekonomi Akuntansi dan Bisnis Indonesian Journal of Social Research (IJSR) Diversity: Jurnal Ilmiah Pascasarjana Perbanas Journal of Islamic Economics and Business Duconomics Sci-meet (Education & Economics Science Meet) Moneter : Jurnal Keuangan dan Perbankan Journal of Educational Management Research El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Journal of Ekonomics, Finance, and Management Studies Manager : Jurnal Ilmu manajemen
Popy Novita Pasaribu
Universitas Ibn Khaldun Bogor
Religion Agriculture, Biological Sciences & Forestry Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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Preferensi Pelanggan terhadap Pasar Online: Studi Kasus Marketplace Shopee Rosseh, Akbar; Pasaribu, Popy Novita
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 5 No. 3 (2024): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v5i3.782

Abstract

Then the charm of the Shopee Marketplace by using Google distribution from for 1 (one) week, the researcher obtained 97 respondents but those studied by researchers who were only included in the criteria for selecting Shopee products, then excluding 9 respondents who did not choose Shopee products, so only 88 respondents processed with SPSS Multiple regression, all variables remembered Y1, Y2, Y3 were tested one by one with the independent variables X1, X2, X3, X4, X5, X6, X7, so the categories related to the limbic map, the researcher took the three largest Shopee marketplace customer values ​​are family, success and discipline. The family frequency of 91.8% in one family shows that they tend to shop online because they save money without having to leave the house, the Shopee application has been widely available. Success Value 80.6% the value of branches or comments from customers because they will be taken into consideration when buying. Thus the limbic map type of Shopee marketplace based on Hausel's theory is in Discipline/control. Customer preferences seen from the side of affection are influenced by entertainment, personalization and domain name variables. Customer preferences seen from the side of cognition are influenced by the quality of information, usability and domain names. Meanwhile, customer preference based on conation is 54% interactivity, information quality and usability. Keyword: customers, online market, marketplace Shopee
The Role of PBC in Accelerating the Green Consumption Trend Maulana, Lucky Hikmat; Pasaribu, Popy Novita; Ridiarsih; Marlina, Asti; Suwondo, Nanang
Indonesian Journal of Social Research (IJSR) Vol 7 No 3 (2025): Indonesian Journal of Social Research (IJSR)
Publisher : Universitas Djuanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30997/ijsr.v7i3.777

Abstract

Green consumption is now a phenomenon that is not only growing at the global and national levels, but is also beginning to enter urban communities such as the city of Bogor in Indonesia. In an effort to mitigate environmental problems, green consumption behavior offers a strategic and sustainable approach, which is expected to build collective awareness among the community of the importance of an environmentally friendly lifestyle.  The trend of green consumption behavior, driven by awareness of the importance of protecting the environment and self-efficacy to support its implementation, is hampered by several factors. The correlation between the two can be examined using the Theory of Planned Behavior, which explains the relationship between environmental awareness and self-efficacy, which is formed from consumer interactions through attitude, subjective norms, and perceived behavioral control. This study aims to investigate the role of perceived behavior control in helping to accelerate the trend of green consumption among consumers of environmentally friendly products in Bogor City. In this study, data were obtained through the distribution of questionnaires to respondents selected using purposive sampling. The number of variables observed in this study was 20 indicators, resulting in a sample size of 100.  Respondent demographics were divided into 6 profile categories such as gender; generation; education; occupation; monthly expenditure; and residential area in Bogor City. The data were analyzed using PLS-SEM and processed with SmartPLS 4 software. The main findings show that the relationship between self-efficacy and PBC has the most significant pathway. In addition, the role of PBC as a psychological factor has a substantial contribution in bridging self-efficacy and green consumption, making it a key factor in strengthening individual self-efficacy to adopt green consumption behavior.
Pro-Environmental Behavior of Indonesian Household Consumers Toward Single-Use Packaging (Application of the Extended Theory of Planned Behavior) Indrawaty, Melly; Pasaribu, Popy Novita; Maulana, Lucky Hikmat
Jurnal Ilmiah Manajemen Kesatuan Vol. 13 No. 5 (2025): JIMKES Edisi September 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v13i5.4226

Abstract

The increasing use of single-use plastic packaging has created serious environmental problems, while housewives, as the primary decision-makers in household consumption, play a crucial role in promoting sustainable behavior. This study aims to analyze the factors influencing sustainable consumption behavior among housewives in Bogor City by applying the Extended Theory of Planned Behavior (ETPB). Using a Likert-scale questionnaire, the research involved 219 housewife respondents in Bogor City. Data were analyzed with Partial Least Squares-Structural Equation Modeling (PLS-SEM). The findings indicate that green purchase intention serves as a mediator influencing sustainable consumption behavior, while environmental knowledge and religious-cultural factors exert a direct effect on sustainable consumption behavior. These results highlight the importance of strengthening attitudes, socialization processes, and environmental knowledge through education, campaigns, and the role of religious and cultural figures, along with the provision of environmentally friendly products to foster sustainable consumption.
Co-Authors ., Halimah Agung Wibowo Ahsani, Muhammad Nabhan Anak Agung Dewi Megawati, Anak Agung Dewi Apriani, Siti Zulaikha Dwi Aris Munandar Az-Zahra, Shasie Fatwa Baha, Muhammad Abdi Budi Susetyo Dedi Walujadi, Dedi Dono Wirotomo Erry Nugroho Himawan Ferdiansyah, Erlangga Firdaus, Rhendy Akhmad Hamasah, Abdullah Azzam Hervina, Rahmah Dhea Himawan, Erry Nugroho Indrawaty, Melly Indupurnahayu Intani, Yunita Dwi Cahya Kemora, Haura Marganus, Eko Marlina, Asti Masyhudzulhak Djamil Maulana, Lucky Hikmat Maulana, Setyo Maulina, Dwi Misbahudin, Dadang Mohamad Abdi Baha Muhammad Nabhan Ahsani Muniroh, Leny Nanang Suwondo Natasya, Keysa Alfiani Nugroho, Trisno Arifin Putra, Awang Darmawan Putri, Melda Amelia Rahman, Azka Fadilah Riany, Desmy Ridiarsih Ridiarsih Ridiarsih Ridiarsih, Ridiarsih Rita Yustika Rizal, Saepul Romadhon, Sendi Roseh, Akbar Rosseh, Akbar Shanty Iyssandra Sutisna, Nandang Titing Suharti Trisno Arifin Nugroho Widiargo, Ruhadi Wijaya, Gumelar Adi Wulandari, Berlina Yanti, Anna Dwi Yunus, Lia Auliaty Yustika, Rita Zainal Abidin